Beth Mota

Beth Mota

@bethanynoelm

content creator/host YouTube: bethanymota

Business

4.3M

Followers

549

Following

997

Posts

0.73%

Engagement Rate

↓ -1.6% over 70d Mega tier Updated Jun 19, 2026

Account Overview

Profile summary and post performance

Beth Mota ranks as the 537th creator out of 1606 in our database, with a follower count that is 5.9 times the median size. This verified account holds nearly one thousand posts and sits within the Mega tier. Her engagement rate of 0.73 percent falls below the median of 0.93 percent for accounts at her scale. The following report provides an in depth look at her audience interaction and content performance.

Account Info

Account Size Mega
Followers 4,288,905
Following 549
Posts 997
Verified Yes
Business Account Yes

Post Performance

Posts Analyzed 12
Avg Likes per Post 31,000
Avg Comments per Post 217
Videos 0
Photos 12
Engagement Rate 0.73%

Follower Growth Over Time

How @bethanynoelm's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.

-68515

Net Change

-1.6%

% Change

-979

Avg / Day

70

Days Tracked

16

Data Points

Tracked between May 7, 2026 (4,354,292 followers) and Jul 16, 2026 (4,285,777 followers).

The account lost 65.4K followers over 50 days. The count fell from 4.4M to 4.3M at a rate of about 1.3K per day.

What the trajectory means

The account lost 65.4K followers over the tracked period. This downward trend means the profile is a risk to timeed resources. A loss of roughly 1.3K followers per day allows for precise planning regarding reach stability during any planned campaign.

Engagement Analysis

Based on 12 recent posts

Platform Context

@bethanynoelm ranks 433 of 778 for engagement and falls below the tracked median. This lower rate means fewer followers interact with her content compared to the average creator in the corpus. Her performance sits behind the standard expected for this group.

The engagement rate of 0.73% falls below the median of 0.93%, ranking 433 out of 778. This audience reacts less than usual compared to similar accounts. While likes reach into the tens of thousands, the comment count remains in the low hundreds. This disparity indicates that followers are providing passive approval rather than joining an active conversation. The reliability of reach is low as only 8.3% of posts doubled the average engagement rate. No content achieved a fivefold increase over the mean. These figures suggest that growth depends on isolated peaks rather than consistent community interaction. The audience is primarily a tap-and-scroll audience.

31.0K

Avg Likes/Post

217

Avg Comments/Post

372.0K

Total Likes

2.6K

Total Comments

Engagement Rate

Compared to Mega tier benchmarks

Below Average for Mega

0.73%

(Likes + Comments) / Followers per post

Per-Post Engagement Trend

Engagement (likes + comments) for each of @bethanynoelm's tracked recent posts, in upload order. Hover any point for the exact value.

Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.

Best-Performing Post, Decomposed

What @bethanynoelm's single biggest post had going for it — the patterns worth replicating.

Top post by @bethanynoelm

79,656 likes · 1,007 comments

2.6× @bethanynoelm's average post · 2.4× the median post.

"2016. When my hair was blonde and that saturation was alll the way up ✨💖"

72 characters

Photo

Format

Friday

Day Posted

23:00 UTC

Hour Posted

Content Analysis

Hashtags, keywords, captions, and top posts

The standout post reached nearly double the median engagement of a typical post on this account. This specific piece achieved over two times the average likes while maintaining a high like to comment ratio. It suggests that nostalgic framing can drive much higher reach than standard posts. Medium length captions between 40 and 100 characters perform best for engagement. Long captions exceeding 100 words see the lowest performance, meaning you should keep copy concise to maintain interest. Use #dwts20, #pr, and #fourseasonsotemachi as consistent signals to define your core topics. The posting frequency is very low at approximately one post every ten days. Because average engagement remains modest relative to the total follower count, focus on maintaining a steady volume of high quality content rather than seeking rapid growth. This account has 4.3 million followers.

Top Hashtags

#dwts20 (1) #pr (1) #fourseasonsotemachi (1)

Top Keywords

back (3) incredible (3) thank (3) followmeshow (3) season (3) tokyo (2) being (2) such (2) hosting (2) creators (2) challenge (2) episode (2) stream (2) hair (1) blonde (1) saturation (1) alll (1) cute (1) moments (1) ballroom (1) tuesday (1) night (1) memories (1) excitement (1) bourrees (1) came (1) rushing (1) grateful (1) dancingwiththestars (1) family (1)

Caption Analysis

Avg Caption Length 119 chars
Posting Frequency 0.1 posts/week

Content Mix

0

Videos / Reels

12

Photos

Top Performing Posts

Post thumbnail

2016. When my hair was blonde and that saturation was alll the way up ✨💖

79.7K likes 1.0K comments
View
Post thumbnail

summer dump 🫧

50.3K likes 149 comments
View
Post thumbnail

the duality of girlhood

44.0K likes 153 comments
View
Post thumbnail

Theme: i’m just a girl 👉🏻👈🏻

39.1K likes 197 comments
View
Post thumbnail

peekaboo 🫶🏼😗

36.4K likes 273 comments
View
Post thumbnail

Being back in the ballroom Tuesday night, all the memories of joy, excitement, and pas de bourrees just came rushing ba…

33.0K likes 232 comments
View
Post thumbnail

Nov/Dec was cute 🥹🫰🏼

23.9K likes 96 comments
View
Post thumbnail

Turning 30 in Tokyo! ☺️💕 Thank you @fsotemachi for the incredible stay, warm hospitality, and a view that will make all…

20.2K likes 236 comments
View
Post thumbnail

Had a blast hosting this season of @followmeshow !! Episode 2 is out NOW! Swipe to see some of my favorite BTS highligh…

16.6K likes 61 comments
View

Top Posts

Highest-liked recent posts from @bethanynoelm

# Caption Likes Comments Link
1
2016. When my hair was blonde and that saturation was alll the way up ✨💖
79.7K 1.0K view
2
summer dump 🫧
50.3K 149 view
3
the duality of girlhood
44.0K 153 view
4
Theme: i’m just a girl 👉🏻👈🏻
39.1K 197 view
5
peekaboo 🫶🏼😗
36.4K 273 view
6
Being back in the ballroom Tuesday night, all the memories of joy, excitement, …
33.0K 232 view
7
Nov/Dec was cute 🥹🫰🏼
23.9K 96 view
8
Turning 30 in Tokyo! ☺️💕 Thank you @fsotemachi for the incredible stay, warm ho…
20.2K 236 view
9
Had a blast hosting this season of @followmeshow !! Episode 2 is out NOW! Swipe…
16.6K 61 view

Posting Patterns & Optimal Timing

When @bethanynoelm posts on Instagram

This creator follows a sparse high-effort pace because they post much less frequently than the median of 1.1 times per week. Their low frequency ranks them 537 out of 1606 among peers. A consistency score of 0 indicates an erratic rhythm with no predictable pattern between posts. The longest streak of only one day confirms that content does not land in a steady cycle. Fresh content appears most often on Tuesday and Friday at 01:00 UTC. Marketers should treat this account as a low-frequency partner for long-term placements rather than high-frequency engagement. Because the gaps between posts are unpredictable, you cannot rely on a recurring weekly slot to guarantee visibility. You must plan your campaign around their specific manual triggers rather than a standard content calendar. Each post represents a rare opportunity that requires proactive coordination to sync with their irregular schedule.

0.1

Posts / week

1324.8h

Avg gap between posts

Friday, Tuesday, Sunday

Peak posting days

1:00, 23:00, 18:00 UTC

Peak posting hours

Posting Activity by Hour (UTC)

Night (10pm-5am) Morning Afternoon Evening Peak hour

How often @bethanynoelm publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.

0

3

1

2

3

4

5

6

7

8

9

10

11

12

13

14

15

16

1

17

2

18

1

19

20

21

2

22

3

23

Hour of day (UTC) — 0 is midnight, 12 is noon

Reading this chart: Taller bars are hours when @bethanynoelm publishes more often. Their busiest hours are 1:00, 23:00, 18:00 UTC — highlighted with bold pink bars. Times are in UTC; subtract 5h for US Eastern, 8h for US Pacific, or add 1h for UK BST. Empty hours don't necessarily mean a bad time to post; they're simply hours @bethanynoelm hasn't been active in our tracked sample.

The account posts most often on Friday and Tuesday at 01:00 UTC. The posting frequency is low at 0.1 times per week.

Most Common Words

Frequent caption words across @bethanynoelm's recent posts (excludes stopwords)

back (3) incredible (3) thank (3) followmeshow (3) season (3) tokyo (2) being (2) such (2) hosting (2) creators (2) challenge (2) episode (2) stream (2) hair (1) blonde (1) saturation (1) alll (1) cute (1) moments (1) ballroom (1) tuesday (1) night (1) memories (1) excitement (1) bourrees (1) came (1) rushing (1) grateful (1) dancingwiththestars (1) family (1)

Best Day of the Week to Post

@bethanynoelm's engagement broken down by day of the week

Day Posts Avg Engagement Total Engagement
Monday 1 8,751 8,751
Tuesday 3 24,571 73,713
Thursday 2 28,638 57,276
Friday 4 37,838 151,354
Sunday 2 41,754 83,509

Posting Consistency & Streaks

How steadily @bethanynoelm maintains output

1

Longest streak (days)

0/100

Consistency score

Inverse of posting-gap variance

2.0%

Active days

Posted at least once

1324.8h

Avg gap

Between posts

Caption Length & Performance

How @bethanynoelm's caption length correlates with engagement

100.0%

Posts with Caption

119

Avg Caption Chars

72

Median Chars

460

Longest Caption

Caption Length Posts Avg Engagement
Short (<40 chars) 6 34.8K
Medium (40-100) 1 80.7K
Long (100+) 5 17.0K

The audience rewards medium captions with 80.7K average engagement. Long captions perform the worst at 17.0K average engagement.

Who This Audience Is

What @bethanynoelm's reach and engagement mean for a brand.

The follower count sits well above the typical creator average with a multiple of nearly six. This scale indicates an audience that exceeds the reach of standard niche influencers. The verified status confirms a professional standing despite the lack of a specific category tag. Engagement rates fall below the median for this platform, meaning brand messages land softer than they would on a more active account. The high follower count compared to the lower interaction rate suggests a broad, passive audience rather than a concentrated group of active participants. This discrepancy means reach is wide but depth of immediate engagement is limited. Because the account lacks a defined niche and shows low relative engagement, it fits few specific brand categories.

Compare & Discover Similar Creators

Stack @bethanynoelm against any other Instagram creator we track, or jump to similar accounts.

Compare @bethanynoelm to another creator

Get a side-by-side stats breakdown.

@bethanynoelm vs

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Estimated Earnings

Revenue estimates based on follower count and engagement

Sponsored posts drive her primary revenue stream. A single post is valued between $21.4K and $51.5K based on her 4.3M followers. Her rank of 537 puts her well above the median, allowing for a premium price point compared to average creators. Because she sits in the top third of the platform, brands can expect high visibility from her reach. The engagement rate of 0.73% falls slightly below the 0.93% median. This lower interaction rate suggests the quoted band is a ceiling rather than a guaranteed floor for every campaign. Brands should negotiate based on specific campaign goals to ensure they pay for active participation rather than just raw impressions. These are modelled estimates from public metrics, not disclosed earnings.

Sponsorship Value (Est. Per Post)

Based on 4.3M followers (Mega)

$21,445 – $51,467

Industry rate for mega Instagram creators

Disclaimer: These are rough estimates based on publicly available industry benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. Instagram sponsored post rates fluctuate and are not guaranteed.

Key Insights & Takeaways

Key Takeaways

Reach. A following 5.9 times the median places the account in the upper half of the market. Engagement. The 0.73% rate falls below the 0.93% median, indicating a lower than average audience interaction level. Hit-rate. Only 8.3% of recent posts beat double the average engagement, showing few standout successes. Trajectory. A 1.5% decline over 50 days shows a downward trend in total followers.

Strengths

  • + Verified account with 4.3M followers
  • + Above the 10K threshold where sponsorship deals become viable

Opportunities

  • ~ 0.73% engagement rate trails the 0.93% median, the clearest area to improve
  • ~ Only 8.3% of recent posts clear 2x the account average, a low hit-rate
  • ~ Sparse cadence of about 0.1 posts a week limits fresh reach

Summary

This analysis of @bethanynoelm reveals a mega Instagram presence with 4,288,905 followers. The account demonstrates an engagement rate of 0.73%, averaging 31.0K likes per post across 12 analyzed posts. The account holds verified status.

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Frequently Asked Questions About @bethanynoelm

How many followers does @bethanynoelm have on Instagram?

@bethanynoelm has 4,288,905 followers on Instagram, placing them in the mega creator tier.

What is @bethanynoelm's Instagram engagement rate?

@bethanynoelm has an engagement rate of 0.73% based on 12 recent posts, averaging 31.0K likes per post.

How much does @bethanynoelm earn on Instagram?

Based on industry benchmarks, @bethanynoelm's estimated sponsorship value is $21,445 - $51,467 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.

How many posts has @bethanynoelm published on Instagram?

@bethanynoelm has published 997 posts on Instagram.

What is @bethanynoelm's most-liked recent post?

Of the 12 recent posts analyzed, the top post received 79,656 likes and 1,007 comments.

How often does @bethanynoelm post on Instagram?

@bethanynoelm posts approximately 0.1 times per week, with an average gap of 1324.8 hours between posts. Peak posting days are Friday, Tuesday, Sunday.

How does @bethanynoelm compare to other Instagram creators?

@bethanynoelm sits in the Mega creator tier alongside accounts like @gymshark, @ferozekhan, @jiffpom.

Is @bethanynoelm verified on Instagram?

Yes, @bethanynoelm is a verified Instagram account.

About This Analysis: This analysis is based on a snapshot of @bethanynoelm's Instagram profile and 12 recent posts.

Data collected and analyzed by IGDataHub | Analysis date: Jun 19, 2026