Rosatom
Официальный Instagram Росатома. Мирный атом в объективе.
53.4K
Followers
29
Following
1.1K
Posts
2.31%
Engagement Rate
Account Overview
Profile summary and post performance
This account ranks 1296 out of 1606 tracked creators and holds a follower count that is 0.1 times the median, making it smaller than the typical creator we track. It is an unverified energy company profile with 1149 posts in its history. The engagement rate of 2.31% clears the 1.11% median for this category. The rest of this report breaks down the specific audience interactions and content performance.
Account Info
| Account Size | Mid-Tier |
| Followers | 53,412 |
| Following | 29 |
| Posts | 1,149 |
| Verified | No |
| Business Account | Yes |
| Category | ENERGY_COMPANY |
Post Performance
| Posts Analyzed | 12 |
| Avg Likes per Post | 1,227 |
| Avg Comments per Post | 5 |
| Videos | 1 |
| Photos | 11 |
| Engagement Rate | 2.31% |
Follower Growth Over Time
How @rosatom_ru's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.
-120
Net Change
-0.2%
% Change
-2
Avg / Day
72
Days Tracked
16
Data Points
Tracked between May 6, 2026 (53,500 followers) and Jul 17, 2026 (53,380 followers).
The account remained stable with a -0.2% change from 53.5K to 53.4K followers over 52 days. The trend is flat.
What the trajectory means
The @rosatom_ru account maintained a stable follower count throughout the tracking period with a nearly flat change of -0.2%. This steady trajectory identifies the profile as a known quantity rather than a volatile growth play. The consistent pace allows for predictable planning in any upcoming campaign briefs.
Engagement Analysis
Based on 12 recent posts
Platform Context
@rosatom_ru ranks 401 out of 1239 for its engagement rate. This rate sits well above the tracked median of 1.11%. The account generates more interaction per follower than the average creator in the dataset.
The engagement rate of 2.31% outperforms the 1.11% median to secure a rank of 401 out of 1239. This indicates an audience that interacts with content more than usual for this category. Photos earn higher engagement than videos, which suggests the followers prefer static imagery over motion clips. While likes reach thousands, the low comment volume reveals a lack of public dialogue. The reach is stagnant because zero posts reached double or five times the account average. This lack of outliers means the content consistently hits a predictable baseline without breaking through to new discovery. The audience favors passive consumption over active conversation. This is a tap-and-scroll audience.
1.2K
Avg Likes/Post
5
Avg Comments/Post
14.7K
Total Likes
59
Total Comments
Engagement Rate
Compared to Mid-Tier tier benchmarks
2.31%
(Likes + Comments) / Followers per post
Video vs Photo Engagement
720
Avg Likes on Videos (1)
1.3K
Avg Likes on Photos (11)
Per-Post Engagement Trend
Engagement (likes + comments) for each of @rosatom_ru's tracked recent posts, in upload order. Hover any point for the exact value.
Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.
Best-Performing Post, Decomposed
What @rosatom_ru's single biggest post had going for it — the patterns worth replicating.
1,654 likes · 19 comments
1.4× @rosatom_ru's average post · 1.4× the median post.
"Атомный ледокол «Арктика» и белые медведи 📸 Источник: @strana_rosatom #подзарядка #ледокол #арктика #медведь #белыймедведь #экология"
135 characters
Photo
Format
Friday
Day Posted
7:00 UTC
Hour Posted
Content Analysis
Hashtags, keywords, captions, and top posts
The standout post earned 1.7K likes and serves as a clear outlier with 1.4x the median engagement of other posts on this account. Its high like to comment ratio suggests that visual impact drives reach while conversation remains niche. Focus your content on these themes to capture similar interest. The recurring hashtags #ледокол, #аэс, #атомфлот, #арктика, and #ввэр act as the primary signals for the core topics of nuclear energy and Arctic operations. These tags define the expected content space for the audience. Posting five times per week builds a consistent presence without over-saturating the feed. While average engagement is modest relative to total follower count, steady volume helps maintain visibility among followers. The account reached 53.4K followers through this consistent output.
Top Hashtags
Top Keywords
Caption Analysis
| Avg Caption Length | 543 chars |
| Posting Frequency | 5.0 posts/week |
Content Mix
1
Videos / Reels
11
Photos
Top Performing Posts
Атомный ледокол «Арктика» и белые медведи 📸 Источник: @strana_rosatom #подзарядка #ледокол #арктика #медведь #белыйм…
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Провожаем календарную зиму с заснеженными просторами Нововоронежской АЭС ❄ На Нововоронежской АЭС работают 2 доктора …
Росатомфлот обеспечил проводку каравана судов малого ледового класса с востока на запад: как прошла операция 👇 Впервы…
Ночная «Сибирь»: вид сверху. Настоящий арктический город на воде, где живут и работают 54 человека – такова численно…
Атомный контейнеровоз «Севморпуть» Росатомфлота доставит груз во льдах Енисея. В порту Мурманск атомный контейнеровоз…
ЦКБМ изготавливает главные циркуляционные насосные агрегаты для БРЕСТ-ОД-300. В инновационном реакторе, сооружаемом в …
Ленинградская АЭС в 2021 году сократила забор воды из Финского залива на 29,26%. По итогам 2021 года Ленинградская АЭ…
Ход строительства: сравниваем Курскую АЭС-2 в февралях 2019 и 2022 года 🏗 Источник: @kursk_npp #этоинтересно #строит…
Top Posts
Highest-liked recent posts from @rosatom_ru
| # | Caption | Likes | Comments | Link |
|---|---|---|---|---|
| 1 |
Атомный ледокол «Арктика» и белые медведи 📸
Источник: @strana_rosatom
#подза…
|
1.7K | 19 | view |
| 2 |
На Курскую АЭС-2 доставлен ротор турбогенератора.
Ротор предназначается для т…
|
1.6K | 12 | view |
| 3 |
Провожаем календарную зиму с заснеженными просторами Нововоронежской АЭС ❄
На…
|
1.6K | 0 | view |
| 4 |
Росатомфлот обеспечил проводку каравана судов малого ледового класса с востока …
|
1.3K | 7 | view |
| 5 |
Ночная «Сибирь»: вид сверху.
Настоящий арктический город на воде, где живут и…
|
1.3K | 0 | view |
| 6 |
Атомный контейнеровоз «Севморпуть» Росатомфлота доставит груз во льдах Енисея. …
|
1.2K | 0 | view |
| 7 |
ЦКБМ изготавливает главные циркуляционные насосные агрегаты для БРЕСТ-ОД-300.
…
|
1.2K | 0 | view |
| 8 |
Ленинградская АЭС в 2021 году сократила забор воды из Финского залива на 29,26%…
|
1.2K | 0 | view |
| 9 |
Ход строительства: сравниваем Курскую АЭС-2 в февралях 2019 и 2022 года 🏗
Ист…
|
1.1K | 0 | view |
Posting Patterns & Optimal Timing
When @rosatom_ru posts on Instagram
The account follows a steady grind. Posting five times per week places them well above the median creator who averages less than one post weekly. Their high volume relative to their follower rank suggests they prioritize frequent updates over sparse, high-effort content. The consistency score of 36 indicates an erratic rhythm rather than clockwork precision. They often produce content in bursts followed by quiet stretches. You can expect fresh content most frequently on Thursday and Friday. New posts typically land around 07:00 UTC. This posting pattern means a marketer should plan for high-frequency touchpoints but must account for the unpredictable gaps between clusters. Because they post so much more than the average creator, there are frequent opportunities for alignment. However, the low consistency score means you cannot rely on a perfect calendar to predict exactly when the next post will land. Plan your tie-in around their active windows on Thursday and Friday to catch them during these periods of high output.
5.0
Posts / week
36.7h
Avg gap between posts
Thursday, Friday, Tuesday
Peak posting days
7:00, 11:00 UTC
Peak posting hours
Posting Activity by Hour (UTC)
How often @rosatom_ru publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.
0
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
Hour of day (UTC) — 0 is midnight, 12 is noon
The account posts about 5.0 times per week with the most activity on Thursday and Friday. The busiest hour for these posts is 07:00 UTC.
Most Common Words
Frequent caption words across @rosatom_ru's recent posts (excludes stopwords)
Best Day of the Week to Post
@rosatom_ru's engagement broken down by day of the week
| Day | Posts | Avg Engagement | Total Engagement |
|---|---|---|---|
| Monday | 1 | 1,086 | 1,086 |
| Tuesday | 2 | 1,454 | 2,908 |
| Wednesday | 2 | 1,197 | 2,394 |
| Thursday | 3 | 1,050 | 3,150 |
| Friday | 3 | 1,340 | 4,019 |
| Saturday | 1 | 1,223 | 1,223 |
Posting Consistency & Streaks
How steadily @rosatom_ru maintains output
6
Longest streak (days)
36/100
Consistency score
Inverse of posting-gap variance
71.4%
Active days
Posted at least once
36.7h
Avg gap
Between posts
Caption Length & Performance
How @rosatom_ru's caption length correlates with engagement
100.0%
Posts with Caption
543
Avg Caption Chars
584
Median Chars
1010
Longest Caption
| Caption Length | Posts | Avg Engagement |
|---|---|---|
| Long (100+) | 12 | 1.2K |
The engagement peaks for captions between 40 and 60 characters. This indicates that the audience prefers shorter posts over longer ones.
Who This Audience Is
What @rosatom_ru's reach and engagement mean for a brand.
The follower count sits at less than one tenth of the median size for tracked creators on this platform. This suggests an audience that is concentrated rather than broad or broadcast scale. Because the account lacks a verified status, the reach remains unconfirmed by the platform. The engagement rate is more than double the median. This indicates that the specific content resonates more effectively with the current followers than typical accounts in this sector. Interaction levels are higher than average for the creator's niche. The data points toward a niche professional interest rather than a general public following. These metrics suggest the audience fits the energy and industrial infrastructure category.
Compare & Discover Similar Creators
Stack @rosatom_ru against any other Instagram creator we track, or jump to similar accounts.
Compare @rosatom_ru to another creator
Get a side-by-side stats breakdown.
Creators in the same tier as @rosatom_ru
Estimated Earnings
Revenue estimates based on follower count and engagement
The primary revenue stream for @rosatom_ru comes from sponsored posts within the 534 to 1,100 dollar range. This account sits below the median rank of the peer group and represents a value buy for advertisers. The quoted band functions as a ceiling to bargain under rather than a fixed salary because of its lower relative standing. However, the engagement rate of 2.31% is more than double the 1.11% median, suggesting that the audience is highly active. This high interaction level justifies the upper end of the valuation for the reach provided. These are modelled estimates from public metrics, not disclosed earnings.
Sponsorship Value (Est. Per Post)
Based on 53.4K followers (Mid-Tier)
$534 – $1,068
Industry rate for mid-tier Instagram creators
Key Insights & Takeaways
Key Takeaways
Strengths
- + 2.31% engagement rate beats the 1.11% tracked median
- + Active cadence of about 5.0 posts a week
- + Above the 10K threshold where sponsorship deals become viable
Opportunities
- ~ Low consistency score (36/100), posting rhythm is erratic
Summary
This analysis of @rosatom_ru reveals a mid-tier Instagram presence with 53,412 followers. The account demonstrates an engagement rate of 2.31%, averaging 1.2K likes per post across 12 analyzed posts.
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Start SearchingFrequently Asked Questions About @rosatom_ru
How many followers does @rosatom_ru have on Instagram?
@rosatom_ru has 53,412 followers on Instagram, placing them in the mid-tier creator tier.
What is @rosatom_ru's Instagram engagement rate?
@rosatom_ru has an engagement rate of 2.31% based on 12 recent posts, averaging 1.2K likes per post.
How much does @rosatom_ru earn on Instagram?
Based on industry benchmarks, @rosatom_ru's estimated sponsorship value is $534 - $1,068 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.
How many posts has @rosatom_ru published on Instagram?
@rosatom_ru has published 1,149 posts on Instagram.
What is @rosatom_ru's most-liked recent post?
Of the 12 recent posts analyzed, the top post received 1,654 likes and 19 comments.
How often does @rosatom_ru post on Instagram?
@rosatom_ru posts approximately 5.0 times per week, with an average gap of 36.7 hours between posts. Peak posting days are Thursday, Friday, Tuesday.
How does @rosatom_ru compare to other Instagram creators?
@rosatom_ru sits in the Mid-Tier creator tier alongside accounts like @kakikakileung, @gwneff, @dunkyard.
About This Analysis: This analysis is based on a snapshot of @rosatom_ru's Instagram profile and 12 recent posts.
Data collected and analyzed by IGDataHub | Analysis date: May 25, 2026