OYSHO
Sport • Athleisure To stay tuned to all our sports events follow us on @oysho_community Discover our collections ⬇️
4.2M
Followers
334
Following
5.4K
Posts
0.04%
Engagement Rate
Account Overview
Profile summary and post performance
This account ranks at number 538 out of 1,606 creators we track. It holds 4.2 million followers which is 5.7 times larger than the median follower count of our tracked accounts. As a verified Mega tier account with over five thousand posts, it functions as an established brand presence in the sport and athleisure space. The engagement rate of 0.04% falls well below the 0.93% median for this group. The following report analyzes specific audience interactions and content performance trends.
Account Info
| Account Size | Mega |
| Followers | 4,169,235 |
| Following | 334 |
| Posts | 5,416 |
| Verified | Yes |
Post Performance
| Posts Analyzed | 12 |
| Avg Likes per Post | 1,439 |
| Avg Comments per Post | 62 |
| Videos | 9 |
| Photos | 3 |
| Engagement Rate | 0.04% |
Follower Growth Over Time
How @oysho's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.
+78.7K
Net Change
+1.9%
% Change
+1.1K
Avg / Day
71
Days Tracked
16
Data Points
Tracked between May 6, 2026 (4,099,999 followers) and Jul 17, 2026 (4,178,685 followers).
The account grew from 4.1M to 4.2M followers over 51 days. The trajectory is an upward trend with a gain of 69.2K followers.
What the trajectory means
The account gained 69.2K followers over the 51 day period. This upward trend makes @oysho an account worth getting in on early. A consistent pace of 1.4K new followers per day provides a stable baseline for campaign planning.
Engagement Analysis
Based on 12 recent posts
Platform Context
The @oysho account ranks 755 of 778 for its engagement rate because it falls well below the tracked median of 0.93%. This low performance indicates that the creator generates very little interaction relative to their audience size. The 0.04% rate reflects a struggle to capture and maintain follower interest compared to peers in the corpus.
The engagement rate of 0.04% falls well below the 0.93% median and ranks 755 out of 778, indicating a passive audience. While followers provide consistent likes, they rarely initiate conversation in the comments. The performance remains stagnant across both content types. Video posts earn an average of 1.5K likes while photos earn 1.3K likes, showing that video does not currently drive higher interaction levels than static images. Reliability of reach is low because no recent posts reached double or five times the account average. This lack of outlier performance suggests a predictable but stagnant reach. The audience treats content as a visual gallery rather than a community hub. This is a tap-and-scroll audience.
1.4K
Avg Likes/Post
62
Avg Comments/Post
17.3K
Total Likes
742
Total Comments
Engagement Rate
Compared to Mega tier benchmarks
0.04%
(Likes + Comments) / Followers per post
Video vs Photo Engagement
1.5K
Avg Likes on Videos (9)
1.3K
Avg Likes on Photos (3)
Per-Post Engagement Trend
Engagement (likes + comments) for each of @oysho's tracked recent posts, in upload order. Hover any point for the exact value.
Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.
Best-Performing Post, Decomposed
What @oysho's single biggest post had going for it — the patterns worth replicating.
2,719 likes · 175 comments
1.9× @oysho's average post · 2.0× the median post.
"Cappadocia, Turkey. 🇹🇷 Setting the pace for International Yoga Week. We took over the mountains with the @oysho community for an exclusive, yoga class with @yogasalaistanbul. No distractions. Just pure focus, movement and unmatched views. We are ready for the next one. Are you?"
307 characters
Video
Format
Wednesday
Day Posted
8:00 UTC
Hour Posted
104.7K
Views
Content Analysis
Hashtags, keywords, captions, and top posts
The standout post achieved a 2.0x multiplier over the median engagement of this account. This specific post maintained a healthy comment to like ratio of 6.5 percent. Focus on long captions exceeding one hundred characters to capture the highest average engagement of 1.5K likes. Short captions under forty characters perform poorly and suggest that minimal copy limits audience interaction. Use the recurring hashtags #yoga, #internationalyogaday, #oyshocommunity, and #yogaweek as clear signals for your core topics. This account maintains a consistent presence by posting roughly six times every week. While the follower count is high, the average engagement of 1.4K likes per post indicates a modest participation rate relative to the total reach. Prioritize steady volume and deep storytelling in captions over brief updates. The account currently reaches 4.2 million followers.
Top Hashtags
Top Keywords
Caption Analysis
| Avg Caption Length | 240 chars |
| Posting Frequency | 6.2 posts/week |
Content Mix
9
Videos / Reels
3
Photos
Top Performing Posts
Cappadocia, Turkey. 🇹🇷 Setting the pace for International Yoga Week. We took over the mountains with the @oysho commun…
International Yoga Week: Lake Como Boat Edition. 🇮🇹 We’re back on the water with @oysho_community for a morning yoga s…
Celebrating International Yoga Week with the @oysho community from a breathtaking cenote in Yucatán, Mexico. 🇲🇽 We’re…
ALWAYS ACTIVE Meet Mapi. She started HYROX at 60 and hasn’t looked back since. Now 64, she’s proof that new goals can …
Happy International Yoga Day. 🧘♀️ Unplug from the noise to plug back into yourself. Step 1: Go outside. Breathe. Ste…
What an incredible weekend! 💥 Barcelona, you brought the energy to Oysho Community Days 💙 Two days full of movement, e…
Finding our flow, on and off the board. Happy International Surfing Day! Today is all about celebrating the energy of…
Top Posts
Highest-liked recent posts from @oysho
| # | Caption | Likes | Comments | Link |
|---|---|---|---|---|
| 1 |
Cappadocia, Turkey. 🇹🇷 Setting the pace for International Yoga Week.
We took o…
|
2.7K | 175 | view |
| 2 |
International Yoga Week: Lake Como Boat Edition. 🇮🇹
We’re back on the water wi…
|
2.7K | 70 | view |
| 3 |
Celebrating International Yoga Week with the @oysho community from a breathtaki…
|
2.3K | 80 | view |
| 4 |
ALWAYS ACTIVE
Meet Mapi. She started HYROX at 60 and hasn’t looked back since.…
|
1.8K | 75 | view |
| 5 |
Find your flow, find your partner ✨
|
1.7K | 37 | view |
| 6 |
Happy International Yoga Day. 🧘♀️
Unplug from the noise to plug back into you…
|
1.3K | 16 | view |
| 7 |
What an incredible weekend! 💥
Barcelona, you brought the energy to Oysho Commun…
|
1.2K | 173 | view |
| 8 |
Finding our flow, on and off the board.
Happy International Surfing Day! Toda…
|
1.1K | 23 | view |
| 9 |
We move different! 🏄🏻♀️
|
749 | 13 | view |
Posting Patterns & Optimal Timing
When @oysho posts on Instagram
@oysho maintains a steady grind with roughly six posts every week. This output far exceeds the median creator rate of one post per week. Her high volume correlates with her ranking as one of the top creators in terms of frequency. The consistency score of 37 indicates an erratic rhythm rather than clockwork posting. You will see sporadic bursts followed by quiet stretches instead of a predictable daily cycle. Fresh content lands most often on Friday and Saturday. The peak upload window occurs at 17:00 UTC. Marketers should prepare for a high volume of assets but must account for the unpredictable gaps between posts. A campaign planned around this creator can capitalize on frequent touchpoints despite her inconsistent timing. You can expect many opportunities to align with new content throughout any given week. The high frequency ensures she stays visible to her audience often. Plan your tie-ins around the weekend windows for maximum visibility during peak upload times.
6.2
Posts / week
29.6h
Avg gap between posts
Friday, Saturday, Sunday
Peak posting days
17:00, 8:00, 18:00 UTC
Peak posting hours
Posting Activity by Hour (UTC)
How often @oysho publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.
0
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
Hour of day (UTC) — 0 is midnight, 12 is noon
The account posts about 6.2 times per week with the most activity on Friday and Saturday. The busiest hour for posting is 17:00 UTC.
Most Common Words
Frequent caption words across @oysho's recent posts (excludes stopwords)
Best Day of the Week to Post
@oysho's engagement broken down by day of the week
| Day | Posts | Avg Engagement | Total Engagement |
|---|---|---|---|
| Monday | 1 | 1,412 | 1,412 |
| Tuesday | 1 | 742 | 742 |
| Wednesday | 1 | 2,894 | 2,894 |
| Thursday | 2 | 1,118 | 2,237 |
| Friday | 3 | 1,224 | 3,673 |
| Saturday | 2 | 1,506 | 3,011 |
| Sunday | 2 | 2,022 | 4,044 |
Posting Consistency & Streaks
How steadily @oysho maintains output
3
Longest streak (days)
37/100
Consistency score
Inverse of posting-gap variance
66.4%
Active days
Posted at least once
29.6h
Avg gap
Between posts
Caption Length & Performance
How @oysho's caption length correlates with engagement
100.0%
Posts with Caption
240
Avg Caption Chars
207
Median Chars
910
Longest Caption
| Caption Length | Posts | Avg Engagement |
|---|---|---|
| Short (<40 chars) | 2 | 1.3K |
| Long (100+) | 10 | 1.5K |
The audience rewards long captions of 100 or more characters with 1.5K engagement. Short captions under 40 characters perform the worst at 1.3K.
Who This Audience Is
What @oysho's reach and engagement mean for a brand.
The follower count ranks this profile as well above the median creator size. The scale indicates an established reach that exceeds typical influencer benchmarks. A verified status without a specified category suggests a broad corporate presence rather than a niche community. Engagement rates fall far below the platform median. This disparity implies that while the total reach is high, the interaction per post is much lower than expected for this scale. Most users appear to consume content passively rather than interacting with the posts. The low engagement rate indicates a message will land softer than it would on a standard creator account. Large numbers do not translate into active participation here. This audience fits the apparel category.
Compare & Discover Similar Creators
Stack @oysho against any other Instagram creator we track, or jump to similar accounts.
Compare @oysho to another creator
Get a side-by-side stats breakdown.
Creators in the same tier as @oysho
Estimated Earnings
Revenue estimates based on follower count and engagement
@oysho reaches their audience primarily through branded content and sponsored posts, where a single post commands a range between $20.8K and $50.0K. Their ranking at 538 puts them in a high tier of influence but well above the median follower count. This position allows for a premium price because they occupy a top-tier reach bracket. However, the engagement rate of 0.04% sits far below the 0.93% average. Such low interaction suggests that while their reach is large, the audience may be less active or more passive. The high end of the quoted band might be difficult to justify given these metrics. A buyer should view the upper limit as a ceiling and negotiate toward a lower figure to account for the lower engagement. These are modelled estimates from public metrics, not disclosed earnings.
Sponsorship Value (Est. Per Post)
Based on 4.2M followers (Mega)
$20,846 – $50,031
Industry rate for mega Instagram creators
Key Insights & Takeaways
Key Takeaways
Strengths
- + Verified account with 4.2M followers
- + Active cadence of about 6.2 posts a week
- + Above the 10K threshold where sponsorship deals become viable
Opportunities
- ~ 0.04% engagement rate trails the 0.93% median, the clearest area to improve
- ~ Low consistency score (37/100), posting rhythm is erratic
Summary
This analysis of @oysho reveals a mega Instagram presence with 4,169,235 followers. The account demonstrates an engagement rate of 0.04%, averaging 1.4K likes per post across 12 analyzed posts. The account holds verified status.
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Start SearchingFrequently Asked Questions About @oysho
How many followers does @oysho have on Instagram?
@oysho has 4,169,235 followers on Instagram, placing them in the mega creator tier.
What is @oysho's Instagram engagement rate?
@oysho has an engagement rate of 0.04% based on 12 recent posts, averaging 1.4K likes per post.
How much does @oysho earn on Instagram?
Based on industry benchmarks, @oysho's estimated sponsorship value is $20,846 - $50,031 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.
How many posts has @oysho published on Instagram?
@oysho has published 5,416 posts on Instagram.
What is @oysho's most-liked recent post?
Of the 12 recent posts analyzed, the top post received 2,719 likes and 175 comments.
How often does @oysho post on Instagram?
@oysho posts approximately 6.2 times per week, with an average gap of 29.6 hours between posts. Peak posting days are Friday, Saturday, Sunday.
How does @oysho compare to other Instagram creators?
@oysho sits in the Mega creator tier alongside accounts like @iamraailaxmi, @mytherapistsays, @jennifercoppenreal20.
Is @oysho verified on Instagram?
Yes, @oysho is a verified Instagram account.
About This Analysis: This analysis is based on a snapshot of @oysho's Instagram profile and 12 recent posts.
Data collected and analyzed by IGDataHub | Analysis date: Jun 19, 2026