Sidharth Malhotra

Sidharth Malhotra

@sidmalhotra

Keep it Real.

Actor

31.7M

Followers

246

Following

1.3K

Posts

2.54%

Engagement Rate

↓ -0.8% over 71d Mega tier Updated Jun 19, 2026

Account Overview

Profile summary and post performance

This creator holds a high rank at 196 out of over 1600 tracked accounts and commands a following that is 43.4 times the median size. As a verified Actor with over 1280 posts, this profile sits firmly in the Mega tier. The engagement rate of 2.54% clears the 0.93% median to confirm strong audience interaction. You can find more specific performance metrics and audience demographics in the following report.

Account Info

Account Size Mega
Followers 31,670,177
Following 246
Posts 1,284
Verified Yes
Category Actor

Post Performance

Posts Analyzed 12
Avg Likes per Post 803,180
Avg Comments per Post 2,614
Videos 7
Photos 5
Engagement Rate 2.54%

Follower Growth Over Time

How @sidmalhotra's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.

-251958

Net Change

-0.8%

% Change

-3549

Avg / Day

71

Days Tracked

16

Data Points

Tracked between May 6, 2026 (31,900,000 followers) and Jul 17, 2026 (31,648,042 followers).

The account lost 229.8K followers over 50 days. The chart shows a down trend of about 4.6K fewer followers per day.

What the trajectory means

The account lost 229.8K followers over the 50 day period. This downward trend of roughly 4.6K fewer followers per day indicates a risk to time. The declining trajectory suggests this creator is a less stable option for current campaign planning.

Engagement Analysis

Based on 12 recent posts

Platform Context

@sidmalhotra ranks 205 out of 777 for engagement because its rate sits well above the tracked median. This performance indicates a high level of interaction relative to other creators in the corpus. The account achieves much higher involvement per follower than the average profile.

The engagement rate of 2.54% outperforms the 0.93% median and ranks 205 out of 777, proving this audience interacts more than usual. While likes provide a broad base of approval at 803.2K per post, the lower comment volume indicates a preference for passive consumption over active discussion. This trend is reinforced by the format split where photos garner 1.8M likes compared to just 105.1K for videos. The audience clearly rewards still imagery with much higher levels of engagement. Reach reliability remains inconsistent across the feed. Only 16.7% of posts exceeded the average engagement by double, while only 8.3% reached five times the average. This suggests that most content performs steadily but rarely breaks into high-frequency viral peaks. The majority of followers are a tap-and-scroll audience.

803.2K

Avg Likes/Post

2.6K

Avg Comments/Post

9.6M

Total Likes

31.4K

Total Comments

Engagement Rate

Compared to Mega tier benchmarks

Above Average for Mega

2.54%

(Likes + Comments) / Followers per post

Video vs Photo Engagement

105.1K

Avg Likes on Videos (7)

1.8M

Avg Likes on Photos (5)

Per-Post Engagement Trend

Engagement (likes + comments) for each of @sidmalhotra's tracked recent posts, in upload order. Hover any point for the exact value.

Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.

Best-Performing Post, Decomposed

What @sidmalhotra's single biggest post had going for it — the patterns worth replicating.

Top post by @sidmalhotra

4,167,299 likes · 15,007 comments

5.2× @sidmalhotra's average post · 20.7× the median post.

"Tell me you’re a girl dad without telling me you’re a girl dad 🎀"

64 characters

Photo

Format

Wednesday

Day Posted

8:00 UTC

Hour Posted

Content Analysis

Hashtags, keywords, captions, and top posts

The standout post achieved over 20 times the median engagement of this account. It reached 4.2 million likes and 15,000 comments, showing a high like-to-comment ratio for large reach. This peak performance occurred on a Wednesday morning. To maximize engagement, use medium length captions between 40 and 100 characters. These posts average 2.2 million likes while long captions perform poorly at only 316.7K. Shorten your copy to keep the focus on the visual. Use specific hashtags like #sidfit and #abkaunrokega to signal topics to your audience. The content strategy relies on a slow posting cadence of roughly 1.1 posts per week. This deliberate schedule maintains interest among a large follower base. This account maintains a high average of over 800,000 likes per post.

Top Hashtags

#sidfit (2) #abkaunrokega (2) #vvanforceoftheforrest (2) #throwback (1) #banaoapnipehchaan (1) #luxchampion (1) #vvan (1) #deepakmishra (1) #sidharthmalhotra (1) #tamannaahbhatia (1) #ektaarkapoor (1) #arunabhkumar (1) #aworldofyourownmaking (1)

Top Keywords

heat (4) godrej (3) sidfit (2) engine (2) savsol (2) superior (2) protection (2) unstoppable (2) performance (2) abkaunrokega (2) makes (2) without (2) difference (2) real (2) vvan (2) comic (2) vvanforceoftheforrest (2) arunabhkumar (2) director (2) home (2) plan (2) properties (2) girl (2) shortcuts (1) consistency (1) throwback (1) times (1) nature (1) ready (1) beat (1)

Caption Analysis

Avg Caption Length 149 chars
Posting Frequency 1.1 posts/week

Content Mix

7

Videos / Reels

5

Photos

Top Performing Posts

Post thumbnail

Tell me you’re a girl dad without telling me you’re a girl dad 🎀

4.2M likes 15.0K comments
View
Post thumbnail

Date night 🥰🥳

2.3M likes 4.7K comments
View
Post thumbnail

From sunrise swims to sunset sails…this trip covered every vibe. #AWorldOfYourOwnMaking @thenautilusisland @pangeatrav…

1.5M likes 4.8K comments
View
Post thumbnail

#Throwback to fun times in nature! 🍃

602.9K likes 1.6K comments
View
Post thumbnail

Had a #Vvan-derful time at Comic-con! 💙 #VvanForceOfTheForrest @ektarkapoor @tamannaahspeaks #DeepakMishra @arunabhkum…

313.7K likes 1.3K comments
View
Post thumbnail

It’s the little things that shape what a home truly means. The details you notice. The moments you value. Sometimes, …

202.0K likes 0 comments 1.8M views Video
View
Post thumbnail

Muscle & hustle 💪 #SidFit

192.0K likes 1.1K comments 1.2M views Video
View
Post thumbnail

No shortcuts. Just consistency. #SidFit

142.6K likes 474 comments 559.5K views Video
View
Post thumbnail

A new chapter begins! Experience #VVANForceOfTheForrest like never before with the launch of our official comic, ‘The L…

128.0K likes 643 comments 1.4M views Video
View

Top Posts

Highest-liked recent posts from @sidmalhotra

# Caption Likes Comments Link
1
Tell me you’re a girl dad without telling me you’re a girl dad 🎀
4.2M 15.0K view
2
Date night 🥰🥳
2.3M 4.7K view
3
From sunrise swims to sunset sails…this trip covered every vibe. #AWorldOfYour…
1.5M 4.8K view
4
#Throwback to fun times in nature! 🍃
602.9K 1.6K view
5
Had a #Vvan-derful time at Comic-con! 💙 #VvanForceOfTheForrest @ektarkapoor @t…
313.7K 1.3K view
6
It’s the little things that shape what a home truly means. The details you not…
202.0K 0 view
7
Muscle & hustle 💪 #SidFit
192.0K 1.1K view
8
No shortcuts. Just consistency. #SidFit
142.6K 474 view
9
A new chapter begins! Experience #VVANForceOfTheForrest like never before with …
128.0K 643 view

Posting Patterns & Optimal Timing

When @sidmalhotra posts on Instagram

The creator maintains a sparse high-effort pace. This cadence matches the median frequency of 1.1 posts per week exactly. While the volume is standard for the category, their follower rank sits at 196 out of 1606, placing them in the upper tier of creators despite the low output. The consistency score of 22 indicates an erratic rhythm with unpredictable gaps between uploads. Longest streaks only reach three days before quiet periods begin. Fresh content lands most often on Wednesday and Saturday. The busiest hour for new posts is 07:00 UTC. Marketers should expect a slow trickle of content rather than a steady stream. You cannot rely on a predictable weekly slot to time your tie-ins because the low consistency score suggests sporadic activity. Plan your campaign around specific high-impact moments rather than a recurring schedule. The lack of a clockwork rhythm means you must monitor the account actively to catch the next drop.

1.1

Posts / week

171.4h

Avg gap between posts

Saturday, Wednesday, Sunday

Peak posting days

7:00, 10:00, 6:00 UTC

Peak posting hours

Posting Activity by Hour (UTC)

Night (10pm-5am) Morning Afternoon Evening Peak hour

How often @sidmalhotra publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.

0

1

2

3

4

1

5

2

6

2

7

1

8

9

2

10

1

11

12

13

1

14

1

15

1

16

17

18

19

20

21

22

23

Hour of day (UTC) — 0 is midnight, 12 is noon

Reading this chart: Taller bars are hours when @sidmalhotra publishes more often. Their busiest hours are 7:00, 10:00, 6:00 UTC — highlighted with bold pink bars. Times are in UTC; subtract 5h for US Eastern, 8h for US Pacific, or add 1h for UK BST. Empty hours don't necessarily mean a bad time to post; they're simply hours @sidmalhotra hasn't been active in our tracked sample.

This account posts about 1.1 times per week with the highest activity on Saturday and Wednesday. The busiest hour for these posts is 07:00 UTC.

Most Common Words

Frequent caption words across @sidmalhotra's recent posts (excludes stopwords)

heat (4) godrej (3) sidfit (2) engine (2) savsol (2) superior (2) protection (2) unstoppable (2) performance (2) abkaunrokega (2) makes (2) without (2) difference (2) real (2) vvan (2) comic (2) vvanforceoftheforrest (2) arunabhkumar (2) director (2) home (2) plan (2) properties (2) girl (2) shortcuts (1) consistency (1) throwback (1) times (1) nature (1) ready (1) beat (1)

Best Day of the Week to Post

@sidmalhotra's engagement broken down by day of the week

Day Posts Avg Engagement Total Engagement
Monday 2 79,190 158,381
Wednesday 3 1,525,808 4,577,424
Thursday 1 1,498,870 1,498,870
Friday 1 604,519 604,519
Saturday 3 829,595 2,488,785
Sunday 2 170,775 341,550

Posting Consistency & Streaks

How steadily @sidmalhotra maintains output

3

Longest streak (days)

22/100

Consistency score

Inverse of posting-gap variance

15.3%

Active days

Posted at least once

171.4h

Avg gap

Between posts

Caption Length & Performance

How @sidmalhotra's caption length correlates with engagement

100.0%

Posts with Caption

149

Avg Caption Chars

172

Median Chars

415

Longest Caption

Caption Length Posts Avg Engagement
Short (<40 chars) 3 1.0M
Medium (40-100) 2 2.2M
Long (100+) 7 316.7K

The audience rewards medium captions with 2.2M average engagement. Long captions perform poorly for this account with only 316.7K average engagement.

Who This Audience Is

What @sidmalhotra's reach and engagement mean for a brand.

The follower count ranks this profile among the top tier of creators in the database. The volume is over forty times the typical creator size. This scale indicates a reach that operates at broadcast levels rather than niche circles. Verification and the actor category confirm an audience built on mainstream celebrity status. Engagement rates are more than double the median for this platform. This suggests that brand messages land with higher frequency than average despite the high volume of followers. The sheer scale combined with above-average interaction indicates a stable reach across a broad demographic. The profile fits the entertainment and film category.

Compare & Discover Similar Creators

Stack @sidmalhotra against any other Instagram creator we track, or jump to similar accounts.

Compare @sidmalhotra to another creator

Get a side-by-side stats breakdown.

@sidmalhotra vs

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Estimated Earnings

Revenue estimates based on follower count and engagement

@sidmalhotra generates revenue through sponsored content and brand partnerships. A single post commands a market value between $158.4K and $380.0K based on their large follower count. Their high rank of 196 puts them in the top tier of creators where prestige commands a premium over standard rates. The engagement rate of 2.54% sits well above the 0.93% median, justifying the higher end of the estimated price range for the reach provided. This active participation from the audience makes the cost an efficient investment for advertisers seeking high visibility. These are modelled estimates from public metrics, not disclosed earnings.

Sponsorship Value (Est. Per Post)

Based on 31.7M followers (Mega)

$158,351 – $380,042

Industry rate for mega Instagram creators

Disclaimer: These are rough estimates based on publicly available industry benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. Instagram sponsored post rates fluctuate and are not guaranteed.

Key Insights & Takeaways

Key Takeaways

Reach. Ranking in the top tier of creators with a following 43 times the median size indicates a dominant reach. Engagement. A 2.54% rate is more than double the median, showing high audience interaction. Hit-rate. Only 16.7% of posts beat double the account average, suggesting inconsistent performance among top-performing content. Trajectory. The follower count dropped by 0.7% over the last 50 days, reflecting a downward trend in growth.

Strengths

  • + Verified account with 31.7M followers
  • + 2.54% engagement rate beats the 0.93% tracked median
  • + Above the 10K threshold where sponsorship deals become viable

Opportunities

  • ~ Only 16.7% of recent posts clear 2x the account average, a low hit-rate
  • ~ Sparse cadence of about 1.1 posts a week limits fresh reach
  • ~ Low consistency score (22/100), posting rhythm is erratic

Summary

This analysis of @sidmalhotra reveals a mega Instagram presence with 31,670,177 followers. The account demonstrates an engagement rate of 2.54%, averaging 803.2K likes per post across 12 analyzed posts. The account holds verified status.

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Frequently Asked Questions About @sidmalhotra

How many followers does @sidmalhotra have on Instagram?

@sidmalhotra has 31,670,177 followers on Instagram, placing them in the mega creator tier.

What is @sidmalhotra's Instagram engagement rate?

@sidmalhotra has an engagement rate of 2.54% based on 12 recent posts, averaging 803.2K likes per post.

How much does @sidmalhotra earn on Instagram?

Based on industry benchmarks, @sidmalhotra's estimated sponsorship value is $158,351 - $380,042 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.

How many posts has @sidmalhotra published on Instagram?

@sidmalhotra has published 1,284 posts on Instagram.

What is @sidmalhotra's most-liked recent post?

Of the 12 recent posts analyzed, the top post received 4,167,299 likes and 15,007 comments.

How often does @sidmalhotra post on Instagram?

@sidmalhotra posts approximately 1.1 times per week, with an average gap of 171.4 hours between posts. Peak posting days are Saturday, Wednesday, Sunday.

How does @sidmalhotra compare to other Instagram creators?

@sidmalhotra sits in the Mega creator tier alongside accounts like @kartikaaryan, @varundvn, @sonamkapoor.

Is @sidmalhotra verified on Instagram?

Yes, @sidmalhotra is a verified Instagram account.

About This Analysis: This analysis is based on a snapshot of @sidmalhotra's Instagram profile and 12 recent posts.

Data collected and analyzed by IGDataHub | Analysis date: Jun 19, 2026