VERSACE

VERSACE

@versace

Design & fashion Business https://e-versace.com/bio

28.8M

Followers

11

Following

217

Posts

0.02%

Engagement Rate

Mega tier Updated Jun 23, 2026

Account Overview

Profile summary and post performance

The Instagram account @versace is categorized under Design & fashion and operates as a business account. The profile contains no text in the biography section. The account currently has 28,761,568 followers and follows 11 other accounts. The account has a total of 217 posts and is classified in the Mega tier. Data shows an average of 5,503 likes per post and an average of 91 comments per post. The recorded engagement rate for the account is 0.02%.

Account Info

Account Size Mega
Followers 28,762,568
Following 11
Posts 217
Verified Yes
Business Account Yes
Category Design & fashion

Post Performance

Posts Analyzed 12
Avg Likes per Post 5,503
Avg Comments per Post 91
Videos 0
Photos 12
Engagement Rate 0.02%

Engagement Analysis

Based on 12 recent posts

Platform Context

@versace receives approximately 0.1x the platform-wide average of 111,214 total engagements per post. The account is categorized in the Mega tier. This profile averages 5,503 likes and 91 comments per post compared to the platform average of 109,909 likes and 1,305 comments.

The @versace Instagram account contains a total of 217 posts, with 12 recent posts analyzed in this data set. These 12 recent posts consist entirely of photos, with zero videos recorded. The average number of likes per post is 5,503, while the average number of comments per post is 91. The total count for likes across these posts is 66,035 and the total count for comments is 1,094. The calculated engagement rate for the account is 0.02%. Since there are no videos in the sample, the average likes for videos is recorded as 0, while the average likes for photos is 5,503.

5.5K

Avg Likes/Post

91

Avg Comments/Post

66.0K

Total Likes

1.1K

Total Comments

Engagement Rate

Compared to Mega tier benchmarks

Below Average for Mega

0.02%

(Likes + Comments) / Followers per post

Per-Post Engagement Trend

Engagement (likes + comments) for each of @versace's tracked recent posts, in upload order. Hover any point for the exact value.

Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.

Best-Performing Post, Decomposed

What @versace's single biggest post had going for it — the patterns worth replicating.

Top post by @versace

10,611 likes · 106 comments

1.9× @versace's average post · 2.3× the median post.

"Versace La Vacanza 2026."

24 characters

Photo

Format

Sunday

Day Posted

16:00 UTC

Hour Posted

Content Analysis

Hashtags, keywords, captions, and top posts

The @versace Instagram account contains a total of 217 posts categorized under Design & fashion. The content consists of 12 photos and 0 videos. The account maintains a posting frequency of 3.0 posts per week. The average caption length for these posts is 24 characters. Data regarding specific hashtags used by the account is not provided in the available metrics.

Top Keywords

versace (12) vacanza (12)

Caption Analysis

Avg Caption Length 24 chars
Posting Frequency 3.0 posts/week

Content Mix

0

Videos / Reels

12

Photos

Top Performing Posts

Post thumbnail

Versace La Vacanza 2026.

10.6K likes 106 comments
View
Post thumbnail

Versace La Vacanza 2026.

8.9K likes 111 comments
View
Post thumbnail

Versace La Vacanza 2026.

8.1K likes 285 comments
View
Post thumbnail

Versace La Vacanza 2026.

6.2K likes 81 comments
View
Post thumbnail

Versace La Vacanza 2026.

5.6K likes 76 comments
View
Post thumbnail

Versace La Vacanza 2026.

4.5K likes 63 comments
View
Post thumbnail

Versace La Vacanza 2026.

4.5K likes 58 comments
View
Post thumbnail

Versace La Vacanza 2026.

4.4K likes 74 comments
View
Post thumbnail

Versace La Vacanza 2026.

4.1K likes 88 comments
View

Top Posts

Highest-liked recent posts from @versace

# Caption Likes Comments Link
1
Versace La Vacanza 2026.
10.6K 106 view
2
Versace La Vacanza 2026.
8.9K 111 view
3
Versace La Vacanza 2026.
8.1K 285 view
4
Versace La Vacanza 2026.
6.2K 81 view
5
Versace La Vacanza 2026.
5.6K 76 view
6
Versace La Vacanza 2026.
4.5K 63 view
7
Versace La Vacanza 2026.
4.5K 58 view
8
Versace La Vacanza 2026.
4.4K 74 view
9
Versace La Vacanza 2026.
4.1K 88 view

Posting Patterns & Optimal Timing

When @versace posts on Instagram

The @versace account posted 12 times during the analyzed period, resulting in an average of 3.0 posts per week. The average time elapsed between consecutive posts was 61.1 hours. The peak posting days for the account are Sunday, Tuesday, and Thursday. The peak posting hour recorded is 16:00 UTC.

3.0

Posts / week

61.1h

Avg gap between posts

Sunday, Tuesday, Thursday

Peak posting days

16:00 UTC

Peak posting hours

Posting Activity by Hour (UTC)

Night (10pm-5am) Morning Afternoon Evening Peak hour

How often @versace publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.

0

1

2

3

4

5

6

7

8

9

10

11

12

13

14

15

12

16

17

18

19

20

21

22

23

Hour of day (UTC) — 0 is midnight, 12 is noon

Reading this chart: Taller bars are hours when @versace publishes more often. Their busiest hours are 16:00 UTC — highlighted with bold pink bars. Times are in UTC; subtract 5h for US Eastern, 8h for US Pacific, or add 1h for UK BST. Empty hours don't necessarily mean a bad time to post; they're simply hours @versace hasn't been active in our tracked sample.

Most Common Words

Frequent caption words across @versace's recent posts (excludes stopwords)

versace (12) vacanza (12)

Best Day of the Week to Post

@versace's engagement broken down by day of the week

Day Posts Avg Engagement Total Engagement
Tuesday 3 5,009 15,028
Wednesday 1 4,462 4,462
Thursday 3 6,874 20,621
Friday 1 3,964 3,964
Saturday 1 5,675 5,675
Sunday 3 5,793 17,379

Posting Consistency & Streaks

How steadily @versace maintains output

1

Longest streak (days)

74/100

Consistency score

Inverse of posting-gap variance

42.9%

Active days

Posted at least once

61.1h

Avg gap

Between posts

Caption Length & Performance

How @versace's caption length correlates with engagement

100.0%

Posts with Caption

24

Avg Caption Chars

24

Median Chars

24

Longest Caption

Caption Length Posts Avg Engagement
Short (<40 chars) 12 5.6K

Compare & Discover Similar Creators

Stack @versace against any other Instagram creator we track, or jump to similar accounts.

Compare @versace to another creator

Get a side-by-side stats breakdown.

@versace vs

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HUDA BEAUTY

HUDA BEAUTY

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56.1M followers

Joko Widodo

Joko Widodo

@jokowi

56.0M followers

Paulo Dybala

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55.9M followers

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Estimated Earnings

Revenue estimates based on follower count and engagement

The @versace Instagram account is categorized as a Mega tier account with 28,762,568 followers and an engagement rate of 0.02%. Based on these metrics, the estimated sponsorship value per post ranges from $143,813 to $345,151. These figures are rough industry-standard estimates derived from public follower counts and engagement rates. These values do not represent actual earnings or confirmed contract totals.

Sponsorship Value (Est. Per Post)

Based on 28.8M followers (Mega)

$143,813 – $345,151

Industry rate for mega Instagram creators

Disclaimer: These are rough estimates based on publicly available industry benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. Instagram sponsored post rates fluctuate and are not guaranteed.

Key Insights & Takeaways

Key Takeaways

The @versace Instagram account is categorized in the Design & fashion sector and holds a total of 28,762,568 followers. The account is classified as a Mega tier account with a total of 217 posts. The content consists entirely of photos, totaling 12 images, with zero videos posted to the account. The average number of likes per post is 5,503. The engagement rate for the account is recorded at 0.02%. The viral hit rate, defined as posts receiving double the average amount of engagement, is 0.0%. The account maintains a posting frequency of 3.0 posts per week. The data identifies Sunday, Tuesday, and Thursday as the peak days for activity.

Strengths

  • + The account has 28,762,568 followers and holds verified status.
  • + The account maintains an active posting cadence of 3.0 posts per week.
  • + The consistency score is recorded at 74/100.
  • + The account meets the sponsorship eligibility requirement of 10,000+ followers.

Opportunities

  • ~ The engagement rate is recorded at 0.02%.
  • ~ Engagement per post (5,594) is 0.1x the platform average of 111,214.
  • ~ The viral hit rate for both 2x and 5x averages is 0.0%.
  • ~ The longest posting streak is recorded as 1 days.

Summary

This analysis of @versace reveals a mega Instagram presence with 28,762,568 followers. The account demonstrates an engagement rate of 0.02%, averaging 5.5K likes per post across 12 analyzed posts. The account holds verified status.

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Frequently Asked Questions About @versace

How many followers does @versace have on Instagram?

@versace has 28,762,568 followers on Instagram, placing them in the mega creator tier.

What is @versace's Instagram engagement rate?

@versace has an engagement rate of 0.02% based on 12 recent posts, averaging 5.5K likes per post.

How much does @versace earn on Instagram?

Based on industry benchmarks, @versace's estimated sponsorship value is $143,813 - $345,151 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.

How many posts has @versace published on Instagram?

@versace has published 217 posts on Instagram.

What is @versace's most-liked recent post?

Of the 12 recent posts analyzed, the top post received 10,611 likes and 106 comments.

How often does @versace post on Instagram?

@versace posts approximately 3.0 times per week, with an average gap of 61.1 hours between posts. Peak posting days are Sunday, Tuesday, Thursday.

How does @versace compare to other Instagram creators?

@versace sits in the Mega creator tier alongside accounts like @stephencurry30, @virginia, @hudabeauty.

Is @versace verified on Instagram?

Yes, @versace is a verified Instagram account.

About This Analysis: This analysis is based on a snapshot of @versace's Instagram profile and 12 recent posts.

Data collected and analyzed by IGDataHub | Analysis date: Jun 23, 2026