Anne Curtis

Anne Curtis

@annecurtissmith

Actress/Host/Pursuer of Dreams. 🇵🇭🇦🇺 💄@blkcosmeticsph ☯️ @our.recess

20.7M

Followers

2.6K

Following

5.6K

Posts

0.54%

Engagement Rate

Mega tier Updated Jun 26, 2026

Account Overview

Profile summary and post performance

Anne Curtis holds a position in the top third of our tracked creators with over twenty million followers, which is twenty point eight times larger than the median account size. This verified Mega tier profile maintains an extensive history of five thousand five hundred ninety two posts across her various roles as an actress and host. While her follower count is high, the engagement rate of zero point five four percent falls below the median of one point three one percent. The following report explores the specific audience interactions and content performance patterns found in her data.

Account Info

Account Size Mega
Followers 20,718,649
Following 2,559
Posts 5,592
Verified Yes

Post Performance

Posts Analyzed 12
Avg Likes per Post 111,174
Avg Comments per Post 339
Videos 4
Photos 8
Engagement Rate 0.54%

Engagement Analysis

Based on 12 recent posts

Platform Context

@annecurtissmith ranks 1150 out of 1606 for engagement because its rate sits below the tracked median. This lower performance means the account generates less interaction per follower than the average creator in the dataset. The gap between this profile and the 1.31% benchmark highlights a lower level of audience involvement.

The engagement rate of 0.54% falls below the 1.31% median and ranks 1150 out of 1606. This indicates that the audience interacts with content at a lower frequency than average for this platform. Photos earn more attention than videos, as images garnered 140.2K likes compared to 53.1K for video clips. This preference shows the audience rewards still imagery over motion. While total volume remains high, only 8.3% of posts beat the account's average by double. Not a single post reached five times the average engagement. These figures suggest that while many eyes see the content, few people stop to interact deeply with every post. The lack of consistent high-performing outliers points toward a passive consumption model. This is a tap-and-scroll audience.

111.2K

Avg Likes/Post

339

Avg Comments/Post

1.3M

Total Likes

4.1K

Total Comments

Engagement Rate

Compared to Mega tier benchmarks

Below Average for Mega

0.54%

(Likes + Comments) / Followers per post

Video vs Photo Engagement

53.1K

Avg Likes on Videos (4)

140.2K

Avg Likes on Photos (8)

Per-Post Engagement Trend

Engagement (likes + comments) for each of @annecurtissmith's tracked recent posts, in upload order. Hover any point for the exact value.

Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.

Best-Performing Post, Decomposed

What @annecurtissmith's single biggest post had going for it — the patterns worth replicating.

Top post by @annecurtissmith

443,071 likes · 372 comments

4.0× @annecurtissmith's average post · 4.7× the median post.

"Happy Papa’s Day to Dahlia’s twin. More than happy to have been your mere vessel. Thank you for being the best girl dad ever @erwan 🌸"

133 characters

Photo

Format

Sunday

Day Posted

6:00 UTC

Hour Posted

Content Analysis

Hashtags, keywords, captions, and top posts

The standout post achieved a 4.7x multiplier over the median like count of this account. It maintained a steady ratio of engagement with 372 comments against its high like count. To replicate this success, prioritize long captions exceeding 100 characters. This length band outperforms medium captions by over 40,000 likes on average. Writing longer copy signals depth and encourages more interaction from the audience. Use the recurring hashtags #previewlovesanne, #previewxanne, #diorsummer, #lacollectionprivee, and #tiffanyandco to signal your specific topics to the algorithm. Since the posting frequency is only 0.1 times per week, focus on high production quality over volume. This account maintains a stable presence with 20.7 million followers and an average of 111.2K likes per post. The content strategy favors detailed storytelling over brief updates.

Top Hashtags

#previewlovesanne (1) #previewxanne (1) #diorsummer (1) #lacollectionprivee (1) #tiffanyandco (1)

Top Keywords

love (5) tiffanyandco (5) director (4) belobeauty (3) through (3) anne (3) direction (3) bondoc (3) philippines (3) singapore (3) next (3) year (3) family (3) store (3) thank (3) annecurtissmith (2) ever (2) preview (2) time (2) collaboration (2) long (2) beauty (2) cover (2) story (2) link (2) produced (2) styled (2) editor (2) creative (2) assoc (2)

Caption Analysis

Avg Caption Length 423 chars
Posting Frequency 0.1 posts/week

Content Mix

4

Videos / Reels

8

Photos

Top Performing Posts

Post thumbnail

Happy Papa’s Day to Dahlia’s twin. More than happy to have been your mere vessel. Thank you for being the best girl dad…

443.1K likes 372 comments
View
Post thumbnail

Get up close and personal with @annecurtissmith, the Philippines’ most influential personality. The multifaceted medi…

171.2K likes 1.0K comments
View
Post thumbnail

Sashaying my way into the rest of the year. 💃🏻✨Just a dreamer, dreaming big for 29 years. Countless chapters and so muc…

115.9K likes 254 comments
View
Post thumbnail

Touchdown Singapore 🇸🇬 see ya later at the ION on orchard for the reopening of the @tiffanyandco store at 6:30 ✨

115.8K likes 173 comments
View
Post thumbnail

Butterfly dreams 🦋🩵✨🩵🦋 What a dream it was to wear such a precious piece - the Hidden Garden Butterfly necklace and rin…

98.4K likes 344 comments
View
Post thumbnail

The day passed in a blur of work and distractions, but grief has a way of lingering quietly beneath it all. The first o…

93.7K likes 489 comments 618.1K views Video
View
Post thumbnail

In her element, @annecurtissmith between sets, runways, and the everyday in a rhythm that feels instinctive but ever-ev…

72.9K likes 390 comments
View
Post thumbnail

Back to school 🦓✨ what a riot it was on Showtime today. Seee you guys tomorrow 💋💋

72.3K likes 242 comments
View
Post thumbnail

So much to be grateful for. The Loved One hitting 300m worldwide, an Outstanding Asian Star nomination at the Seoul Int…

56.1K likes 228 comments 214.0K views Video
View

Top Posts

Highest-liked recent posts from @annecurtissmith

# Caption Likes Comments Link
1
Happy Papa’s Day to Dahlia’s twin. More than happy to have been your mere vesse…
443.1K 372 view
2
Get up close and personal with @annecurtissmith, the Philippines’ most influent…
171.2K 1.0K view
3
Sashaying my way into the rest of the year. 💃🏻✨Just a dreamer, dreaming big for…
115.9K 254 view
4
Touchdown Singapore 🇸🇬 see ya later at the ION on orchard for the reopening of …
115.8K 173 view
5
Butterfly dreams 🦋🩵✨🩵🦋 What a dream it was to wear such a precious piece - the …
98.4K 344 view
6
The day passed in a blur of work and distractions, but grief has a way of linge…
93.7K 489 view
7
In her element, @annecurtissmith between sets, runways, and the everyday in a r…
72.9K 390 view
8
Back to school 🦓✨ what a riot it was on Showtime today. Seee you guys tomorrow …
72.3K 242 view
9
So much to be grateful for. The Loved One hitting 300m worldwide, an Outstandin…
56.1K 228 view

Posting Patterns & Optimal Timing

When @annecurtissmith posts on Instagram

The account follows a sparse high-effort pace. This low frequency falls well below the median of 0.6 posts per week and places them at rank 301 for posting volume. A consistency score of zero indicates an erratic rhythm with no predictable pattern. The gap between posts is unpredictable, and the three day streak suggests they only post in brief bursts. Content lands most often on Wednesday and Sunday. Fresh content arrives during the 06:00 UTC window. Marketers should expect long gaps between updates rather than a constant stream of new material. Planning a campaign requires patience because there is no clockwork schedule to rely on for timely tie-ins. You cannot count on a regular flow of posts to maintain momentum over several days. Instead, you must time your activations around their rare and sporadic appearances. This profile is best suited for high impact moments rather than steady daily engagement.

0.1

Posts / week

2847.5h

Avg gap between posts

Wednesday, Sunday, Friday

Peak posting days

6:00, 4:00, 9:00 UTC

Peak posting hours

Posting Activity by Hour (UTC)

Night (10pm-5am) Morning Afternoon Evening Peak hour

How often @annecurtissmith publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.

0

1

1

2

3

2

4

5

3

6

1

7

8

2

9

1

10

11

12

1

13

14

15

16

17

18

19

20

21

1

22

23

Hour of day (UTC) — 0 is midnight, 12 is noon

Reading this chart: Taller bars are hours when @annecurtissmith publishes more often. Their busiest hours are 6:00, 4:00, 9:00 UTC — highlighted with bold pink bars. Times are in UTC; subtract 5h for US Eastern, 8h for US Pacific, or add 1h for UK BST. Empty hours don't necessarily mean a bad time to post; they're simply hours @annecurtissmith hasn't been active in our tracked sample.

The account posts most often on Wednesday and Sunday with a peak at 06:00 UTC. The posting frequency is low at 0.1 times per week.

Most Common Words

Frequent caption words across @annecurtissmith's recent posts (excludes stopwords)

love (5) tiffanyandco (5) director (4) belobeauty (3) through (3) anne (3) direction (3) bondoc (3) philippines (3) singapore (3) next (3) year (3) family (3) store (3) thank (3) annecurtissmith (2) ever (2) preview (2) time (2) collaboration (2) long (2) beauty (2) cover (2) story (2) link (2) produced (2) styled (2) editor (2) creative (2) assoc (2)

Best Day of the Week to Post

@annecurtissmith's engagement broken down by day of the week

Day Posts Avg Engagement Total Engagement
Wednesday 4 68,636 274,543
Thursday 1 172,231 172,231
Friday 2 107,426 214,851
Saturday 2 53,320 106,640
Sunday 3 189,963 569,888

Posting Consistency & Streaks

How steadily @annecurtissmith maintains output

3

Longest streak (days)

0/100

Consistency score

Inverse of posting-gap variance

0.8%

Active days

Posted at least once

2847.5h

Avg gap

Between posts

Caption Length & Performance

How @annecurtissmith's caption length correlates with engagement

100.0%

Posts with Caption

423

Avg Caption Chars

334

Median Chars

1649

Longest Caption

Caption Length Posts Avg Engagement
Medium (40-100) 1 72.6K
Long (100+) 11 115.1K

The audience rewards long captions with an average of 115.1K engagements. Medium captions perform the worst for this account at 72.6K engagement.

Who This Audience Is

What @annecurtissmith's reach and engagement mean for a brand.

The follower count sits at over twenty million, placing this creator well above the average scale for tracked accounts. This high multiplier indicates a reach that far exceeds standard influencer benchmarks. Verification confirms an established public profile despite the lack of a specific category tag. Engagement rates are below the median by more than half. This suggests that while the reach is broad, the message lands softer than it would on smaller, niche-focused accounts. The disparity between the large follower base and the lower engagement rate points to a passive viewing audience rather than an active community. High volume results in diluted interaction per post. The scale of this profile fits large scale entertainment or lifestyle brands seeking high visibility over intimate conversion.

Compare & Discover Similar Creators

Stack @annecurtissmith against any other Instagram creator we track, or jump to similar accounts.

Compare @annecurtissmith to another creator

Get a side-by-side stats breakdown.

@annecurtissmith vs

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Estimated Earnings

Revenue estimates based on follower count and engagement

@annecurtissmith generates revenue primarily through sponsored posts. Her follower count places her in a bracket where a single post commands between $103.6K and $248.6K. Because she ranks at 28.5x the median, she occupies a high position that justifies a premium price point for brands seeking broad reach. However, her engagement rate of 0.54% falls well below the 1.31% median. This lower interaction level suggests the higher end of her quoted band is less likely to be achieved without specific high-intent content. The wide range reflects her scale rather than guaranteed performance. These are modelled estimates from public metrics, not disclosed earnings.

Sponsorship Value (Est. Per Post)

Based on 20.7M followers (Mega)

$103,593 – $248,624

Industry rate for mega Instagram creators

Disclaimer: These are rough estimates based on publicly available industry benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. Instagram sponsored post rates fluctuate and are not guaranteed.

Key Insights & Takeaways

Key Takeaways

Reach. Ranking in the upper portion of the field with a following 28.5 times the median, this account has a wide reach. Engagement. A 0.54% rate falls below the 1.31% median, indicating a weak connection with the current audience. Hit-rate. Only 8.3% of recent posts beat double the average engagement, suggesting content rarely breaks through to its full potential.

Strengths

  • + Verified account with 20.7M followers
  • + Above the 10K threshold where sponsorship deals become viable

Opportunities

  • ~ 0.54% engagement rate trails the 1.31% median, the clearest area to improve
  • ~ Only 8.3% of recent posts clear 2x the account average, a low hit-rate
  • ~ Sparse cadence of about 0.1 posts a week limits fresh reach

Summary

This analysis of @annecurtissmith reveals a mega Instagram presence with 20,718,649 followers. The account demonstrates an engagement rate of 0.54%, averaging 111.2K likes per post across 12 analyzed posts. The account holds verified status.

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Frequently Asked Questions About @annecurtissmith

How many followers does @annecurtissmith have on Instagram?

@annecurtissmith has 20,718,649 followers on Instagram, placing them in the mega creator tier.

What is @annecurtissmith's Instagram engagement rate?

@annecurtissmith has an engagement rate of 0.54% based on 12 recent posts, averaging 111.2K likes per post.

How much does @annecurtissmith earn on Instagram?

Based on industry benchmarks, @annecurtissmith's estimated sponsorship value is $103,593 - $248,624 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.

How many posts has @annecurtissmith published on Instagram?

@annecurtissmith has published 5,592 posts on Instagram.

What is @annecurtissmith's most-liked recent post?

Of the 12 recent posts analyzed, the top post received 443,071 likes and 372 comments.

How often does @annecurtissmith post on Instagram?

@annecurtissmith posts approximately 0.1 times per week, with an average gap of 2847.5 hours between posts. Peak posting days are Wednesday, Sunday, Friday.

How does @annecurtissmith compare to other Instagram creators?

@annecurtissmith sits in the Mega creator tier alongside accounts like @blakelively, @netflixbrasil, @charlidamelio.

Is @annecurtissmith verified on Instagram?

Yes, @annecurtissmith is a verified Instagram account.

About This Analysis: This analysis is based on a snapshot of @annecurtissmith's Instagram profile and 12 recent posts.

Data collected and analyzed by IGDataHub | Analysis date: Jun 26, 2026