271.3M
Followers
278
Following
1.1K
Posts
2.58%
Engagement Rate
Account Overview
Profile summary and post performance
Virat Kohli (@virat.kohli) has 271,296,630 Instagram followers as of October 17, 2026 and 1,058 posts; the account is verified. Across the 12 recent posts we analysed for this report on August 24, 2026, a post got 6.9M likes and 166.3K comments on average (median 4.2M likes), an engagement rate of 2.58% of followers. Over the 143 days we have tracked it, the account lost 2,176,261 followers (-0.8%).
Where these numbers come from: public Instagram profile data and @virat.kohli's recent posts, collected by IGDataHub. Follower history comes from our own repeated readings of the profile. How we calculate these numbers.
Account Info
| Account Size | Mega |
| Followers | 271,296,630 |
| Following | 278 |
| Posts | 1,058 |
| Verified | Yes |
Post Performance
| Posts Analyzed | 12 |
| Avg Likes per Post | 6,900,734 |
| Avg Comments per Post | 166,309 |
| Videos | 8 |
| Photos & carousels | 4 |
| Engagement Rate | 2.58% |
Follower Growth Over Time
How @virat.kohli's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.
-2.2M
Net Change
-0.8%
% Change
-15.2K
Avg / Day
143
Days Tracked
75
Data Points
Tracked between May 26, 2026 (273,472,891 followers) and Oct 17, 2026 (271,296,630 followers).
| Date | Followers | Change |
|---|---|---|
| 271,296,630 | -230,751 | |
| 271,527,381 | -585,816 | |
| 272,113,197 | -568,862 | |
| 272,682,059 | -815,217 | |
| 273,497,276 | +24,385 | |
| 273,472,891 | first reading |
Engagement Analysis
Based on 12 recent posts
6.9M
Avg Likes/Post
166.3K
Avg Comments/Post
82.8M
Total Likes
2.0M
Total Comments
Engagement Rate
Compared with the 877 Mega-tier reports with an engagement rate (median 0.94%, middle half 0.3% to 2.58%)
2.58%
(Likes + Comments) / Followers per post
Video vs Photo Engagement
5.5M
Avg Likes on Videos (8)
9.8M
Avg Likes on Photos & carousels (4)
Per-Post Engagement Trend
Engagement (likes + comments) for each of @virat.kohli's tracked recent posts, in upload order. Hover any point for the exact value.
Each data point is one post. The median post got 4,281,084 likes and comments; 3 of the 12 reached twice that (8,562,168 or more).
Best-Performing Post, Decomposed
What @virat.kohli's single biggest recent post had going for it, measured against the account's other posts.
18,554,400 likes · 747,310 comments
2.7× @virat.kohli's average post · 4.5× the median post.
"IPL 2026 ⏳"
10 characters
Video
Format
Wednesday
Day Posted
4:00 UTC
Hour Posted
63.9M
Views
Content Analysis
Hashtags, keywords, captions, and top posts
Hashtags in the analysed posts
Each one appears in a single post, so none stands out as a regular tag.
Top Keywords
Words used at least twice in the captions we analysed, with how often.
Caption Analysis
| Avg Caption Length | 225 chars |
| Posting Frequency | 0.8 posts/week |
Content Mix
8
Videos / Reels
4
Photos & carousels
Top Posts
Highest-liked recent posts from @virat.kohli
| # | Caption | Likes | Comments | Views | Link |
|---|---|---|---|---|---|
| 1 |
IPL 2026 ⏳
|
18.6M | 747.3K | 63.9M | view |
| 2 |
We asked ourselves a question last year- can we go back to back?
Here we are …
|
13.9M | 328.0K | — | view |
| 3 |
Champions once again ⭐️⭐️⭐️. Phenomenal victory for us in the big final at Ahme…
|
13.6M | 325.5K | — | view |
| 4 |
Welcome Karan, the stage is ours.
21st June, Delhi
|
7.9M | 76.2K | — | view |
| 5 |
Started the season with belief. Ended with back to back titles. 🏆
This team li…
|
4.8M | 63.5K | 10.9M | view |
| 6 |
About twenty-five years ago, a man took a bet on a boy. My first coach, Rajkuma…
|
4.4M | 65.2K | 14.5M | view |
| 7 |
This beautiful game always pushes me to do more. Sharing my new cricket shot wi…
|
4.0M | 138.2K | 73.2M | view |
| 8 |
A new chapter for @one8world
Made stronger by a partnership that’s always mean…
|
3.7M | 27.5K | 15.2M | view |
| 9 |
2 years back I joined hands with Agilitas to build a dream - one8. On 21st June…
|
3.7M | 24.3K | — | view |
Posting Patterns & Optimal Timing
When @virat.kohli posts on Instagram
0.8
Posts / week
10.0 days
Avg gap between posts
Wednesday
Peak posting days
3:00, 12:00 UTC
Peak posting hours
Posting Activity by Hour (UTC)
How often @virat.kohli publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.
0
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
Hour of day (UTC): 0 is midnight, 12 is noon
Engagement by Day of the Week
@virat.kohli's recent posts grouped by the day they went out. Most days here have one or two posts, so one strong post can set a day's average. Read it as a record of these posts, not as the best day to post.
| Day | Posts | Avg Engagement | Total Engagement |
|---|---|---|---|
| Monday | 1 | 14,233,038 | 14,233,038 |
| Tuesday | 1 | 4,861,694 | 4,861,694 |
| Wednesday | 5 | 6,940,161 | 34,700,803 |
| Thursday | 1 | 3,459,742 | 3,459,742 |
| Friday | 1 | 3,681,608 | 3,681,608 |
| Saturday | 1 | 7,937,372 | 7,937,372 |
| Sunday | 2 | 7,965,128 | 15,930,257 |
Posting Consistency & Streaks
How steadily @virat.kohli maintains output
2
Longest streak (days)
0/100
Consistency score: irregular gaps
100 = evenly spaced posts; 0 = the gaps vary as much as their average or more
10.9%
Active days
Posted at least once
10.0 days
Avg gap
Between posts
Caption Length & Performance
How @virat.kohli's caption length correlates with engagement
100.0%
Posts with Caption
225
Avg Caption Chars
209
Median Chars
443
Longest Caption
| Caption Length | Posts | Avg Engagement |
|---|---|---|
| Short (<40 chars) | 1 | 19.3M |
| Medium (40-100) | 1 | 7.9M |
| Long (100+) | 10 | 5.8M |
Compare & Discover Similar Creators
Stack @virat.kohli against any other Instagram creator we track, or jump to similar accounts.
Compare @virat.kohli to another creator
Get a side-by-side stats breakdown.
Creators closest in size to @virat.kohli
Estimated Earnings
Revenue estimates based on follower count only
Sponsorship Value (Est. Per Post)
Based on 271.3M followers (Mega)
$1,356,483 to $3,255,560
Our per-follower range for accounts this size (see methodology)
Download @virat.kohli's data
Everything below is derived from this account, priced on the counts shown. Delivered as CSV by emailed link.
You only pay for rows we deliver. Counts are the maximum available today; if an export comes back smaller, the difference is refunded automatically. Counts as last collected 7 hours, 57 minutes ago.
Tracking
What we have recorded about @virat.kohli over time, and ongoing alerts.
Other reports
Not downloads of this account: they take their own inputs.
Download @virat.kohli's data
Followers, following and full post history as CSV, priced on the exact record counts above.
See export optionsFrequently Asked Questions About @virat.kohli
How many followers does @virat.kohli have on Instagram?
@virat.kohli has 271,296,630 followers on Instagram, placing them in the Mega-tier group (1M+ followers).
What is @virat.kohli's Instagram engagement rate?
@virat.kohli has an engagement rate of 2.58% based on 12 recent posts, averaging 6.9M likes per post.
How much does @virat.kohli earn on Instagram?
From follower count only, we estimate @virat.kohli's sponsorship value at $1,356,483 to $3,255,560 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.
How many posts has @virat.kohli published on Instagram?
@virat.kohli has published 1,058 posts on Instagram.
What is @virat.kohli's most-liked recent post?
Of the 12 recent posts analyzed, the top post received 18,554,400 likes and 747,310 comments.
How often does @virat.kohli post on Instagram?
@virat.kohli posts approximately 0.8 times per week, with an average gap of 10.0 days between posts. Peak posting days are Wednesday.
How does @virat.kohli compare to other Instagram creators?
@virat.kohli sits in the Mega-tier group alongside accounts like @taylorswift, @natgeo, @kendalljenner.
Is @virat.kohli verified on Instagram?
Yes, @virat.kohli is a verified Instagram account.
About This Analysis: This analysis is based on a snapshot of @virat.kohli's Instagram profile and 12 recent posts.
Data collected and analyzed by IGDataHub | Follower count as of Oct 17, 2026 | Posts analysed Aug 24, 2026
Cite this page
IGDataHub (2026). @virat.kohli Instagram stats and analytics, follower count as of 17 October 2026, posts analysed 24 August 2026. https://igdatahub.com/blog/virat-kohli-instagram-profile-stats/