Selena Gomez
by Grace through Faith ✝️ “In The Dark” & “I Said I Love You First...And You Said It Back” Out Founder @rarebeauty Founder/CIO @officialwondermind
402.7M
Followers
364
Following
2.2K
Posts
0.54%
Engagement Rate
Account Overview
Profile summary and post performance
Selena Gomez (@selenagomez) has 402,650,612 Instagram followers as of October 17, 2026 and 2,187 posts; the account is verified. Across the 12 recent posts we analysed for this report on August 24, 2026, a post got 2.2M likes and 8.6K comments on average (median 2M likes), an engagement rate of 0.54% of followers. Over the 144 days we have tracked it, the account lost 3,483,127 followers (-0.9%).
Where these numbers come from: public Instagram profile data and @selenagomez's recent posts, collected by IGDataHub. Follower history comes from our own repeated readings of the profile. How we calculate these numbers.
Account Info
| Account Size | Mega |
| Followers | 402,650,612 |
| Following | 364 |
| Posts | 2,187 |
| Verified | Yes |
| Category | Artist |
Post Performance
| Posts Analyzed | 12 |
| Avg Likes per Post | 2,189,839 |
| Avg Comments per Post | 8,558 |
| Videos | 0 |
| Photos & carousels | 12 |
| Engagement Rate | 0.54% |
Follower Growth Over Time
How @selenagomez's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.
-3.5M
Net Change
-0.9%
% Change
-24.2K
Avg / Day
144
Days Tracked
77
Data Points
Tracked between May 26, 2026 (406,133,739 followers) and Oct 17, 2026 (402,650,612 followers).
| Date | Followers | Change |
|---|---|---|
| 402,650,612 | -400,690 | |
| 403,051,302 | -709,296 | |
| 403,760,598 | -683,909 | |
| 404,444,507 | -724,292 | |
| 405,168,799 | -964,940 | |
| 406,133,739 | first reading |
Engagement Analysis
Based on 12 recent posts
2.2M
Avg Likes/Post
8.6K
Avg Comments/Post
26.3M
Total Likes
102.7K
Total Comments
Engagement Rate
Compared with the 877 Mega-tier reports with an engagement rate (median 0.94%, middle half 0.3% to 2.58%)
0.54%
(Likes + Comments) / Followers per post
Per-Post Engagement Trend
Engagement (likes + comments) for each of @selenagomez's tracked recent posts, in upload order. Hover any point for the exact value.
Each data point is one post. The median post got 1,974,800 likes and comments; 2 of the 12 reached twice that (3,949,600 or more).
Best-Performing Post, Decomposed
What @selenagomez's single biggest recent post had going for it, measured against the account's other posts.
4,406,306 likes · 13,195 comments
2.0× @selenagomez's average post · 2.2× the median post.
"distance means so little when someone means so much…. @itsbennyblanco mish you bb 💙"
83 characters
Photo or carousel
Format
Wednesday
Day Posted
12:00 UTC
Hour Posted
Content Analysis
Hashtags, keywords, captions, and top posts
Top Keywords
Words used at least twice in the captions we analysed, with how often.
Caption Analysis
| Avg Caption Length (posts with a caption) | 222 chars |
| Posting Frequency | 1.0 posts/week |
Content Mix
0
Videos / Reels
12
Photos & carousels
Top Posts
Highest-liked recent posts from @selenagomez
| # | Caption | Likes | Comments | Link |
|---|---|---|---|---|
| 1 |
distance means so little when someone means so much…. @itsbennyblanco mish you …
|
4.4M | 13.2K | view |
| 2 |
Mrs. Blanco 🥰
|
4.2M | 22.3K | view |
| 3 |
No caption
|
3.5M | 12.2K | view |
| 4 |
somethin very very exciting is happening with @rarebeauty 💚
|
3.2M | 13.7K | view |
| 5 |
I’ve been hanging out with @stevemartinreally too much hence the song choice ☀️🌻
|
3.2M | 12.0K | view |
| 6 |
first week in London 🥰🇬🇧
|
2.5M | 8.0K | view |
| 7 |
Wild things happening with @onlymurdershulu while adoring london 💕
|
1.5M | 5.1K | view |
| 8 |
@ultabeauty afternoon 🧡 (i accidentally deleted the post smh)
|
1.3M | 4.9K | view |
| 9 |
This man who doesn’t have social media is truly outstandingly witty, smart and …
|
953.4K | 2.7K | view |
Posting Patterns & Optimal Timing
When @selenagomez posts on Instagram
1.0
Posts / week
7.5 days
Avg gap between posts
Thursday
Peak posting days
15:00, 16:00 UTC
Peak posting hours
Posting Activity by Hour (UTC)
How often @selenagomez publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.
0
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
Hour of day (UTC): 0 is midnight, 12 is noon
Engagement by Day of the Week
@selenagomez's recent posts grouped by the day they went out. Most days here have one or two posts, so one strong post can set a day's average. Read it as a record of these posts, not as the best day to post.
| Day | Posts | Avg Engagement | Total Engagement |
|---|---|---|---|
| Monday | 2 | 2,413,752 | 4,827,505 |
| Tuesday | 2 | 1,754,492 | 3,508,984 |
| Wednesday | 2 | 2,953,411 | 5,906,822 |
| Thursday | 4 | 1,612,415 | 6,449,661 |
| Saturday | 1 | 3,225,512 | 3,225,512 |
| Sunday | 1 | 2,462,278 | 2,462,278 |
Posting Consistency & Streaks
How steadily @selenagomez maintains output
1
Longest streak (days)
14/100
Consistency score: irregular gaps
100 = evenly spaced posts; 0 = the gaps vary as much as their average or more
14.5%
Active days
Posted at least once
7.5 days
Avg gap
Between posts
Caption Length & Performance
How @selenagomez's caption length correlates with engagement
91.7%
Posts with Caption
222
Avg Caption Chars (captioned)
80
Median Chars
647
Longest Caption
| Caption Length | Posts | Avg Engagement |
|---|---|---|
| No caption | 1 | 3.5M |
| Short (<40 chars) | 2 | 3.4M |
| Medium (40-100) | 5 | 2.7M |
| Long (100+) | 4 | 652.3K |
Compare & Discover Similar Creators
Stack @selenagomez against any other Instagram creator we track, or jump to similar accounts.
Compare @selenagomez to another creator
Get a side-by-side stats breakdown.
Creators closest in size to @selenagomez
Estimated Earnings
Revenue estimates based on follower count only
Sponsorship Value (Est. Per Post)
Based on 402.7M followers (Mega)
$2,013,253 to $4,831,807
Our per-follower range for accounts this size (see methodology)
Download @selenagomez's data
Everything below is derived from this account, priced on the counts shown. Delivered as CSV by emailed link.
You only pay for rows we deliver. Counts are the maximum available today; if an export comes back smaller, the difference is refunded automatically. Counts as last collected 2 hours, 42 minutes ago.
Tracking
What we have recorded about @selenagomez over time, and ongoing alerts.
Other reports
Not downloads of this account: they take their own inputs.
Download @selenagomez's data
Followers, following and full post history as CSV, priced on the exact record counts above.
See export optionsFrequently Asked Questions About @selenagomez
How many followers does @selenagomez have on Instagram?
@selenagomez has 402,650,612 followers on Instagram, placing them in the Mega-tier group (1M+ followers).
What is @selenagomez's Instagram engagement rate?
@selenagomez has an engagement rate of 0.54% based on 12 recent posts, averaging 2.2M likes per post.
How much does @selenagomez earn on Instagram?
From follower count only, we estimate @selenagomez's sponsorship value at $2,013,253 to $4,831,807 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.
How many posts has @selenagomez published on Instagram?
@selenagomez has published 2,187 posts on Instagram.
What is @selenagomez's most-liked recent post?
Of the 12 recent posts analyzed, the top post received 4,406,306 likes and 13,195 comments.
How often does @selenagomez post on Instagram?
@selenagomez posts approximately 1.0 times per week, with an average gap of 7.5 days between posts. Peak posting days are Thursday.
How does @selenagomez compare to other Instagram creators?
@selenagomez sits in the Mega-tier group alongside accounts like @therock, @kyliejenner, @arianagrande.
Is @selenagomez verified on Instagram?
Yes, @selenagomez is a verified Instagram account.
About This Analysis: This analysis is based on a snapshot of @selenagomez's Instagram profile and 12 recent posts.
Data collected and analyzed by IGDataHub | Follower count as of Oct 17, 2026 | Posts analysed Aug 24, 2026
Cite this page
IGDataHub (2026). @selenagomez Instagram stats and analytics, follower count as of 17 October 2026, posts analysed 24 August 2026. https://igdatahub.com/blog/selenagomez-instagram-profile-stats/