Ilia Topuria

Ilia Topuria

@iliatopuria

God first ✝️ El Matador. Double UFC World Champion 🇪🇸 🇬🇪 @montirex Athlete @1win

19.5M

Followers

790

Following

205

Posts

7.37%

Engagement Rate

↑ +40.6% over 71d Mega tier Updated Jun 19, 2026

Account Overview

Profile summary and post performance

Ilia Topuria holds a rank of 321 among the 1606 creators we track. This account maintains a follower count that is 26.7 times the median size of our tracked creators. As a verified Athlete with 205 total posts, this profile sits firmly in the Mega tier. The engagement rate of 7.37% far exceeds the 0.93% median for accounts of this scale. The following report breaks down her audience interaction and content performance.

Account Info

Account Size Mega
Followers 19,462,205
Following 790
Posts 205
Verified Yes
Category Athlete

Post Performance

Posts Analyzed 12
Avg Likes per Post 1,410,534
Avg Comments per Post 23,864
Videos 3
Photos 9
Engagement Rate 7.37%

Follower Growth Over Time

How @iliatopuria's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.

+5.7M

Net Change

+40.6%

% Change

+80.7K

Avg / Day

71

Days Tracked

16

Data Points

Tracked between May 6, 2026 (14,100,000 followers) and Jul 17, 2026 (19,831,515 followers).

The account gained 5.4M followers over 51 days. The count grew from 14.1M to 19.5M, which is an increase of 38.0%.

What the trajectory means

@iliatopuria gained 5.4 million followers during the 51 day period. This rising trajectory identifies the account as a high value opportunity for early entry. The pace of 105.1K new followers per day allows for precise campaign planning.

Engagement Analysis

Based on 12 recent posts

Platform Context

@iliatopuria ranks 60 of 778 for its 7.37% engagement rate, which sits well above the tracked median of 0.93%. This high performance means the account generates more interaction per follower than most others in the corpus. The creator achieves a much stronger connection with their audience compared to average accounts.

The engagement rate of 7.37% outperforms the 0.93% median, ranking 60 out of 778 accounts to prove this audience reacts far more than average. High comment volumes of 23.9K per post indicate a community that engages in active conversation rather than passive viewing. Photos earn 1.7M likes compared to 551.3K for videos, showing the audience rewards still imagery over motion content. While reach is stable, only 8.3% of posts doubled the average engagement and none reached five times the mean. This lack of high-peak outliers suggests a consistent but predictable flow of interest rather than erratic spikes. The community remains highly engaged with the brand identity. This is an active audience.

1.4M

Avg Likes/Post

23.9K

Avg Comments/Post

16.9M

Total Likes

286.4K

Total Comments

Engagement Rate

Compared to Mega tier benchmarks

Excellent for Mega

7.37%

(Likes + Comments) / Followers per post

Video vs Photo Engagement

551.3K

Avg Likes on Videos (3)

1.7M

Avg Likes on Photos (9)

Per-Post Engagement Trend

Engagement (likes + comments) for each of @iliatopuria's tracked recent posts, in upload order. Hover any point for the exact value.

Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.

Best-Performing Post, Decomposed

What @iliatopuria's single biggest post had going for it — the patterns worth replicating.

Top post by @iliatopuria

5,511,354 likes · 182,825 comments

4.0× @iliatopuria's average post · 4.0× the median post.

"Justin, congratulations. You said you’d leave your mark on my face… and you did. You took the sight from my right eye in the first round, and by the end of the second, from my left too. No excuses. I had one of the best camps of my life. I came in sharp, prepared, and ready. La"

533 characters

Photo

Format

Monday

Day Posted

17:00 UTC

Hour Posted

Content Analysis

Hashtags, keywords, captions, and top posts

The standout post reached a multiplier of 4.0 over the median average with its strong engagement. This specific content achieved an impressive like to comment ratio to drive interaction. You should prioritize long captions exceeding one hundred characters to maximize reach. These longer pieces earn nearly triple the engagement of short captions under forty characters. Use these longer blocks of text to build a connection with the audience rather than just providing quick information. The recurring tag #ufcwhitehouse serves as a clear signal for your primary topics. Post five times weekly to maintain steady growth and presence in the feed. This account maintains an average of 1.4M likes per post. Iliatopuria has 19.5M followers.

Top Hashtags

#ufcwhitehouse (1)

Top Keywords

justin (2) left (2) best (2) night (2) side (2) gracias (2) white (2) most (2) topuria (2) gaethje (2) loco (2) volver (2) every (2) restricted (2) territories (2) congratulations (1) said (1) leave (1) mark (1) face (1) took (1) sight (1) right (1) first (1) round (1) second (1) excuses (1) camps (1) life (1) came (1)

Caption Analysis

Avg Caption Length 158 chars
Posting Frequency 5.9 posts/week

Content Mix

3

Videos / Reels

9

Photos

Top Performing Posts

Post thumbnail

Justin, congratulations. You said you’d leave your mark on my face… and you did. You took the sight from my right eye …

5.5M likes 182.8K comments
View
Post thumbnail

Loco por volver a LA CASA DEL MATADORRRR

1.8M likes 5.5K comments
View
Post thumbnail

Without a doubt, Dana White is one of the men I admire most. What you’ve built and the event you’ve put together is tr…

1.8M likes 10.0K comments
View
Post thumbnail

Landed in Washington. Next week, we will remind the world why we are the best.

1.6M likes 6.5K comments
View
Post thumbnail

Dios, gracias por todo. Gracias por cada momento vivido y por traerme hasta aquí, a lugares que mi mente humana jamás h…

1.5M likes 41.9K comments
View
Post thumbnail

Three days left. The work is already done.

1.4M likes 12.2K comments
View
Post thumbnail

TOPURIA vs GAETHJE! #UFCWhiteHouse is LIVE SUNDAY on @paramountplus

1.2M likes 15.7K comments 10.1M views Video
View
Post thumbnail

Enjoying the little breaks. Experience teaches you to appreciate even the most chaotic moments. No matter what’s happen…

711.6K likes 3.5K comments
View
Post thumbnail

Loco x volver

561.8K likes 3.3K comments
View

Top Posts

Highest-liked recent posts from @iliatopuria

# Caption Likes Comments Link
1
Justin, congratulations. You said you’d leave your mark on my face… and you did…
5.5M 182.8K view
2
Loco por volver a LA CASA DEL MATADORRRR
1.8M 5.5K view
3
Without a doubt, Dana White is one of the men I admire most. What you’ve built…
1.8M 10.0K view
4
Landed in Washington. Next week, we will remind the world why we are the best.
1.6M 6.5K view
5
Dios, gracias por todo. Gracias por cada momento vivido y por traerme hasta aqu…
1.5M 41.9K view
6
Three days left. The work is already done.
1.4M 12.2K view
7
TOPURIA vs GAETHJE! #UFCWhiteHouse is LIVE SUNDAY on @paramountplus
1.2M 15.7K view
8
Enjoying the little breaks. Experience teaches you to appreciate even the most …
711.6K 3.5K view
9
Loco x volver
561.8K 3.3K view

Posting Patterns & Optimal Timing

When @iliatopuria posts on Instagram

@iliatopuria maintains a steady grind with five and a half posts per week. This high volume places the creator in the top 20 percent of all creators based on frequency alone. While the output is prolific, the consistency score of 28 indicates an erratic rhythm between these uploads. Long gaps often break the cycle before the next burst occurs. Content most frequently lands on Monday and Sunday. The busiest hour for new posts is 13:00 UTC. Marketers should expect a high volume of fresh material but cannot rely on a predictable calendar to time a specific tie-in. The erratic consistency score means a campaign might land during a quiet stretch or a flurry of activity. You must monitor the feed closely rather than planning around a fixed weekly slot. Because the creator posts so often, there are many opportunities for visibility despite the irregular spacing between individual posts.

5.9

Posts / week

30.9h

Avg gap between posts

Monday, Sunday, Thursday

Peak posting days

13:00, 12:00, 14:00 UTC

Peak posting hours

Posting Activity by Hour (UTC)

Night (10pm-5am) Morning Afternoon Evening Peak hour

How often @iliatopuria publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.

0

1

1

2

3

4

5

6

7

1

8

9

10

11

2

12

2

13

1

14

1

15

1

16

1

17

18

1

19

20

1

21

22

23

Hour of day (UTC) — 0 is midnight, 12 is noon

Reading this chart: Taller bars are hours when @iliatopuria publishes more often. Their busiest hours are 13:00, 12:00, 14:00 UTC — highlighted with bold pink bars. Times are in UTC; subtract 5h for US Eastern, 8h for US Pacific, or add 1h for UK BST. Empty hours don't necessarily mean a bad time to post; they're simply hours @iliatopuria hasn't been active in our tracked sample.

The account posts about 5.9 times per week with the most activity on Monday and Sunday. The busiest hour for these posts is 13:00 UTC.

Most Common Words

Frequent caption words across @iliatopuria's recent posts (excludes stopwords)

justin (2) left (2) best (2) night (2) side (2) gracias (2) white (2) most (2) topuria (2) gaethje (2) loco (2) volver (2) every (2) restricted (2) territories (2) congratulations (1) said (1) leave (1) mark (1) face (1) took (1) sight (1) right (1) first (1) round (1) second (1) excuses (1) camps (1) life (1) came (1)

Best Day of the Week to Post

@iliatopuria's engagement broken down by day of the week

Day Posts Avg Engagement Total Engagement
Monday 3 2,613,692 7,841,076
Tuesday 1 84,752 84,752
Wednesday 1 715,030 715,030
Thursday 2 998,776 1,997,551
Friday 1 412,038 412,038
Saturday 2 1,507,348 3,014,696
Sunday 2 1,573,813 3,147,626

Posting Consistency & Streaks

How steadily @iliatopuria maintains output

5

Longest streak (days)

28/100

Consistency score

Inverse of posting-gap variance

70.7%

Active days

Posted at least once

30.9h

Avg gap

Between posts

Caption Length & Performance

How @iliatopuria's caption length correlates with engagement

100.0%

Posts with Caption

158

Avg Caption Chars

168

Median Chars

533

Longest Caption

Caption Length Posts Avg Engagement
Short (<40 chars) 1 565.1K
Medium (40-100) 5 1.3M
Long (100+) 6 1.7M

The audience rewards long captions of 100 characters or more with 1.7M average engagement. Short captions under 40 characters receive the lowest engagement at 565.1K.

Who This Audience Is

What @iliatopuria's reach and engagement mean for a brand.

The follower count places this profile well above the average creator and confirms reach at a broadcast scale. The verified status in the Athlete category identifies a professional sports demographic. An engagement rate of 7.37% outperforms the median by nearly eightfold. This high participation rate suggests that brand messages land much harder here than on standard accounts. The large volume of followers combined with active interaction indicates a concentrated interest in her specific athletic profile. This audience fits the sports and fitness category.

Compare & Discover Similar Creators

Stack @iliatopuria against any other Instagram creator we track, or jump to similar accounts.

Compare @iliatopuria to another creator

Get a side-by-side stats breakdown.

@iliatopuria vs

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Estimated Earnings

Revenue estimates based on follower count and engagement

@iliatopuria commands high fees from long-form video and brand partnerships, with a sponsored post estimated between $97.3K and $233.5K. Her ranking puts her among the top performers on the platform. This position allows her to command a premium over standard market rates. The 7.37% engagement rate is far above the 0.93% median, justifying the higher end of her price band for the reach provided. High interaction levels confirm that her audience remains active and attentive. These are modelled estimates from public metrics, not disclosed earnings.

Sponsorship Value (Est. Per Post)

Based on 19.5M followers (Mega)

$97,311 – $233,546

Industry rate for mega Instagram creators

Disclaimer: These are rough estimates based on publicly available industry benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. Instagram sponsored post rates fluctuate and are not guaranteed.

Key Insights & Takeaways

Key Takeaways

Reach. Ranking in the upper portion of the field with 26.7 times the median follower count establishes a dominant presence. Engagement. The 7.37% rate is far above the median, indicating that the content resonates deeply with the audience. Hit-rate. Only 8.3% of posts beat double the average engagement, suggesting most content performs consistently rather than spiking sporadically. Trajectory. A 38.0% increase in followers over the tracked period confirms a strong upward growth trend.

Strengths

  • + Verified account with 19.5M followers
  • + 7.37% engagement rate beats the 0.93% tracked median
  • + Active cadence of about 5.9 posts a week
  • + Above the 10K threshold where sponsorship deals become viable

Opportunities

  • ~ Only 8.3% of recent posts clear 2x the account average, a low hit-rate
  • ~ Low consistency score (28/100), posting rhythm is erratic

Summary

This analysis of @iliatopuria reveals a mega Instagram presence with 19,462,205 followers. The account demonstrates an engagement rate of 7.37%, averaging 1.4M likes per post across 12 analyzed posts. The account holds verified status.

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Frequently Asked Questions About @iliatopuria

How many followers does @iliatopuria have on Instagram?

@iliatopuria has 19,462,205 followers on Instagram, placing them in the mega creator tier.

What is @iliatopuria's Instagram engagement rate?

@iliatopuria has an engagement rate of 7.37% based on 12 recent posts, averaging 1.4M likes per post.

How much does @iliatopuria earn on Instagram?

Based on industry benchmarks, @iliatopuria's estimated sponsorship value is $97,311 - $233,546 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.

How many posts has @iliatopuria published on Instagram?

@iliatopuria has published 205 posts on Instagram.

What is @iliatopuria's most-liked recent post?

Of the 12 recent posts analyzed, the top post received 5,511,354 likes and 182,825 comments.

How often does @iliatopuria post on Instagram?

@iliatopuria posts approximately 5.9 times per week, with an average gap of 30.9 hours between posts. Peak posting days are Monday, Sunday, Thursday.

How does @iliatopuria compare to other Instagram creators?

@iliatopuria sits in the Mega creator tier alongside accounts like @shaq, @rodrygogoes, @pedri.

Is @iliatopuria verified on Instagram?

Yes, @iliatopuria is a verified Instagram account.

About This Analysis: This analysis is based on a snapshot of @iliatopuria's Instagram profile and 12 recent posts.

Data collected and analyzed by IGDataHub | Analysis date: Jun 19, 2026