ESPN

ESPN

@espn

🏆@sportscenter 🏉@espnnfl 🏀@nbaonespn 👊@espnmma 💥@espnringside ⚽️ @espnfc 💪@espnw 🍿@collegegameday 🏈@espncfb 📈@sportscenternext 🏎️ @espnf1 💰@espnbet

TV_NETWORK Business http://visitstore.bio/espn

28.8M

Followers

600

Following

76.0K

Posts

0.65%

Engagement Rate

↑ +1.9% over 142d Mega-tier Followers as of Oct 15, 2026

Account Overview

Profile summary and post performance

@espn has 28,823,245 Instagram followers as of October 15, 2026 and 76,000 posts; the account is verified. Across the 12 recent posts we analysed for this report on June 19, 2026, a post got 183.1K likes and 1.6K comments on average (median 91K likes), an engagement rate of 0.65% of followers, an average its biggest posts pull up (the median post reached 0.32%). Over the 142 days we have tracked it, the account gained 530,700 followers (+1.9%).

Where these numbers come from: public Instagram profile data and @espn's recent posts, collected by IGDataHub. Follower history comes from our own repeated readings of the profile. How we calculate these numbers.

Account Info

Account Size Mega
Followers 28,823,245
Following 600
Posts 76,000
Verified Yes
Business Account Yes
Category TV_NETWORK

Post Performance

Posts Analyzed 12
Avg Likes per Post 183,051
Avg Comments per Post 1,622
Videos 5
Photos & carousels 7
Engagement Rate 0.65%

Follower Growth Over Time

How @espn's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.

+530.7K

Net Change

+1.9%

% Change

+3.7K

Avg / Day

142

Days Tracked

77

Data Points

Tracked between May 26, 2026 (28,292,545 followers) and Oct 15, 2026 (28,823,245 followers).

@espn follower readings, newest first (the first reading, then the last reading of each month)
Date Followers Change
28,823,245 +36,427
28,786,818 +117,714
28,669,104 +65,758
28,603,346 +162,487
28,440,859 +148,314
28,292,545 first reading

Engagement Analysis

Based on 12 recent posts

183.1K

Avg Likes/Post

1.6K

Avg Comments/Post

2.2M

Total Likes

19.5K

Total Comments

Engagement Rate

Compared with the 877 Mega-tier reports with an engagement rate (median 0.94%, middle half 0.3% to 2.58%)

Below the median

0.65%

(Likes + Comments) / Followers per post

An average its biggest posts pull up: the median post reached 0.32%.

Video vs Photo Engagement

278.6K

Avg Likes on Videos (5)

114.8K

Avg Likes on Photos & carousels (7)

Per-Post Engagement Trend

Engagement (likes + comments) for each of @espn's tracked recent posts, in upload order. Hover any point for the exact value.

Each data point is one post. The median post got 91,380 likes and comments; 3 of the 12 reached twice that (182,760 or more).

Best-Performing Post, Decomposed

What @espn's single biggest recent post had going for it, measured against the account's other posts.

918,278 likes · 5,795 comments

5.0× @espn's average post · 10.1× the median post.

"@Omar surprised these Spurs fans sitting in the last row with courtside access for Wemby’s pregame warmup, a chance to high-five the players before they took the court, a gift bag during the game, and upgraded seats during the NBA Finals. ❤️"

241 characters

Video

Format

Monday

Day Posted

1:00 UTC

Hour Posted

9.7M

Views

Content Analysis

Hashtags, keywords, captions, and top posts

Top Keywords

Words used at least twice in the captions we analysed, with how often.

fans (4) ever (4) last (3) high (3) before (3) game (3) world (3) smallest (3) nation (3) omar (2) surprised (2) these (2) chance (2) five (2) took (2) during (2) upgraded (2) seats (2) first (2) team (2) flags (2) seattle (2) fifa (2) years (2) thunder (2) hartenstein (2) cape (2) verde (2) qualify (2)

Caption Analysis

Avg Caption Length 153 chars
Posting Frequency not shown

Content Mix

5

Videos / Reels

7

Photos & carousels

Top Posts

Highest-liked recent posts from @espn

# Caption Likes Comments Views Link
1
@Omar surprised these Spurs fans sitting in the last row with courtside access …
918.3K 5.8K 9.7M view
2
@Omar surprised these fans in the last row with a chance to high-five the team …
387.4K 2.5K 3.1M view
3
NEW YORK, AT LAST! 🗽 FOR THE FIRST TIME SINCE 1973, THE KNICKS ARE NBA CHAMPIO…
217.1K 1.5K — view
4
CAPE VERDE ADVANCE IN THEIR FIRST-EVER WORLD CUP ‼️🇨🇻 THE SMALLEST NATION BY P…
179.0K 778 — view
5
A key signing in 2024 leading to the 2025 championship, Thunder lock in Isaiah …
131.3K 1.4K — view
6
Cape Verde is the third-smallest nation to ever qualify for the World Cup. Aga…
103.1K 438 — view
7
SPAIN WIN GROUP H AFTER DEFEATING URUGUAY 🔥🇪🇸
78.9K 321 — view
8
Fans showed out with Pride flags for the Egypt-Iran match in Seattle 🏳️‍🌈 FIFA…
61.6K 5.2K — view
9
Old friends reunited 🫂
53.7K 561 366.0K view

Posting Patterns & Optimal Timing

When @espn posts on Instagram

Saturday

Peak posting days

2:00, 3:00 UTC

Peak posting hours

Posts per week, the average gap, active days and the consistency score are not shown for this account. The posts we analysed include pinned posts, which Instagram keeps at the top of a profile however old they are, so counting them stretches the date range and understates how often the account posts. Peak days and hours count the same posts.

Posting Activity by Hour (UTC)

Night (10pm-5am) Morning Afternoon Evening Peak hour

How often @espn publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.

0

2

1

4

2

3

3

1

4

5

6

7

8

9

1

10

11

12

13

14

15

1

16

17

18

19

20

21

22

23

Hour of day (UTC): 0 is midnight, 12 is noon

Reading this chart: Taller bars are hours when @espn publishes more often. Their busiest hours are 2:00, 3:00 UTC, highlighted with bold pink bars. Times are in UTC. US Eastern is 4 hours behind UTC in summer and 5 in winter, US Pacific 7 or 8 hours behind, and UK time is UTC in winter and 1 hour ahead in summer. These posts went out in 6 of the 24 hours; an empty hour only means none of them went out then.

Engagement by Day of the Week

@espn's recent posts grouped by the day they went out. Most days here have one or two posts, so one strong post can set a day's average. Read it as a record of these posts, not as the best day to post.

Day Posts Avg Engagement Total Engagement
Monday 1 924,073 924,073
Friday 1 389,963 389,963
Saturday 9 75,937 683,435
Sunday 1 218,608 218,608

Caption Length & Performance

How @espn's caption length correlates with engagement

100.0%

Posts with Caption

153

Avg Caption Chars

117

Median Chars

437

Longest Caption

Caption Length Posts Avg Engagement
Short (<40 chars) 3 29.5K
Medium (40-100) 2 148.9K
Long (100+) 7 261.4K

Compare & Discover Similar Creators

Stack @espn against any other Instagram creator we track, or jump to similar accounts.

Compare @espn to another creator

Get a side-by-side stats breakdown.

@espn vs

Creators closest in size to @espn

Alok

Alok ✓

@alok

28.8M followers

Amr Diab

Amr Diab ✓

@amrdiab

28.9M followers

Dan Bilzerian

Dan Bilzerian ✓

@danbilzerian

28.6M followers

VERSACE

VERSACE ✓

@versace

28.6M followers

Ronaldo

Ronaldo ✓

@ronaldo

29.1M followers

LUÍSA SONZA

LUÍSA SONZA ✓

@luisasonza

29.1M followers

Estimated Earnings

Revenue estimates based on follower count only

Sponsorship Value (Est. Per Post)

Based on 28.8M followers (Mega)

$144,116 to $345,879

Our per-follower range for accounts this size (see methodology)

Disclaimer: These are rough estimates from follower count only. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. Instagram sponsored post rates fluctuate and are not guaranteed.

Download @espn's data

Everything below is derived from this account, priced on the counts shown. Delivered as CSV by emailed link.

Every post & reel

50,000 posts & reels of 76,000 total

$500.00

Caption, likes, comments, views, duration, mentions, co-authors and sponsored status for every post and reel.

See a sample
shortcodecaptionlikescomments
DdUj4ZQg8tQ@Omar surprised this firefighter sitting in the …3738202694
DZlqAC1M6IA@Omar surprised these Spurs fans sitting in the …12969068035
DZfhWqdg0Lg@Omar surprised these fans in the last row with …4528493099

Real rows from this account. The file continues in the same shape.

Everyone who follows them

up to 50,000 followers of 28,823,245 total

$250.00

Handle, full name, ID, and verified/private flags for each follower.

See the columns
usernamefull_nameuser_idis_verifiedis_privateprofile_pic_url

These are the columns. We can't show live rows: Instagram serves no follower or following list to a logged-out client, so we hold none until you order.

Everyone they follow

up to 600 accounts

$9.99

minimum

Every account this one follows, same fields.

See the columns
usernamefull_nameuser_idis_verifiedis_privateprofile_pic_url

These are the columns. We can't show live rows: Instagram serves no follower or following list to a logged-out client, so we hold none until you order.

You only pay for rows we deliver. Counts are the maximum available today; if an export comes back smaller, the difference is refunded automatically. Counts as last collected 9 hours, 36 minutes ago.

Tracking

What we have recorded about @espn over time, and ongoing alerts.

Follower count over time · 77 observations

Every observation we have recorded, with follower and post deltas between them: our own record, not a re-scrape.

See a sample
observed_atfollowersfollowers_deltaposts
2026-10-132882235376000
2026-10-1428822133-22076159
2026-10-1528823245111276000

Real rows from this account. The file continues in the same shape.

$9.99

Weekly change alerts · 30 days, ~4 digests

Baseline now, then a change digest by email every week for 30 days.

$14.99

Download @espn's data

Followers, following and full post history as CSV, priced on the exact record counts above.

See export options

Frequently Asked Questions About @espn

How many followers does @espn have on Instagram?

@espn has 28,823,245 followers on Instagram, placing them in the Mega-tier group (1M+ followers).

What is @espn's Instagram engagement rate?

@espn has an engagement rate of 0.65% based on 12 recent posts, averaging 183.1K likes per post. That average is pulled up by its biggest posts: the median post reached 0.32%.

How much does @espn earn on Instagram?

From follower count only, we estimate @espn's sponsorship value at $144,116 to $345,879 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.

How many posts has @espn published on Instagram?

@espn has published 76,000 posts on Instagram.

What is @espn's most-liked recent post?

Of the 12 recent posts analyzed, the top post received 918,278 likes and 5,795 comments.

How often does @espn post on Instagram?

We don't show a weekly rate for @espn: the posts we analysed include pinned posts, which Instagram keeps at the top of a profile however old they are, so a rate from them would understate how often the account posts. Peak posting days are Saturday.

How does @espn compare to other Instagram creators?

@espn sits in the Mega-tier group alongside accounts like @alok, @amrdiab, @danbilzerian.

Is @espn verified on Instagram?

Yes, @espn is a verified Instagram account.

About This Analysis: This analysis is based on a snapshot of @espn's Instagram profile and 12 recent posts.

Data collected and analyzed by IGDataHub | Follower count as of Oct 15, 2026 | Posts analysed Jun 19, 2026

Cite this page

IGDataHub (2026). @espn Instagram stats and analytics, follower count as of 15 October 2026, posts analysed 19 June 2026. https://igdatahub.com/blog/espn-instagram-profile-stats/

Method: how IGDataHub calculates these numbers.