7.6M
Followers
46
Following
2.0K
Posts
1.02%
Engagement Rate
Account Overview
Profile summary and post performance
Nike Sportswear (@nikesportswear) has 7,618,222 Instagram followers as of September 28, 2026 and 1,992 posts; the account is verified. Across the 12 recent posts we analysed for this report on June 19, 2026, a post got 77.5K likes and 846 comments on average (median 9.8K likes), an engagement rate of 1.02% of followers, an average its biggest posts pull up (the median post reached 0.13%). Over the 125 days we have tracked it, the account lost 34,993 followers (-0.5%).
Where these numbers come from: public Instagram profile data and @nikesportswear's recent posts, collected by IGDataHub. Follower history comes from our own repeated readings of the profile. How we calculate these numbers.
Account Info
| Account Size | Mega |
| Followers | 7,618,222 |
| Following | 46 |
| Posts | 1,992 |
| Verified | Yes |
| Business Account | Yes |
Post Performance
| Posts Analyzed | 12 |
| Avg Likes per Post | 77,506 |
| Avg Comments per Post | 846 |
| Videos | 2 |
| Photos & carousels | 10 |
| Engagement Rate | 1.02% |
Follower Growth Over Time
How @nikesportswear's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.
-35.0K
Net Change
-0.5%
% Change
-280
Avg / Day
125
Days Tracked
56
Data Points
Tracked between May 26, 2026 (7,653,215 followers) and Sep 28, 2026 (7,618,222 followers).
| Date | Followers | Change |
|---|---|---|
| 7,618,222 | -24,267 | |
| 7,642,489 | -25,364 | |
| 7,667,853 | -14,396 | |
| 7,682,249 | +29,034 | |
| 7,653,215 | first reading |
Engagement Analysis
Based on 12 recent posts
77.5K
Avg Likes/Post
846
Avg Comments/Post
930.1K
Total Likes
10.2K
Total Comments
Engagement Rate
Compared with the 877 Mega-tier reports with an engagement rate (median 0.94%, middle half 0.3% to 2.58%)
1.02%
(Likes + Comments) / Followers per post
An average its biggest posts pull up: the median post reached 0.13%.
Video vs Photo Engagement
371.4K
Avg Likes on Videos (2)
18.7K
Avg Likes on Photos & carousels (10)
Only 2 of the 12 posts we analysed are videos: too few to say which format does better.
Per-Post Engagement Trend
Engagement (likes + comments) for each of @nikesportswear's tracked recent posts, in upload order. Hover any point for the exact value.
Each data point is one post. The median post got 9,807 likes and comments; 4 of the 12 reached twice that (19,614 or more).
Best-Performing Post, Decomposed
What @nikesportswear's single biggest recent post had going for it, measured against the account's other posts.
642,995 likes · 7,956 comments
8.3× @nikesportswear's average post · 66.3× the median post.
"“In France, football is more than a sport... It lives in the everyday moments and has always been part of my life. Working with the French national team means representing a country, a culture, and unforgettable moments. It means the world to me.” — @simon_porte_jacquemus X2…"
413 characters
Video
Format
Monday
Day Posted
13:00 UTC
Hour Posted
4.9M
Views
Content Analysis
Hashtags, keywords, captions, and top posts
Top Keywords
Words used at least twice in the captions we analysed, with how often.
Caption Analysis
| Avg Caption Length | 146 chars |
| Posting Frequency | 3.8 posts/week |
Content Mix
2
Videos / Reels
10
Photos & carousels
Top Posts
Highest-liked recent posts from @nikesportswear
| # | Caption | Likes | Comments | Views | Link |
|---|---|---|---|---|---|
| 1 |
“In France, football is more than a sport... It lives in the everyday moments a…
|
643.0K | 8.0K | 4.9M | view |
| 2 |
The roars that shook the Gwangjang now shake stadiums.
South Korea x PEACEMINU…
|
99.8K | 1.1K | 401.6K | view |
| 3 |
A young legend on and off the court.
@carlitosalcarazz on set with Nike Court.…
|
85.6K | 399 | — | view |
| 4 |
Bring the love.
@arynasabalenka on set with Nike Court.
All Love collection a…
|
47.6K | 166 | — | view |
| 5 |
Já no look do dia de jogo.
Brasil National Team Collection is now available gl…
|
14.7K | 183 | — | view |
| 6 |
You know what time it is.
England National Team Collection is now available gl…
|
13.7K | 81 | — | view |
| 7 |
오늘의 경기장 런웨이!
Korea National Team Collection is now available globally on nike…
|
5.8K | 13 | — | view |
| 8 |
Sapé pour le match.
France National Team Collection is now available globally …
|
4.8K | 35 | — | view |
| 9 |
It’s up. We outside.
USA National Team Collection is now available globally on…
|
4.7K | 91 | — | view |
Posting Patterns & Optimal Timing
When @nikesportswear posts on Instagram
3.8
Posts / week
2.0 days
Avg gap between posts
Friday
Peak posting days
16:00, 18:00 UTC
Peak posting hours
Posting Activity by Hour (UTC)
How often @nikesportswear publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.
0
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
Hour of day (UTC): 0 is midnight, 12 is noon
Engagement by Day of the Week
@nikesportswear's recent posts grouped by the day they went out. Most days here have one or two posts, so one strong post can set a day's average. Read it as a record of these posts, not as the best day to post.
| Day | Posts | Avg Engagement | Total Engagement |
|---|---|---|---|
| Monday | 2 | 368,472 | 736,944 |
| Tuesday | 2 | 4,078 | 8,157 |
| Wednesday | 1 | 13,792 | 13,792 |
| Thursday | 1 | 3,281 | 3,281 |
| Friday | 3 | 36,832 | 110,496 |
| Saturday | 2 | 9,880 | 19,759 |
| Sunday | 1 | 47,793 | 47,793 |
Posting Consistency & Streaks
How steadily @nikesportswear maintains output
3
Longest streak (days)
7/100
Consistency score: irregular gaps
100 = evenly spaced posts; 0 = the gaps vary as much as their average or more
45.2%
Active days
Posted at least once
2.0 days
Avg gap
Between posts
Caption Length & Performance
How @nikesportswear's caption length correlates with engagement
100.0%
Posts with Caption
146
Avg Caption Chars
98
Median Chars
413
Longest Caption
| Caption Length | Posts | Avg Engagement |
|---|---|---|
| Medium (40-100) | 8 | 12.4K |
| Long (100+) | 4 | 210.3K |
Compare & Discover Similar Creators
Stack @nikesportswear against any other Instagram creator we track, or jump to similar accounts.
Compare @nikesportswear to another creator
Get a side-by-side stats breakdown.
Creators closest in size to @nikesportswear
Estimated Earnings
Revenue estimates based on follower count only
Sponsorship Value (Est. Per Post)
Based on 7.6M followers (Mega)
$38,091 to $91,419
Our per-follower range for accounts this size (see methodology)
Download @nikesportswear's data
Everything below is derived from this account, priced on the counts shown. Delivered as CSV by emailed link.
You only pay for rows we deliver. Counts are the maximum available today; if an export comes back smaller, the difference is refunded automatically. Counts as last collected 2 weeks, 6 days ago.
Tracking
What we have recorded about @nikesportswear over time, and ongoing alerts.
Other reports
Not downloads of this account: they take their own inputs.
Download @nikesportswear's data
Followers, following and full post history as CSV, priced on the exact record counts above.
See export optionsFrequently Asked Questions About @nikesportswear
How many followers does @nikesportswear have on Instagram?
@nikesportswear has 7,618,222 followers on Instagram, placing them in the Mega-tier group (1M+ followers).
What is @nikesportswear's Instagram engagement rate?
@nikesportswear has an engagement rate of 1.02% based on 12 recent posts, averaging 77.5K likes per post. That average is pulled up by its biggest posts: the median post reached 0.13%.
How much does @nikesportswear earn on Instagram?
From follower count only, we estimate @nikesportswear's sponsorship value at $38,091 to $91,419 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.
How many posts has @nikesportswear published on Instagram?
@nikesportswear has published 1,992 posts on Instagram.
What is @nikesportswear's most-liked recent post?
Of the 12 recent posts analyzed, the top post received 642,995 likes and 7,956 comments.
How often does @nikesportswear post on Instagram?
@nikesportswear posts approximately 3.8 times per week, with an average gap of 2.0 days between posts. Peak posting days are Friday.
How does @nikesportswear compare to other Instagram creators?
@nikesportswear sits in the Mega-tier group alongside accounts like @hadi_choopan, @tarkan, @cemrebaysel.
Is @nikesportswear verified on Instagram?
Yes, @nikesportswear is a verified Instagram account.
About This Analysis: This analysis is based on a snapshot of @nikesportswear's Instagram profile and 12 recent posts.
Data collected and analyzed by IGDataHub | Follower count as of Sep 28, 2026 | Posts analysed Jun 19, 2026
Cite this page
IGDataHub (2026). @nikesportswear Instagram stats and analytics, follower count as of 28 September 2026, posts analysed 19 June 2026. https://igdatahub.com/blog/nikesportswear-instagram-profile-stats/