soy kim 소이김소이김소연

soy kim 소이김소이김소연

@soy_weird

actor, singer songwriter, band raspberry field 📇[email protected]

53.4K

Followers

560

Following

3.6K

Posts

0.6%

Engagement Rate

↓ -1.5% over 70d Mid-Tier tier Updated May 25, 2026

Account Overview

Profile summary and post performance

This creator ranks 1297 out of 1606 tracked accounts and holds a follower count that is less than the median size for the creators we monitor. The account is verified and maintains a catalog of 3576 posts without a specific category assigned to its profile. This high volume of content suggests a prolific presence as an actor and singer songwriter. The engagement rate falls below the median mark. The following report explores audience interaction patterns and growth trends across their recent content.

Account Info

Account Size Mid-Tier
Followers 53,372
Following 560
Posts 3,576
Verified Yes

Post Performance

Posts Analyzed 12
Avg Likes per Post 306
Avg Comments per Post 12
Videos 1
Photos 11
Engagement Rate 0.6%

Follower Growth Over Time

How @soy_weird's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.

-835

Net Change

-1.5%

% Change

-12

Avg / Day

70

Days Tracked

15

Data Points

Tracked between May 7, 2026 (54,100 followers) and Jul 17, 2026 (53,265 followers).

The account lost 728 followers over 51 days. The count dropped from 54.1K to 53.4K, which is a 1.3% decrease.

What the trajectory means

The account lost 728 followers over the tracked period. This downward trend marks the profile as a risk to time. The pace of 14 fewer followers per day allows for careful planning around the declining reach.

Engagement Analysis

Based on 12 recent posts

Platform Context

@soy_weird ranks 810 out of 1239 and falls below the median engagement rate. This creator earns less interaction per follower than more than half of the accounts in the dataset. The lower percentage indicates a smaller proportion of the audience interacts with their content compared to average performers.

The engagement rate of 0.6% falls below the 1.11% median and ranks 810 out of 1239, indicating this audience reacts less than usual. This community favors video content as it earns over three times the likes of static photos. While some posts gain traction, only 8.3% of recent content doubled the account average. No posts reached the fivefold growth mark. These numbers suggest a passive viewership rather than deep interaction. The low comment volume relative to like counts confirms a lack of active conversation. This is a tap-and-scroll audience.

306

Avg Likes/Post

12

Avg Comments/Post

3.7K

Total Likes

149

Total Comments

Engagement Rate

Compared to Mid-Tier tier benchmarks

Below Average for Mid-Tier

0.60%

(Likes + Comments) / Followers per post

Video vs Photo Engagement

867

Avg Likes on Videos (1)

255

Avg Likes on Photos (11)

Per-Post Engagement Trend

Engagement (likes + comments) for each of @soy_weird's tracked recent posts, in upload order. Hover any point for the exact value.

Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.

Best-Performing Post, Decomposed

What @soy_weird's single biggest post had going for it — the patterns worth replicating.

Top post by @soy_weird

867 likes · 24 comments

2.8× @soy_weird's average post · 3.8× the median post.

""Love starts in comedy and ends up in tragedy.” First date, Last date is out now on Nowness! I had a blast working on this unique project with @julienbirbanlevy and @gotawatabe. Hope you enjoy all our flirting and screaming 😉 좋아하는 감독님의 색다른 작업에 참여했습니다. 사랑의 시작과 끝을 마주하는 이야기예요. "

334 characters

Video

Format

Wednesday

Day Posted

11:00 UTC

Hour Posted

15.9K

Views

Content Analysis

Hashtags, keywords, captions, and top posts

Focus on long form captions to drive engagement. Posts over one hundred characters average 534 likes while short captions under forty characters perform poorly at only 194. This gap indicates that detailed copy builds a stronger connection with the audience than brief snippets. The standout post earned 867 likes and 24 comments, performing at a 3.8x multiplier over the median engagement rate. Its high like to comment ratio suggests it resonated well as a piece of content. Stick to the specific Wednesday at 11:00 UTC slot for peak visibility. Consistency is the primary goal since the posting frequency is low at only 0.1 times per week. This account maintains steady engagement despite an infrequent schedule. @soy_weird has 53.4K followers.

Top Keywords

jimmy (4) chan (4) producer (3) raspberry (3) field (3) come (2) play (2) those (2) love (2) date (2) summer (2) sezane (2) grateful (1) beyond (1) words (1) join (1) kitty (1) family (1) nothing (1) short (1) magical (1) cast (1) crew (1) only (1) wildly (1) talented (1) endlessly (1) kind (1) feel (1) lucky (1)

Caption Analysis

Avg Caption Length 200 chars
Posting Frequency 0.1 posts/week

Content Mix

1

Videos / Reels

11

Photos

Top Performing Posts

Post thumbnail

"Love starts in comedy and ends up in tragedy.” First date, Last date is out now on Nowness! I had a blast working o…

867 likes 24 comments 15.9K views Video
View
Post thumbnail

아니 세상에 이게 무슨 일이야 🤍🍃 Grateful beyond words to join the XO, Kitty family! It’s been nothing short of magical — the cast …

537 likes 44 comments
View
Post thumbnail

[Come Play With Me]가 발매되었습니다! 🍓❤️ 작업에 함께해 주신 모든 분들 진심으로 감사드립니다. [CREDIT] Executive producer Soy Kim of Raspberry Fiel…

458 likes 22 comments
View
Post thumbnail

떠돌고 궁금해하고 달리고 멈추고 엉엉 울다가 깔깔 웃고 싸우고 머쓱해하고 구르고 부르고 흐르고 믿고 흔들리고 허나 다시 믿고 summering.

275 likes 4 comments
View
Post thumbnail

씩씩해야해 소연아 🍀🌼 starting summer early with @sezane

244 likes 5 comments
View
Post thumbnail

이 날은 꽉 꽉 채워서 20장🌳🍀❤️🐥🐥

229 likes 7 comments
View
Post thumbnail

June feels like answered prayers🌸💘💎 6월은 끝끝내 이루어진 나의 작은 소원들 같단 말이야

199 likes 6 comments
View
Post thumbnail

summer makes me weird and hazy @sezane

180 likes 9 comments
View
Post thumbnail

NIKO 💘❤️‍🔥❤️‍🩹 Bucheon bound! 부천 국제 판타스틱 영화제에서 만나요 It's the end of the world. Let's talk about love.

171 likes 13 comments
View

Top Posts

Highest-liked recent posts from @soy_weird

# Caption Likes Comments Link
1
"Love starts in comedy and ends up in tragedy.” First date, Last date is out …
867 24 view
2
아니 세상에 이게 무슨 일이야 🤍🍃 Grateful beyond words to join the XO, Kitty family! It’s b…
537 44 view
3
[Come Play With Me]가 발매되었습니다! 🍓❤️ 작업에 함께해 주신 모든 분들 진심으로 감사드립니다. [CREDIT] Execu…
458 22 view
4
떠돌고 궁금해하고 달리고 멈추고 엉엉 울다가 깔깔 웃고 싸우고 머쓱해하고 구르고 부르고 흐르고 믿고 흔들리고 허나 다시 믿고 summeri…
275 4 view
5
씩씩해야해 소연아 🍀🌼 starting summer early with @sezane
244 5 view
6
이 날은 꽉 꽉 채워서 20장🌳🍀❤️🐥🐥
229 7 view
7
June feels like answered prayers🌸💘💎 6월은 끝끝내 이루어진 나의 작은 소원들 같단 말이야
199 6 view
8
summer makes me weird and hazy @sezane
180 9 view
9
NIKO 💘❤️‍🔥❤️‍🩹 Bucheon bound! 부천 국제 판타스틱 영화제에서 만나요 It's the end of the world.…
171 13 view

Posting Patterns & Optimal Timing

When @soy_weird posts on Instagram

This creator follows a sparse high-effort pace. The posting frequency is well below the median of 0.8 per week. This low volume places them at rank 1297 out of 1606 in terms of follower rank relative to how often they post. A consistency score of 0 indicates an erratic rhythm with no predictable pattern or regular intervals between posts. The longest streak is only one day, which confirms that content appears as isolated instances rather than a steady stream. Fresh content most often lands on Tuesday and Friday. The busiest hour for new uploads is 06:00 UTC. Marketers should view this account as a low-frequency partner. You cannot rely on a regular schedule to time specific tie-ins or guarantee a daily presence. Plan your campaign around these sporadic windows rather than expecting a consistent weekly rotation. Each post functions as a standalone event rather than part of a predictable cycle.

0.1

Posts / week

2700.8h

Avg gap between posts

Friday, Tuesday, Monday

Peak posting days

6:00, 7:00, 10:00 UTC

Peak posting hours

Posting Activity by Hour (UTC)

Night (10pm-5am) Morning Afternoon Evening Peak hour

How often @soy_weird publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.

0

1

2

1

3

1

4

5

3

6

2

7

8

1

9

2

10

1

11

12

13

14

15

1

16

17

18

19

20

21

22

23

Hour of day (UTC) — 0 is midnight, 12 is noon

Reading this chart: Taller bars are hours when @soy_weird publishes more often. Their busiest hours are 6:00, 7:00, 10:00 UTC — highlighted with bold pink bars. Times are in UTC; subtract 5h for US Eastern, 8h for US Pacific, or add 1h for UK BST. Empty hours don't necessarily mean a bad time to post; they're simply hours @soy_weird hasn't been active in our tracked sample.

The account posts most often on Friday and Tuesday at 06:00 UTC. The frequency is low with a rate of 0.1 posts per week.

Most Common Words

Frequent caption words across @soy_weird's recent posts (excludes stopwords)

jimmy (4) chan (4) producer (3) raspberry (3) field (3) come (2) play (2) those (2) love (2) date (2) summer (2) sezane (2) grateful (1) beyond (1) words (1) join (1) kitty (1) family (1) nothing (1) short (1) magical (1) cast (1) crew (1) only (1) wildly (1) talented (1) endlessly (1) kind (1) feel (1) lucky (1)

Best Day of the Week to Post

@soy_weird's engagement broken down by day of the week

Day Posts Avg Engagement Total Engagement
Monday 2 226 452
Tuesday 3 205 616
Wednesday 1 891 891
Friday 5 334 1,670
Sunday 1 189 189

Posting Consistency & Streaks

How steadily @soy_weird maintains output

1

Longest streak (days)

0/100

Consistency score

Inverse of posting-gap variance

1.0%

Active days

Posted at least once

2700.8h

Avg gap

Between posts

Caption Length & Performance

How @soy_weird's caption length correlates with engagement

100.0%

Posts with Caption

200

Avg Caption Chars

65

Median Chars

1337

Longest Caption

Caption Length Posts Avg Engagement
Short (<40 chars) 4 194
Medium (40-100) 4 227
Long (100+) 4 534

The audience rewards long captions of over 100 characters with an average engagement of 534. Short captions under 40 characters perform worst at 194.

Who This Audience Is

What @soy_weird's reach and engagement mean for a brand.

The follower count ranks in the bottom half of tracked creators and falls well below the typical median for this platform. This indicates a niche reach that does not currently operate at broadcast scale. The verified status confirms an established presence despite the smaller following size. Engagement rates are lower than the median, which suggests brand messages may land softer than they would on more active accounts. The lack of a defined category makes it difficult to pinpoint a specific demographic focus. Given these metrics, the audience fits few clear brand categories at this time.

Compare & Discover Similar Creators

Stack @soy_weird against any other Instagram creator we track, or jump to similar accounts.

Compare @soy_weird to another creator

Get a side-by-side stats breakdown.

@soy_weird vs

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Estimated Earnings

Revenue estimates based on follower count and engagement

Sponsored posts drive the primary revenue stream for @soy_weird, where a single post sits in the $533 to $1.1K range. Because this account ranks below the median at 1297 of 1606, the quoted band serves as a ceiling rather than a starting point. This position makes them a value buy for brands seeking lower costs per impression. However, an engagement rate of 0.6% falls below the 1.11% median. This low interaction level suggests that the reach might not justify the higher end of the price bracket. These are modelled estimates from public metrics, not disclosed earnings.

Sponsorship Value (Est. Per Post)

Based on 53.4K followers (Mid-Tier)

$534 – $1,067

Industry rate for mid-tier Instagram creators

Disclaimer: These are rough estimates based on publicly available industry benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. Instagram sponsored post rates fluctuate and are not guaranteed.

Key Insights & Takeaways

Key Takeaways

Reach. Ranking in the lower portion of the field with a following 10 times below the median suggests a small niche footprint. Engagement. The rate falls below the median, indicating that content fails to resonate deeply with the current audience. Hit-rate. Fewer than 9% of posts beat double the average, showing a lack of consistent high performing content. Trajectory. A downward trend in followers over the last period shows a shrinking reach.

Strengths

  • + Verified account with 53.4K followers
  • + Above the 10K threshold where sponsorship deals become viable

Opportunities

  • ~ 0.6% engagement rate trails the 1.11% median, the clearest area to improve
  • ~ Only 8.3% of recent posts clear 2x the account average, a low hit-rate
  • ~ Sparse cadence of about 0.1 posts a week limits fresh reach

Summary

This analysis of @soy_weird reveals a mid-tier Instagram presence with 53,372 followers. The account demonstrates an engagement rate of 0.60%, averaging 306 likes per post across 12 analyzed posts. The account holds verified status.

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Frequently Asked Questions About @soy_weird

How many followers does @soy_weird have on Instagram?

@soy_weird has 53,372 followers on Instagram, placing them in the mid-tier creator tier.

What is @soy_weird's Instagram engagement rate?

@soy_weird has an engagement rate of 0.60% based on 12 recent posts, averaging 306 likes per post.

How much does @soy_weird earn on Instagram?

Based on industry benchmarks, @soy_weird's estimated sponsorship value is $534 - $1,067 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.

How many posts has @soy_weird published on Instagram?

@soy_weird has published 3,576 posts on Instagram.

What is @soy_weird's most-liked recent post?

Of the 12 recent posts analyzed, the top post received 867 likes and 24 comments.

How often does @soy_weird post on Instagram?

@soy_weird posts approximately 0.1 times per week, with an average gap of 2700.8 hours between posts. Peak posting days are Friday, Tuesday, Monday.

How does @soy_weird compare to other Instagram creators?

@soy_weird sits in the Mid-Tier creator tier alongside accounts like @kakikakileung, @gwneff, @dunkyard.

Is @soy_weird verified on Instagram?

Yes, @soy_weird is a verified Instagram account.

About This Analysis: This analysis is based on a snapshot of @soy_weird's Instagram profile and 12 recent posts.

Data collected and analyzed by IGDataHub | Analysis date: May 25, 2026