Rachel Brathen
self-care. herbalism. gardening. yoga. homesteading. motherhood. ❤️🌾 [email protected] @fromtheheartpodcast / @ala_farms / @yogagirlofficial
1.8M
Followers
3.2K
Following
8.8K
Posts
2.1%
Engagement Rate
Account Overview
Profile summary and post performance
This creator ranks 642 out of 1606 tracked accounts and holds a follower count that is 2.5 times larger than the median size. Her verified status as a public figure with over eight thousand posts establishes her as an established mega account. The engagement rate of 2.1% sits well above the 0.93% median for creators in this group. You can find specific audience interactions and content performance metrics in the following report.
Account Info
| Account Size | Mega |
| Followers | 1,845,028 |
| Following | 3,218 |
| Posts | 8,758 |
| Verified | Yes |
| Category | Public figure |
Post Performance
| Posts Analyzed | 12 |
| Avg Likes per Post | 38,131 |
| Avg Comments per Post | 685 |
| Videos | 8 |
| Photos | 4 |
| Engagement Rate | 2.1% |
Follower Growth Over Time
How @yoga_girl's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.
+43.9K
Net Change
+2.4%
% Change
+619
Avg / Day
71
Days Tracked
16
Data Points
Tracked between May 6, 2026 (1,800,000 followers) and Jul 16, 2026 (1,843,947 followers).
The account grew by 45,000 followers over 51 days. The trend remains upward with an average of 883 new followers daily.
What the trajectory means
The account gained approximately 45,000 followers over the tracking period. This upward trend identifies @yoga_girl as a rising profile worth approaching early. The steady daily pace of 883 new followers allows for stable campaign planning.
Engagement Analysis
Based on 12 recent posts
Platform Context
@yoga_girl ranks 248 out of 778 based on an engagement rate that sits well above the tracked median. This performance means her followers interact with her content more frequently than most creators in the dataset. Her rate exceeds the average by more than double.
The engagement rate of 2.1% beats the 0.93% median and places the account in the top quartile of its peer group. This indicates a highly responsive audience compared to typical benchmarks. While likes show passive approval, the average of 685 comments per post proves a deeper level of interaction. Video content earns much higher rewards than photos with an average of 52.3K likes versus 9.8K. The data confirms that followers prefer moving imagery for their primary consumption. Reach is inconsistent and relies on occasional peaks rather than steady growth. Only 16.7% of posts doubled the average engagement, while a small fraction of 8.3% hit the fivefold mark. This suggests most content performs steadily but only a few pieces break into the wider algorithm. The core audience remains highly engaged with the content they choose to watch. This is an active audience.
38.1K
Avg Likes/Post
685
Avg Comments/Post
457.6K
Total Likes
8.2K
Total Comments
Engagement Rate
Compared to Mega tier benchmarks
2.10%
(Likes + Comments) / Followers per post
Video vs Photo Engagement
52.3K
Avg Likes on Videos (8)
9.8K
Avg Likes on Photos (4)
Per-Post Engagement Trend
Engagement (likes + comments) for each of @yoga_girl's tracked recent posts, in upload order. Hover any point for the exact value.
Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.
Best-Performing Post, Decomposed
What @yoga_girl's single biggest post had going for it — the patterns worth replicating.
273,856 likes · 1,366 comments
7.1× @yoga_girl's average post · 29.2× the median post.
"The days are long, but the years are short. As a stay at home mom who tries to work from home (emphasis on *tries*) I often find myself getting stuck in the rut of doing the same thing every day. Whenever I’m having a hard day, or when I feel frustrated with the mess of it all, "
2189 characters
Video
Format
Tuesday
Day Posted
20:00 UTC
Hour Posted
1.4M
Views
Content Analysis
Hashtags, keywords, captions, and top posts
The top post achieved 273.9K likes and outperformed the median engagement by a factor of 29.2. This high like to comment ratio suggests the content resonates deeply with a broad audience even if it does not spark intense conversation. Long captions exceeding 100 words drive the highest engagement at 41.7K average likes. In contrast, medium length captions perform poorly with only 6.8K likes. Write long form copy to build connection rather than short snippets. The hashtags #motherhood, #homestead, #gardening, #farm, and #family signal a clear niche for the audience. Posting frequency is low at roughly once every ten days. This slow cadence suggests quality and depth matter more than volume for this specific reach. @yoga_girl has 1.8M followers.
Top Hashtags
Top Keywords
Caption Analysis
| Avg Caption Length | 898 chars |
| Posting Frequency | 0.1 posts/week |
Content Mix
8
Videos / Reels
4
Photos
Top Performing Posts
The days are long, but the years are short. As a stay at home mom who tries to work from home (emphasis on *tries*) I …
My heart!!!🥹😭🥹😭🥹 A little later that same evening she said; “I never knew I was so powerful! Maybe now all my other wi…
A Matriarchy is not about putting women above men - it’s about centering our children. When our children are well, soci…
I’m married to a 40-year old!!! Is this middle age?? Is it? @dennisfromsalad calls it thirty-ten😆 Celebrating by surp…
Have officially reached the age where one single night of partying (actually it wasn’t even a night!?? We were home by …
I had the honor of facilitating what will now be called The Girls Circle (Tjejcirkeln) for Lea and her four best friend…
Tending to bees has become a true highlight of my life. Sharing it with my little ones makes it even more special🧡 It…
isn’t it wonderful and strange and curious how the world is full of beauty, still.
Out of all the little pieces of advice about growing food I could share here there is only one that saves me by the end…
Top Posts
Highest-liked recent posts from @yoga_girl
| # | Caption | Likes | Comments | Link |
|---|---|---|---|---|
| 1 |
The days are long, but the years are short.
As a stay at home mom who tries to…
|
273.9K | 1.4K | view |
| 2 |
My heart!!!🥹😭🥹😭🥹
A little later that same evening she said; “I never knew I wa…
|
107.4K | 4.2K | view |
| 3 |
A Matriarchy is not about putting women above men - it’s about centering our ch…
|
16.0K | 665 | view |
| 4 |
I’m married to a 40-year old!!! Is this middle age?? Is it? @dennisfromsalad ca…
|
12.9K | 91 | view |
| 5 |
Have officially reached the age where one single night of partying (actually it…
|
10.2K | 597 | view |
| 6 |
I had the honor of facilitating what will now be called The Girls Circle (Tjejc…
|
9.2K | 215 | view |
| 7 |
Tending to bees has become a true highlight of my life. Sharing it with my litt…
|
7.0K | 91 | view |
| 8 |
isn’t it wonderful
and strange
and curious
how the world is full of beauty,
s…
|
6.8K | 38 | view |
| 9 |
Out of all the little pieces of advice about growing food I could share here th…
|
5.4K | 65 | view |
Posting Patterns & Optimal Timing
When @yoga_girl posts on Instagram
The account follows a sparse high-effort pace. This cadence falls well below the median of 1.1 posts per week and ranks 642 out of 1606 based on frequency alone. A consistency score of 0 indicates an erratic rhythm with no predictable pattern between uploads. The content appears in isolated bursts rather than a steady flow. Fresh content lands primarily on Tuesday and Thursday at 16:00 UTC. Because the creator posts so infrequently, a marketer cannot rely on a regular cycle for visibility. You should plan your campaign around these specific windows to catch the rare moments of new activity. There is no reliable daily presence to maintain consistent brand awareness. Each post represents a distinct opportunity rather than part of a continuous stream. Your strategy must account for long periods of silence between updates. Coordination with the creator is necessary to align your tie-in with their irregular schedule.
0.1
Posts / week
2807.8h
Avg gap between posts
Tuesday, Thursday, Sunday
Peak posting days
16:00, 19:00, 20:00 UTC
Peak posting hours
Posting Activity by Hour (UTC)
How often @yoga_girl publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.
0
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
Hour of day (UTC) — 0 is midnight, 12 is noon
This account posts most on Tuesday and Thursday at 16:00 UTC. The frequency is low with a rate of 0.1 posts per week.
Most Common Words
Frequent caption words across @yoga_girl's recent posts (excludes stopwords)
Best Day of the Week to Post
@yoga_girl's engagement broken down by day of the week
| Day | Posts | Avg Engagement | Total Engagement |
|---|---|---|---|
| Monday | 2 | 7,938 | 15,875 |
| Tuesday | 3 | 130,747 | 392,242 |
| Wednesday | 1 | 7,078 | 7,078 |
| Thursday | 3 | 7,109 | 21,328 |
| Friday | 1 | 13,015 | 13,015 |
| Sunday | 2 | 8,126 | 16,253 |
Posting Consistency & Streaks
How steadily @yoga_girl maintains output
1
Longest streak (days)
0/100
Consistency score
Inverse of posting-gap variance
0.9%
Active days
Posted at least once
2807.8h
Avg gap
Between posts
Caption Length & Performance
How @yoga_girl's caption length correlates with engagement
100.0%
Posts with Caption
898
Avg Caption Chars
589
Median Chars
2189
Longest Caption
| Caption Length | Posts | Avg Engagement |
|---|---|---|
| Medium (40-100) | 1 | 6.8K |
| Long (100+) | 11 | 41.7K |
The audience rewards long captions with 41.7K average engagement. Medium captions perform the worst at 6.8K.
Who This Audience Is
What @yoga_girl's reach and engagement mean for a brand.
The audience size is well above the median for tracked creators, indicating a reach that exceeds standard niche influencers. This scale combined with a verified public figure status suggests an established presence in the public eye rather than a micro-influencer circle. The engagement rate is more than double the median, meaning a brand message lands much harder here than on typical accounts of this size. While she follows a small number of accounts back, her reach remains broad and stable. High interaction rates relative to follower count suggest that the content resonates effectively with its viewers despite the larger scale. This audience fits the wellness and fitness category.
Compare & Discover Similar Creators
Stack @yoga_girl against any other Instagram creator we track, or jump to similar accounts.
Compare @yoga_girl to another creator
Get a side-by-side stats breakdown.
Creators in the same tier as @yoga_girl
Estimated Earnings
Revenue estimates based on follower count and engagement
The primary revenue stream for @yoga_girl stems from sponsored posts, where her follower count suggests a market value of $9.2K to $22.1K per post. Her ranking puts her well above the median, meaning she commands a premium over standard creators in her peer group. This high rank justifies a higher price point because of her established position in the niche. The 2.1% engagement rate is more than double the 0.93% median, confirming that her audience interacts with content at a much higher frequency than average. This active participation validates the upper end of the quoted range as a fair price for the reach provided. These are modelled estimates from public metrics, not disclosed earnings.
Sponsorship Value (Est. Per Post)
Based on 1.8M followers (Mega)
$9,225 – $22,140
Industry rate for mega Instagram creators
Key Insights & Takeaways
Key Takeaways
Strengths
- + Verified account with 1.8M followers
- + 2.1% engagement rate beats the 0.93% tracked median
- + Above the 10K threshold where sponsorship deals become viable
Opportunities
- ~ Only 16.7% of recent posts clear 2x the account average, a low hit-rate
- ~ Sparse cadence of about 0.1 posts a week limits fresh reach
Summary
This analysis of @yoga_girl reveals a mega Instagram presence with 1,845,028 followers. The account demonstrates an engagement rate of 2.10%, averaging 38.1K likes per post across 12 analyzed posts. The account holds verified status.
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Start SearchingFrequently Asked Questions About @yoga_girl
How many followers does @yoga_girl have on Instagram?
@yoga_girl has 1,845,028 followers on Instagram, placing them in the mega creator tier.
What is @yoga_girl's Instagram engagement rate?
@yoga_girl has an engagement rate of 2.10% based on 12 recent posts, averaging 38.1K likes per post.
How much does @yoga_girl earn on Instagram?
Based on industry benchmarks, @yoga_girl's estimated sponsorship value is $9,225 - $22,140 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.
How many posts has @yoga_girl published on Instagram?
@yoga_girl has published 8,758 posts on Instagram.
What is @yoga_girl's most-liked recent post?
Of the 12 recent posts analyzed, the top post received 273,856 likes and 1,366 comments.
How often does @yoga_girl post on Instagram?
@yoga_girl posts approximately 0.1 times per week, with an average gap of 2807.8 hours between posts. Peak posting days are Tuesday, Thursday, Sunday.
How does @yoga_girl compare to other Instagram creators?
@yoga_girl sits in the Mega creator tier alongside accounts like @mr_boris_becker, @ayselkhaledofficial, @ottolenghi.
Is @yoga_girl verified on Instagram?
Yes, @yoga_girl is a verified Instagram account.
About This Analysis: This analysis is based on a snapshot of @yoga_girl's Instagram profile and 12 recent posts.
Data collected and analyzed by IGDataHub | Analysis date: Jun 19, 2026