22.5M
Followers
3.0K
Following
2.7K
Posts
0.31%
Engagement Rate
Account Overview
Profile summary and post performance
This creator ranks at number 271 out of over 1600 tracked accounts and holds a follower count that is 30.8 times the median size. As a verified Athlete in the mega tier with nearly 2,700 posts, this profile functions as an established sports authority. The engagement rate falls below the median mark for this group. The following report breaks down specific audience interactions and content performance.
Account Info
| Account Size | Mega |
| Followers | 22,510,148 |
| Following | 3,031 |
| Posts | 2,690 |
| Verified | Yes |
| Category | Athlete |
Post Performance
| Posts Analyzed | 12 |
| Avg Likes per Post | 68,460 |
| Avg Comments per Post | 259 |
| Videos | 5 |
| Photos | 7 |
| Engagement Rate | 0.31% |
Follower Growth Over Time
How @davidluiz23's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.
-212444
Net Change
-0.9%
% Change
-2992
Avg / Day
71
Days Tracked
16
Data Points
Tracked between May 6, 2026 (22,700,000 followers) and Jul 17, 2026 (22,487,556 followers).
The account lost 189.9K followers over 50 days. The chart shows a downward trend of about 3.8K followers per day.
What the trajectory means
The account lost 189.9K followers over the tracked period. This downward trend makes @davidluiz23 a risk to time carefully during campaign planning. The daily loss of 3.8K followers provides a clear pace for your team to account for in their timeline.
Engagement Analysis
Based on 12 recent posts
Platform Context
The account ranks 573 of 777 because its engagement rate sits below the tracked median. This lower rate means the audience interacts less frequently than the average creator in the corpus. Engagement is notably lower on a per-follower basis compared to the broader benchmark.
The engagement rate of 0.31 percent falls below the median of 0.93 percent and ranks 573 out of 777. This indicates that the audience interacts with content less than usual for this platform. While the account generates high volume, the ratio of interaction to reach remains low. Photos earn nearly double the likes of videos, proving that this audience rewards static imagery over motion. The average of 68.5K likes against only 259 comments suggests a passive relationship with the content. Reliability metrics show that only 16.7 percent of posts doubled the account average while 8.3 percent quintupled it. This low hit rate proves that growth is inconsistent and rarely driven by broad organic spikes. The vast majority of content performs at a baseline level without sparking widespread movement. This is a tap-and-scroll audience.
68.5K
Avg Likes/Post
259
Avg Comments/Post
821.5K
Total Likes
3.1K
Total Comments
Engagement Rate
Compared to Mega tier benchmarks
0.31%
(Likes + Comments) / Followers per post
Video vs Photo Engagement
42.5K
Avg Likes on Videos (5)
87.0K
Avg Likes on Photos (7)
Per-Post Engagement Trend
Engagement (likes + comments) for each of @davidluiz23's tracked recent posts, in upload order. Hover any point for the exact value.
Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.
Best-Performing Post, Decomposed
What @davidluiz23's single biggest post had going for it — the patterns worth replicating.
548,970 likes · 1,697 comments
8.0× @davidluiz23's average post · 40.7× the median post.
"Um dia você me falou que eu tinha toda capacidade pra jogar a @championsleague mas nunca imaginei que esse dia seria ainda mais especial com você ao lado , mesmo que como adversário. Que honra estar ao seu lado mais uma vez. Seguimos juntos meu irmão, você seguirá sendo uma re"
318 characters
Photo
Format
Thursday
Day Posted
13:00 UTC
Hour Posted
Content Analysis
Hashtags, keywords, captions, and top posts
The standout post achieved a multiplier of 40.7 over the median performance on this account. It maintained a healthy ratio of engagement by garnering 1.7K comments against its high like count. Long captions exceeding 100 characters drive much higher interaction than posts with no text at all. This disparity suggests that personal storytelling or detailed copy is necessary to sustain interest for this audience. The presence of specific hashtags provides a clear signal of the topics being covered. With an average of only 0.3 posts per week, the strategy relies on infrequent but high quality updates rather than constant volume. While the follower count is high, the average engagement remains modest relative to the total reach. Consistency in length and detail will help stabilize performance for this specific scale. David Luiz has a following of 22.5 million people.
Top Keywords
Caption Analysis
| Avg Caption Length | 102 chars |
| Posting Frequency | 0.3 posts/week |
Content Mix
5
Videos / Reels
7
Photos
Top Performing Posts
Um dia você me falou que eu tinha toda capacidade pra jogar a @championsleague mas nunca imaginei que esse dia seria ai…
🔵🇧🇷𝑨 𝒍𝒆𝒈𝒆𝒏𝒅 𝒘𝒉𝒐 𝒈𝒂𝒗𝒆 𝒆𝒗𝒆𝒓𝒚𝒕𝒉𝒊𝒏𝒈 𝒕𝒉𝒊𝒔 𝒔𝒆𝒂𝒔𝒐𝒏... 🪄𝑰𝒏 𝒂 𝒚𝒆𝒂𝒓 𝒘𝒉𝒆𝒏 𝒉𝒆 𝒂𝒓𝒓𝒊𝒗𝒆𝒅 𝒘𝒊𝒕𝒉𝒐𝒖𝒕 𝒉𝒂𝒗𝒊𝒏𝒈 𝒄𝒐𝒎𝒑𝒍𝒆𝒕𝒆𝒅 𝒑𝒓𝒆-𝒔𝒆𝒂𝒔𝒐𝒏 𝒑𝒓𝒆𝒑𝒂𝒓𝒂𝒕…
Top Posts
Highest-liked recent posts from @davidluiz23
| # | Caption | Likes | Comments | Link |
|---|---|---|---|---|
| 1 |
Um dia você me falou que eu tinha toda capacidade pra jogar a @championsleague …
|
549.0K | 1.7K | view |
| 2 |
𝐘𝐎𝐔𝐑 𝐔𝐂𝐋 𝐌𝐃𝟑 𝐏𝐋𝐀𝐘𝐄𝐑 𝐎𝐅 𝐓𝐇𝐄 𝐌𝐀𝐓𝐂𝐇:
@davidluiz23 👏🏽
|
181.1K | 1.2K | view |
| 3 |
God is great!!! We keep working!!! 💪🏼💙 @pafosfc
|
22.2K | 68 | view |
| 4 |
🔵🇧🇷𝑨 𝒍𝒆𝒈𝒆𝒏𝒅 𝒘𝒉𝒐 𝒈𝒂𝒗𝒆 𝒆𝒗𝒆𝒓𝒚𝒕𝒉𝒊𝒏𝒈 𝒕𝒉𝒊𝒔 𝒔𝒆𝒂𝒔𝒐𝒏...
🪄𝑰𝒏 𝒂 𝒚𝒆𝒂𝒓 𝒘𝒉𝒆𝒏 𝒉𝒆 𝒂𝒓𝒓𝒊𝒗𝒆𝒅 𝒘𝒊𝒕𝒉…
|
17.6K | 5 | view |
| 5 |
PAPHOS 😍💙
|
14.2K | 6 | view |
| 6 |
Never stop… 💪🏼
|
13.5K | 16 | view |
| 7 |
Loving the effort!!! 💪🏼
|
8.8K | 7 | view |
| 8 |
Building day by day 💪🏼🙏🏻
|
3.8K | 8 | view |
| 9 |
😉💪🏼
|
3.6K | 17 | view |
Posting Patterns & Optimal Timing
When @davidluiz23 posts on Instagram
The account follows a sparse high-effort pace because it posts less than one third of the frequency seen by the median creator. This low volume places the profile at rank 271 out of 1606 in terms of posting frequency. A consistency score of zero indicates an erratic rhythm with no predictable pattern between uploads. The longest streak lasts only six days before gaps occur. New content typically lands on Wednesday and Thursday. These posts most frequently appear around 13:00 UTC. Marketers should expect a low volume of new assets for any campaign. Because the schedule is unpredictable, you cannot rely on a regular cadence to time specific tie-ins. You must plan your strategy around individual posts rather than a recurring weekly cycle. The lack of regularity means content drops are sporadic and do not follow a clockwork flow. Coordination requires monitoring the account directly as timing remains uncertain.
0.3
Posts / week
602.5h
Avg gap between posts
Thursday, Wednesday, Tuesday
Peak posting days
13:00, 19:00, 11:00 UTC
Peak posting hours
Posting Activity by Hour (UTC)
How often @davidluiz23 publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.
0
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
Hour of day (UTC) — 0 is midnight, 12 is noon
The account posts most often on Wednesday and Thursday at 13:00 UTC. The posting frequency is low at 0.3 times per week.
Most Common Words
Frequent caption words across @davidluiz23's recent posts (excludes stopwords)
Best Day of the Week to Post
@davidluiz23's engagement broken down by day of the week
| Day | Posts | Avg Engagement | Total Engagement |
|---|---|---|---|
| Monday | 1 | 13,521 | 13,521 |
| Tuesday | 2 | 98,224 | 196,448 |
| Wednesday | 3 | 9,767 | 29,300 |
| Thursday | 3 | 187,695 | 563,084 |
| Friday | 1 | 17,614 | 17,614 |
| Sunday | 2 | 2,328 | 4,655 |
Posting Consistency & Streaks
How steadily @davidluiz23 maintains output
6
Longest streak (days)
0/100
Consistency score
Inverse of posting-gap variance
4.3%
Active days
Posted at least once
602.5h
Avg gap
Between posts
Caption Length & Performance
How @davidluiz23's caption length correlates with engagement
91.7%
Posts with Caption
111
Avg Caption Chars
24
Median Chars
659
Longest Caption
| Caption Length | Posts | Avg Engagement |
|---|---|---|
| No caption | 1 | 3.2K |
| Short (<40 chars) | 6 | 7.7K |
| Medium (40-100) | 3 | 69.1K |
| Long (100+) | 2 | 284.1K |
The audience rewards long captions of 100+ characters with 284.1K engagement. This type of content performs much better than posts with no caption at 3.2K engagement.
Who This Audience Is
What @davidluiz23's reach and engagement mean for a brand.
The follower count ranks in the top tier of tracked accounts with a volume thirty times larger than the average creator. This scale indicates an audience that operates at broadcast levels rather than niche circles. The verified athlete status confirms this reach is rooted in professional sports and mainstream visibility. While the total reach is high, the engagement rate sits well below the median. A brand message will land much softer here than on a typical creator profile because the large follower base dilutes active interaction. The gap between reach and engagement suggests most followers are passive observers rather than active participants. This audience fits sports apparel or global lifestyle brands seeking broad visibility over high interaction rates.
Compare & Discover Similar Creators
Stack @davidluiz23 against any other Instagram creator we track, or jump to similar accounts.
Compare @davidluiz23 to another creator
Get a side-by-side stats breakdown.
Creators in the same tier as @davidluiz23
Estimated Earnings
Revenue estimates based on follower count and engagement
@davidluiz23 generates revenue primarily through high volume brand partnerships and sponsorships. A single sponsored post carries a projected value between $112.6K and $270.1K based on their follower count. Their rank of 271 places them in the upper tier of the platform, allowing them to command a premium for reach. However, the engagement rate of 0.31% falls well below the 0.93% median. This discrepancy suggests that while the reach is expansive, the active interaction per follower is low. The quoted price band represents a ceiling based on scale rather than high-frequency engagement. Brands should negotiate toward the lower end of the range to account for the modest participation rate. These are modelled estimates from public metrics, not disclosed earnings.
Sponsorship Value (Est. Per Post)
Based on 22.5M followers (Mega)
$112,551 – $270,122
Industry rate for mega Instagram creators
Key Insights & Takeaways
Key Takeaways
Strengths
- + Verified account with 22.5M followers
- + Above the 10K threshold where sponsorship deals become viable
Opportunities
- ~ 0.31% engagement rate trails the 0.93% median, the clearest area to improve
- ~ Only 16.7% of recent posts clear 2x the account average, a low hit-rate
- ~ Sparse cadence of about 0.3 posts a week limits fresh reach
Summary
This analysis of @davidluiz23 reveals a mega Instagram presence with 22,510,148 followers. The account demonstrates an engagement rate of 0.31%, averaging 68.5K likes per post across 12 analyzed posts. The account holds verified status.
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Start SearchingFrequently Asked Questions About @davidluiz23
How many followers does @davidluiz23 have on Instagram?
@davidluiz23 has 22,510,148 followers on Instagram, placing them in the mega creator tier.
What is @davidluiz23's Instagram engagement rate?
@davidluiz23 has an engagement rate of 0.31% based on 12 recent posts, averaging 68.5K likes per post.
How much does @davidluiz23 earn on Instagram?
Based on industry benchmarks, @davidluiz23's estimated sponsorship value is $112,551 - $270,122 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.
How many posts has @davidluiz23 published on Instagram?
@davidluiz23 has published 2,690 posts on Instagram.
What is @davidluiz23's most-liked recent post?
Of the 12 recent posts analyzed, the top post received 548,970 likes and 1,697 comments.
How often does @davidluiz23 post on Instagram?
@davidluiz23 posts approximately 0.3 times per week, with an average gap of 602.5 hours between posts. Peak posting days are Thursday, Wednesday, Tuesday.
How does @davidluiz23 compare to other Instagram creators?
@davidluiz23 sits in the Mega creator tier alongside accounts like @erling, @antogriezmann, @shaq.
Is @davidluiz23 verified on Instagram?
Yes, @davidluiz23 is a verified Instagram account.
About This Analysis: This analysis is based on a snapshot of @davidluiz23's Instagram profile and 12 recent posts.
Data collected and analyzed by IGDataHub | Analysis date: Jun 19, 2026