19.7M

Followers

6.0K

Following

7.4K

Posts

0.92%

Engagement Rate

≈ -0.3% over 78d Mega tier Updated Jun 26, 2026

Account Overview

Profile summary and post performance

This creator ranks at number 316 out of 1606 tracked accounts and holds a following that is 27.2 times the median size. As a verified account with over seven thousand posts, this profile operates as a mega tier presence in its space. The engagement rate falls below the median mark of 1.31 percent. The rest of this report breaks down the specific audience interactions and content performance metrics.

Account Info

Account Size Mega
Followers 19,709,082
Following 6,033
Posts 7,425
Verified Yes

Post Performance

Posts Analyzed 12
Avg Likes per Post 174,881
Avg Comments per Post 5,848
Videos 2
Photos 10
Engagement Rate 0.92%

Follower Growth Over Time

How @joerogan's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.

-67689

Net Change

-0.3%

% Change

-868

Avg / Day

78

Days Tracked

25

Data Points

Tracked between May 24, 2026 (19,698,914 followers) and Aug 10, 2026 (19,631,225 followers).

The account held its follower count at 19.7M over 35 days. The trend is flat with only a 0.1% change.

What the trajectory means

The @joerogan account maintained a flat follower count of 19.7M throughout the tracked period. This stable trajectory identifies the creator as a known quantity with a consistent reach. The steady daily pace allows for predictable planning in any upcoming campaign.

Engagement Analysis

Based on 12 recent posts

Platform Context

@joerogan ranks 953 out of 1606 because its engagement rate sits below the tracked median. This lower percentage indicates that each follower is less active compared to the average creator in the dataset. The account falls behind the benchmark for interaction frequency.

The engagement rate of 0.92% falls below the 1.31% median and ranks 953 out of 1606. This indicates that the audience reacts less than average to the content provided. While the account generates high volume, the interaction depth is lower than peer benchmarks. Photos garner more likes than videos, suggesting the audience rewards static imagery with higher levels of passive approval. The comment count of 5.8K per post shows a consistent but limited level of conversation compared to total reach. Reach reliability is inconsistent as only 25% of posts doubled the average engagement rate. No posts achieved five times the account average, which suggests that growth relies on steady volume rather than frequent viral spikes. The audience behaves as a tap-and-scroll audience.

174.9K

Avg Likes/Post

5.8K

Avg Comments/Post

2.1M

Total Likes

70.2K

Total Comments

Engagement Rate

Compared to Mega tier benchmarks

Below Average for Mega

0.92%

(Likes + Comments) / Followers per post

Video vs Photo Engagement

131.8K

Avg Likes on Videos (2)

183.5K

Avg Likes on Photos (10)

Per-Post Engagement Trend

Engagement (likes + comments) for each of @joerogan's tracked recent posts, in upload order. Hover any point for the exact value.

Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.

Best-Performing Post, Decomposed

What @joerogan's single biggest post had going for it — the patterns worth replicating.

Top post by @joerogan

510,495 likes · 9,028 comments

2.9× @joerogan's average post · 4.9× the median post.

"What a fucking night! #ufcfreedom250"

36 characters

Photo

Format

Monday

Day Posted

17:00 UTC

Hour Posted

Hashtags: #ufcfreedom250

Content Analysis

Hashtags, keywords, captions, and top posts

The standout post achieved nearly five times the median engagement of other posts on this account. This content piece maintained a stable like to comment ratio while reaching a much broader audience than typical daily posts. Focus on medium length captions between 40 and 100 characters for optimal performance. These shorter blocks provide enough context without losing interest, whereas long captions perform poorly with less than a third of the engagement of the medium tier. Use #ufcfreedom250, #2517, and #2515 as consistent signals to define your topics. Posting frequency is very low at roughly one post every ten days. This suggests a strategy based on high impact rather than constant presence. While the average engagement of 174.9K likes is solid for steady growth, it does not suggest rapid explosive reach for new accounts. This account currently maintains a following of 19.7 million people.

Top Hashtags

#ufcfreedom250 (2) #2517 (1) #2515 (1)

Top Keywords

spotify (6) available (6) podcast (5) everywhere (5) else (4) being (3) time (3) episode (3) awesome (3) night (3) back (2) pleasure (2) playlist (2) green (2) room (2) everyone (2) hours (2) pretty (2) everything (2) taylor (2) shows (2) experience (2) mixing (2) half (2) lighted (2) nocks (2) regular (2) seems (2) touch (2) consistent (2)

Caption Analysis

Avg Caption Length 256 chars
Posting Frequency 0.1 posts/week

Content Mix

2

Videos / Reels

10

Photos

Top Performing Posts

Post thumbnail

What a fucking night! #ufcfreedom250

510.5K likes 9.0K comments
View
Post thumbnail

The podcast is now officially back on @apple We should be back on @youtube with full episodes in the coming weeks. Sho…

444.6K likes 30.9K comments
View
Post thumbnail

This is pretty fucking surreal. #ufcfreedom250

433.8K likes 13.1K comments
View
Post thumbnail

Can you imagine if @justin_gaethje pulls it off? Think about Mondays headlines. Well…he pulled it off. This gave me chi…

203.8K likes 2.2K comments 1.7M views Video
View
Post thumbnail

My @Spotify playlist “Green Room” is available to everyone. It’s currently over 18 hours long, and it features a prett…

132.1K likes 6.3K comments
View
Post thumbnail

WASHINGTON, D.C. — “The greatest night in the history of combat sports.” - @joerogan • Hard to argue otherwise. That w…

102.0K likes 3.4K comments
View
Post thumbnail

The newly crowned lightweight champion of the world @justin_gaethje and his awesome coach Trevor Whittman of @onxlabs. …

91.6K likes 988 comments
View
Post thumbnail

I wish everyone could experience the happiness that comes with a tight 60 yard group like this. The @hoytbowhunting AX…

60.5K likes 1.2K comments
View
Post thumbnail

@timjdillon has all the answers. Our podcast is available now on @spotify and everywhere else. @joeroganexperience

59.9K likes 1.6K comments 946.7K views Video
View

Top Posts

Highest-liked recent posts from @joerogan

# Caption Likes Comments Link
1
What a fucking night! #ufcfreedom250
510.5K 9.0K view
2
The podcast is now officially back on @apple We should be back on @youtube with…
444.6K 30.9K view
3
This is pretty fucking surreal. #ufcfreedom250
433.8K 13.1K view
4
Can you imagine if @justin_gaethje pulls it off? Think about Mondays headlines.…
203.8K 2.2K view
5
My @Spotify playlist “Green Room” is available to everyone. It’s currently ove…
132.1K 6.3K view
6
WASHINGTON, D.C. — “The greatest night in the history of combat sports.” - @joe…
102.0K 3.4K view
7
The newly crowned lightweight champion of the world @justin_gaethje and his awe…
91.6K 988 view
8
I wish everyone could experience the happiness that comes with a tight 60 yard …
60.5K 1.2K view
9
@timjdillon has all the answers. Our podcast is available now on @spotify and …
59.9K 1.6K view

Posting Patterns & Optimal Timing

When @joerogan posts on Instagram

The account follows a sparse high-effort pace. This low frequency falls well below the median creator average of 0.6 posts per week. Despite this low volume, the profile maintains a high follower rank of 316. A consistency score of 0 indicates an erratic posting rhythm with no predictable pattern. The gaps between posts are irregular and unpredictable. Content appears sporadically rather than on a set schedule. New content lands most often on Monday and Thursday. The busiest upload window occurs at 17:00 UTC. Marketers should not expect a steady stream of new assets for rapid daily engagement. Campaigns must be planned around these rare appearances rather than trying to catch a regular cycle. You cannot rely on a clockwork rhythm to time a specific tie-in. Because the cadence is so sparse, a single post carries heavy weight. You must plan ahead because fresh content will not land frequently enough to support constant daily promotion.

0.1

Posts / week

1891.8h

Avg gap between posts

Monday, Thursday, Wednesday

Peak posting days

17:00, 22:00, 13:00 UTC

Peak posting hours

Posting Activity by Hour (UTC)

Night (10pm-5am) Morning Afternoon Evening Peak hour

How often @joerogan publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.

0

1

1

2

3

4

5

6

7

8

9

10

11

12

1

13

1

14

15

1

16

3

17

1

18

19

1

20

1

21

1

22

1

23

Hour of day (UTC) — 0 is midnight, 12 is noon

Reading this chart: Taller bars are hours when @joerogan publishes more often. Their busiest hours are 17:00, 22:00, 13:00 UTC — highlighted with bold pink bars. Times are in UTC; subtract 5h for US Eastern, 8h for US Pacific, or add 1h for UK BST. Empty hours don't necessarily mean a bad time to post; they're simply hours @joerogan hasn't been active in our tracked sample.

The account posts most on Monday and Thursday at 17:00 UTC. The frequency of posts is low at 0.1 times per week.

Most Common Words

Frequent caption words across @joerogan's recent posts (excludes stopwords)

spotify (6) available (6) podcast (5) everywhere (5) else (4) being (3) time (3) episode (3) awesome (3) night (3) back (2) pleasure (2) playlist (2) green (2) room (2) everyone (2) hours (2) pretty (2) everything (2) taylor (2) shows (2) experience (2) mixing (2) half (2) lighted (2) nocks (2) regular (2) seems (2) touch (2) consistent (2)

Best Day of the Week to Post

@joerogan's engagement broken down by day of the week

Day Posts Avg Engagement Total Engagement
Monday 4 319,419 1,277,677
Tuesday 1 23,043 23,043
Wednesday 2 99,920 199,840
Thursday 3 171,305 513,914
Saturday 2 77,140 154,280

Posting Consistency & Streaks

How steadily @joerogan maintains output

2

Longest streak (days)

0/100

Consistency score

Inverse of posting-gap variance

0.8%

Active days

Posted at least once

1891.8h

Avg gap

Between posts

Caption Length & Performance

How @joerogan's caption length correlates with engagement

100.0%

Posts with Caption

256

Avg Caption Chars

309

Median Chars

643

Longest Caption

Caption Length Posts Avg Engagement
Short (<40 chars) 2 276.7K
Medium (40-100) 1 446.9K
Long (100+) 9 129.8K

The account finds the most success with medium captions of 40 to 100 characters. These posts reach 446.9K average engagement compared to 129.8K for long captions.

Who This Audience Is

What @joerogan's reach and engagement mean for a brand.

The follower count ranks this profile well above the typical creator and far exceeds the scale of standard niche influencers. This high multiple confirms a reach that operates at a broadcast level rather than a community level. The verified status indicates a professional public figure, though the lack of a specific category suggests a broad appeal across multiple interests. Engagement rates fall below the median for this platform. This lower percentage means brand messages will land softer compared to typical creator benchmarks because the sheer scale of the following dilutes individual interaction. The high follower volume provides reach but does not translate into higher relative engagement per post. This audience fits the category of general interest media and broad entertainment.

Compare & Discover Similar Creators

Stack @joerogan against any other Instagram creator we track, or jump to similar accounts.

Compare @joerogan to another creator

Get a side-by-side stats breakdown.

@joerogan vs

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Estimated Earnings

Revenue estimates based on follower count and engagement

@joerogan generates revenue through high volume reach and brand placements. A single sponsored post commands a band of $98.5K to $236.5K based on his 19.7M followers. His ranking puts him well above the median, allowing him to command a premium price for his influence. While his engagement rate sits at 0.92% against a 1.31% median, his scale ensures high visibility for advertisers. The lower engagement rate means he should be negotiated toward the lower end of his quoted band unless specific creative goals require his large reach. These are modelled estimates from public metrics, not disclosed earnings.

Sponsorship Value (Est. Per Post)

Based on 19.7M followers (Mega)

$98,545 – $236,509

Industry rate for mega Instagram creators

Disclaimer: These are rough estimates based on publicly available industry benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. Instagram sponsored post rates fluctuate and are not guaranteed.

Key Insights & Takeaways

Key Takeaways

Reach. A large following 27.2 times the median puts the account in the upper portion of the field. Engagement. The 0.92% rate falls below the 1.31% median, indicating a lower average interaction per follower. Hit-rate. One quarter of recent posts beat double the usual engagement, showing consistent ability to produce standout content. Trajectory. A flat growth trend over the last 35 days indicates a stable but stagnant follower base.

Strengths

  • + Verified account with 19.7M followers
  • + 25.0% of recent posts beat 2x the account's own average
  • + Above the 10K threshold where sponsorship deals become viable

Opportunities

  • ~ 0.92% engagement rate trails the 1.31% median, the clearest area to improve
  • ~ Sparse cadence of about 0.1 posts a week limits fresh reach

Summary

This analysis of @joerogan reveals a mega Instagram presence with 19,709,082 followers. The account demonstrates an engagement rate of 0.92%, averaging 174.9K likes per post across 12 analyzed posts. The account holds verified status.

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Frequently Asked Questions About @joerogan

How many followers does @joerogan have on Instagram?

@joerogan has 19,709,082 followers on Instagram, placing them in the mega creator tier.

What is @joerogan's Instagram engagement rate?

@joerogan has an engagement rate of 0.92% based on 12 recent posts, averaging 174.9K likes per post.

How much does @joerogan earn on Instagram?

Based on industry benchmarks, @joerogan's estimated sponsorship value is $98,545 - $236,509 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.

How many posts has @joerogan published on Instagram?

@joerogan has published 7,425 posts on Instagram.

What is @joerogan's most-liked recent post?

Of the 12 recent posts analyzed, the top post received 510,495 likes and 9,028 comments.

How often does @joerogan post on Instagram?

@joerogan posts approximately 0.1 times per week, with an average gap of 1891.8 hours between posts. Peak posting days are Monday, Thursday, Wednesday.

How does @joerogan compare to other Instagram creators?

@joerogan sits in the Mega creator tier alongside accounts like @antogriezmann, @paollaoliveirareal, @caradelevingne.

Is @joerogan verified on Instagram?

Yes, @joerogan is a verified Instagram account.

About This Analysis: This analysis is based on a snapshot of @joerogan's Instagram profile and 12 recent posts.

Data collected and analyzed by IGDataHub | Analysis date: Jun 26, 2026