131.7M
Followers
503
Following
1.5K
Posts
1.68%
Engagement Rate
Account Overview
Profile summary and post performance
This verified athlete profile ranks at number 32 out of 1620 creators we track. The account holds 131.7M followers, which is 182.9 times the median follower count for our tracked creators. With 1482 total posts and a verified status, this creator operates as a major figure in the sports space. The engagement rate of 1.68% sits well above the 0.93% median. The following report details specific audience interactions and content performance metrics.
Account Info
| Account Size | Mega |
| Followers | 131,658,429 |
| Following | 503 |
| Posts | 1,482 |
| Verified | Yes |
| Business Account | Yes |
| Category | Athlete |
Post Performance
| Posts Analyzed | 12 |
| Avg Likes per Post | 2,201,271 |
| Avg Comments per Post | 15,896 |
| Videos | 2 |
| Photos | 10 |
| Engagement Rate | 1.68% |
Engagement Analysis
Based on 12 recent posts
Platform Context
@k.mbappe ranks 277 out of 774 for engagement rate because its 1.68% rate sits well above the tracked median of 0.93%. This performance means the account generates more interaction per follower than most creators in the database. The creator maintains a competitive position within the top third of the analyzed group.
The engagement rate of 1.68% beats the 0.93% median, placing the account in the top half of its peer group. This indicates that followers interact with content more than typical accounts of this size. Photos earn higher average likes than videos, proving the audience rewards static imagery for visual impact. While total interaction is high, the reach lacks consistency because no recent posts exceeded double or five times the account average. This lack of variance suggests a stable but predictable reach rather than unpredictable spikes. The high like count versus lower comment volume defines this as a tap-and-scroll audience.
2.2M
Avg Likes/Post
15.9K
Avg Comments/Post
26.4M
Total Likes
190.8K
Total Comments
Engagement Rate
Compared to Mega tier benchmarks
1.68%
(Likes + Comments) / Followers per post
Video vs Photo Engagement
1.1M
Avg Likes on Videos (2)
2.4M
Avg Likes on Photos (10)
Per-Post Engagement Trend
Engagement (likes + comments) for each of @k.mbappe's tracked recent posts, in upload order. Hover any point for the exact value.
Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.
Best-Performing Post, Decomposed
What @k.mbappe's single biggest post had going for it — the patterns worth replicating.
4,130,567 likes · 44,196 comments
1.9× @k.mbappe's average post · 1.7× the median post.
"Toujours important de commencer par une victoire. Le chemin sera long mais nous sommes prêts. 🇫🇷🙏🏽💪🏽"
100 characters
Photo
Format
Tuesday
Day Posted
22:00 UTC
Hour Posted
Content Analysis
Hashtags, keywords, captions, and top posts
The standout post achieved 4.1 million likes and a high comment ratio to signal strong audience interaction. This performance was 1.7 times higher than the median engagement for this account. Long captions exceeding 100 characters drive the best results with an average of 2.5 million likes. Medium length captions perform poorly at only 1.8 million likes, suggesting that detailed copy builds better connection. The creator maintains a steady presence by posting three times per week. This account has 131.7 million followers and averages 2.2 million likes per post.
Top Keywords
Caption Analysis
| Avg Caption Length | 100 chars |
| Posting Frequency | 3.0 posts/week |
Content Mix
2
Videos / Reels
10
Photos
Top Performing Posts
Toujours important de commencer par une victoire. Le chemin sera long mais nous sommes prêts. 🇫🇷🙏🏽💪🏽
Pas de meilleur cadeau qu’une qualification pour fêter ma 100e sélection avec notre sélection. Nous sommes sur le bon c…
Nous sommes enfin arrivés sur le sol américain, l’aventure peut véritablement commencer. 🇫🇷🙏🏽 @equipedefrance
58 buts. 👑 Une grande fierté de pouvoir devenir le meilleur buteur de l’histoire de notre sélection, un pays qui a vu p…
3/3… 🇫🇷🙏🏽 Le boulot a été fait correctement, place à la récupération et à une nouvelle compétition qui commence.
Top Posts
Highest-liked recent posts from @k.mbappe
| # | Caption | Likes | Comments | Link |
|---|---|---|---|---|
| 1 |
Toujours important de commencer par une victoire. Le chemin sera long mais nous…
|
4.1M | 44.2K | view |
| 2 |
Pas de meilleur cadeau qu’une qualification pour fêter ma 100e sélection avec n…
|
3.3M | 32.5K | view |
| 3 |
Director Kylian 😉
Watch the film on @nike 🎬
|
2.7M | 8.5K | view |
| 4 |
Nous sommes enfin arrivés sur le sol américain, l’aventure peut véritablement c…
|
2.5M | 13.0K | view |
| 5 |
Demain, c’est parti !!!! 🇫🇷💪🏽
|
2.5M | 25.8K | view |
| 6 |
La grande aventure commence. 💫🇫🇷
|
2.4M | 21.1K | view |
| 7 |
doucement mais sûrement…☝🏽🇫🇷
|
2.2M | 8.2K | view |
| 8 |
58 buts. 👑
Une grande fierté de pouvoir devenir le meilleur buteur de l’histoir…
|
2.1M | 12.6K | view |
| 9 |
3/3… 🇫🇷🙏🏽
Le boulot a été fait correctement, place à la récupération et à une n…
|
1.7M | 10.2K | view |
Posting Patterns & Optimal Timing
When @k.mbappe posts on Instagram
The creator maintains a steady grind with three posts per week. This frequency places them in the top 2 percent of creators by volume compared to the median. While the post count is high, the consistency score of 33 indicates an erratic rhythm with irregular gaps between uploads. Content lands most frequently on Monday and Tuesday, with the peak upload window occurring at 18:00 UTC. A marketer should expect frequent new material but must plan around unpredictable gaps in the schedule rather than a clockwork cycle.
3.0
Posts / week
61.4h
Avg gap between posts
Monday, Tuesday, Friday
Peak posting days
18:00, 21:00, 7:00 UTC
Peak posting hours
Posting Activity by Hour (UTC)
How often @k.mbappe publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.
0
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
Hour of day (UTC) — 0 is midnight, 12 is noon
The account posts about 3.0 times per week with peak activity on Monday and Tuesday. The busiest hour for posting is 18:00 UTC.
Most Common Words
Frequent caption words across @k.mbappe's recent posts (excludes stopwords)
Best Day of the Week to Post
@k.mbappe's engagement broken down by day of the week
| Day | Posts | Avg Engagement | Total Engagement |
|---|---|---|---|
| Monday | 3 | 1,539,555 | 4,618,665 |
| Tuesday | 3 | 3,238,702 | 9,716,105 |
| Wednesday | 2 | 2,330,754 | 4,661,509 |
| Friday | 2 | 2,078,438 | 4,156,875 |
| Saturday | 1 | 2,664,497 | 2,664,497 |
| Sunday | 1 | 788,352 | 788,352 |
Posting Consistency & Streaks
How steadily @k.mbappe maintains output
3
Longest streak (days)
33/100
Consistency score
Inverse of posting-gap variance
39.1%
Active days
Posted at least once
61.4h
Avg gap
Between posts
Caption Length & Performance
How @k.mbappe's caption length correlates with engagement
100.0%
Posts with Caption
100
Avg Caption Chars
100
Median Chars
360
Longest Caption
| Caption Length | Posts | Avg Engagement |
|---|---|---|
| Short (<40 chars) | 4 | 2.0M |
| Medium (40-100) | 2 | 1.8M |
| Long (100+) | 6 | 2.5M |
The audience rewards long captions with 2.5M average engagement. These perform better than medium captions which get 1.8M average engagement.
Who This Audience Is
What @k.mbappe's reach and engagement mean for a brand.
The follower count ranks this creator as an elite tier profile with a reach nearly two hundred times the typical tracked creator. This scale suggests a global reach that transcends niche communities. The verified athlete status confirms the audience is composed of sports fans and general public followers rather than a localized interest group. Engagement rates are nearly double the median, meaning brand messages land harder here than on average for accounts at this scale. High engagement relative to such a large follower base indicates high visibility and impact. This audience fits the sports and apparel category.
Compare & Discover Similar Creators
Stack @k.mbappe against any other Instagram creator we track, or jump to similar accounts.
Compare @k.mbappe to another creator
Get a side-by-side stats breakdown.
Creators in the same tier as @k.mbappe
Estimated Earnings
Revenue estimates based on follower count and engagement
The primary revenue stream for @k.mbappe is brand partnerships and sponsored content. A single post carries an estimated value between $658.3K and $1.6M. Because this account ranks 32nd among 1,620 peers, it commands a premium price based on its high rank relative to the median. The engagement rate of 1.68% exceeds the 0.93% median, suggesting the audience is active enough to justify the top end of the quoted range. These are modelled estimates from public metrics, not disclosed earnings.
Sponsorship Value (Est. Per Post)
Based on 131.7M followers (Mega)
$658,292 – $1,579,901
Industry rate for mega Instagram creators
Key Insights & Takeaways
Key Takeaways
Strengths
- + Verified account with 131.7M followers
- + 1.68% engagement rate beats the 0.93% tracked median
- + Active cadence of about 3.0 posts a week
- + Above the 10K threshold where sponsorship deals become viable
Opportunities
- ~ Low consistency score (33/100), posting rhythm is erratic
Summary
This analysis of @k.mbappe reveals a mega Instagram presence with 131,658,429 followers. The account demonstrates an engagement rate of 1.68%, averaging 2.2M likes per post across 12 analyzed posts. The account holds verified status.
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Start SearchingFrequently Asked Questions About @k.mbappe
How many followers does @k.mbappe have on Instagram?
@k.mbappe has 131,658,429 followers on Instagram, placing them in the mega creator tier.
What is @k.mbappe's Instagram engagement rate?
@k.mbappe has an engagement rate of 1.68% based on 12 recent posts, averaging 2.2M likes per post.
How much does @k.mbappe earn on Instagram?
Based on industry benchmarks, @k.mbappe's estimated sponsorship value is $658,292 - $1,579,901 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.
How many posts has @k.mbappe published on Instagram?
@k.mbappe has published 1,482 posts on Instagram.
What is @k.mbappe's most-liked recent post?
Of the 12 recent posts analyzed, the top post received 4,130,567 likes and 44,196 comments.
How often does @k.mbappe post on Instagram?
@k.mbappe posts approximately 3.0 times per week, with an average gap of 61.4 hours between posts. Peak posting days are Monday, Tuesday, Friday.
How does @k.mbappe compare to other Instagram creators?
@k.mbappe sits in the Mega creator tier alongside accounts like @neymarjr, @karimbenzema, @jlo.
Is @k.mbappe verified on Instagram?
Yes, @k.mbappe is a verified Instagram account.
About This Analysis: This analysis is based on a snapshot of @k.mbappe's Instagram profile and 12 recent posts.
Data collected and analyzed by IGDataHub | Analysis date: Jun 19, 2026