27.9M

Followers

901

Following

93

Posts

0.24%

Engagement Rate

↓ -1.3% over 143d Mega-tier Followers as of Oct 16, 2026

Account Overview

Profile summary and post performance

@marshmello has 27,855,997 Instagram followers as of October 16, 2026 and 93 posts; the account is verified. Across the 12 recent posts we analysed for this report on June 19, 2026, a post got 66K likes and 429 comments on average (median 64.4K likes), an engagement rate of 0.24% of followers. Over the 143 days we have tracked it, the account lost 355,717 followers (-1.3%).

Where these numbers come from: public Instagram profile data and @marshmello's recent posts, collected by IGDataHub. Follower history comes from our own repeated readings of the profile. How we calculate these numbers.

Account Info

Account Size Mega
Followers 27,855,997
Following 901
Posts 93
Verified Yes

Post Performance

Posts Analyzed 12
Avg Likes per Post 66,020
Avg Comments per Post 429
Videos 8
Photos & carousels 4
Engagement Rate 0.24%

Follower Growth Over Time

How @marshmello's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.

-355.7K

Net Change

-1.3%

% Change

-2.5K

Avg / Day

143

Days Tracked

76

Data Points

Tracked between May 26, 2026 (28,211,714 followers) and Oct 16, 2026 (27,855,997 followers).

@marshmello follower readings, newest first (the first reading, then the last reading of each month)
Date Followers Change
27,855,997 -48,290
27,904,287 -56,121
27,960,408 -58,994
28,019,402 -81,439
28,100,841 -110,873
28,211,714 first reading

Engagement Analysis

Based on 12 recent posts

66.0K

Avg Likes/Post

429

Avg Comments/Post

792.2K

Total Likes

5.2K

Total Comments

Engagement Rate

Compared with the 877 Mega-tier reports with an engagement rate (median 0.94%, middle half 0.3% to 2.58%)

Bottom quarter

0.24%

(Likes + Comments) / Followers per post

Video vs Photo Engagement

54.8K

Avg Likes on Videos (8)

88.4K

Avg Likes on Photos & carousels (4)

Per-Post Engagement Trend

Engagement (likes + comments) for each of @marshmello's tracked recent posts, in upload order. Hover any point for the exact value.

Each data point is one post. The median post got 64,924 likes and comments; 0 of the 12 reached twice that (129,848 or more).

Best-Performing Post, Decomposed

What @marshmello's single biggest recent post had going for it, measured against the account's other posts.

124,888 likes · 219 comments

1.8× @marshmello's average post · 1.9× the median post.

"This one’s for the girls who just need another drink Another Drink out now!"

77 characters

Video

Format

Friday

Day Posted

19:00 UTC

Hour Posted

136.2K

Views

Content Analysis

Hashtags, keywords, captions, and top posts

Hashtags in the analysed posts

It appears in one post, so it is not a regular tag.

#burnbootcamppartner (1)

Top Keywords

Words used at least twice in the captions we analysed, with how often.

another (5) drink (4) marshmello (4) partner (3) friday (3) where (2) everywhere (2) phoenix (2) portugaltheman (2)

Caption Analysis

Avg Caption Length 74 chars
Posting Frequency 0.9 posts/week

Content Mix

8

Videos / Reels

4

Photos & carousels

Top Posts

Highest-liked recent posts from @marshmello

# Caption Likes Comments Views Link
1
This one’s for the girls who just need another drink Another Drink out now!
124.9K 219 136.2K view
2
Another Drink Friday!
119.2K 182 — view
3
We tried to get rid of this song but it rose from the ashes. Phoenix with @port…
115.4K 287 — view
4
Another Drink w @kelseaballerini coming 6/26
85.4K 804 697.1K view
5
Where We Go available everywhere Friday
84.9K 327 — view
6
There’s only one way to experience @Marshmello in Vegas ✨🍾🎇
65.8K 200 91.2K view
7
@marshmello @sacha_sings @ultra ❤️❤️❤️
63.0K 915 535.3K view
8
It’s official! @marshmello is joining our Burn Boot Camp family as an Equity Pa…
46.6K 412 121.7K view
9
One pit stop after another last weekend
34.3K 283 — view

Posting Patterns & Optimal Timing

When @marshmello posts on Instagram

0.9

Posts / week

8.7 days

Avg gap between posts

Monday, Thursday, Friday

Peak posting days

17:00 UTC

Peak posting hours

Posting Activity by Hour (UTC)

Night (10pm-5am) Morning Afternoon Evening Peak hour

How often @marshmello publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.

1

0

1

2

3

4

5

6

7

8

9

10

11

12

1

13

14

15

2

16

3

17

1

18

2

19

2

20

21

22

23

Hour of day (UTC): 0 is midnight, 12 is noon

Reading this chart: Taller bars are hours when @marshmello publishes more often. Their busiest hour is 17:00 UTC, highlighted with bold pink bars. Times are in UTC. US Eastern is 4 hours behind UTC in summer and 5 in winter, US Pacific 7 or 8 hours behind, and UK time is UTC in winter and 1 hour ahead in summer. These posts went out in 7 of the 24 hours; an empty hour only means none of them went out then.

Engagement by Day of the Week

@marshmello's recent posts grouped by the day they went out.

Day Posts Avg Engagement Total Engagement
Monday 3 106,765 320,295
Tuesday 1 47,042 47,042
Wednesday 1 34,581 34,581
Thursday 3 53,838 161,515
Friday 3 56,693 170,078
Saturday 1 63,875 63,875

Posting Consistency & Streaks

How steadily @marshmello maintains output

2

Longest streak (days)

0/100

Consistency score: irregular gaps

100 = evenly spaced posts; 0 = the gaps vary as much as their average or more

12.6%

Active days

Posted at least once

8.7 days

Avg gap

Between posts

Caption Length & Performance

How @marshmello's caption length correlates with engagement

100.0%

Posts with Caption

74

Avg Caption Chars

39

Median Chars

388

Longest Caption

Caption Length Posts Avg Engagement
Short (<40 chars) 7 51.1K
Medium (40-100) 3 92.4K
Long (100+) 2 81.4K

Compare & Discover Similar Creators

Stack @marshmello against any other Instagram creator we track, or jump to similar accounts.

Compare @marshmello to another creator

Get a side-by-side stats breakdown.

@marshmello vs

Creators closest in size to @marshmello

Juliette

Juliette ✓

@juliette

27.9M followers

Jake Paul

Jake Paul ✓

@jakepaul

28.0M followers

The Shade Room

The Shade Room ✓

@theshaderoom

28.0M followers

Giovanna Ewbank

Giovanna Ewbank ✓

@gioewbank

28.0M followers

Emily Ratajkowski

Emily Ratajkowski ✓

@emrata

27.6M followers

Josimar Dias

Josimar Dias ✓

@vozinha1

28.0M followers

Estimated Earnings

Revenue estimates based on follower count only

Sponsorship Value (Est. Per Post)

Based on 27.9M followers (Mega)

$139,280 to $334,272

Our per-follower range for accounts this size (see methodology)

Disclaimer: These are rough estimates from follower count only. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. Instagram sponsored post rates fluctuate and are not guaranteed.

Download @marshmello's data

Everything below is derived from this account, priced on the counts shown. Delivered as CSV by emailed link.

Every post & reel

93 posts & reels

$9.99

minimum

Caption, likes, comments, views, duration, mentions, co-authors and sponsored status for every post and reel.

See a sample
shortcodecaptionlikescomments
Ddo1yO3yREaClose My Eyes (live from red rocks) is now playi…12338200
DdZiLJQvQCUclose my eyes @breakaway11167158
DdSJbehksYFIn the moment57472267

Real rows from this account. The file continues in the same shape.

Everyone who follows them

up to 50,000 followers of 27,855,997 total

$250.00

Handle, full name, ID, and verified/private flags for each follower.

See the columns
usernamefull_nameuser_idis_verifiedis_privateprofile_pic_url

These are the columns. We can't show live rows: Instagram serves no follower or following list to a logged-out client, so we hold none until you order.

Everyone they follow

up to 901 accounts

$9.99

minimum

Every account this one follows, same fields.

See the columns
usernamefull_nameuser_idis_verifiedis_privateprofile_pic_url

These are the columns. We can't show live rows: Instagram serves no follower or following list to a logged-out client, so we hold none until you order.

You only pay for rows we deliver. Counts are the maximum available today; if an export comes back smaller, the difference is refunded automatically. Counts as last collected 23 hours, 47 minutes ago.

Tracking

What we have recorded about @marshmello over time, and ongoing alerts.

Follower count over time · 76 observations

Every observation we have recorded, with follower and post deltas between them: our own record, not a re-scrape.

See a sample
observed_atfollowersfollowers_deltaposts
2026-10-142786252793
2026-10-1527859276-325193
2026-10-1627855997-327993

Real rows from this account. The file continues in the same shape.

$9.99

Weekly change alerts · 30 days, ~4 digests

Baseline now, then a change digest by email every week for 30 days.

$14.99

Download @marshmello's data

Followers, following and full post history as CSV, priced on the exact record counts above.

See export options

Frequently Asked Questions About @marshmello

How many followers does @marshmello have on Instagram?

@marshmello has 27,855,997 followers on Instagram, placing them in the Mega-tier group (1M+ followers).

What is @marshmello's Instagram engagement rate?

@marshmello has an engagement rate of 0.24% based on 12 recent posts, averaging 66.0K likes per post.

How much does @marshmello earn on Instagram?

From follower count only, we estimate @marshmello's sponsorship value at $139,280 to $334,272 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.

How many posts has @marshmello published on Instagram?

@marshmello has published 93 posts on Instagram.

What is @marshmello's most-liked recent post?

Of the 12 recent posts analyzed, the top post received 124,888 likes and 219 comments.

How often does @marshmello post on Instagram?

@marshmello posts approximately 0.9 times per week, with an average gap of 8.7 days between posts. Peak posting days are Monday, Thursday, Friday.

How does @marshmello compare to other Instagram creators?

@marshmello sits in the Mega-tier group alongside accounts like @juliette, @jakepaul, @theshaderoom.

Is @marshmello verified on Instagram?

Yes, @marshmello is a verified Instagram account.

About This Analysis: This analysis is based on a snapshot of @marshmello's Instagram profile and 12 recent posts.

Data collected and analyzed by IGDataHub | Follower count as of Oct 16, 2026 | Posts analysed Jun 19, 2026

Cite this page

IGDataHub (2026). @marshmello Instagram stats and analytics, follower count as of 16 October 2026, posts analysed 19 June 2026. https://igdatahub.com/blog/marshmello-instagram-profile-stats/

Method: how IGDataHub calculates these numbers.