Loki the Wolfdog
A little brother forever. @howlcampfires cofounder
1.8M
Followers
566
Following
2.5K
Posts
6.24%
Engagement Rate
Account Overview
Profile summary and post performance
This account sits at rank 645 out of 1,606 tracked creators with a follower count that is 2.5 times the median size. As a verified Mega tier creator with over 2,500 posts, @loki maintains a high volume of content and an established presence. The engagement rate of 6.24% easily clears the 0.93% median benchmark for this group. This performance suggests a highly active and loyal audience. The following report breaks down the specific audience demographics and peak interaction periods to help guide your campaign timing.
Account Info
| Account Size | Mega |
| Followers | 1,812,994 |
| Following | 566 |
| Posts | 2,513 |
| Verified | Yes |
| Business Account | Yes |
Post Performance
| Posts Analyzed | 12 |
| Avg Likes per Post | 112,016 |
| Avg Comments per Post | 1,116 |
| Videos | 10 |
| Photos | 2 |
| Engagement Rate | 6.24% |
Follower Growth Over Time
How @loki's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.
+17.2K
Net Change
+1.0%
% Change
+243
Avg / Day
71
Days Tracked
16
Data Points
Tracked between May 6, 2026 (1,800,000 followers) and Jul 17, 2026 (1,817,239 followers).
The account grew by 13,000 followers over 51 days. The count rose from 1.8M to 1.8M with an upward trend.
What the trajectory means
The account grew by 13,000 followers over the tracked period. This steady daily pace of 255 new followers indicates a rising profile worth getting in on early. The consistent upward trajectory makes this a stable opportunity for brand placement.
Engagement Analysis
Based on 12 recent posts
Platform Context
The @loki account ranks 69 out of 778 for its 6.24% engagement rate. This performance sits well above the tracked median of 0.93%. Such high activity means the audience interacts with content at a much higher frequency than average peers.
The engagement rate of 6.24% beats the 0.93% median and ranks 69 out of 778 accounts. This audience reacts far more than typical users. While likes provide a baseline of approval, the comment volume indicates active participation in the conversation. Video content earns much higher rewards than photos, with over six times more engagement on the moving clips. This disparity proves the audience favors dynamic content over static imagery. Reliability metrics suggest that growth is not solely driven by outliers. Only 8.3% of posts doubled the average and 8.3% quintupled it. These figures indicate a stable core of loyal followers rather than unpredictable spikes from random hits. The consistency across the majority of posts builds trust in the reach. This data describes an active audience.
112.0K
Avg Likes/Post
1.1K
Avg Comments/Post
1.3M
Total Likes
13.4K
Total Comments
Engagement Rate
Compared to Mega tier benchmarks
6.24%
(Likes + Comments) / Followers per post
Video vs Photo Engagement
130.3K
Avg Likes on Videos (10)
20.8K
Avg Likes on Photos (2)
Per-Post Engagement Trend
Engagement (likes + comments) for each of @loki's tracked recent posts, in upload order. Hover any point for the exact value.
Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.
Best-Performing Post, Decomposed
What @loki's single biggest post had going for it — the patterns worth replicating.
Content Analysis
Hashtags, keywords, captions, and top posts
The standout post outperformed the median engagement by a factor of 15.1. This high like to comment ratio suggests the content resonated widely with a broad audience rather than sparking deep niche debates. To replicate this success, focus on punchy hooks and brevity. Short captions under forty characters drive much higher engagement than long form copy. Longer posts performed poorly, indicating that the audience prefers quick consumption over dense reading. Use the specific hashtag set as your primary topic signal to reach the right people. A posting cadence of roughly once every five days maintains visibility without fatigue. This account maintains a steady and solid presence with consistent high volume engagement despite its infrequent posting schedule. The top post was shared on a Friday at 07:00 UTC.
Top Keywords
Caption Analysis
| Avg Caption Length | 393 chars |
| Posting Frequency | 0.2 posts/week |
Content Mix
10
Videos / Reels
2
Photos
Top Performing Posts
It’s a long one. I hope you have time to make it to the end. I hope it speaks to you.
Two years ago this morning, Raven passed. He didn’t hold onto whatever happened in his life before us, and despite how…
Raven was like an old bastard from biker gang on oxygen and still smoking. For some reason—which I could never figure …
This man’s words about his wife have been helping me. I hope you have time to listen.
We had the hardest start to the year. By the end of January, I thought Loki may pass soon. I started making preparation…
These are my favorite seconds of the day… in my favorite place on the planet, beside you. We have almost never been …
You were the Sam to my Frodo, the brightest light in my life. Happy Birthday, Bailey. I am your little brother forever…
Top Posts
Highest-liked recent posts from @loki
| # | Caption | Likes | Comments | Link |
|---|---|---|---|---|
| 1 |
THE USS POKI ⚓️
|
778.1K | 2.9K | view |
| 2 |
It’s a long one.
I hope you have time to make it to the end.
I hope it speaks …
|
200.1K | 5.0K | view |
| 3 |
Two years ago this morning, Raven passed.
He didn’t hold onto whatever happene…
|
68.4K | 1.4K | view |
| 4 |
Raven was like an old bastard from biker gang
on oxygen and still smoking.
For…
|
59.6K | 285 | view |
| 5 |
This man’s words about his wife have been helping me.
I hope you have time to …
|
56.6K | 1.1K | view |
| 6 |
We had the hardest start to the year. By the end of January, I thought Loki may…
|
50.7K | 1.2K | view |
| 7 |
These are my favorite seconds of the day…
in my favorite place on the planet,
…
|
42.1K | 406 | view |
| 8 |
Proud of these hard and precious days.
|
30.0K | 498 | view |
| 9 |
You were the Sam to my Frodo,
the brightest light in my life.
Happy Birthday, …
|
28.6K | 337 | view |
Posting Patterns & Optimal Timing
When @loki posts on Instagram
The account follows a sparse high-effort pace. This creator posts less than once every five posts compared to the median of 1.1 per week. Their low volume results in a lower rank relative to their follower count. A consistency score of zero indicates an erratic rhythm with no predictable pattern. Gaps between posts vary wildly, and the longest streak is only two days. Fresh content lands most often on Friday and Saturday. The busiest hour for new uploads is 07:00 UTC. Marketers should not expect a steady stream of content to align with a campaign. You must plan around these sporadic appearances rather than expecting regular daily placements. Because the posting gaps are unpredictable, a long-term placement strategy may fail if you rely on a fixed schedule. You need to coordinate specifically with the creator for any time-sensitive tie-ins.
0.2
Posts / week
838.4h
Avg gap between posts
Friday, Saturday, Thursday
Peak posting days
7:00, 15:00, 14:00 UTC
Peak posting hours
Posting Activity by Hour (UTC)
How often @loki publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.
0
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
Hour of day (UTC) — 0 is midnight, 12 is noon
The account posts most on Friday and Saturday at 07:00 UTC. The posting frequency is low at 0.2 times per week.
Most Common Words
Frequent caption words across @loki's recent posts (excludes stopwords)
Best Day of the Week to Post
@loki's engagement broken down by day of the week
| Day | Posts | Avg Engagement | Total Engagement |
|---|---|---|---|
| Tuesday | 1 | 28,928 | 28,928 |
| Thursday | 3 | 47,189 | 141,566 |
| Friday | 4 | 220,000 | 879,998 |
| Saturday | 3 | 92,193 | 276,578 |
| Sunday | 1 | 30,506 | 30,506 |
Posting Consistency & Streaks
How steadily @loki maintains output
2
Longest streak (days)
0/100
Consistency score
Inverse of posting-gap variance
3.1%
Active days
Posted at least once
838.4h
Avg gap
Between posts
Caption Length & Performance
How @loki's caption length correlates with engagement
100.0%
Posts with Caption
393
Avg Caption Chars
233
Median Chars
1596
Longest Caption
| Caption Length | Posts | Avg Engagement |
|---|---|---|
| Short (<40 chars) | 2 | 405.7K |
| Medium (40-100) | 2 | 131.4K |
| Long (100+) | 8 | 35.4K |
The audience rewards short captions with 405.7K average engagement. Long captions perform poorly at only 35.4K average engagement.
Who This Audience Is
What @loki's reach and engagement mean for a brand.
The audience size is large and sits well above the typical creator average. This scale indicates a broad reach that transcends niche circles. The verified status confirms established authority despite the lack of a specific category label. Engagement rates are high compared to the median, meaning brand messages land much harder here than on standard accounts. This gap between average engagement and the platform norm suggests the content resonates with a specific group rather than a passive mass. High interaction counts relative to follower volume provide a clearer path for conversion. The account fits best in the pet and animal care category.
Compare & Discover Similar Creators
Stack @loki against any other Instagram creator we track, or jump to similar accounts.
Compare @loki to another creator
Get a side-by-side stats breakdown.
Creators in the same tier as @loki
Estimated Earnings
Revenue estimates based on follower count and engagement
@loki generates revenue primarily through brand partnerships and sponsored content. A single post carries a market value between $9,100 and $21,800 based on their 1.8M followers. Their rank of 645 places them well above the median follower count of 730,000. This high ranking justifies a premium over standard rates for their audience size. The engagement rate of 6.24% far exceeds the 0.93% average. This active participation confirms that the upper end of the quote is a fair price for the reach provided. These are modelled estimates from public metrics, not disclosed earnings.
Sponsorship Value (Est. Per Post)
Based on 1.8M followers (Mega)
$9,065 – $21,756
Industry rate for mega Instagram creators
Key Insights & Takeaways
Key Takeaways
Strengths
- + Verified account with 1.8M followers
- + 6.24% engagement rate beats the 0.93% tracked median
- + Above the 10K threshold where sponsorship deals become viable
Opportunities
- ~ Only 8.3% of recent posts clear 2x the account average, a low hit-rate
- ~ Sparse cadence of about 0.2 posts a week limits fresh reach
Summary
This analysis of @loki reveals a mega Instagram presence with 1,812,994 followers. The account demonstrates an engagement rate of 6.24%, averaging 112.0K likes per post across 12 analyzed posts. The account holds verified status.
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Start SearchingFrequently Asked Questions About @loki
How many followers does @loki have on Instagram?
@loki has 1,812,994 followers on Instagram, placing them in the mega creator tier.
What is @loki's Instagram engagement rate?
@loki has an engagement rate of 6.24% based on 12 recent posts, averaging 112.0K likes per post.
How much does @loki earn on Instagram?
Based on industry benchmarks, @loki's estimated sponsorship value is $9,065 - $21,756 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.
How many posts has @loki published on Instagram?
@loki has published 2,513 posts on Instagram.
What is @loki's most-liked recent post?
Of the 12 recent posts analyzed, the top post received 778,131 likes and 2,855 comments.
How often does @loki post on Instagram?
@loki posts approximately 0.2 times per week, with an average gap of 838.4 hours between posts. Peak posting days are Friday, Saturday, Thursday.
How does @loki compare to other Instagram creators?
@loki sits in the Mega creator tier alongside accounts like @steve.lacy, @setupsai, @chico_lachowski.
Is @loki verified on Instagram?
Yes, @loki is a verified Instagram account.
About This Analysis: This analysis is based on a snapshot of @loki's Instagram profile and 12 recent posts.
Data collected and analyzed by IGDataHub | Analysis date: Jun 19, 2026