38.4M
Followers
2.8K
Following
5.8K
Posts
0.32%
Engagement Rate
Account Overview
Profile summary and post performance
Paolla Oliveira holds the 164th rank among the creators we track. Her audience of 38.4 million followers is 52.6 times larger than the typical creator in our database. This verified account has shared over five thousand posts and operates as a Mega tier profile. She identifies simply as an actress in her bio. The engagement rate of 0.32% falls below the median of 0.93%. The following report analyzes audience interaction patterns and content performance to help you determine partnership fit.
Account Info
| Account Size | Mega |
| Followers | 38,380,932 |
| Following | 2,790 |
| Posts | 5,769 |
| Verified | Yes |
Post Performance
| Posts Analyzed | 12 |
| Avg Likes per Post | 121,898 |
| Avg Comments per Post | 1,766 |
| Videos | 7 |
| Photos | 5 |
| Engagement Rate | 0.32% |
Follower Growth Over Time
How @paollaoliveirareal's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.
-92042
Net Change
-0.2%
% Change
-1296
Avg / Day
71
Days Tracked
15
Data Points
Tracked between May 6, 2026 (38,500,000 followers) and Jul 16, 2026 (38,407,958 followers).
The account stayed stable with a -0.3% change over 51 days. The follower count remained flat from 38.5M to 38.4M.
What the trajectory means
The account remained stable with only a 0.3% change over the 51 day period. This steady trajectory defines @paollaoliveirareal as a known quantity for your campaign planning. The consistent pace allows for predictable engagement metrics without the volatility of a rapidly changing audience.
Engagement Analysis
Based on 12 recent posts
Platform Context
@paollaoliveirareal ranks 569 out of 777 for engagement because its rate sits below the tracked median. This performance means the account generates less interaction per follower than the average creator in the database. The gap between its 0.32% rate and the 0.93% median highlights a lower level of audience involvement.
The engagement rate of 0.32% falls well below the 0.93% median and ranks 569 out of 777. This indicates that the audience reacts much less than typical for a profile of this size. While the account generates high volume in likes, the low comment count suggests a passive relationship with the content. Photos outperform videos by roughly 37,000 likes per post, showing that the audience rewards still imagery more than motion. Reach is not driven by consistent viral hits as zero posts reached five times the average while only 16.7% cleared double the average. This lack of explosive growth suggests a stable but stagnant reach rather than a high-growth trajectory. The data points toward a tap-and-scroll audience.
121.9K
Avg Likes/Post
1.8K
Avg Comments/Post
1.5M
Total Likes
21.2K
Total Comments
Engagement Rate
Compared to Mega tier benchmarks
0.32%
(Likes + Comments) / Followers per post
Video vs Photo Engagement
106.6K
Avg Likes on Videos (7)
143.3K
Avg Likes on Photos (5)
Per-Post Engagement Trend
Engagement (likes + comments) for each of @paollaoliveirareal's tracked recent posts, in upload order. Hover any point for the exact value.
Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.
Best-Performing Post, Decomposed
What @paollaoliveirareal's single biggest post had going for it — the patterns worth replicating.
385,289 likes · 3,493 comments
3.1× @paollaoliveirareal's average post · 5.1× the median post.
"Já tá podendo dump de junho? A vida acontecendo do jeito que eu gosto 🧡"
71 characters
Photo
Format
Wednesday
Day Posted
20:00 UTC
Hour Posted
Content Analysis
Hashtags, keywords, captions, and top posts
The standout post earned over 385k likes and outperformed the median engagement by a factor of five. This specific post maintained a healthy like to comment ratio despite its high reach. To replicate this success, focus on mid-length captions between 40 and 100 characters. These posts average 160.4k likes while short captions under 40 characters perform poorly at only 56.7k likes. This suggests that the audience prefers a bit of context rather than minimal text. Use the hashtag #publi to signal sponsored content clearly to your followers. Maintain a consistent posting cadence of about four times per week to sustain steady reach. While engagement is high, it remains modest relative to the total follower count of 38.4 million. This indicates that while the content reaches many people, it does not trigger a large spike in active conversation for every post. The account currently maintains over 38 million followers.
Top Hashtags
Top Keywords
Caption Analysis
| Avg Caption Length | 161 chars |
| Posting Frequency | 4.0 posts/week |
Content Mix
7
Videos / Reels
5
Photos
Top Performing Posts
Já tá podendo dump de junho? A vida acontecendo do jeito que eu gosto 🧡
Amo vocês… mas vem cá, vocês escrevem esses comentários como hein?! 😂 Brincadeira, eu me divirto muito. Continuem mand…
Se não tá comemorando o Dia dos Namorados, relaxa, ainda tem São João e Copa. O importante é estar feliz… e não jogar …
Tudo acontecendo o tempo todo. E eu sigo encantada com a experiência de estar tão longe, aqui na China, e com a vida ac…
Uma noite de celebração às nossas histórias, ao cinema e a tudo o que atravessa fronteiras sem precisar de tradução. O…
Eita como joga! achando que mandei melhor que no futevôlei... mas também, com meu @kolosh fica mais fácil: leve, confor…
Cheguei no futuro, mas pelo visto ele fica em Guangzhou mesmo: carros que dirigem sozinhos, robôs que montam um modelo …
Top Posts
Highest-liked recent posts from @paollaoliveirareal
| # | Caption | Likes | Comments | Link |
|---|---|---|---|---|
| 1 |
Já tá podendo dump de junho?
A vida acontecendo do jeito que eu gosto 🧡
|
385.3K | 3.5K | view |
| 2 |
Amo vocês… mas vem cá, vocês escrevem esses comentários como hein?! 😂
Brincade…
|
381.8K | 6.6K | view |
| 3 |
Se não tá comemorando o Dia dos Namorados, relaxa, ainda tem São João e Copa. …
|
140.0K | 2.6K | view |
| 4 |
Tudo acontecendo o tempo todo. E eu sigo encantada com a experiência de estar t…
|
113.4K | 871 | view |
| 5 |
Uma noite de celebração às nossas histórias, ao cinema e a tudo o que atravessa…
|
91.7K | 1.5K | view |
| 6 |
Eita como joga! achando que mandei melhor que no futevôlei... mas também, com m…
|
74.3K | 1.9K | view |
| 7 |
Herança de Narcisa cruzando fronteiras ❤️
|
70.2K | 880 | view |
| 8 |
Cheguei no futuro, mas pelo visto ele fica em Guangzhou mesmo: carros que dirig…
|
61.2K | 1.1K | view |
| 9 |
Ni keyi 😉
|
56.1K | 570 | view |
Posting Patterns & Optimal Timing
When @paollaoliveirareal posts on Instagram
The creator maintains a steady grind with four posts per week. This volume far exceeds the median of 1.1 posts per week and secures her a high rank of 164 out of 1606 in frequency. Her consistency score is very low at 19 out of 100. This indicates an erratic rhythm characterized by short bursts followed by long periods of silence. She rarely maintains consecutive activity beyond a three day streak. Content lands most often on Thursday and Friday. The busiest upload window occurs at 15:00 UTC. Marketers should expect a high volume of content but must prepare for unpredictable gaps in the posting schedule. You cannot rely on a clockwork calendar to time specific tie-ins. Instead, plan your campaign to be agile enough to catch her content during these frequent but irregular windows. Her high output makes her a frequent presence despite the lack of predictable timing.
4.0
Posts / week
45.8h
Avg gap between posts
Friday, Thursday, Wednesday
Peak posting days
15:00, 14:00, 22:00 UTC
Peak posting hours
Posting Activity by Hour (UTC)
How often @paollaoliveirareal publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.
0
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
Hour of day (UTC) — 0 is midnight, 12 is noon
The account posts approximately 4.0 times per week with the best engagement on Thursday and Friday. The most active hour for these posts is 15:00 UTC.
Most Common Words
Frequent caption words across @paollaoliveirareal's recent posts (excludes stopwords)
Best Day of the Week to Post
@paollaoliveirareal's engagement broken down by day of the week
| Day | Posts | Avg Engagement | Total Engagement |
|---|---|---|---|
| Monday | 2 | 74,922 | 149,844 |
| Tuesday | 1 | 71,072 | 71,072 |
| Wednesday | 2 | 251,548 | 503,095 |
| Thursday | 3 | 60,336 | 181,007 |
| Friday | 3 | 184,142 | 552,426 |
| Saturday | 1 | 26,525 | 26,525 |
Posting Consistency & Streaks
How steadily @paollaoliveirareal maintains output
3
Longest streak (days)
19/100
Consistency score
Inverse of posting-gap variance
52.4%
Active days
Posted at least once
45.8h
Avg gap
Between posts
Caption Length & Performance
How @paollaoliveirareal's caption length correlates with engagement
100.0%
Posts with Caption
161
Avg Caption Chars
154
Median Chars
472
Longest Caption
| Caption Length | Posts | Avg Engagement |
|---|---|---|
| Short (<40 chars) | 1 | 56.7K |
| Medium (40-100) | 3 | 160.4K |
| Long (100+) | 8 | 118.2K |
The audience rewards medium captions with an average of 160.4K engagement. Short captions perform the worst at 56.7K engagement.
Who This Audience Is
What @paollaoliveirareal's reach and engagement mean for a brand.
The audience size ranks in the top tier of tracked creators with a follower count over fifty times the median. This scale indicates a broad reach that exceeds standard influencer levels to enter broadcast territory. The verified status confirms established authority despite the lack of a specific category tag. Engagement rates fall below the median, meaning a brand message lands softer than it would with smaller niche accounts. High volume does not translate into high interaction rates for this profile. This discrepancy often occurs when large reach is driven by general interest rather than community focus. The audience size suggests broad reach but the low engagement indicates a passive viewership. This profile fits the brand category of mass market entertainment.
Compare & Discover Similar Creators
Stack @paollaoliveirareal against any other Instagram creator we track, or jump to similar accounts.
Compare @paollaoliveirareal to another creator
Get a side-by-side stats breakdown.
Creators in the same tier as @paollaoliveirareal
Estimated Earnings
Revenue estimates based on follower count and engagement
Paolla Oliveira generates revenue primarily through high-impact brand partnerships and sponsored posts. Her large reach suggests a market value between $191.9K and $460.6K for a single post. This high rank places her in the top tier of creators where status commands a premium price from advertisers. However, the 0.32% engagement rate falls well below the 0.93% median. This gap suggests that while her reach is expansive, the actual interaction per follower is lower than average for this scale. Brands paying at the top of her quoted band may find the cost high relative to active audience participation. These are modelled estimates from public metrics, not disclosed earnings.
Sponsorship Value (Est. Per Post)
Based on 38.4M followers (Mega)
$191,905 – $460,571
Industry rate for mega Instagram creators
Key Insights & Takeaways
Key Takeaways
Strengths
- + Verified account with 38.4M followers
- + Active cadence of about 4.0 posts a week
- + Above the 10K threshold where sponsorship deals become viable
Opportunities
- ~ 0.32% engagement rate trails the 0.93% median, the clearest area to improve
- ~ Only 16.7% of recent posts clear 2x the account average, a low hit-rate
- ~ Low consistency score (19/100), posting rhythm is erratic
Summary
This analysis of @paollaoliveirareal reveals a mega Instagram presence with 38,380,932 followers. The account demonstrates an engagement rate of 0.32%, averaging 121.9K likes per post across 12 analyzed posts. The account holds verified status.
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Start SearchingFrequently Asked Questions About @paollaoliveirareal
How many followers does @paollaoliveirareal have on Instagram?
@paollaoliveirareal has 38,380,932 followers on Instagram, placing them in the mega creator tier.
What is @paollaoliveirareal's Instagram engagement rate?
@paollaoliveirareal has an engagement rate of 0.32% based on 12 recent posts, averaging 121.9K likes per post.
How much does @paollaoliveirareal earn on Instagram?
Based on industry benchmarks, @paollaoliveirareal's estimated sponsorship value is $191,905 - $460,571 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.
How many posts has @paollaoliveirareal published on Instagram?
@paollaoliveirareal has published 5,769 posts on Instagram.
What is @paollaoliveirareal's most-liked recent post?
Of the 12 recent posts analyzed, the top post received 385,289 likes and 3,493 comments.
How often does @paollaoliveirareal post on Instagram?
@paollaoliveirareal posts approximately 4.0 times per week, with an average gap of 45.8 hours between posts. Peak posting days are Friday, Thursday, Wednesday.
How does @paollaoliveirareal compare to other Instagram creators?
@paollaoliveirareal sits in the Mega creator tier alongside accounts like @nehakakkar, @raffinagita1717, @thv.
Is @paollaoliveirareal verified on Instagram?
Yes, @paollaoliveirareal is a verified Instagram account.
About This Analysis: This analysis is based on a snapshot of @paollaoliveirareal's Instagram profile and 12 recent posts.
Data collected and analyzed by IGDataHub | Analysis date: Jun 19, 2026