Marina Ruy Barbosa

Marina Ruy Barbosa

@marinaruybarbosa

Actress Antartida - 2026 in theaters Tremembe - streaming on @primevideo Tremembe II - 2027 on prime video

40.3M

Followers

2.1K

Following

1.7K

Posts

0.22%

Engagement Rate

≈ +0.1% over 72d Mega tier Updated Jun 21, 2026

Account Overview

Profile summary and post performance

This creator ranks 156 out of over 1,600 tracked accounts and holds a follower count that is 55.5 times the median size. As a verified Mega tier account with over 1,700 posts, Marina Ruy Barbosa maintains an established presence despite not having a set category. The engagement rate of 0.22% falls below the 1.31% median for accounts of this type. The following report analyzes her audience interaction and content performance.

Account Info

Account Size Mega
Followers 40,308,107
Following 2,090
Posts 1,738
Verified Yes

Post Performance

Posts Analyzed 12
Avg Likes per Post 85,555
Avg Comments per Post 3,830
Videos 3
Photos 9
Engagement Rate 0.22%

Follower Growth Over Time

How @marinaruybarbosa's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.

+57.8K

Net Change

+0.1%

% Change

+803

Avg / Day

72

Days Tracked

23

Data Points

Tracked between May 24, 2026 (40,218,452 followers) and Aug 4, 2026 (40,276,297 followers).

The account grew from 40.2M to 40.3M followers over 34 days. The trajectory remains flat with only a 0.2% change during this period.

What the trajectory means

The account maintained a flat trajectory with a 0.2% change over the tracked period. This stability establishes @marinaruybarbosa as a known quantity for your campaign. The steady daily pace allows for stable planning without the volatility of a rapidly changing audience size.

Engagement Analysis

Based on 12 recent posts

Platform Context

@marinaruybarbosa ranks 1387 out of 1605 creators because its engagement rate sits below the tracked median. This low performance indicates that the account struggles to generate interactions relative to the broader community. The small percentage means followers are less likely to engage with content compared to average accounts.

The engagement rate of 0.22% falls well below the 1.31% median rank 1387 of 1605, proving this audience reacts less than typical for the platform. While the account maintains high volume, the interaction depth remains low relative to reach. This audience rewards video content with a notable increase in likes compared to photos. The gap between 115.5K likes for videos and 75.6K for photos suggests a preference for motion over still images. Reliability of reach is inconsistent across the recent feed. Only 25% of posts exceeded double the average engagement rate, with no content reaching the five times threshold. These figures indicate that while the account reaches many people, few are prompted to engage beyond a simple tap. This is a tap-and-scroll audience.

85.6K

Avg Likes/Post

3.8K

Avg Comments/Post

1.0M

Total Likes

46.0K

Total Comments

Engagement Rate

Compared to Mega tier benchmarks

Below Average for Mega

0.22%

(Likes + Comments) / Followers per post

Video vs Photo Engagement

115.5K

Avg Likes on Videos (3)

75.6K

Avg Likes on Photos (9)

Per-Post Engagement Trend

Engagement (likes + comments) for each of @marinaruybarbosa's tracked recent posts, in upload order. Hover any point for the exact value.

Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.

Best-Performing Post, Decomposed

What @marinaruybarbosa's single biggest post had going for it — the patterns worth replicating.

Top post by @marinaruybarbosa

244,059 likes · 10,845 comments

2.9× @marinaruybarbosa's average post · 4.9× the median post.

"Me ligaram direto de Tremembé. E dessa vez não era golpe. Chegou a confirmação que vocês estavam esperando! #TREMEMBE2"

118 characters

Video

Format

Friday

Day Posted

15:00 UTC

Hour Posted

1.3M

Views

Hashtags: #tremembe2

Content Analysis

Hashtags, keywords, captions, and top posts

The standout post reached nearly five times the median engagement of other posts on this account. Its high like to comment ratio suggests a broad audience reach that drives passive interaction rather than active discussion. Short captions under 40 characters drive the highest average likes, while medium length copy performs poorly. This indicates that brief, punchy text is more effective for this audience than descriptive storytelling. Use the recurring hashtags such as #bvlgaripartner and #calzedoniabrasil to signal specific brand partnerships and themes. The posting cadence of about three times per week suggests a strategy built on quality over frequency. Given the large follower count but relatively modest average engagement, focus on consistent output to maintain reach within this established community. This account currently has 40.3 million followers.

Top Hashtags

#bvlgaripartner (2) #loveinfreedom (2) #tremembe2 (1) #calzedoniabrasil (1) #bvlgari (1)

Top Keywords

para (7) mais (6) esse (4) lado (4) minha (4) obrigada (4) teatro (4) bvlgari (4) como (3) projeto (3) fazer (3) nossas (3) calzedoniabrasil (3) arte (3) noite (3) mesma (2) primevideobr (2) tremembe (2) agradecer (2) todos (2) artistas (2) todo (2) outro (2) poder (2) essa (2) equipe (2) primeiro (2) carinho (2) nosso (2) gente (2)

Caption Analysis

Avg Caption Length 328 chars
Posting Frequency 0.3 posts/week

Content Mix

3

Videos / Reels

9

Photos

Top Performing Posts

Post thumbnail

Me ligaram direto de Tremembé. E dessa vez não era golpe. Chegou a confirmação que vocês estavam esperando! #TREMEMBE2

244.1K likes 10.8K comments 1.3M views Video
View
Post thumbnail

🪼

186.4K likes 3.0K comments
View
Post thumbnail

TREMEMBE está no mundo! Nem sei como começar agradecer todos os envolvidos. Foram mais de 1.700 pessoas trabalhando n…

185.2K likes 10.6K comments
View
Post thumbnail

Os criminosos mais famosos do país estão reunidos em uma mesma prisão. Tremembé estreia em breve no @primevideobr / A n…

96.7K likes 11.5K comments 1.2M views Video
View
Post thumbnail

Pronta para o meu date com minha Serpenti @bvlgari 🩷 Uma noite cercada por arte, no teatro, celebrando cultura com apr…

85.9K likes 1.7K comments
View
Post thumbnail

BVLGARI II 🤍 Uma noite especial celebrando a arte e sua rara capacidade de transformar emoção em beleza. Entre poesia, …

51.0K likes 1.4K comments
View
Post thumbnail

(No caption)

47.4K likes 1.4K comments
View
Post thumbnail

O teatro tem esse poder raro de nos atravessar. Esta semana tive o privilégio de assistir a duas obras que me lembrara…

41.1K likes 1.1K comments
View
Post thumbnail

can’t a girl have fun? às vezes a gente tem folga ;)

40.7K likes 1.1K comments
View

Top Posts

Highest-liked recent posts from @marinaruybarbosa

# Caption Likes Comments Link
1
Me ligaram direto de Tremembé. E dessa vez não era golpe. Chegou a confirmação …
244.1K 10.8K view
2
🪼
186.4K 3.0K view
3
TREMEMBE está no mundo! Nem sei como começar agradecer todos os envolvidos. F…
185.2K 10.6K view
4
Os criminosos mais famosos do país estão reunidos em uma mesma prisão. Tremembé…
96.7K 11.5K view
5
Pronta para o meu date com minha Serpenti @bvlgari 🩷 Uma noite cercada por art…
85.9K 1.7K view
6
BVLGARI II 🤍 Uma noite especial celebrando a arte e sua rara capacidade de tran…
51.0K 1.4K view
7
No caption
47.4K 1.4K view
8
O teatro tem esse poder raro de nos atravessar. Esta semana tive o privilégio …
41.1K 1.1K view
9
can’t a girl have fun? às vezes a gente tem folga ;)
40.7K 1.1K view

Posting Patterns & Optimal Timing

When @marinaruybarbosa posts on Instagram

The creator follows a sparse high-effort pace because they post far less frequently than the median of 0.6 times per week. This low volume places them at rank 156 out of 1606 in terms of follower rank for frequency. A consistency score of 0 indicates an erratic rhythm with no predictable pattern between posts. The longest streak is only two days. New content lands most often on Monday and Thursday. Content typically goes live around 15:00 UTC. Marketers should expect long gaps between updates rather than a steady stream of content. This unpredictable cadence makes it difficult to plan high-frequency campaign windows or rely on consistent daily visibility. You must coordinate your tie-in specifically around the few moments they choose to post rather than expecting regular organic exposure.

0.3

Posts / week

672.2h

Avg gap between posts

Thursday, Monday, Friday

Peak posting days

15:00, 23:00, 12:00 UTC

Peak posting hours

Posting Activity by Hour (UTC)

Night (10pm-5am) Morning Afternoon Evening Peak hour

How often @marinaruybarbosa publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.

1

0

1

1

2

3

4

5

6

7

8

9

10

11

2

12

13

14

2

15

1

16

2

17

18

19

20

1

21

22

2

23

Hour of day (UTC) — 0 is midnight, 12 is noon

Reading this chart: Taller bars are hours when @marinaruybarbosa publishes more often. Their busiest hours are 15:00, 23:00, 12:00 UTC — highlighted with bold pink bars. Times are in UTC; subtract 5h for US Eastern, 8h for US Pacific, or add 1h for UK BST. Empty hours don't necessarily mean a bad time to post; they're simply hours @marinaruybarbosa hasn't been active in our tracked sample.

This account posts most often on Monday and Thursday at 15:00 UTC. The frequency is low because the account posts about 0.3 times per week.

Most Common Words

Frequent caption words across @marinaruybarbosa's recent posts (excludes stopwords)

para (7) mais (6) esse (4) lado (4) minha (4) obrigada (4) teatro (4) bvlgari (4) como (3) projeto (3) fazer (3) nossas (3) calzedoniabrasil (3) arte (3) noite (3) mesma (2) primevideobr (2) tremembe (2) agradecer (2) todos (2) artistas (2) todo (2) outro (2) poder (2) essa (2) equipe (2) primeiro (2) carinho (2) nosso (2) gente (2)

Best Day of the Week to Post

@marinaruybarbosa's engagement broken down by day of the week

Day Posts Avg Engagement Total Engagement
Monday 3 83,805 251,416
Tuesday 1 41,811 41,811
Wednesday 1 87,594 87,594
Thursday 3 50,989 152,968
Friday 2 153,634 307,269
Sunday 2 115,782 231,564

Posting Consistency & Streaks

How steadily @marinaruybarbosa maintains output

2

Longest streak (days)

0/100

Consistency score

Inverse of posting-gap variance

3.2%

Active days

Posted at least once

672.2h

Avg gap

Between posts

Caption Length & Performance

How @marinaruybarbosa's caption length correlates with engagement

91.7%

Posts with Caption

358

Avg Caption Chars

118

Median Chars

1810

Longest Caption

Caption Length Posts Avg Engagement
No caption 1 48.8K
Short (<40 chars) 1 189.3K
Medium (40-100) 4 23.3K
Long (100+) 6 123.5K

The audience favors short captions with an average of 189.3K engagements. Medium lengths perform the worst at only 23.3K.

Who This Audience Is

What @marinaruybarbosa's reach and engagement mean for a brand.

The audience size sits at a high percentile for reach with a follower count over fifty times the median creator. This scale indicates a broad public profile rather than a niche community. The verified status confirms her presence as a public figure despite the lack of a specific category tag. Engagement rates fall well below the median, suggesting that the brand message will land much softer than average compared to smaller creators. High follower counts often dilute interaction rates because the content reaches a general public audience instead of a targeted group. While the reach is extensive, the low engagement rate indicates the audience is passive. The scale makes this account suitable for broad awareness campaigns but not for high-conversion niche tactics. This audience fits the celebrity and entertainment category.

Compare & Discover Similar Creators

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Compare @marinaruybarbosa to another creator

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@marinaruybarbosa vs

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Estimated Earnings

Revenue estimates based on follower count and engagement

@marinaruybarbosa earns primarily through sponsored posts, where her reach commands an estimated band of $201.5K to $483.7K per post. Her high rank places her among the top performers on the platform. This elite position allows her to command a premium over standard market rates for her follower count. However, her engagement rate of 0.22% falls well below the 1.31% median. This disparity suggests that while her reach is expansive, the active interaction per view is lower than average. Brands must weigh this large scale against the lower engagement to determine if the high price point aligns with their specific goals. These are modelled estimates from public metrics, not disclosed earnings.

Sponsorship Value (Est. Per Post)

Based on 40.3M followers (Mega)

$201,541 – $483,697

Industry rate for mega Instagram creators

Disclaimer: These are rough estimates based on publicly available industry benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. Instagram sponsored post rates fluctuate and are not guaranteed.

Key Insights & Takeaways

Key Takeaways

Reach. Ranking 156 out of 1,606 with a following over 55 times the median establishes a dominant market presence. Engagement. The 0.22% rate falls well below the 1.31% median, indicating an audience that is less active relative to the account size. Hit-rate. One in four recent posts beats double the average engagement, showing consistent peaks of high performance. Trajectory. A nearly flat follower count over the last month shows a stable but stagnant growth trend.

Strengths

  • + Verified account with 40.3M followers
  • + 25.0% of recent posts beat 2x the account's own average
  • + Above the 10K threshold where sponsorship deals become viable

Opportunities

  • ~ 0.22% engagement rate trails the 1.31% median, the clearest area to improve
  • ~ Sparse cadence of about 0.3 posts a week limits fresh reach

Summary

This analysis of @marinaruybarbosa reveals a mega Instagram presence with 40,308,107 followers. The account demonstrates an engagement rate of 0.22%, averaging 85.6K likes per post across 12 analyzed posts. The account holds verified status.

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Frequently Asked Questions About @marinaruybarbosa

How many followers does @marinaruybarbosa have on Instagram?

@marinaruybarbosa has 40,308,107 followers on Instagram, placing them in the mega creator tier.

What is @marinaruybarbosa's Instagram engagement rate?

@marinaruybarbosa has an engagement rate of 0.22% based on 12 recent posts, averaging 85.6K likes per post.

How much does @marinaruybarbosa earn on Instagram?

Based on industry benchmarks, @marinaruybarbosa's estimated sponsorship value is $201,541 - $483,697 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.

How many posts has @marinaruybarbosa published on Instagram?

@marinaruybarbosa has published 1,738 posts on Instagram.

What is @marinaruybarbosa's most-liked recent post?

Of the 12 recent posts analyzed, the top post received 244,059 likes and 10,845 comments.

How often does @marinaruybarbosa post on Instagram?

@marinaruybarbosa posts approximately 0.3 times per week, with an average gap of 672.2 hours between posts. Peak posting days are Thursday, Monday, Friday.

How does @marinaruybarbosa compare to other Instagram creators?

@marinaruybarbosa sits in the Mega creator tier alongside accounts like @sooyaaa__, @premierleague, @ronaldinho.

Is @marinaruybarbosa verified on Instagram?

Yes, @marinaruybarbosa is a verified Instagram account.

About This Analysis: This analysis is based on a snapshot of @marinaruybarbosa's Instagram profile and 12 recent posts.

Data collected and analyzed by IGDataHub | Analysis date: Jun 21, 2026