chrissy teigen

chrissy teigen

@chrissyteigen

🍪 head of delicious things @cravingsbychrissyteigen 🐶 co-founder of doggy delectables @kismet 🎙️my podcast SELF CONSCIOUS is on @audible now!

Personal blog Business https://osg.ca.gov/one-small-thing/

39.6M

Followers

1.9K

Following

6.0K

Posts

0.08%

Engagement Rate

Mega tier Updated Jun 21, 2026

Account Overview

Profile summary and post performance

The Instagram account @chrissyteigen is categorized as a personal blog and operates as a business account within the Mega tier. The profile identifies the user as the head of delicious things at cravingsbychrissyteigen, the co-founder of doggy delectables at kismet, and the creator of the podcast SELF CONSCIOUS available on Audible. The account has 39,555,731 followers and follows 1,865 accounts. Out of a total of 6,040 posts, the account maintains an average of 30,759 likes per post and an average of 406 comments per post. The recorded engagement rate for the account is 0.08%.

Account Info

Account Size Mega
Followers 39,555,731
Following 1,865
Posts 6,040
Verified Yes
Business Account Yes
Category Personal blog

Post Performance

Posts Analyzed 12
Avg Likes per Post 30,759
Avg Comments per Post 406
Videos 7
Photos 5
Engagement Rate 0.08%

Engagement Analysis

Based on 12 recent posts

Platform Context

@chrissyteigen's engagement is approximately 0.3x the platform average of 111,125 total interactions per post. The account holds a Mega tier classification within the database of 3,787 tracked profiles. This creator averages 30,759 likes and 406 comments per post compared to the platform averages of 109,826 likes and 1,299 comments.

The Instagram account @chrissyteigen has a total of 6040 posts, with 12 recent posts included in the data set. The account features a mix of content types consisting of 7 videos and 5 photos. Across all content, the account has accumulated a total of 369,109 likes and 4,866 comments. The average engagement metrics for the account are 30,759 likes and 406 comments per post, resulting in an engagement rate of 0.08%. When categorized by media type, videos received an average of 25,092 likes, while photos received an average of 38,692 likes.

30.8K

Avg Likes/Post

406

Avg Comments/Post

369.1K

Total Likes

4.9K

Total Comments

Engagement Rate

Compared to Mega tier benchmarks

Below Average for Mega

0.08%

(Likes + Comments) / Followers per post

Video vs Photo Engagement

25.1K

Avg Likes on Videos (7)

38.7K

Avg Likes on Photos (5)

Per-Post Engagement Trend

Engagement (likes + comments) for each of @chrissyteigen's tracked recent posts, in upload order. Hover any point for the exact value.

Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.

Best-Performing Post, Decomposed

What @chrissyteigen's single biggest post had going for it — the patterns worth replicating.

Top post by @chrissyteigen

131,919 likes · 3,187 comments

4.3× @chrissyteigen's average post · 10.1× the median post.

"We’re in TWO aisles at @target!!(baking + breakfast) and you can get our Carrot Cake + Key Lime Cake Kits AND both mochi pancake mixes in-store or online at target.com"

167 characters

Video

Format

Monday

Day Posted

16:00 UTC

Hour Posted

2.8M

Views

Content Analysis

Hashtags, keywords, captions, and top posts

The @chrissyteigen account contains a total of 6040 posts categorized as a personal blog. The content consists of 7 videos and 5 photos. The account maintains an average posting frequency of 3.5 posts per week. The profile includes a bio mentioning roles related to "cravingsbychrissyteigen," "doggy delectables @kismet," and the podcast "SELF CONSCIOUS." The average caption length for these posts is 219 characters. Data regarding specific hashtag usage is not provided in the available metrics.

Top Keywords

target (4) make (3) such (3) cake (3) kits (3) mixes (3) chicken (3) play (3) around (2) beautiful (2) little (2) again (2) incredible (2) even (2) baking (2) always (2) family (2) caytonchildrensmuseum (2) kids (2) children (2) support (2) thank (2) kismet (2) chrissy (2) legend (2) pack (2) bags (2) nugs (2) dies (1) there (1)

Caption Analysis

Avg Caption Length 219 chars
Posting Frequency 3.5 posts/week

Content Mix

7

Videos / Reels

5

Photos

Top Performing Posts

Post thumbnail

We’re in TWO aisles at @target!!(baking + breakfast) and you can get our Carrot Cake + Key Lime Cake Kits AND both moch…

131.9K likes 3.2K comments 2.8M views Video
View
Post thumbnail

a beautiful day in Chicago celebrating the opening of the @obamafoundation Obama Presidential Center. I’ve truly never …

93.1K likes 438 comments
View
Post thumbnail

laughs and tears and legos and birthdays and concerts and a life that, I guess, just goes on ❤️

67.3K likes 335 comments
View
Post thumbnail

to be clear, I am a fan *of hot dogs*

21.4K likes 187 comments
View
Post thumbnail

you are, too 🤍🤍🤍

16.4K likes 198 comments 229.2K views Video
View
Post thumbnail

get in losers

13.2K likes 137 comments 210.7K views Video
View
Post thumbnail

BADMAASH HAS BLESSED VENICE!! @badmaashla on Fairfax has been a delivery staple in our house around 3 or 4 times a mont…

7.4K likes 51 comments
View
Post thumbnail

Petey’s official Kismet review: 10/10. Narrated by John and Chrissy, with exceptional Nug placement and a beautifully p…

7.0K likes 141 comments 304.8K views Video
View
Post thumbnail

Such a cute day at @caytonchildrensmuseum 💕 We loved bringing a little CRAVINGS magic to We All Play - warm chocolate c…

4.2K likes 31 comments
View

Top Posts

Highest-liked recent posts from @chrissyteigen

# Caption Likes Comments Link
1
We’re in TWO aisles at @target!!(baking + breakfast) and you can get our Carrot…
131.9K 3.2K view
2
a beautiful day in Chicago celebrating the opening of the @obamafoundation Obam…
93.1K 438 view
3
laughs and tears and legos and birthdays and concerts and a life that, I guess,…
67.3K 335 view
4
to be clear, I am a fan *of hot dogs*
21.4K 187 view
5
you are, too 🤍🤍🤍
16.4K 198 view
6
get in losers
13.2K 137 view
7
BADMAASH HAS BLESSED VENICE!! @badmaashla on Fairfax has been a delivery staple…
7.4K 51 view
8
Petey’s official Kismet review: 10/10. Narrated by John and Chrissy, with excep…
7.0K 141 view
9
Such a cute day at @caytonchildrensmuseum 💕 We loved bringing a little CRAVINGS…
4.2K 31 view

Posting Patterns & Optimal Timing

When @chrissyteigen posts on Instagram

The account @chrissyteigen maintains an average posting frequency of 3.5 posts per week based on a sample of 12 posts. The average time elapsed between consecutive posts is 52.2 hours. Peak posting days for the account are Thursday, Friday, and Wednesday. The peak posting hours recorded in UTC are 16, 22, and 17.

3.5

Posts / week

52.2h

Avg gap between posts

Thursday, Friday, Wednesday

Peak posting days

16:00, 22:00, 17:00 UTC

Peak posting hours

Posting Activity by Hour (UTC)

Night (10pm-5am) Morning Afternoon Evening Peak hour

How often @chrissyteigen publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.

0

1

1

2

1

3

4

5

6

7

8

9

10

11

12

13

14

15

3

16

2

17

18

1

19

1

20

21

2

22

1

23

Hour of day (UTC) — 0 is midnight, 12 is noon

Reading this chart: Taller bars are hours when @chrissyteigen publishes more often. Their busiest hours are 16:00, 22:00, 17:00 UTC — highlighted with bold pink bars. Times are in UTC; subtract 5h for US Eastern, 8h for US Pacific, or add 1h for UK BST. Empty hours don't necessarily mean a bad time to post; they're simply hours @chrissyteigen hasn't been active in our tracked sample.

Most Common Words

Frequent caption words across @chrissyteigen's recent posts (excludes stopwords)

target (4) make (3) such (3) cake (3) kits (3) mixes (3) chicken (3) play (3) around (2) beautiful (2) little (2) again (2) incredible (2) even (2) baking (2) always (2) family (2) caytonchildrensmuseum (2) kids (2) children (2) support (2) thank (2) kismet (2) chrissy (2) legend (2) pack (2) bags (2) nugs (2) dies (1) there (1)

Best Day of the Week to Post

@chrissyteigen's engagement broken down by day of the week

Day Posts Avg Engagement Total Engagement
Monday 1 135,106 135,106
Wednesday 3 28,416 85,247
Thursday 3 13,635 40,906
Friday 3 34,180 102,540
Sunday 2 5,088 10,176

Posting Consistency & Streaks

How steadily @chrissyteigen maintains output

2

Longest streak (days)

0/100

Consistency score

Inverse of posting-gap variance

37.7%

Active days

Posted at least once

52.2h

Avg gap

Between posts

Caption Length & Performance

How @chrissyteigen's caption length correlates with engagement

100.0%

Posts with Caption

219

Avg Caption Chars

167

Median Chars

711

Longest Caption

Caption Length Posts Avg Engagement
Short (<40 chars) 3 17.2K
Medium (40-100) 2 35.3K
Long (100+) 7 36.0K

Compare & Discover Similar Creators

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@chrissyteigen vs

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Estimated Earnings

Revenue estimates based on follower count and engagement

The Instagram account @chrissyteigen is categorized in the Mega tier with a follower count of 39,555,731 and an engagement rate of 0.08%. Based on these specific metrics, the estimated sponsorship value per post is between $197,779 and $474,669. These figures are rough industry-standard estimates derived from public follower counts and engagement rates. These values do not represent actual earnings or confirmed contract totals.

Sponsorship Value (Est. Per Post)

Based on 39.6M followers (Mega)

$197,779 – $474,669

Industry rate for mega Instagram creators

Disclaimer: These are rough estimates based on publicly available industry benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. Instagram sponsored post rates fluctuate and are not guaranteed.

Key Insights & Takeaways

Key Takeaways

The account @chrissyteigen has 39,555,731 followers and is categorized as a Personal blog. The profile includes a bio mentioning roles related to "cravingsbychrissyteigen," "doggy delectables," and the "SELF CONSCIOUS" podcast. The account contains a total of 6,040 posts consisting of 5 photos and 7 videos. The posting frequency is recorded at 3.5 posts per week, with peak activity occurring on Thursday, Friday, and Wednesday. The average number of likes per post is 30,759. The engagement rate for the account is 0.08%. The data indicates a viral hit rate of 25.0% for posts that receive double the average amount of engagement.

Strengths

  • + The account has 39,555,731 followers and holds verified status.
  • + The account maintains an active posting cadence of 3.5 posts per week.
  • + The account has a viral hit rate of 25.0% for content performing at 2x the average.
  • + The account qualifies for sponsorship eligibility with over 10,000 followers.

Opportunities

  • ~ The engagement rate is recorded at 0.08%.
  • ~ The consistency score is 0/100.
  • ~ The longest posting streak is 2 days.
  • ~ Engagement per post of 31,165 is 0.3x the platform average of 111,125.
  • ~ The viral hit rate for content at 5x the average is 0.0%.

Summary

This analysis of @chrissyteigen reveals a mega Instagram presence with 39,555,731 followers. The account demonstrates an engagement rate of 0.08%, averaging 30.8K likes per post across 12 analyzed posts. The account holds verified status.

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Frequently Asked Questions About @chrissyteigen

How many followers does @chrissyteigen have on Instagram?

@chrissyteigen has 39,555,731 followers on Instagram, placing them in the mega creator tier.

What is @chrissyteigen's Instagram engagement rate?

@chrissyteigen has an engagement rate of 0.08% based on 12 recent posts, averaging 30.8K likes per post.

How much does @chrissyteigen earn on Instagram?

Based on industry benchmarks, @chrissyteigen's estimated sponsorship value is $197,779 - $474,669 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.

How many posts has @chrissyteigen published on Instagram?

@chrissyteigen has published 6,040 posts on Instagram.

What is @chrissyteigen's most-liked recent post?

Of the 12 recent posts analyzed, the top post received 131,919 likes and 3,187 comments.

How often does @chrissyteigen post on Instagram?

@chrissyteigen posts approximately 3.5 times per week, with an average gap of 52.2 hours between posts. Peak posting days are Thursday, Friday, Wednesday.

How does @chrissyteigen compare to other Instagram creators?

@chrissyteigen sits in the Mega creator tier alongside accounts like @vanessahudgens, @katrinakaif, @ronaldinho.

Is @chrissyteigen verified on Instagram?

Yes, @chrissyteigen is a verified Instagram account.

About This Analysis: This analysis is based on a snapshot of @chrissyteigen's Instagram profile and 12 recent posts.

Data collected and analyzed by IGDataHub | Analysis date: Jun 21, 2026