Hugo Gloss

Hugo Gloss

@hugogloss

See Instagram photos and videos from Hugo Gloss (@hugogloss)

22.0M

Followers

6.8K

Following

109.0K

Posts

0.07%

Engagement Rate

↑ +0.6% over 66d Mega tier Updated Jun 19, 2026

Account Overview

Profile summary and post performance

This creator ranks 279 out of 1606 tracked accounts and holds a following that is 30.1 times the median size. As a verified Artist with over 109,000 total posts, this profile operates as a high volume mega account. The engagement rate of 0.07% falls below the 0.93% median for its peers. The rest of this report explores specific audience interaction patterns and content performance metrics.

Account Info

Account Size Mega
Followers 22,000,000
Following 6,801
Posts 109,000
Verified Yes
Business Account Yes
Category Artist

Post Performance

Posts Analyzed 12
Avg Likes per Post 14,566
Avg Comments per Post 118
Videos 5
Photos 7
Engagement Rate 0.07%

Follower Growth Over Time

How @hugogloss's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.

+136.0K

Net Change

+0.6%

% Change

+2.1K

Avg / Day

66

Days Tracked

14

Data Points

Tracked between May 7, 2026 (21,700,000 followers) and Jul 12, 2026 (21,835,968 followers).

The account grew from 21.7M to 22.0M followers over 50 days. The trend is upward as it gained about 300.0K followers.

What the trajectory means

@hugogloss gained 300.0K followers over the tracked period. This upward trajectory makes the account worth getting in on early as it gains momentum. The steady pace of 6.0K new followers per day provides a predictable schedule for campaign planning.

Engagement Analysis

Based on 12 recent posts

Platform Context

@hugogloss ranks 739 of 777 in engagement because its rate sits below the tracked median. This low performance means it generates very little interaction per follower compared to the average creator. The account performs poorly relative to the broader Instagram community.

The engagement rate of 0.07 percent falls well below the 0.93 percent median and ranks 739 out of 777, indicating a passive audience that interacts less than usual. While the account garners high like counts, the low comment volume suggests these interactions are primarily reflexive rather than conversational. The data shows a clear preference for video content as the audience rewards motion over still images. Video posts earn more than ten times the likes of photos on average. This disparity reveals that visual movement drives higher surface engagement even if it does not spark deep discussion. Reliability of reach is low because only 8.3 percent of recent posts beat twice the account average and another 8.3 percent surpassed five times the average. These figures suggest that growth depends on rare spikes rather than consistent organic momentum. The majority of content performs at a baseline level without frequenter breakout success. This is a tap-and-scroll audience.

14.6K

Avg Likes/Post

118

Avg Comments/Post

174.8K

Total Likes

1.4K

Total Comments

Engagement Rate

Compared to Mega tier benchmarks

Below Average for Mega

0.07%

(Likes + Comments) / Followers per post

Video vs Photo Engagement

31.0K

Avg Likes on Videos (5)

2.9K

Avg Likes on Photos (7)

Per-Post Engagement Trend

Engagement (likes + comments) for each of @hugogloss's tracked recent posts, in upload order. Hover any point for the exact value.

Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.

Best-Performing Post, Decomposed

What @hugogloss's single biggest post had going for it — the patterns worth replicating.

Top post by @hugogloss

82,523 likes · 266 comments

5.6× @hugogloss's average post · 8.1× the median post.

"Essa lua de mel tem que ser no Brasil, hein? Kkkk Estamos no evento de “Homem-Aranha: Um Novo Dia”, que acontece em Amsterdam. Em bate-papo com @pedrohosken, da equipe do Hugo Gloss, Tom Holland e Zendaya revelaram do que mais sentem saudades do Brasil. O astro relembrou um momen"

469 characters

Video

Format

Wednesday

Day Posted

19:00 UTC

Hour Posted

621.5K

Views

Content Analysis

Hashtags, keywords, captions, and top posts

The top post achieved 82.5K likes, which is a multiplier of over eight compared to the median engagement on this account. This specific post maintained a high like-to-comment ratio, suggesting it resonated broadly with a wide audience rather than just a small niche group. While average engagement remains modest relative to the total follower count, the high posting frequency suggests a strategy built on consistent presence. You should aim for steady volume to maintain visibility within this large community. The use of specific hashtags like #lollapaloozabrasil and #homemaranhaumnovodia acts as a clear signal for trending topics and pop culture interests. Posting ten times a week indicates the account prioritizes staying relevant through frequent updates. Use these recurring tags to anchor your content in recognizable cultural moments. This account currently reaches 22 million followers.

Top Hashtags

#elle (1) #legalmenteloira (1) #lollapaloozabrasil (1) #strangerthings (1) #homemaranhaumnovodia (1)

Top Keywords

como (8) para (7) nesta (7) feira (7) mais (6) estreia (5) deixou (5) link (5) destaque (5) news (5) novo (4) brasil (4) sobre (4) clicando (4) quinta (4) teresa (4) governo (4) senado (4) primeira (3) nova (3) julho (3) ainda (3) aranha (3) zendaya (3) estrela (3) revelou (3) explicou (3) pela (3) leia (3) instagram (3)

Caption Analysis

Avg Caption Length 535 chars
Posting Frequency 10.6 posts/week

Content Mix

5

Videos / Reels

7

Photos

Top Performing Posts

Post thumbnail

Essa lua de mel tem que ser no Brasil, hein? Kkkk Estamos no evento de “Homem-Aranha: Um Novo Dia”, que acontece em Ams…

82.5K likes 266 comments 621.5K views Video
View
Post thumbnail

SHE DID IT AGAIN! Zendaya sempre dá o nome quando o assunto é look em première! Seguindo a temática #HomemAranhaUmNovoD…

25.2K likes 153 comments 88.1K views Video
View
Post thumbnail

Foi amor à primeira audição! 💕 Direto da estreia mundial de #Elle, Reese Witherspoon me contou o que mais chamou sua at…

22.8K likes 155 comments 281.3K views Video
View
Post thumbnail

Attenzione! 🇮🇹 Grazi Massafera e Sofia estão aproveitando muito as férias pela Itália! Mãe e filha posaram como uma obr…

16.4K likes 66 comments
View
Post thumbnail

Eles colocam qualquer um para dançar como um profissional! Após fazer história no #LollapaloozaBrasil, o @riize_officia…

14.1K likes 171 comments 71.0K views Video
View
Post thumbnail

Nossos pais! Espiem só a beleza de Tom Holland e Zendaya no tapete vermelho da divulgação de “Homem-Aranha: Um Novo Dia…

10.1K likes 41 comments 40.2K views Video
View
Post thumbnail

Michelle Bolsonaro se pronunciou após a resposta de Flávio Bolsonaro. Em uma nova publicação, nesta quinta-feira (25), …

1.4K likes 495 comments
View
Post thumbnail

O presidente Lula anunciou, nesta quinta-feira (25), a senadora Teresa Leitão (PT-PE) como a nova líder do governo no S…

850 likes 24 comments
View
Post thumbnail

Lionel Richie precisou interromper o show de estreia da turnê “Sing a Song All Night Long”, após passar mal, nesta quar…

709 likes 25 comments
View

Top Posts

Highest-liked recent posts from @hugogloss

# Caption Likes Comments Link
1
Essa lua de mel tem que ser no Brasil, hein? Kkkk Estamos no evento de “Homem-A…
82.5K 266 view
2
SHE DID IT AGAIN! Zendaya sempre dá o nome quando o assunto é look em première!…
25.2K 153 view
3
Foi amor à primeira audição! 💕 Direto da estreia mundial de #Elle, Reese Wither…
22.8K 155 view
4
Attenzione! 🇮🇹 Grazi Massafera e Sofia estão aproveitando muito as férias pela …
16.4K 66 view
5
Eles colocam qualquer um para dançar como um profissional! Após fazer história …
14.1K 171 view
6
Nossos pais! Espiem só a beleza de Tom Holland e Zendaya no tapete vermelho da …
10.1K 41 view
7
Michelle Bolsonaro se pronunciou após a resposta de Flávio Bolsonaro. Em uma no…
1.4K 495 view
8
O presidente Lula anunciou, nesta quinta-feira (25), a senadora Teresa Leitão (…
850 24 view
9
Lionel Richie precisou interromper o show de estreia da turnê “Sing a Song All …
709 25 view

Posting Patterns & Optimal Timing

When @hugogloss posts on Instagram

The creator maintains a steady grind with a high volume of content. They post about 10.6 times per week which far exceeds the median rate of 1.1 posts per week. This frequency places them at rank 279 out of 1606 in terms of posting volume among their peers. A consistency score of 0 indicates a lack of predictable intervals between uploads. The content appears in bursts rather than on a clockwork schedule. They often post on Wednesday and Thursday. New content typically lands during the 17:00 UTC window. Marketers can expect frequent updates but should not rely on a specific daily routine for timing. Because the volume is so high, the account provides constant visibility despite the irregular gaps between posts. You can plan campaigns knowing there is almost always fresh content available to anchor your tie-in. The sheer frequency makes them a reliable source of impressions regardless of the erratic spacing.

10.6

Posts / week

17.3h

Avg gap between posts

Thursday, Wednesday, Tuesday

Peak posting days

17:00, 15:00, 16:00 UTC

Peak posting hours

Posting Activity by Hour (UTC)

Night (10pm-5am) Morning Afternoon Evening Peak hour

How often @hugogloss publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.

0

1

1

2

3

4

5

6

7

8

9

10

11

12

13

14

3

15

2

16

4

17

18

1

19

20

21

1

22

23

Hour of day (UTC) — 0 is midnight, 12 is noon

Reading this chart: Taller bars are hours when @hugogloss publishes more often. Their busiest hours are 17:00, 15:00, 16:00 UTC — highlighted with bold pink bars. Times are in UTC; subtract 5h for US Eastern, 8h for US Pacific, or add 1h for UK BST. Empty hours don't necessarily mean a bad time to post; they're simply hours @hugogloss hasn't been active in our tracked sample.

This account posts about 10.6 times per week with the best results on Wednesday and Thursday. The most active hour is 17:00 UTC.

Most Common Words

Frequent caption words across @hugogloss's recent posts (excludes stopwords)

como (8) para (7) nesta (7) feira (7) mais (6) estreia (5) deixou (5) link (5) destaque (5) news (5) novo (4) brasil (4) sobre (4) clicando (4) quinta (4) teresa (4) governo (4) senado (4) primeira (3) nova (3) julho (3) ainda (3) aranha (3) zendaya (3) estrela (3) revelou (3) explicou (3) pela (3) leia (3) instagram (3)

Best Day of the Week to Post

@hugogloss's engagement broken down by day of the week

Day Posts Avg Engagement Total Engagement
Tuesday 1 14,237 14,237
Wednesday 2 52,894 105,789
Thursday 9 6,242 56,176

Posting Consistency & Streaks

How steadily @hugogloss maintains output

3

Longest streak (days)

0/100

Consistency score

Inverse of posting-gap variance

50.4%

Active days

Posted at least once

17.3h

Avg gap

Between posts

Caption Length & Performance

How @hugogloss's caption length correlates with engagement

100.0%

Posts with Caption

535

Avg Caption Chars

469

Median Chars

1464

Longest Caption

Caption Length Posts Avg Engagement
Long (100+) 12 14.7K

The audience rewards the shortest captions the most. Engagement peaks at the minimum character count.

Who This Audience Is

What @hugogloss's reach and engagement mean for a brand.

The audience size ranks in the top tier of tracked creators with a count over thirty times the median average. This scale indicates a broad reach that extends well beyond niche circles into mainstream visibility. The verified status and artist classification confirm an established professional presence in the creative space. Engagement rates are notably low compared to the median, suggesting a message lands much softer than typical benchmarks for this platform. While the follower count is high, the interaction frequency remains minimal relative to the total reach. This disconnect between scale and active engagement means the audience functions more as a passive viewing base than an active community. The profile fits the music and entertainment category where sheer volume of impressions matters more than high per-post interaction rates.

Compare & Discover Similar Creators

Stack @hugogloss against any other Instagram creator we track, or jump to similar accounts.

Compare @hugogloss to another creator

Get a side-by-side stats breakdown.

@hugogloss vs

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Estimated Earnings

Revenue estimates based on follower count and engagement

@hugogloss commands high fees from their large reach on the primary feed. The quoted band of $110,000 to $264,000 reflects a premium for their top 30% rank among peers. This ranking places them well above the median to command a higher price point than typical creators. However, the engagement rate of 0.07% falls far below the 0.93% average. Such low interaction suggests that while reach is high, the audience is passive. A brand must decide if the sheer scale of the follower count justifies the cost despite the lack of active engagement. These are modelled estimates from public metrics, not disclosed earnings.

Sponsorship Value (Est. Per Post)

Based on 22.0M followers (Mega)

$110,000 – $264,000

Industry rate for mega Instagram creators

Disclaimer: These are rough estimates based on publicly available industry benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. Instagram sponsored post rates fluctuate and are not guaranteed.

Key Insights & Takeaways

Key Takeaways

Reach. Ranking 279 out of 1,606 means the account holds a large audience that is 30.1 times larger than the median creator. Engagement. The 0.07% rate falls well below the 0.93% median, indicating a struggle to spark active participation from the large follower base. Hit-rate. Only 8.3% of posts exceed double the average engagement, suggesting most content fails to break through as a standout success. Trajectory. Growing by 1.4% over the last 50 days shows a steady upward trend in total followers.

Strengths

  • + Verified account with 22.0M followers
  • + Active cadence of about 10.6 posts a week
  • + Above the 10K threshold where sponsorship deals become viable

Opportunities

  • ~ 0.07% engagement rate trails the 0.93% median, the clearest area to improve
  • ~ Only 8.3% of recent posts clear 2x the account average, a low hit-rate

Summary

This analysis of @hugogloss reveals a mega Instagram presence with 22,000,000 followers. The account demonstrates an engagement rate of 0.07%, averaging 14.6K likes per post across 12 analyzed posts. The account holds verified status.

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Frequently Asked Questions About @hugogloss

How many followers does @hugogloss have on Instagram?

@hugogloss has 22,000,000 followers on Instagram, placing them in the mega creator tier.

What is @hugogloss's Instagram engagement rate?

@hugogloss has an engagement rate of 0.07% based on 12 recent posts, averaging 14.6K likes per post.

How much does @hugogloss earn on Instagram?

Based on industry benchmarks, @hugogloss's estimated sponsorship value is $110,000 - $264,000 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.

How many posts has @hugogloss published on Instagram?

@hugogloss has published 109,000 posts on Instagram.

What is @hugogloss's most-liked recent post?

Of the 12 recent posts analyzed, the top post received 82,523 likes and 266 comments.

How often does @hugogloss post on Instagram?

@hugogloss posts approximately 10.6 times per week, with an average gap of 17.3 hours between posts. Peak posting days are Thursday, Wednesday, Tuesday.

How does @hugogloss compare to other Instagram creators?

@hugogloss sits in the Mega creator tier alongside accounts like @brunamarquezine, @gururandhawa, @zefelipe.

Is @hugogloss verified on Instagram?

Yes, @hugogloss is a verified Instagram account.

About This Analysis: This analysis is based on a snapshot of @hugogloss's Instagram profile and 12 recent posts.

Data collected and analyzed by IGDataHub | Analysis date: Jun 19, 2026