Fernanda Souza

Fernanda Souza

@fernandasouzaoficial

Apresentadora do Ilhados com a Sogra @netflixbrasil Temporada 3 no ar! 🏝️♥️✨

Art Business

20.3M

Followers

2.3K

Following

6.4K

Posts

0.15%

Engagement Rate

↓ -0.9% over 142d Mega-tier Followers as of Oct 16, 2026

Account Overview

Profile summary and post performance

Fernanda Souza (@fernandasouzaoficial) has 20,251,948 Instagram followers as of October 16, 2026 and 6,384 posts; the account is verified. Across the 12 recent posts we analysed for this report on June 19, 2026, a post got 30.7K likes and 864 comments on average (median 6K likes), an engagement rate of 0.15% of followers, an average its biggest posts pull up (the median post reached 0.03%). Over the 142 days we have tracked it, the account lost 175,202 followers (-0.9%).

Where these numbers come from: public Instagram profile data and @fernandasouzaoficial's recent posts, collected by IGDataHub. Follower history comes from our own repeated readings of the profile. How we calculate these numbers.

Account Info

Account Size Mega
Followers 20,251,948
Following 2,251
Posts 6,384
Verified Yes
Business Account Yes
Category Art

Post Performance

Posts Analyzed 12
Avg Likes per Post 30,731
Avg Comments per Post 864
Videos 11
Photos & carousels 1
Engagement Rate 0.15%

Follower Growth Over Time

How @fernandasouzaoficial's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.

-175.2K

Net Change

-0.9%

% Change

-1.2K

Avg / Day

142

Days Tracked

52

Data Points

Tracked between May 26, 2026 (20,427,150 followers) and Oct 16, 2026 (20,251,948 followers).

@fernandasouzaoficial follower readings, newest first (the first reading, then the last reading of each month)
Date Followers Change
20,251,948 -30,998
20,282,946 -85,028
20,367,974 -18,638
20,386,612 -40,538
20,427,150 first reading

Engagement Analysis

Based on 12 recent posts

30.7K

Avg Likes/Post

864

Avg Comments/Post

368.8K

Total Likes

10.4K

Total Comments

Engagement Rate

Compared with the 877 Mega-tier reports with an engagement rate (median 0.94%, middle half 0.3% to 2.58%)

Bottom quarter

0.15%

(Likes + Comments) / Followers per post

An average its biggest posts pull up: the median post reached 0.03%.

Video vs Photo Engagement

32.9K

Avg Likes on Videos (11)

6.5K

Avg Likes on Photos & carousels (1)

Only 1 of the 12 posts we analysed is a photo or carousel: too few to say which format does better.

Per-Post Engagement Trend

Engagement (likes + comments) for each of @fernandasouzaoficial's tracked recent posts, in upload order. Hover any point for the exact value.

Each data point is one post. The median post got 6,173 likes and comments; 4 of the 12 reached twice that (12,346 or more).

Best-Performing Post, Decomposed

What @fernandasouzaoficial's single biggest recent post had going for it, measured against the account's other posts.

133,375 likes · 5,216 comments

4.3× @fernandasouzaoficial's average post · 22.4× the median post.

"PQP!!!!!!! Mais um pra conta, hein netflixbrasil ??? ✨ Com muito prazer que apresento a vocês, nosso mais NOVO REALITY 100% BRASILEIRO: 𝐈𝐋𝐇𝐀𝐃𝐎𝐒 𝐂𝐎𝐌 𝐀 𝐒𝐎𝐆𝐑𝐀 ! Como eh que ninguém tinha pensado em fazer um reality com essa figura tão emblemática da sociedade??? Só…"

539 characters

Video

Format

Tuesday

Day Posted

16:00 UTC

Hour Posted

1.5M

Views

Content Analysis

Hashtags, keywords, captions, and top posts

Top Hashtags

#publicidade (4) #naturatododia (3) #tododiamorangoebaunilha (3) #publi (2) #descriçãodeimagem (1) #duplapoderosa (1)

Top Keywords

Words used at least twice in the captions we analysed, with how often.

devora (6) morango (6) natura (6) publicidade (5) baunilha (5) dourada (5) fernandasouzaoficial (4) tudo (4) enquanto (4) quem (4) netflix (4) bauducco (4) linha (4) tododia (4) novo (3) reality (3) choco (3) devore (3) chegou (3) nova (3) encontra (3) consultora (3) beleza (3) site (3) loja (3) naturatododia (3) tododiamorangoebaunilha (3) temporada (2)

Caption Analysis

Avg Caption Length 281 chars
Posting Frequency not shown

Content Mix

11

Videos / Reels

1

Photos & carousels

Top Posts

Highest-liked recent posts from @fernandasouzaoficial

# Caption Likes Comments Views Link
1
PQP!!!!!!! Mais um pra conta, hein netflixbrasil ??? ✨ Com muito prazer que a…
133.4K 5.2K 1.5M view
2
Estamos de volta na ilha, @fernandasouzaoficial! 🏖️ A 3ª temporada de Ilhados c…
98.4K 1.9K 1.6M view
3
Para o terror de noras e genros 👀, a @fernandasouzaoficial traz um gostinho da …
91.3K 1.7K 1.7M view
4
Se você chegou no sábado das campeãs, seu cabelo precisa de uma dica especial ✨…
18.7K 296 251.8K view
5
Chegou o novo Tododia Natura Morango e Baunilha dourada: um lançamento que tem …
7.6K 394 610.4K view
6
Chegou a nova linha Tododia Morango e Baunilha Dourada da @naturabroficial: a c…
6.5K 172 — view
7
O Novo Natura Tododia Morango e Baunilha Dourada é a mais nova combinação que d…
5.6K 125 74.0K view
8
Para quem devora K-Drama da Netflix enquanto devora Bauducco®️ Choco Biscuit. D…
2.1K 74 43.6K view
9
Live com @fernandasouzaoficial sobre Endometriose
2.0K 146 22.7K view

Posting Patterns & Optimal Timing

When @fernandasouzaoficial posts on Instagram

Wednesday, Thursday

Peak posting days

14:00 UTC

Peak posting hours

Posts per week, the average gap, active days and the consistency score are not shown for this account. The posts we analysed include pinned posts, which Instagram keeps at the top of a profile however old they are, so counting them stretches the date range and understates how often the account posts. Peak days and hours count the same posts.

Posting Activity by Hour (UTC)

Night (10pm-5am) Morning Afternoon Evening Peak hour

How often @fernandasouzaoficial publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.

0

1

2

3

4

1

5

6

7

8

9

10

11

12

2

13

3

14

15

2

16

1

17

1

18

1

19

20

21

22

1

23

Hour of day (UTC): 0 is midnight, 12 is noon

Reading this chart: Taller bars are hours when @fernandasouzaoficial publishes more often. Their busiest hour is 14:00 UTC, highlighted with bold pink bars. Times are in UTC. US Eastern is 4 hours behind UTC in summer and 5 in winter, US Pacific 7 or 8 hours behind, and UK time is UTC in winter and 1 hour ahead in summer. These posts went out in 8 of the 24 hours; an empty hour only means none of them went out then.

Engagement by Day of the Week

@fernandasouzaoficial's recent posts grouped by the day they went out. Most days here have one or two posts, so one strong post can set a day's average. Read it as a record of these posts, not as the best day to post.

Day Posts Avg Engagement Total Engagement
Monday 1 6,646 6,646
Tuesday 2 73,304 146,609
Wednesday 4 25,272 101,088
Thursday 3 34,555 103,666
Friday 1 2,137 2,137
Sunday 1 18,996 18,996

Caption Length & Performance

How @fernandasouzaoficial's caption length correlates with engagement

100.0%

Posts with Caption

281

Avg Caption Chars

169

Median Chars

748

Longest Caption

Caption Length Posts Avg Engagement
Medium (40-100) 2 1.7K
Long (100+) 10 37.6K

Compare & Discover Similar Creators

Stack @fernandasouzaoficial against any other Instagram creator we track, or jump to similar accounts.

Compare @fernandasouzaoficial to another creator

Get a side-by-side stats breakdown.

@fernandasouzaoficial vs

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Estimated Earnings

Revenue estimates based on follower count only

Sponsorship Value (Est. Per Post)

Based on 20.3M followers (Mega)

$101,260 to $243,023

Our per-follower range for accounts this size (see methodology)

Disclaimer: These are rough estimates from follower count only. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. Instagram sponsored post rates fluctuate and are not guaranteed.

Download @fernandasouzaoficial's data

Everything below is derived from this account, priced on the counts shown. Delivered as CSV by emailed link.

Every post & reel

6,384 posts & reels

$63.84

Caption, likes, comments, views, duration, mentions, co-authors and sponsored status for every post and reel.

See a sample
shortcodecaptionlikescomments
DQ_8rY2gfDnEstamos de volta na ilha, @fernandasouzaoficial!…995591878
DDKD_n-OIbIPara o terror de noras e genros 👀, a @fernandaso…914251728
Cq5uOjMRYmtPQP!!!!!!! Mais um pra conta, hein netflixbrasi…1328645214

Real rows from this account. The file continues in the same shape.

Everyone who follows them

up to 50,000 followers of 20,251,948 total

$250.00

Handle, full name, ID, and verified/private flags for each follower.

See the columns
usernamefull_nameuser_idis_verifiedis_privateprofile_pic_url

These are the columns. We can't show live rows: Instagram serves no follower or following list to a logged-out client, so we hold none until you order.

Everyone they follow

up to 2,251 accounts

$11.26

Every account this one follows, same fields.

See the columns
usernamefull_nameuser_idis_verifiedis_privateprofile_pic_url

These are the columns. We can't show live rows: Instagram serves no follower or following list to a logged-out client, so we hold none until you order.

You only pay for rows we deliver. Counts are the maximum available today; if an export comes back smaller, the difference is refunded automatically. Counts as last collected 21 hours, 47 minutes ago.

Tracking

What we have recorded about @fernandasouzaoficial over time, and ongoing alerts.

Follower count over time · 52 observations

Every observation we have recorded, with follower and post deltas between them: our own record, not a re-scrape.

See a sample
observed_atfollowersfollowers_deltaposts
2026-10-14202653406384
2026-10-1520263146-21946384
2026-10-1620251948-111986384

Real rows from this account. The file continues in the same shape.

$9.99

Weekly change alerts · 30 days, ~4 digests

Baseline now, then a change digest by email every week for 30 days.

$14.99

Download @fernandasouzaoficial's data

Followers, following and full post history as CSV, priced on the exact record counts above.

See export options

Frequently Asked Questions About @fernandasouzaoficial

How many followers does @fernandasouzaoficial have on Instagram?

@fernandasouzaoficial has 20,251,948 followers on Instagram, placing them in the Mega-tier group (1M+ followers).

What is @fernandasouzaoficial's Instagram engagement rate?

@fernandasouzaoficial has an engagement rate of 0.15% based on 12 recent posts, averaging 30.7K likes per post. That average is pulled up by its biggest posts: the median post reached 0.03%.

How much does @fernandasouzaoficial earn on Instagram?

From follower count only, we estimate @fernandasouzaoficial's sponsorship value at $101,260 to $243,023 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.

How many posts has @fernandasouzaoficial published on Instagram?

@fernandasouzaoficial has published 6,384 posts on Instagram.

What is @fernandasouzaoficial's most-liked recent post?

Of the 12 recent posts analyzed, the top post received 133,375 likes and 5,216 comments.

How often does @fernandasouzaoficial post on Instagram?

We don't show a weekly rate for @fernandasouzaoficial: the posts we analysed include pinned posts, which Instagram keeps at the top of a profile however old they are, so a rate from them would understate how often the account posts. Peak posting days are Wednesday, Thursday.

How does @fernandasouzaoficial compare to other Instagram creators?

@fernandasouzaoficial sits in the Mega-tier group alongside accounts like @thiagosilva, @iza, @haileesteinfeld.

Is @fernandasouzaoficial verified on Instagram?

Yes, @fernandasouzaoficial is a verified Instagram account.

About This Analysis: This analysis is based on a snapshot of @fernandasouzaoficial's Instagram profile and 12 recent posts.

Data collected and analyzed by IGDataHub | Follower count as of Oct 16, 2026 | Posts analysed Jun 19, 2026

Cite this page

IGDataHub (2026). @fernandasouzaoficial Instagram stats and analytics, follower count as of 16 October 2026, posts analysed 19 June 2026. https://igdatahub.com/blog/fernandasouzaoficial-instagram-profile-stats/

Method: how IGDataHub calculates these numbers.