Qai Qai

Qai Qai

@realqaiqai

Listen to "DON’T WORRY (REMIX)"πŸ‘‡πŸΏπŸ’œ

305.3K

Followers

61

Following

806

Posts

4.78%

Engagement Rate

↓ -1.0% over 98d Macro tier Updated Aug 29, 2026

Account Overview

Profile summary and post performance

This creator ranks at number 984 out of 1748 tracked accounts and holds a follower count that is 0.6 times the median size of our database. The verified profile reaches macro status with over 800 posts despite not having a set category. This account achieves an engagement rate of 4.78 percent which sits well above the 1.36 percent median for other creators. The following report breaks down the specific audience interactions and content performance metrics.

Account Info

Account Size Macro
Followers 305,269
Following 61
Posts 806
Verified Yes

Post Performance

Posts Analyzed 12
Avg Likes per Post 14,393
Avg Comments per Post 193
Videos 9
Photos 3
Engagement Rate 4.78%

Follower Growth Over Time

How @realqaiqai's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.

-3093

Net Change

-1.0%

% Change

-32

Avg / Day

98

Days Tracked

37

Data Points

Tracked between May 24, 2026 (308,302 followers) and Aug 31, 2026 (305,209 followers).

The account lost 3,000 followers over 96 days. The follower count declined by about 32 people every day.

What the trajectory means

The account lost 3,000 followers during the 96 day tracking period. This downward trend indicates a risk to time as the audience size is shrinking. The daily pace of 32 fewer followers per day allows for careful planning around current engagement levels.

Engagement Analysis

Based on 12 recent posts

Platform Context

@realqaiqai ranks 334 out of 1748 accounts because its engagement rate sits well above the tracked median. This high performance means the account generates much more interaction per follower than the average creator in the database. The 4.78% rate outperforms the 1.36% median by a wide margin.

The engagement rate of 4.78% outperforms the median of 1.36% and ranks 334 out of 1748 accounts. This high percentage indicates a community that interacts with content much more than typical users. While the average post earns 14.4K likes, the comment count sits at 193 per post. The audience rewards video content over static images as videos earn 19.1K likes compared to only 276 likes for photos. This split shows a clear preference for moving media. Reliability of reach is low because only 8.3% of posts doubled the average engagement and only 8.3% reached five times the average. These figures suggest that while the core base is loyal, most content remains consistent rather than exploding into viral peaks. The audience is an active one.

14.4K

Avg Likes/Post

193

Avg Comments/Post

172.7K

Total Likes

2.3K

Total Comments

Engagement Rate

Compared to Macro tier benchmarks

Excellent for Macro

4.78%

(Likes + Comments) / Followers per post

Video vs Photo Engagement

19.1K

Avg Likes on Videos (9)

276

Avg Likes on Photos (3)

Per-Post Engagement Trend

Engagement (likes + comments) for each of @realqaiqai's tracked recent posts, in upload order. Hover any point for the exact value.

Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.

Best-Performing Post, Decomposed

What @realqaiqai's single biggest post had going for it — the patterns worth replicating.

Top post by @realqaiqai

170,204 likes · 2,205 comments

11.8Γ— @realqaiqai's average post Β· 678.8Γ— the median post.

"Look at me now πŸ˜‰βœ¨"

17 characters

Video

Format

Wednesday

Day Posted

19:00 UTC

Hour Posted

1.4M

Views

Content Analysis

Hashtags, keywords, captions, and top posts

The standout post achieved a large reach with 170.2K likes. This content performed at a 678.8x multiplier over the median engagement for this account. Its high like to comment ratio suggests it resonated broadly with a wide audience. To replicate this success, focus on short captions under 40 characters. These brief entries earned an average of 57.7K likes while medium length captions performed poorly at only 142. This gap indicates that the audience prefers quick visual hooks over long blocks of text. Use the recurring hashtags #kidsmusic, #newmusic, #letsgo, #remix, and #dontworry to signal your specific niche to the algorithm. Given the current posting cadence of roughly once every ten days, focus on high quality production for each upload rather than daily frequency. The account currently maintains a steady engagement rate of 14.4K likes per post relative to its 305.3K followers. This profile has grown to reach over 300,000 followers.

Top Hashtags

#kidsmusic (5) #newmusic (4) #letsgo (2) #remix (2) #dontworry (2) #musicforkids (2) #newsongalert (2) #halloween (1) #spookyszn (1) #halloweencostumeideas (1) #newmusicmonday (1) #bestie (1) #newsong (1) #bestfriend (1) #kidssongs (1)

Top Keywords

remix (5) kidsmusic (5) newmusic (4) toniebox (4) song (3) link (3) letsgo (2) worry (2) dontworry (2) musicforkids (2) newsongalert (2) mini (2) tonie (2) ruff (2) bestie (2) look (1) giving (1) spooky (1) slay (1) which (1) costume (1) fave (1) halloween (1) spookyszn (1) halloweencostumeideas (1) pretending (1) everything (1) fine (1) honestly (1) working (1)

Caption Analysis

Avg Caption Length 107 chars
Posting Frequency 0.1 posts/week

Content Mix

9

Videos / Reels

3

Photos

Top Performing Posts

Post thumbnail

Look at me now πŸ˜‰βœ¨

170.2K likes 2.2K comments 1.4M views Video
View
Post thumbnail

It’s not clocking for you that I’m standing on boxes. πŸ˜‘πŸ‘ˆ Get a Qai Qai Tonie for your Toniebox, and let me serenade an…

397 likes 5 comments
View
Post thumbnail

I dedicate this song to Ruff Ruff, who’s a dog and not on IG and will never see this. #newmusic #newmusicmonday #kidsm…

337 likes 10 comments 733 views Video
View
Post thumbnail

FIND THE LOVE, BABY. πŸ©·πŸ’œβ€οΈ

302 likes 13 comments 5.2K views Video
View
Post thumbnail

This πŸ’©= 🍌 #kidsmusic #kidssongs #letsgo

294 likes 14 comments
View
Post thumbnail

I’m bouta crash out* *into my bed with jammies, snacks, and listening to Qai Qai Toniebox fairytales

239 likes 15 comments 1.1K views Video
View
Post thumbnail

Tag the person you wish was your bestie. Best Friend (Remix)Β πŸ”— in bio. #newmusic #kidsmusic #bestfriend #remix #newson…

218 likes 17 comments 3.3K views Video
View
Post thumbnail

I shall call her... Tonie Me 🀎 I’ve got beats and lore waiting for you and your Mini Me πŸ‘©β€πŸ‘§ on the Qai Qai Toniebox, …

178 likes 6 comments 1.1K views Video
View
Post thumbnail

It’s giving spooky slay all day πŸ’… Which costume’s your fave? πŸ‘»πŸ‘‡ #halloween #letsgo #remix #spookyszn #halloweencostumei…

144 likes 10 comments 2.5K views Video
View

Top Posts

Highest-liked recent posts from @realqaiqai

# Caption Likes Comments Link
1
Look at me now πŸ˜‰βœ¨
170.2K 2.2K view
2
It’s not clocking for you that I’m standing on boxes. πŸ˜‘πŸ‘ˆ Get a Qai Qai Tonie f…
397 5 view
3
I dedicate this song to Ruff Ruff, who’s a dog and not on IG and will never see…
337 10 view
4
FIND THE LOVE, BABY. πŸ©·πŸ’œβ€οΈ
302 13 view
5
This πŸ’©= 🍌 #kidsmusic #kidssongs #letsgo
294 14 view
6
I’m bouta crash out* *into my bed with jammies, snacks, and listening to Qai Q…
239 15 view
7
Tag the person you wish was your bestie. Best Friend (Remix)Β πŸ”— in bio. #newmus…
218 17 view
8
I shall call her... Tonie Me 🀎 I’ve got beats and lore waiting for you and yo…
178 6 view
9
It’s giving spooky slay all day πŸ’… Which costume’s your fave? πŸ‘»πŸ‘‡ #halloween #let…
144 10 view

Posting Patterns & Optimal Timing

When @realqaiqai posts on Instagram

The account follows a sparse high-effort pace. This low frequency falls well below the median of 0.6 posts per week. Despite this infrequent output, the creator maintains a ranking of 984 out of 1748 based on their posting volume relative to other accounts. A consistency score of 0 indicates an erratic rhythm with no predictable pattern. The lack of any streak longer than one day suggests content drops are sporadic rather than scheduled. Fresh content lands primarily on Friday and Monday. The busiest upload window occurs at 18:00 UTC. Marketers should expect long gaps between posts. Do not plan a campaign requiring frequent daily touchpoints or rapid-fire engagement. A single, well-timed tie-in during one of the active windows is the most viable strategy for this creator. Coordination must be precise because there is no reliable cadence to rely on for consistent visibility.

0.1

Posts / week

1607.8h

Avg gap between posts

Friday, Monday, Tuesday

Peak posting days

18:00, 19:00, 0:00 UTC

Peak posting hours

Posting Activity by Hour (UTC)

Night (10pm-5am) Morning Afternoon Evening Peak hour

How often @realqaiqai publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.

2

0

1

2

3

4

5

6

7

8

9

10

11

12

13

14

1

15

1

16

1

17

4

18

3

19

20

21

22

23

Hour of day (UTC) — 0 is midnight, 12 is noon

Reading this chart: Taller bars are hours when @realqaiqai publishes more often. Their busiest hours are 18:00, 19:00, 0:00 UTC — highlighted with bold pink bars. Times are in UTC; subtract 5h for US Eastern, 8h for US Pacific, or add 1h for UK BST. Empty hours don't necessarily mean a bad time to post; they're simply hours @realqaiqai hasn't been active in our tracked sample.

The account posts on Fridays and Mondays with a peak at 18:00 UTC. The frequency of posts is low at 0.1 times per week.

Most Common Words

Frequent caption words across @realqaiqai's recent posts (excludes stopwords)

remix (5) kidsmusic (5) newmusic (4) toniebox (4) song (3) link (3) letsgo (2) worry (2) dontworry (2) musicforkids (2) newsongalert (2) mini (2) tonie (2) ruff (2) bestie (2) look (1) giving (1) spooky (1) slay (1) which (1) costume (1) fave (1) halloween (1) spookyszn (1) halloweencostumeideas (1) pretending (1) everything (1) fine (1) honestly (1) working (1)

Best Day of the Week to Post

@realqaiqai's engagement broken down by day of the week

Day Posts Avg Engagement Total Engagement
Monday 2 291 582
Tuesday 2 219 438
Wednesday 1 172,409 172,409
Friday 6 215 1,289
Saturday 1 308 308

Posting Consistency & Streaks

How steadily @realqaiqai maintains output

1

Longest streak (days)

0/100

Consistency score

Inverse of posting-gap variance

1.6%

Active days

Posted at least once

1607.8h

Avg gap

Between posts

Caption Length & Performance

How @realqaiqai's caption length correlates with engagement

100.0%

Posts with Caption

107

Avg Caption Chars

125

Median Chars

179

Longest Caption

Caption Length Posts Avg Engagement
Short (<40 chars) 3 57.7K
Medium (40-100) 1 142
Long (100+) 8 232

The audience rewards short captions with an average of 57.7K engagements. Medium captions perform the worst at only 142.

Who This Audience Is

What @realqaiqai's reach and engagement mean for a brand.

The follower count sits below the typical creator average for this platform. This positioning indicates an audience that is smaller than those typically reaching broadcast scale. The verified status confirms a level of authority despite the lower volume relative to median peers. Engagement rates are more than triple the platform average. This high performance suggests a brand message will land much harder here than on standard accounts of similar size. High engagement relative to the median means the content reaches an active core rather than just passing through a passive feed. The lack of a defined category makes it difficult to pin down a specific demographic niche. Because the data shows strong interaction but no specific niche, this audience fits few categories for targeted placement.

Compare & Discover Similar Creators

Stack @realqaiqai against any other Instagram creator we track, or jump to similar accounts.

Compare @realqaiqai to another creator

Get a side-by-side stats breakdown.

@realqaiqai vs

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Estimated Earnings

Revenue estimates based on follower count and engagement

Sponsored posts drive the primary revenue stream for @realqaiqai with an estimated value between $2,400 and $4,600 per post. The creator sits below the median rank of the platform, which makes them a value buy for brands seeking efficiency. Because they rank in the lower half of the total pool, the quoted band represents a ceiling to negotiate under rather than a fixed starting point. This discount is offset by an engagement rate of 4.78% that far exceeds the 1.36% median. High interaction levels mean the reach is high quality and justifies the pricing at the top end of their specific bracket. These are modelled estimates from public metrics, not disclosed earnings.

Sponsorship Value (Est. Per Post)

Based on 305.3K followers (Macro)

$2,442 – $4,579

Industry rate for macro Instagram creators

Disclaimer: These are rough estimates based on publicly available industry benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. Instagram sponsored post rates fluctuate and are not guaranteed.

Key Insights & Takeaways

Key Takeaways

Reach. Ranking in the lower portion of the field with a following below the median indicates a smaller reach compared to peers. Engagement. A 4.78% rate sits well above the 1.36% median, meaning the audience is highly active. Hit-rate. Only 8.3% of posts beat double the average engagement, suggesting a low frequency of standout content. Trajectory. The account lost 1.0% of its followers over the last 96 days, showing a downward trend.

Strengths

  • + Verified account with 305.3K followers
  • + 4.78% engagement rate beats the 1.36% tracked median
  • + Above the 10K threshold where sponsorship deals become viable

Opportunities

  • ~ Only 8.3% of recent posts clear 2x the account average, a low hit-rate
  • ~ Sparse cadence of about 0.1 posts a week limits fresh reach

Summary

This analysis of @realqaiqai reveals a macro Instagram presence with 305,269 followers. The account demonstrates an engagement rate of 4.78%, averaging 14.4K likes per post across 12 analyzed posts. The account holds verified status.

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Frequently Asked Questions About @realqaiqai

How many followers does @realqaiqai have on Instagram?

@realqaiqai has 305,269 followers on Instagram, placing them in the macro creator tier.

What is @realqaiqai's Instagram engagement rate?

@realqaiqai has an engagement rate of 4.78% based on 12 recent posts, averaging 14.4K likes per post.

How much does @realqaiqai earn on Instagram?

Based on industry benchmarks, @realqaiqai's estimated sponsorship value is $2,442 - $4,579 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.

How many posts has @realqaiqai published on Instagram?

@realqaiqai has published 806 posts on Instagram.

What is @realqaiqai's most-liked recent post?

Of the 12 recent posts analyzed, the top post received 170,204 likes and 2,205 comments.

How often does @realqaiqai post on Instagram?

@realqaiqai posts approximately 0.1 times per week, with an average gap of 1607.8 hours between posts. Peak posting days are Friday, Monday, Tuesday.

How does @realqaiqai compare to other Instagram creators?

@realqaiqai sits in the Macro creator tier alongside accounts like @tsukasa_trandy, @abeautifulmess, @kidult_gamer.

Is @realqaiqai verified on Instagram?

Yes, @realqaiqai is a verified Instagram account.

About This Analysis: This analysis is based on a snapshot of @realqaiqai's Instagram profile and 12 recent posts.

Data collected and analyzed by IGDataHub | Analysis date: Aug 29, 2026