237.3M
Followers
2.0K
Following
6.1K
Posts
1.28%
Engagement Rate
Account Overview
Profile summary and post performance
Ranking at number 18 out of over 1600 tracked creators, this account holds a follower count that is 329.6 times the median size. This large scale places them in the top tier of our monitored figures. The verified profile is categorized as an Athlete and contains 6121 posts. This volume confirms the persona of an established global figure rather than a burgeoning creator. The engagement rate of 1.28% clears the 0.93% median, indicating strong resonance with their audience. The following report examines specific demographic breakdowns and content performance trends.
Account Info
| Account Size | Mega |
| Followers | 237,314,584 |
| Following | 1,996 |
| Posts | 6,121 |
| Verified | Yes |
| Category | Athlete |
Post Performance
| Posts Analyzed | 12 |
| Avg Likes per Post | 3,025,514 |
| Avg Comments per Post | 5,384 |
| Videos | 6 |
| Photos | 6 |
| Engagement Rate | 1.28% |
Follower Growth Over Time
How @neymarjr's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.
+7.1M
Net Change
+3.0%
% Change
+99.1K
Avg / Day
72
Days Tracked
16
Data Points
Tracked between May 6, 2026 (235,000,000 followers) and Jul 17, 2026 (242,137,403 followers).
The account gained 2.3 million followers over 51 days. The steady upward trend shows an average of 45.4K new followers every day.
What the trajectory means
The account grew by 2.3M followers during the tracked window. This upward trend identifies @neymarjr as an account worth getting in early on. The steady pace of 45.4K new followers per day allows for predictable planning within a campaign brief.
Engagement Analysis
Based on 12 recent posts
Platform Context
The @neymarjr account ranks 330 out of 774 for its engagement rate. This performance sits above the tracked median of 0.93%. The 1.28% rate means the profile generates more interaction per follower than the average creator in the corpus.
The engagement rate of 1.28% outperforms the median of 0.93%, ranking 330 out of 774. This indicates an audience that interacts more than average for this category. While comments remain low at 5.4K per post, the high volume of likes suggests a primary mode of passive interaction. The data shows the audience rewards photos far more than video content with 4.8M and 1.3M likes respectively. This disparity highlights a preference for still imagery to drive engagement. Reliability of reach is low because only 16.7% of posts beat the average by double, and none reached five times the mean. These figures suggest that while the base is large, it does not frequently experience explosive spikes beyond standard expectations. The content performs consistently but lacks high-frequency breakout hits. This is a tap-and-scroll audience.
3.0M
Avg Likes/Post
5.4K
Avg Comments/Post
36.3M
Total Likes
64.6K
Total Comments
Engagement Rate
Compared to Mega tier benchmarks
1.28%
(Likes + Comments) / Followers per post
Video vs Photo Engagement
1.3M
Avg Likes on Videos (6)
4.8M
Avg Likes on Photos (6)
Per-Post Engagement Trend
Engagement (likes + comments) for each of @neymarjr's tracked recent posts, in upload order. Hover any point for the exact value.
Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.
Best-Performing Post, Decomposed
What @neymarjr's single biggest post had going for it — the patterns worth replicating.
11,576,765 likes · 310 comments
3.8× @neymarjr's average post · 6.3× the median post.
"REMEMBER WHO YOU ARE 🇧🇷🙏🏼"
25 characters
Photo
Format
Thursday
Day Posted
3:00 UTC
Hour Posted
Content Analysis
Hashtags, keywords, captions, and top posts
The standout post outperformed the median by a factor of 6.3 and maintained a high like to comment ratio despite its scale. This peak occurred on a Thursday at 03:00 UTC. Short captions under 40 characters drive the most engagement with an average of 6.6M likes. Medium length captions perform poorly and suggest that concise copy is more effective for this audience. The specific hashtag set signals a focus on football gear and personal branding. Posting roughly eight times per week maintains a high volume of content. While average engagement is steady, it remains modest relative to the total follower count. This account currently has 237.3M followers.
Top Hashtags
Top Keywords
Caption Analysis
| Avg Caption Length | 148 chars |
| Posting Frequency | 7.9 posts/week |
Content Mix
6
Videos / Reels
6
Photos
Top Performing Posts
Temos uma novidade pra contar pra vocês.. 🤍 Vídeo completo no Canal do Youtube :) (link na bio) Vídeo: @felipe.true
If this disappears, you saw nothing 👀👟 #PUMAShowtime #NeymarJr #jogabonito #footballboots
The FUTURE 9 @kidsuper x @neymarjr is here ✨ Because this summer has seen enough pink boots. Time to add some Brazilian…
Não vai dar ouvidos para a pessoa errada, né? Faça a cotação do seguro do seu carro usando o meu cupom: NEYMAR que a …
Top Posts
Highest-liked recent posts from @neymarjr
| # | Caption | Likes | Comments | Link |
|---|---|---|---|---|
| 1 |
REMEMBER WHO YOU ARE 🇧🇷🙏🏼
|
11.6M | 310 | view |
| 2 |
Renovando energias ♥️
|
6.8M | 99 | view |
| 3 |
Temos uma novidade pra contar pra vocês.. 🤍
Vídeo completo no Canal do Youtube…
|
5.9M | 51.1K | view |
| 4 |
🙏🏼
|
4.0M | 101 | view |
| 5 |
Gratidão meu Deus 🙏🏼 feliz demais!!
|
3.9M | 132 | view |
| 6 |
Always a pleasure my friend @jacobarabo 👊🏽
|
1.8M | 29 | view |
| 7 |
If this disappears, you saw nothing 👀👟
#PUMAShowtime #NeymarJr #jogabonito #fo…
|
608.4K | 2.7K | view |
| 8 |
The FUTURE 9 @kidsuper x @neymarjr is here ✨ Because this summer has seen enoug…
|
567.5K | 968 | view |
| 9 |
Não vai dar ouvidos para a pessoa errada, né?
Faça a cotação do seguro do seu…
|
538.8K | 6.2K | view |
Posting Patterns & Optimal Timing
When @neymarjr posts on Instagram
The creator maintains a steady grind with a high volume of content that places them in the top 1 percent of their peer group for frequency. They post nearly eight times per week while the median creator only posts once. This high output indicates a very active presence and constant visibility. However, a consistency score of zero reveals that these uploads do not follow a predictable calendar. The gaps between posts are irregular and unpredictable. Content lands most often on Thursday and Friday. New posts typically appear during the 23:00 UTC window. Marketers should expect fresh content frequently but cannot rely on a specific daily schedule to time a campaign. Because the volume is high but the rhythm is erratic, your team must be ready to react quickly when content appears rather than planning around a fixed weekly slot. The sheer quantity ensures constant brand exposure even if the timing of each post varies. You can plan for frequent touchpoints throughout any given week.
7.9
Posts / week
23.1h
Avg gap between posts
Thursday, Friday, Monday
Peak posting days
23:00, 21:00, 3:00 UTC
Peak posting hours
Posting Activity by Hour (UTC)
How often @neymarjr publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.
0
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
Hour of day (UTC) — 0 is midnight, 12 is noon
The account posts about 7.9 times per week with the most activity on Thursday and Friday. The busiest hour for these posts is 23:00 UTC.
Most Common Words
Frequent caption words across @neymarjr's recent posts (excludes stopwords)
Best Day of the Week to Post
@neymarjr's engagement broken down by day of the week
| Day | Posts | Avg Engagement | Total Engagement |
|---|---|---|---|
| Monday | 1 | 5,932,656 | 5,932,656 |
| Tuesday | 1 | 6,838,489 | 6,838,489 |
| Thursday | 6 | 3,062,952 | 18,377,710 |
| Friday | 3 | 429,246 | 1,287,738 |
| Sunday | 1 | 3,934,177 | 3,934,177 |
Posting Consistency & Streaks
How steadily @neymarjr maintains output
2
Longest streak (days)
0/100
Consistency score
Inverse of posting-gap variance
56.8%
Active days
Posted at least once
23.1h
Avg gap
Between posts
Caption Length & Performance
How @neymarjr's caption length correlates with engagement
100.0%
Posts with Caption
148
Avg Caption Chars
92
Median Chars
781
Longest Caption
| Caption Length | Posts | Avg Engagement |
|---|---|---|
| Short (<40 chars) | 4 | 6.6M |
| Medium (40-100) | 3 | 935.1K |
| Long (100+) | 5 | 1.4M |
The audience favors short captions under 40 characters with 6.6M average engagement. These posts perform much better than medium captions, which only reach 935.1K.
Who This Audience Is
What @neymarjr's reach and engagement mean for a brand.
The large follower count places this creator in the top one percent of the platform. The scale is over three hundred times larger than the typical tracked account, indicating a reach that operates at a global broadcast level rather than niche circles. Verification and the athlete category confirm a professional sports profile with high authority. Engagement rates are above the median, meaning brand messages land harder here than on average for accounts of this scale. The presence of only two thousand following accounts indicates a one-way communication model typical of major celebrities. This audience size and engagement performance make it a fit for global sports apparel or international beverage brands.
Compare & Discover Similar Creators
Stack @neymarjr against any other Instagram creator we track, or jump to similar accounts.
Compare @neymarjr to another creator
Get a side-by-side stats breakdown.
Creators in the same tier as @neymarjr
Estimated Earnings
Revenue estimates based on follower count and engagement
The primary revenue stream for @neymarjr comes from high-value brand partnerships and sponsored posts. A single post is valued between $1.2M and $2.8M based on his large follower count. His rank of 18 out of 1620 places him in the top tier of creator influence, allowing him to command a premium over standard market rates. This high ranking justifies a price point that reflects global reach rather than just local engagement. The 1.28% engagement rate exceeds the 0.93% median, confirming that his audience remains active and attentive. This level of interaction validates the upper end of his valuation as a fair price for the reach provided. These are modelled estimates from public metrics, not disclosed earnings.
Sponsorship Value (Est. Per Post)
Based on 237.3M followers (Mega)
$1,186,573 – $2,847,775
Industry rate for mega Instagram creators
Key Insights & Takeaways
Key Takeaways
Strengths
- + Verified account with 237.3M followers
- + 1.28% engagement rate beats the 0.93% tracked median
- + Active cadence of about 7.9 posts a week
- + Above the 10K threshold where sponsorship deals become viable
Opportunities
- ~ Only 16.7% of recent posts clear 2x the account average, a low hit-rate
Summary
This analysis of @neymarjr reveals a mega Instagram presence with 237,314,584 followers. The account demonstrates an engagement rate of 1.28%, averaging 3.0M likes per post across 12 analyzed posts. The account holds verified status.
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Start SearchingFrequently Asked Questions About @neymarjr
How many followers does @neymarjr have on Instagram?
@neymarjr has 237,314,584 followers on Instagram, placing them in the mega creator tier.
What is @neymarjr's Instagram engagement rate?
@neymarjr has an engagement rate of 1.28% based on 12 recent posts, averaging 3.0M likes per post.
How much does @neymarjr earn on Instagram?
Based on industry benchmarks, @neymarjr's estimated sponsorship value is $1,186,573 - $2,847,775 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.
How many posts has @neymarjr published on Instagram?
@neymarjr has published 6,121 posts on Instagram.
What is @neymarjr's most-liked recent post?
Of the 12 recent posts analyzed, the top post received 11,576,765 likes and 310 comments.
How often does @neymarjr post on Instagram?
@neymarjr posts approximately 7.9 times per week, with an average gap of 23.1 hours between posts. Peak posting days are Thursday, Friday, Monday.
How does @neymarjr compare to other Instagram creators?
@neymarjr sits in the Mega creator tier alongside accounts like @k.mbappe, @selenagomez, @kyliejenner.
Is @neymarjr verified on Instagram?
Yes, @neymarjr is a verified Instagram account.
About This Analysis: This analysis is based on a snapshot of @neymarjr's Instagram profile and 12 recent posts.
Data collected and analyzed by IGDataHub | Analysis date: Jun 19, 2026