Paul Labile Shakur Pogba
@asmonaco @equipedefrance Allah is the greatest βπΎ
63.5M
Followers
341
Following
1.6K
Posts
0.45%
Engagement Rate
Account Overview
Profile summary and post performance
This creator ranks 79 among the 1620 accounts we track and holds a follower count that is 88.2 times the median size of our typical creators. As a verified athlete with over 1600 posts, this account sits firmly in the mega tier. The engagement rate falls below the median of 0.93 percent. The following report analyzes audience interaction patterns and content performance across his active history.
Account Info
| Account Size | Mega |
| Followers | 63,520,781 |
| Following | 341 |
| Posts | 1,613 |
| Verified | Yes |
| Business Account | Yes |
| Category | Athlete |
Post Performance
| Posts Analyzed | 12 |
| Avg Likes per Post | 284,778 |
| Avg Comments per Post | 1,001 |
| Videos | 5 |
| Photos | 7 |
| Engagement Rate | 0.45% |
Engagement Analysis
Based on 12 recent posts
Platform Context
@paulpogba ranks 515 out of 774 for engagement because its rate sits below the tracked median. This lower performance indicates a weaker connection with the audience compared to the average creator in the corpus. The low percentage means each follower is less likely to interact with the content.
The engagement rate of 0.45% falls below the median of 0.93% and ranks 515 out of 774, indicating this audience reacts less than usual. While total likes reach hundreds of thousands, the low comment volume suggests a passive interaction style. Photography is the format this audience rewards, as photos earn nearly four times the engagement of video content. Reliability of reach remains low because only 16.7% of recent posts doubled the account average. No posts achieved five times the typical engagement rate, which points to inconsistent growth from viral hits. This data confirms a tap-and-scroll audience.
284.8K
Avg Likes/Post
1.0K
Avg Comments/Post
3.4M
Total Likes
12.0K
Total Comments
Engagement Rate
Compared to Mega tier benchmarks
0.45%
(Likes + Comments) / Followers per post
Video vs Photo Engagement
106.9K
Avg Likes on Videos (5)
411.9K
Avg Likes on Photos (7)
Per-Post Engagement Trend
Engagement (likes + comments) for each of @paulpogba's tracked recent posts, in upload order. Hover any point for the exact value.
Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.
Best-Performing Post, Decomposed
What @paulpogba's single biggest post had going for it — the patterns worth replicating.
684,493 likes · 1,960 comments
2.4Γ @paulpogba's average post Β· 2.6Γ the median post.
"/// π₯"
5 characters
Photo
Format
Saturday
Day Posted
20:00 UTC
Hour Posted
Content Analysis
Hashtags, keywords, captions, and top posts
The standout post achieved a multiplier of 2.6x over the median performance to reach its high count. This post maintained a balanced like to comment ratio of 342 to 1. A Saturday evening posting time appears effective for reaching this audience. Focus on medium length captions between 40 and 100 characters to maximize engagement. Long captions perform poorly and suggest that concise copy is necessary for this fan base. The hashtags #uneteamonaco and #apmmonaco serve as the primary signals for content topics. Posting roughly four times per week maintains a consistent presence without over-saturating the feed. This account commands high reach with an average of 284.8K likes per post. Paul Pogba currently has 63.5 million followers.
Top Hashtags
Top Keywords
Caption Analysis
| Avg Caption Length | 63 chars |
| Posting Frequency | 3.7 posts/week |
Content Mix
5
Videos / Reels
7
Photos
Top Posts
Highest-liked recent posts from @paulpogba
| # | Caption | Likes | Comments | Link |
|---|---|---|---|---|
| 1 |
/// π₯
|
684.5K | 2.0K | view |
| 2 |
Different sport, same energy.
Knicks in five baby !!
|
648.1K | 1.3K | view |
| 3 |
πͺ πͺ
|
468.9K | 2.8K | view |
| 4 |
May dump πΈ
|
383.0K | 998 | view |
| 5 |
I used to watch tapes of him with my father, may he rest in peace, when I was lβ¦
|
289.4K | 887 | view |
| 6 |
3, 2, 1.. ποΈ
|
261.1K | 728 | view |
| 7 |
Notre Paul Pogba national est venu faire un coucou aux Bleus Γ leur hΓ΄tel ! π€π
|
233.1K | 1.6K | view |
| 8 |
Guess who nutmegged who πβ½οΈ
|
150.7K | 809 | view |
| 9 |
Good company, better jewels with @apmmonaco
#uneteamonaco #APMmonaco
|
148.0K | 273 | view |
Posting Patterns & Optimal Timing
When @paulpogba posts on Instagram
The account follows a steady grind with high output compared to the average creator. Paul posts nearly four times weekly while the median is just over one post per week. This frequency places him in the top 5% of creators by volume. The consistency score is low because gaps between posts vary wildly. His longest streak is only two days, meaning content does not follow a predictable daily cycle. New content typically lands on Monday and Wednesday. The busiest hour for new uploads is 18:00 UTC. Marketers should expect fresh material often but cannot rely on a clockwork schedule to predict exact dates. A campaign should focus on the high volume of posts rather than specific recurring days. Plan your tie-ins around these frequent drops to stay visible.
3.7
Posts / week
50.0h
Avg gap between posts
Monday, Wednesday, Thursday
Peak posting days
18:00, 9:00, 20:00 UTC
Peak posting hours
Posting Activity by Hour (UTC)
How often @paulpogba publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.
0
1
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Hour of day (UTC) — 0 is midnight, 12 is noon
This account posts 3.7 times per week with the most frequent activity on Monday and Wednesday. The peak posting time occurs at 18:00 UTC.
Most Common Words
Frequent caption words across @paulpogba's recent posts (excludes stopwords)
Best Day of the Week to Post
@paulpogba's engagement broken down by day of the week
| Day | Posts | Avg Engagement | Total Engagement |
|---|---|---|---|
| Monday | 2 | 560,512 | 1,121,024 |
| Tuesday | 2 | 138,221 | 276,442 |
| Wednesday | 2 | 173,140 | 346,280 |
| Thursday | 2 | 266,162 | 532,325 |
| Friday | 1 | 53,482 | 53,482 |
| Saturday | 2 | 474,131 | 948,262 |
| Sunday | 1 | 151,531 | 151,531 |
Posting Consistency & Streaks
How steadily @paulpogba maintains output
2
Longest streak (days)
32/100
Consistency score
Inverse of posting-gap variance
48.0%
Active days
Posted at least once
50.0h
Avg gap
Between posts
Caption Length & Performance
How @paulpogba's caption length correlates with engagement
100.0%
Posts with Caption
63
Avg Caption Chars
37
Median Chars
331
Longest Caption
| Caption Length | Posts | Avg Engagement |
|---|---|---|
| Short (<40 chars) | 7 | 295.0K |
| Medium (40-100) | 4 | 330.6K |
| Long (100+) | 1 | 41.8K |
The audience rewards medium captions with 330.6K average engagement. Long captions perform poorly at 41.8K average engagement.
Who This Audience Is
What @paulpogba's reach and engagement mean for a brand.
The follower count ranks in the top tier of tracked creators and exceeds the typical creator average by over eighty times. This scale indicates a reach that operates at a broadcast level rather than within a niche community. The verified athlete status confirms the audience is built around a high profile public figure. While the total reach is large, the engagement rate falls below half of the median. A lower engagement rate relative to the median suggests a brand message will land softer here than on typical accounts. This discrepancy often occurs when a large following includes many passive observers rather than active participants. The sheer volume provides scale but does not guarantee high interaction rates per post. This audience fits the sports and athletic apparel category.
Compare & Discover Similar Creators
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Compare @paulpogba to another creator
Get a side-by-side stats breakdown.
Creators in the same tier as @paulpogba
Estimated Earnings
Revenue estimates based on follower count and engagement
Sponsored posts for this account primarily drive revenue through high volume reach. A single post carries a quoted band of $317.6K to $762.2K based on the 63.5M follower count. His rank in the top 5% allows him to command a premium price from brands seeking global scale. While his engagement rate of 0.45% sits below the median, the sheer scale of the audience justifies the high end of the bracket for awareness campaigns. The disparity between individual interaction and total reach means the cost is driven by eyeballs rather than intimate community connection. These are modelled estimates from public metrics, not disclosed earnings.
Sponsorship Value (Est. Per Post)
Based on 63.5M followers (Mega)
$317,604 – $762,249
Industry rate for mega Instagram creators
Key Insights & Takeaways
Key Takeaways
Strengths
- + Verified account with 63.5M followers
- + Active cadence of about 3.7 posts a week
- + Above the 10K threshold where sponsorship deals become viable
Opportunities
- ~ 0.45% engagement rate trails the 0.93% median, the clearest area to improve
- ~ Only 16.7% of recent posts clear 2x the account average, a low hit-rate
- ~ Low consistency score (32/100), posting rhythm is erratic
Summary
This analysis of @paulpogba reveals a mega Instagram presence with 63,520,781 followers. The account demonstrates an engagement rate of 0.45%, averaging 284.8K likes per post across 12 analyzed posts. The account holds verified status.
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Start SearchingFrequently Asked Questions About @paulpogba
How many followers does @paulpogba have on Instagram?
@paulpogba has 63,520,781 followers on Instagram, placing them in the mega creator tier.
What is @paulpogba's Instagram engagement rate?
@paulpogba has an engagement rate of 0.45% based on 12 recent posts, averaging 284.8K likes per post.
How much does @paulpogba earn on Instagram?
Based on industry benchmarks, @paulpogba's estimated sponsorship value is $317,604 - $762,249 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.
How many posts has @paulpogba published on Instagram?
@paulpogba has published 1,613 posts on Instagram.
What is @paulpogba's most-liked recent post?
Of the 12 recent posts analyzed, the top post received 684,493 likes and 1,960 comments.
How often does @paulpogba post on Instagram?
@paulpogba posts approximately 3.7 times per week, with an average gap of 50.0 hours between posts. Peak posting days are Monday, Wednesday, Thursday.
How does @paulpogba compare to other Instagram creators?
@paulpogba sits in the Mega creator tier alongside accounts like @karimbenzema, @vinijr, @stephencurry30.
Is @paulpogba verified on Instagram?
Yes, @paulpogba is a verified Instagram account.
About This Analysis: This analysis is based on a snapshot of @paulpogba's Instagram profile and 12 recent posts.
Data collected and analyzed by IGDataHub | Analysis date: Jun 19, 2026