Ирина Слуцкая/Irina Slutskaya

This creator ranks 968 out of 1,606 tracked accounts and holds a follower count that is 0.4 times the median size of our typical creators. This means the account is smaller than the average profile we monitor. As a verified macro account with over two thousand posts, it maintains a clear identity despite having no specific category assigned. The engagement rate of 0.27 percent falls below the 0.98 percent median for this group. A deeper look into the data follows in the report.

The engagement rate of 0.27% falls well below the 0.98% median, ranking 727 out of 929. This indicates that the audience reacts much less than average compared to similar accounts. The data reveals a clear preference for still imagery over motion content. Photos earned 1.2K likes on average while videos only reached 373 likes. This suggests the audience rewards static aesthetics more than video production. Reach reliability is low and inconsistent across the recent feed. Only 8.3% of posts doubled the average engagement, and an identical 8.3% managed to quintuple it. These numbers suggest that growth relies on rare spikes rather than consistent community interaction. The disparity between likes and comments suggests a passive following. This is a tap-and-scroll audience.

The standout post outperformed the median engagement by 13.0 times with a high comment to like ratio of over 2 percent. This specific piece achieved 5,000 likes and 115 comments. Long captions exceeding 100 characters are your primary lever for success as they reach nearly 1,000 average likes. Medium length captions perform poorly and should be avoided to maintain engagement. Use the recurring hashtags #иринаслуцкая, #союзмультфильм, #мирдетства, #фигурноекатание, and #магадан to signal your core topics to the algorithm. The current posting cadence is low at 0.3 times per week. While the average engagement of 777 likes is modest for a following of nearly 300,000, consistency in long-form storytelling will stabilize your reach. Focus on the depth of the copy rather than frequency to build a loyal audience. This account has 295,200 followers.

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Sponsored posts for @slutskayaofficial primarily drive revenue through direct brand partnerships in the macro category. The estimated band for a single post sits between $2.4K and $4.4K. Because this creator ranks below the median, the quoted range functions as a ceiling to negotiate under rather than a fixed salary. A lower ranking suggests they are a value buy for brands seeking reach at a lower cost point. However, an engagement rate of 0.27% falls well below the 0.98% median. This low interaction level suggests that while the follower count is high, the audience may not be highly active. Brands should negotiate toward the lower end of the estimate to account for this gap between reach and engagement. These are modelled estimates from public metrics, not disclosed earnings.