BaekHyun.

BaekHyun.

@baekhyunee_exo

20.8M

Followers

21

Following

70

Posts

2.99%

Engagement Rate

Mega tier Updated Jun 26, 2026

Account Overview

Profile summary and post performance

This creator sits at rank 300 among the creators we track with a follower count that is 28.7 times the median. This account is verified and carries a total of 70 posts within the Mega tier. The engagement rate of 2.99% clears the 1.31% median benchmark for the category. The rest of this report examines audience demographics and historical growth patterns.

Account Info

Account Size Mega
Followers 20,818,327
Following 21
Posts 70
Verified Yes

Post Performance

Posts Analyzed 12
Avg Likes per Post 608,292
Avg Comments per Post 13,174
Videos 3
Photos 9
Engagement Rate 2.99%

Engagement Analysis

Based on 12 recent posts

Platform Context

@baekhyunee_exo ranks 452 out of 1606 creators for its engagement rate. This rate sits well above the tracked median. The account generates more interaction per follower than most others in the corpus.

The engagement rate of 2.99% outperforms the median of 1.31% and ranks 452 out of 1606 accounts. This indicates an audience that interacts more than usual for this category. Photos generate higher average likes than videos, suggesting the audience rewards static imagery with more consistent praise. While comments remain steady at 13.2K per post, the high like counts suggest a strong baseline of interest. Reliability metrics show only 8.3% of posts doubled the account average while none reached five times the average. This indicates that while the base is large, content rarely breaks into outlier territory. The consistent performance across different formats suggests a stable but predictable reach. This is a tap-and-scroll audience.

608.3K

Avg Likes/Post

13.2K

Avg Comments/Post

7.3M

Total Likes

158.1K

Total Comments

Engagement Rate

Compared to Mega tier benchmarks

Above Average for Mega

2.99%

(Likes + Comments) / Followers per post

Video vs Photo Engagement

390.7K

Avg Likes on Videos (3)

680.8K

Avg Likes on Photos (9)

Per-Post Engagement Trend

Engagement (likes + comments) for each of @baekhyunee_exo's tracked recent posts, in upload order. Hover any point for the exact value.

Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.

Best-Performing Post, Decomposed

What @baekhyunee_exo's single biggest post had going for it — the patterns worth replicating.

Top post by @baekhyunee_exo

1,243,868 likes · 15,478 comments

2.0× @baekhyunee_exo's average post · 2.2× the median post.

"🫷😜🫸"

3 characters

Photo

Format

Saturday

Day Posted

2:00 UTC

Hour Posted

Content Analysis

Hashtags, keywords, captions, and top posts

The standout post achieved a multiplier of 2.2x over the median like count for this account. It reached 1.2M likes and 15.5K comments, indicating a high engagement ratio compared to standard posts. Short captions under 40 characters perform best with nearly 800K average likes. Long captions exceeding 100 characters perform worst at just over 300K likes. This suggests the audience prefers visual content over long-form copy. Use the specific hashtags #백현, #baekhyun, #essenceofreverie, #elevator, and #moncler to signal core topics to the algorithm. The posting cadence is low at roughly 0.2 times per week. Because average engagement is high but frequency is rare, focus on maintaining quality over volume. This account has 20.8M followers.

Top Hashtags

#백현 (2) #baekhyun (2) #essenceofreverie (2) #elevator (2) #moncler (1) #warmertogether (1) #몽클레르 (1) #워머투게더 (1) #마카오정부관광청 (1) #마카오 (1) #macao (1) #visitmacao (1) #valentinogaravaniandvans (1) #valentinogaravani (1) #발렌티노가라바니와반스 (1) #rollingstone (1) #롤링스톤 (1)

Top Keywords

reverie (3) baekhyun (3) elevator (3) visitmacao (2) essenceofreverie (2) essence (2) dump (1) moncler (1) warmertogether (1) macao (1) maisonvalentino (1) valentinogaravaniandvans (1) valentinogaravani (1) rollingstonekorea (1) thanks (1) having (1) rollingstone (1) behind (1) scenes (1) platforms (1) https (1) youtu (1) mini (1) album (1) chocolate (1)

Caption Analysis

Avg Caption Length 47 chars
Posting Frequency 0.2 posts/week

Content Mix

3

Videos / Reels

9

Photos

Top Performing Posts

Post thumbnail

🫷😜🫸

1.2M likes 15.5K comments
View
Post thumbnail

Reverie dump🍀

777.7K likes 24.7K comments
View
Post thumbnail

☃️ #Moncler #WarmerTogether #몽클레르 #워머투게더

763.4K likes 38.9K comments
View
Post thumbnail

behind the scenes😎

716.3K likes 8.7K comments
View
Post thumbnail

🫶🏻

648.2K likes 23.3K comments
View
Post thumbnail

’Essence of Reverie‘ is out now on all platforms!🫣

562.4K likes 5.8K comments
View
Post thumbnail

@visitmacao @macaotourism_kr #마카오정부관광청 #마카오 #Macao #VisitMacao

538.2K likes 12.2K comments
View
Post thumbnail

you’re my chocolate 🍫

509.5K likes 8.4K comments 101.4K views Video
View
Post thumbnail

♥️ @maisonvalentino #ValentinoGaravaniAndVans #ValentinoGaravani #발렌티노가라바니와반스

468.1K likes 7.2K comments
View

Top Posts

Highest-liked recent posts from @baekhyunee_exo

# Caption Likes Comments Link
1
🫷😜🫸
1.2M 15.5K view
2
Reverie dump🍀
777.7K 24.7K view
3
☃️ #Moncler #WarmerTogether #몽클레르 #워머투게더
763.4K 38.9K view
4
behind the scenes😎
716.3K 8.7K view
5
🫶🏻
648.2K 23.3K view
6
’Essence of Reverie‘ is out now on all platforms!🫣
562.4K 5.8K view
7
@visitmacao @macaotourism_kr #마카오정부관광청 #마카오 #Macao #VisitMacao
538.2K 12.2K view
8
you’re my chocolate 🍫
509.5K 8.4K view
9
♥️ @maisonvalentino #ValentinoGaravaniAndVans #ValentinoGaravani #발렌티노가라바니와반스
468.1K 7.2K view

Posting Patterns & Optimal Timing

When @baekhyunee_exo posts on Instagram

The account follows a sparse high-effort pace. Posting only 0.2 times per week places this creator well below the median frequency of 0.6 posts per week. This low output contributes to a lower follower rank compared to more active creators in the same space. A consistency score of 0 out of 100 indicates an erratic rhythm with no predictable pattern between uploads. The longest posting streak is only one day, confirming that content does not arrive in clusters. Fresh content lands primarily on Monday and Thursday. The busiest hour for new posts occurs at 09:00 UTC. Marketers should expect long gaps between updates rather than a steady stream of content. Planning a campaign around this creator requires patience as the irregular schedule makes it difficult to predict exactly when a new post will appear. You cannot rely on a clockwork feed to maintain constant brand presence. A tie-in must be planned for specific windows rather than a high-frequency rollout.

0.2

Posts / week

848.7h

Avg gap between posts

Thursday, Monday, Tuesday

Peak posting days

9:00, 12:00, 10:00 UTC

Peak posting hours

Posting Activity by Hour (UTC)

Night (10pm-5am) Morning Afternoon Evening Peak hour

How often @baekhyunee_exo publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.

0

1

1

1

2

3

1

4

1

5

6

7

8

5

9

1

10

1

11

1

12

13

14

15

16

17

18

19

20

21

22

23

Hour of day (UTC) — 0 is midnight, 12 is noon

Reading this chart: Taller bars are hours when @baekhyunee_exo publishes more often. Their busiest hours are 9:00, 12:00, 10:00 UTC — highlighted with bold pink bars. Times are in UTC; subtract 5h for US Eastern, 8h for US Pacific, or add 1h for UK BST. Empty hours don't necessarily mean a bad time to post; they're simply hours @baekhyunee_exo hasn't been active in our tracked sample.

This account posts most often on Thursday and Monday at 09:00 UTC. The posting frequency is low at 0.2 times per week.

Most Common Words

Frequent caption words across @baekhyunee_exo's recent posts (excludes stopwords)

reverie (3) baekhyun (3) elevator (3) visitmacao (2) essenceofreverie (2) essence (2) dump (1) moncler (1) warmertogether (1) macao (1) maisonvalentino (1) valentinogaravaniandvans (1) valentinogaravani (1) rollingstonekorea (1) thanks (1) having (1) rollingstone (1) behind (1) scenes (1) platforms (1) https (1) youtu (1) mini (1) album (1) chocolate (1)

Best Day of the Week to Post

@baekhyunee_exo's engagement broken down by day of the week

Day Posts Avg Engagement Total Engagement
Monday 3 558,302 1,674,906
Tuesday 2 610,948 1,221,896
Thursday 4 615,048 2,460,191
Friday 1 475,265 475,265
Saturday 1 1,259,346 1,259,346
Sunday 1 365,986 365,986

Posting Consistency & Streaks

How steadily @baekhyunee_exo maintains output

1

Longest streak (days)

0/100

Consistency score

Inverse of posting-gap variance

2.8%

Active days

Posted at least once

848.7h

Avg gap

Between posts

Caption Length & Performance

How @baekhyunee_exo's caption length correlates with engagement

100.0%

Posts with Caption

47

Avg Caption Chars

43

Median Chars

175

Longest Caption

Caption Length Posts Avg Engagement
Short (<40 chars) 5 795.2K
Medium (40-100) 6 529.6K
Long (100+) 1 304.3K

The account reaches the highest engagement with short captions under 40 characters. These posts receive 795.2K average engagements compared to only 304.3K for long captions.

Who This Audience Is

What @baekhyunee_exo's reach and engagement mean for a brand.

The follower count places this profile in the top tier of reach with a scale over twenty times larger than the typical tracked creator. This high multiplier indicates an audience that operates at a broadcast level rather than niche community levels. The verified status confirms established authority despite the missing category label. Engagement rates are more than double the median, meaning brand messages land with higher impact than standard accounts in this size bracket. While many large accounts see diluted engagement, these figures suggest a concentrated and active response from the follower base. The sheer volume of followers combined with high relative interaction provides a stable foundation for wide reach. This audience fits the entertainment and music category perfectly.

Compare & Discover Similar Creators

Stack @baekhyunee_exo against any other Instagram creator we track, or jump to similar accounts.

Compare @baekhyunee_exo to another creator

Get a side-by-side stats breakdown.

@baekhyunee_exo vs

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Estimated Earnings

Revenue estimates based on follower count and engagement

@baekhyunee_exo generates revenue primarily through brand partnerships and sponsored posts. The estimated band for a single post sits between $104.1K and $249.8K based on the follower count. This creator ranks in the top tier of the platform, commanding a premium over the median to reflect their high standing. A 2.99% engagement rate more than doubles the 1.31% median, suggesting the audience is active and attentive. This high interaction level justifies the upper end of the quoted price range for the reach provided. These are modelled estimates from public metrics, not disclosed earnings.

Sponsorship Value (Est. Per Post)

Based on 20.8M followers (Mega)

$104,092 – $249,820

Industry rate for mega Instagram creators

Disclaimer: These are rough estimates based on publicly available industry benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. Instagram sponsored post rates fluctuate and are not guaranteed.

Key Insights & Takeaways

Key Takeaways

Reach. Rank 300 puts this account in the top portion of the field with a following over 28 times the median. Engagement. A 2.99% rate more than doubles the median, meaning the audience is highly active. Hit-rate. Only 8.3% of posts beat double the average, showing that content performance remains consistent rather than spiking.

Strengths

  • + Verified account with 20.8M followers
  • + 2.99% engagement rate beats the 1.31% tracked median
  • + Above the 10K threshold where sponsorship deals become viable

Opportunities

  • ~ Only 8.3% of recent posts clear 2x the account average, a low hit-rate
  • ~ Sparse cadence of about 0.2 posts a week limits fresh reach

Summary

This analysis of @baekhyunee_exo reveals a mega Instagram presence with 20,818,327 followers. The account demonstrates an engagement rate of 2.99%, averaging 608.3K likes per post across 12 analyzed posts. The account holds verified status.

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Frequently Asked Questions About @baekhyunee_exo

How many followers does @baekhyunee_exo have on Instagram?

@baekhyunee_exo has 20,818,327 followers on Instagram, placing them in the mega creator tier.

What is @baekhyunee_exo's Instagram engagement rate?

@baekhyunee_exo has an engagement rate of 2.99% based on 12 recent posts, averaging 608.3K likes per post.

How much does @baekhyunee_exo earn on Instagram?

Based on industry benchmarks, @baekhyunee_exo's estimated sponsorship value is $104,092 - $249,820 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.

How many posts has @baekhyunee_exo published on Instagram?

@baekhyunee_exo has published 70 posts on Instagram.

What is @baekhyunee_exo's most-liked recent post?

Of the 12 recent posts analyzed, the top post received 1,243,868 likes and 15,478 comments.

How often does @baekhyunee_exo post on Instagram?

@baekhyunee_exo posts approximately 0.2 times per week, with an average gap of 848.7 hours between posts. Peak posting days are Thursday, Monday, Tuesday.

How does @baekhyunee_exo compare to other Instagram creators?

@baekhyunee_exo sits in the Mega creator tier alongside accounts like @blakelively, @netflixbrasil, @charlidamelio.

Is @baekhyunee_exo verified on Instagram?

Yes, @baekhyunee_exo is a verified Instagram account.

About This Analysis: This analysis is based on a snapshot of @baekhyunee_exo's Instagram profile and 12 recent posts.

Data collected and analyzed by IGDataHub | Analysis date: Jun 26, 2026