Lucy Hale

Lucy Hale

@lucyhale

will most likely ask you your sign elvis & ethelโ€™s mom ๐Ÿพ @thelightdwellers ๐Ÿ’ก Goodwill Ambassador for @worldfoodprogramme @wfpusa

22.4M

Followers

1.4K

Following

1.3K

Posts

0.54%

Engagement Rate

โ‰ˆ -0.3% over 79d Mega tier Updated Jun 25, 2026

Account Overview

Profile summary and post performance

This creator ranks 272 out of 1,606 tracked accounts and holds a follower count that is 30.9 times the median size. As a verified Actor with over 1,200 posts, this profile operates as a mega tier account. The engagement rate falls below the median mark for this group. The following report breaks down the specific audience interactions and content performance.

Account Info

Account Size Mega
Followers 22,432,468
Following 1,385
Posts 1,277
Verified Yes
Category Actor

Post Performance

Posts Analyzed 12
Avg Likes per Post 119,600
Avg Comments per Post 1,048
Videos 4
Photos 8
Engagement Rate 0.54%

Follower Growth Over Time

How @lucyhale's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.

-76578

Net Change

-0.3%

% Change

-969

Avg / Day

79

Days Tracked

26

Data Points

Tracked between May 21, 2026 (22,475,441 followers) and Aug 9, 2026 (22,398,863 followers).

The account remained steady with a 0.2% decrease over 36 days. The follower count stayed nearly flat from 22.5M to 22.4M.

What the trajectory means

The @lucyhale account remained flat with a -0.2% change over the 36 day period. This stability marks the profile as a known quantity for your campaign. The steady daily pace allows for predictable planning in your marketing brief.

Engagement Analysis

Based on 12 recent posts

Platform Context

The @lucyhale account ranks 1150 of 1606 for engagement because its rate sits below the tracked median. This lower percentage means fewer followers interact with the content on a per capita basis compared to average creators. The performance indicates a less active audience relative to the broader peer group.

The engagement rate of 0.54% falls well below the 1.31% median, ranking 1150 out of 1606 accounts. This indicates an audience that interacts with content far less than average. While the account generates high raw numbers, the conversion to active participation is low. Photos garner 153.7K likes compared to 51.4K for videos, proving this audience rewards still imagery over moving clips. The disparity between likes and comments suggests a passive relationship with the content. Reliability of reach remains stagnant because only 8.3% of posts doubled the average engagement. No posts reached the five times growth threshold. These figures suggest that while the follower count is high, the content does not frequently break through to new circles or trigger deep engagement. The audience behaves as a tap-and-scroll audience.

119.6K

Avg Likes/Post

1.0K

Avg Comments/Post

1.4M

Total Likes

12.6K

Total Comments

Engagement Rate

Compared to Mega tier benchmarks

Below Average for Mega

0.54%

(Likes + Comments) / Followers per post

Video vs Photo Engagement

51.4K

Avg Likes on Videos (4)

153.7K

Avg Likes on Photos (8)

Per-Post Engagement Trend

Engagement (likes + comments) for each of @lucyhale's tracked recent posts, in upload order. Hover any point for the exact value.

Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.

Best-Performing Post, Decomposed

What @lucyhale's single biggest post had going for it — the patterns worth replicating.

Top post by @lucyhale

444,078 likes · 940 comments

3.7ร— @lucyhale's average post ยท 4.0ร— the median post.

"rest assured, no angel number will go unnoticed by me"

53 characters

Photo

Format

Wednesday

Day Posted

14:00 UTC

Hour Posted

Content Analysis

Hashtags, keywords, captions, and top posts

The standout post outperformed the median engagement by a factor of four. This specific piece achieved a high like-to-comment ratio to signal strong resonance with the audience. Focus on mid-length captions between 40 and 100 characters to maximize reach. Long captions perform poorly, suggesting that concise copy is more effective for this fan base. Use the recurring hashtags #sharethemeal, #shiseidopartner, #shiseidobenefiance, and #jbeauty to signal your specific topics clearly. Maintain a steady pace of roughly one post every week. While engagement averages are modest relative to the total follower count, consistency builds authority. This account currently has 22.4 million followers.

Top Hashtags

#sharethemeal (1) #shiseidopartner (1) #shiseidobenefiance (1) #jbeauty (1)

Top Keywords

grateful (6) birthday (5) thank (5) every (5) help (5) food (4) part (4) make (4) something (4) sharethemeal (3) difference (3) share (3) health (3) world (3) shiseido (3) incredible (2) special (2) really (2) learn (2) dream (2) where (2) next (2) meal (2) provide (2) children (2) need (2) love (2) person (2) together (2) worldfoodprogramme (2)

Caption Analysis

Avg Caption Length 330 chars
Posting Frequency 1.1 posts/week

Content Mix

4

Videos / Reels

8

Photos

Top Performing Posts

Post thumbnail

rest assured, no angel number will go unnoticed by me

444.1K likes 940 comments
View
Post thumbnail

just really grateful. thank you all so much for the birthday wishes. I am ready for 37! โฃ๏ธ

213.5K likes 2.3K comments
View
Post thumbnail

@claireleahy ๐Ÿค me makeup by @zarakaplanmakeup

143.0K likes 1.0K comments
View
Post thumbnail

I was so grateful to sit down with @kidsmentalhealthfoundation and share my own mental health journey. One of the greaโ€ฆ

123.3K likes 1.3K comments 798.1K views Video
View
Post thumbnail

magical birthday trip at @NobuLosCabos ๐ŸŽ‚๐ŸŒŠ Incredible food, hospitality, and design. Thank you for making this one so โ€ฆ

111.8K likes 1.4K comments
View
Post thumbnail

Q2 with cuties ๐Ÿฆ‹ Iโ€™m quitting Diet Coke soon (see slide 2) Not today, but soon.

110.8K likes 1.0K comments
View
Post thumbnail

24 hours w/ @shiseido & cherry blossoms showin off ๐Ÿ˜ @mollyddickson @nanajacqueline_ @samanthalmua @jacobrozenberg โ€ฆ

93.2K likes 722 comments
View
Post thumbnail

Thatโ€™s a wrap on Princess ๐Ÿพ This movie really found its way at the right timeโ€”so grateful to every person who helped maโ€ฆ

77.5K likes 849 comments
View
Post thumbnail

Today, Iโ€™m so grateful to share that Iโ€™ve been named a Goodwill Ambassador for the World Food Programme ๐Ÿค I have alwaysโ€ฆ

35.6K likes 830 comments
View

Top Posts

Highest-liked recent posts from @lucyhale

# Caption Likes Comments Link
1
rest assured, no angel number will go unnoticed by me
444.1K 940 view
2
just really grateful. thank you all so much for the birthday wishes. I am readyโ€ฆ
213.5K 2.3K view
3
@claireleahy ๐Ÿค me makeup by @zarakaplanmakeup
143.0K 1.0K view
4
I was so grateful to sit down with @kidsmentalhealthfoundation and share my ownโ€ฆ
123.3K 1.3K view
5
magical birthday trip at @NobuLosCabos ๐ŸŽ‚๐ŸŒŠ Incredible food, hospitality, and deโ€ฆ
111.8K 1.4K view
6
Q2 with cuties ๐Ÿฆ‹ Iโ€™m quitting Diet Coke soon (see slide 2) Not today, but soon.
110.8K 1.0K view
7
24 hours w/ @shiseido & cherry blossoms showin off ๐Ÿ˜ @mollyddickson @nanajacqโ€ฆ
93.2K 722 view
8
Thatโ€™s a wrap on Princess ๐Ÿพ This movie really found its way at the right timeโ€”sโ€ฆ
77.5K 849 view
9
Today, Iโ€™m so grateful to share that Iโ€™ve been named a Goodwill Ambassador for โ€ฆ
35.6K 830 view

Posting Patterns & Optimal Timing

When @lucyhale posts on Instagram

The creator maintains a steady grind because her output of 1.1 posts per week exceeds the median rate of 0.6. This consistent volume ranks her in the top third of creators by frequency. Her consistency score of 23 indicates an erratic rhythm with irregular gaps between uploads. She often produces content in short bursts followed by quiet periods. You should expect fresh content to land primarily on Wednesday and Friday. The busiest hour for new posts is 17:00 UTC. Because the posting schedule is unpredictable despite her high volume, you cannot rely on a clockwork cycle for campaign timing. Marketers should plan around these specific peak days rather than expecting a daily flow. You must monitor her active windows to ensure your tie-in aligns with her actual upload moments. The inconsistent gaps mean a reactive strategy may be safer than a rigid calendar.

1.1

Posts / week

172.3h

Avg gap between posts

Wednesday, Friday, Thursday

Peak posting days

17:00, 15:00, 14:00 UTC

Peak posting hours

Posting Activity by Hour (UTC)

Night (10pm-5am) Morning Afternoon Evening Peak hour

How often @lucyhale publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.

0

1

2

3

4

5

6

7

8

9

10

11

1

12

13

2

14

2

15

1

16

3

17

18

1

19

1

20

21

1

22

23

Hour of day (UTC) — 0 is midnight, 12 is noon

Reading this chart: Taller bars are hours when @lucyhale publishes more often. Their busiest hours are 17:00, 15:00, 14:00 UTC — highlighted with bold pink bars. Times are in UTC; subtract 5h for US Eastern, 8h for US Pacific, or add 1h for UK BST. Empty hours don't necessarily mean a bad time to post; they're simply hours @lucyhale hasn't been active in our tracked sample.

The account posts most often on Wednesday and Friday at 17:00 UTC. The frequency is low at 1.1 posts per week.

Most Common Words

Frequent caption words across @lucyhale's recent posts (excludes stopwords)

grateful (6) birthday (5) thank (5) every (5) help (5) food (4) part (4) make (4) something (4) sharethemeal (3) difference (3) share (3) health (3) world (3) shiseido (3) incredible (2) special (2) really (2) learn (2) dream (2) where (2) next (2) meal (2) provide (2) children (2) need (2) love (2) person (2) together (2) worldfoodprogramme (2)

Best Day of the Week to Post

@lucyhale's engagement broken down by day of the week

Day Posts Avg Engagement Total Engagement
Monday 2 72,612 145,223
Tuesday 1 36,472 36,472
Wednesday 3 200,693 602,078
Thursday 2 95,128 190,255
Friday 2 56,955 113,910
Saturday 1 144,014 144,014
Sunday 1 215,827 215,827

Posting Consistency & Streaks

How steadily @lucyhale maintains output

2

Longest streak (days)

23/100

Consistency score

Inverse of posting-gap variance

15.2%

Active days

Posted at least once

172.3h

Avg gap

Between posts

Caption Length & Performance

How @lucyhale's caption length correlates with engagement

100.0%

Posts with Caption

330

Avg Caption Chars

153

Median Chars

748

Longest Caption

Caption Length Posts Avg Engagement
Medium (40-100) 5 189.8K
Long (100+) 7 71.2K

The audience rewards medium captions of 40 to 100 characters with the highest engagement. These posts reach an average of 189.8K compared to only 71.2K for long captions.

Who This Audience Is

What @lucyhale's reach and engagement mean for a brand.

The audience size is substantial at over twenty million followers. This count sits well above the median creator profile and indicates reach that scales beyond niche circles to a broad public level. The verified status and actor category confirm a high-profile celebrity persona rather than an influencer style account. Engagement rates fall below the median of 1.31 percent, meaning brand messages land softer here than on average for standard creators. This gap suggests a passive viewership where reach is high but active interaction is low. A large, broad audience often results in these lower engagement figures as the follower base includes casual observers rather than a concentrated community. The profile fits the entertainment and film industry category.

Compare & Discover Similar Creators

Stack @lucyhale against any other Instagram creator we track, or jump to similar accounts.

Compare @lucyhale to another creator

Get a side-by-side stats breakdown.

@lucyhale vs

Creators in the same tier as @lucyhale

Sonam A Kapoor

Sonam A Kapoor โœ“

@sonamkapoor

33.1M followers

Juanpa Zurita

Juanpa Zurita โœ“

@juanpazurita

32.3M followers

Sidharth Malhotra

Sidharth Malhotra โœ“

@sidmalhotra

32.0M followers

Juliana Paes

Juliana Paes โœ“

@julianapaes

29.8M followers

Deborah Secco

Deborah Secco โœ“

@dedesecco

25.7M followers

Amanda ๐•ฎ๐–Š๐–—๐–“๐–ž

Amanda ๐•ฎ๐–Š๐–—๐–“๐–ž โœ“

@amandacerny

20.2M followers

Estimated Earnings

Revenue estimates based on follower count and engagement

The primary revenue stream for @lucyhale is brand partnerships across her large reach. A sponsored post sits in the $112.2K to $269.2K range based on her 22.4M followers. Her rank of 272 places her well above the median, allowing her to command a premium price for her position. However, an engagement rate of 0.54% falls below the 1.31% median. This lower interaction level suggests that while her reach is wide, the cost per engaged follower is higher than average. The quoted band represents a ceiling based on scale rather than high active participation. These are modelled estimates from public metrics, not disclosed earnings.

Sponsorship Value (Est. Per Post)

Based on 22.4M followers (Mega)

$112,162 – $269,190

Industry rate for mega Instagram creators

Disclaimer: These are rough estimates based on publicly available industry benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. Instagram sponsored post rates fluctuate and are not guaranteed.

Key Insights & Takeaways

Key Takeaways

Reach. Ranking 272 out of 1,606 means the account holds a follower count over 30 times the median. Engagement. A 0.54% rate falls well below the 1.31% median, indicating a weak connection with the current audience. Hit-rate. Only 8.3% of posts beat double the average engagement, showing a lack of consistent high-performing content. Trajectory. The follower count remained flat over the last 36 days despite the large scale of the account.

Strengths

  • + Verified account with 22.4M followers
  • + Above the 10K threshold where sponsorship deals become viable

Opportunities

  • ~ 0.54% engagement rate trails the 1.31% median, the clearest area to improve
  • ~ Only 8.3% of recent posts clear 2x the account average, a low hit-rate
  • ~ Sparse cadence of about 1.1 posts a week limits fresh reach
  • ~ Low consistency score (23/100), posting rhythm is erratic

Summary

This analysis of @lucyhale reveals a mega Instagram presence with 22,432,468 followers. The account demonstrates an engagement rate of 0.54%, averaging 119.6K likes per post across 12 analyzed posts. The account holds verified status.

Want Instagram Analytics for Your Research?

Search profiles, discover hashtags, and explore Instagram data for analysis.

Start Searching

Frequently Asked Questions About @lucyhale

How many followers does @lucyhale have on Instagram?

@lucyhale has 22,432,468 followers on Instagram, placing them in the mega creator tier.

What is @lucyhale's Instagram engagement rate?

@lucyhale has an engagement rate of 0.54% based on 12 recent posts, averaging 119.6K likes per post.

How much does @lucyhale earn on Instagram?

Based on industry benchmarks, @lucyhale's estimated sponsorship value is $112,162 - $269,190 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.

How many posts has @lucyhale published on Instagram?

@lucyhale has published 1,277 posts on Instagram.

What is @lucyhale's most-liked recent post?

Of the 12 recent posts analyzed, the top post received 444,078 likes and 940 comments.

How often does @lucyhale post on Instagram?

@lucyhale posts approximately 1.1 times per week, with an average gap of 172.3 hours between posts. Peak posting days are Wednesday, Friday, Thursday.

How does @lucyhale compare to other Instagram creators?

@lucyhale sits in the Mega creator tier alongside accounts like @sonamkapoor, @juanpazurita, @sidmalhotra.

Is @lucyhale verified on Instagram?

Yes, @lucyhale is a verified Instagram account.

About This Analysis: This analysis is based on a snapshot of @lucyhale's Instagram profile and 12 recent posts.

Data collected and analyzed by IGDataHub | Analysis date: Jun 25, 2026