Porsche
Your daily dose of Porsche. By our community, for our community. _ Fuel consumption info (DAT note):
33.2M
Followers
171
Following
4.8K
Posts
0.28%
Engagement Rate
Account Overview
Profile summary and post performance
This account ranks at number 184 out of 1606 tracked creators and holds a follower count that is 45.5 times the median size. It is a verified Mega tier account in the Cars category with nearly five thousand total posts. The engagement rate falls below the median of 0.93 percent. The rest of this report covers detailed audience demographics and historical growth trends.
Account Info
| Account Size | Mega |
| Followers | 33,240,188 |
| Following | 171 |
| Posts | 4,789 |
| Verified | Yes |
| Business Account | Yes |
| Category | Cars |
Post Performance
| Posts Analyzed | 12 |
| Avg Likes per Post | 94,137 |
| Avg Comments per Post | 200 |
| Videos | 5 |
| Photos | 7 |
| Engagement Rate | 0.28% |
Engagement Analysis
Based on 12 recent posts
Platform Context
@porsche ranks 586 of 777 for its engagement rate of 0.28% which sits below the tracked median of 0.93%. This lower percentage means fewer followers interact with content relative to the average creator in the corpus. The account underperforms compared to most peers in this specific metric.
The engagement rate of 0.28% falls well below the 0.93% median and ranks 586 out of 777. This indicates an audience that interacts with content far less than typical for this category. While the account generates a consistent volume of likes, the low comment count suggests a passive relationship between the brand and its followers. Photos command much higher interest than video content with 137.4K likes compared to 33.6K. This preference shows the audience rewards still imagery over motion clips. Reach is not driven by viral outliers because no posts cleared five times the average engagement. Only 8.3% of recent posts doubled the standard average, suggesting a stable but stagnant reach rather than explosive growth. Most followers consume the content without initiating a conversation or engaging in community dialogue. This is a tap-and-scroll audience.
94.1K
Avg Likes/Post
200
Avg Comments/Post
1.1M
Total Likes
2.4K
Total Comments
Engagement Rate
Compared to Mega tier benchmarks
0.28%
(Likes + Comments) / Followers per post
Video vs Photo Engagement
33.6K
Avg Likes on Videos (5)
137.4K
Avg Likes on Photos (7)
Per-Post Engagement Trend
Engagement (likes + comments) for each of @porsche's tracked recent posts, in upload order. Hover any point for the exact value.
Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.
Best-Performing Post, Decomposed
What @porsche's single biggest post had going for it — the patterns worth replicating.
394,112 likes · 534 comments
4.2× @porsche's average post · 4.8× the median post.
"Childhood icons, reimagined. Drawing inspiration from Jessie, Woody and Buzz Lightyear from Disney and Pixar’s Toy Story 5, each car has been crafted as a Sonderwunsch Creation – bringing familiar icons into a completely new context. The three sports cars will be sold as part o"
917 characters
Photo
Format
Monday
Day Posted
19:00 UTC
Hour Posted
Content Analysis
Hashtags, keywords, captions, and top posts
The top post outperformed the median content by a factor of 4.8 through its high like to comment ratio. This specific piece suggests that nostalgic visual hooks drive much higher engagement than standard updates. Long captions exceeding 100 characters perform best because they provide space for storytelling, while medium length captions under 100 characters yield the lowest engagement. Write longer copy to build a deeper connection with the audience. The hashtag #porschemoment acts as the primary signal for consistent brand themes. Posting 13.9 times per week maintains high visibility and keeps the feed active. This account commands a very large following, so focus on maintaining this high volume to sustain reach rather than chasing rare viral spikes. @porsche has over 33 million followers.
Top Hashtags
Top Keywords
Caption Analysis
| Avg Caption Length | 434 chars |
| Posting Frequency | 13.9 posts/week |
Content Mix
5
Videos / Reels
7
Photos
Top Performing Posts
Childhood icons, reimagined. Drawing inspiration from Jessie, Woody and Buzz Lightyear from Disney and Pixar’s Toy Sto…
Paint the town Porsche. 🎨 Sunstede wouldn’t be Sunstede without the community. Every shade, every generation and every…
A good night for a drive. 📸 @nirmeet.patil #PorscheMoment __ 911 GT3 RS (WLTP): Fuel consumption combined: 13.2 l/100 …
Blink and you’ll miss something special. Icons of Porsche, Sunstede is bringing together a community united by a shar…
Some dreams start small. For the next generation, it might begin right here – with ride-on models, a matching silhouet…
The new GT4 R: a 911. Some stories stick with you. This story became legend. Now that legend writes its next chapter.…
History has a soundtrack. At Sunstede, Porsche Motorsport heritage returned to where it belongs – on track. Up close, …
Top Posts
Highest-liked recent posts from @porsche
| # | Caption | Likes | Comments | Link |
|---|---|---|---|---|
| 1 |
Childhood icons, reimagined.
Drawing inspiration from Jessie, Woody and Buzz L…
|
394.1K | 534 | view |
| 2 |
Paint the town Porsche. 🎨
Sunstede wouldn’t be Sunstede without the community.…
|
153.9K | 225 | view |
| 3 |
A good night for a drive.
📸 @nirmeet.patil #PorscheMoment
__
911 GT3 RS (WLTP)…
|
119.0K | 220 | view |
| 4 |
Blink and you’ll miss something special.
Icons of Porsche, Sunstede is bringi…
|
90.5K | 110 | view |
| 5 |
Some dreams start small.
For the next generation, it might begin right here – …
|
83.2K | 172 | view |
| 6 |
Freshly squeezed. 🍋
🎥 @mralexmanos #PorscheMoment
|
81.5K | 351 | view |
| 7 |
The new GT4 R: a 911.
Some stories stick with you. This story became legend.
…
|
72.8K | 307 | view |
| 8 |
Precious metals.
📸 @greyfondo 🚙 @shaadnaikkk #PorscheMoment
|
48.1K | 140 | view |
| 9 |
History has a soundtrack.
At Sunstede, Porsche Motorsport heritage returned to…
|
27.4K | 70 | view |
Posting Patterns & Optimal Timing
When @porsche posts on Instagram
The account maintains a steady grind with an aggressive volume that far exceeds the median frequency. Porsche posts roughly 14 times per week to stay ahead of the competition. This high output places them in the top 20 percent of creators regarding posting volume relative to their follower rank. A consistency score of 65 indicates some variance in the rhythm despite the heavy volume. You will see occasional gaps followed by clusters rather than a perfect clockwork schedule. Content lands most frequently on Sunday and Monday with a peak upload window at 15:00 UTC. Marketers can rely on a constant stream of new assets to keep the brand visible. The frequent posting cycle allows for easy integration into multi-day campaigns without waiting long periods for fresh content. Because the volume is so high, even brief lulls in the schedule will not stall a planned tie-in. You can plan around these specific peak days to align your own announcements with their most active windows.
13.9
Posts / week
13.2h
Avg gap between posts
Sunday, Monday, Wednesday
Peak posting days
15:00, 7:00, 9:00 UTC
Peak posting hours
Posting Activity by Hour (UTC)
How often @porsche publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.
0
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
Hour of day (UTC) — 0 is midnight, 12 is noon
This account posts about 13.9 times per week with the most activity on Sunday and Monday. The busiest hour is 15:00 UTC.
Most Common Words
Frequent caption words across @porsche's recent posts (excludes stopwords)
Best Day of the Week to Post
@porsche's engagement broken down by day of the week
| Day | Posts | Avg Engagement | Total Engagement |
|---|---|---|---|
| Monday | 2 | 211,075 | 422,150 |
| Tuesday | 1 | 119,206 | 119,206 |
| Wednesday | 2 | 19,844 | 39,689 |
| Thursday | 2 | 60,674 | 121,349 |
| Friday | 2 | 82,638 | 165,277 |
| Saturday | 1 | 19,690 | 19,690 |
| Sunday | 2 | 122,342 | 244,684 |
Posting Consistency & Streaks
How steadily @porsche maintains output
7
Longest streak (days)
65/100
Consistency score
Inverse of posting-gap variance
100.0%
Active days
Posted at least once
13.2h
Avg gap
Between posts
Caption Length & Performance
How @porsche's caption length correlates with engagement
100.0%
Posts with Caption
434
Avg Caption Chars
392
Median Chars
1058
Longest Caption
| Caption Length | Posts | Avg Engagement |
|---|---|---|
| Medium (40-100) | 2 | 65.1K |
| Long (100+) | 10 | 100.2K |
The audience favors long captions over other lengths. Long posts get 100.2K average engagement while medium posts perform the worst at 65.1K.
Who This Audience Is
What @porsche's reach and engagement mean for a brand.
The follower count places this account at a high scale far above the typical creator average. This volume indicates an audience of global reach rather than a niche community. The verified status and car category confirm a primary focus on automotive enthusiasts and luxury consumers. While the total reach is large, the engagement rate sits well below the median for the platform. This suggests that while the content reaches many people, it does not generate high levels of active interaction per post compared to smaller creators. A brand message here functions as a broad awareness play rather than a high-engagement tactic. The disparity between large scale and low engagement points toward a passive viewing audience. The account fits the luxury automotive category specifically for top-of-funnel visibility.
Compare & Discover Similar Creators
Stack @porsche against any other Instagram creator we track, or jump to similar accounts.
Compare @porsche to another creator
Get a side-by-side stats breakdown.
Creators in the same tier as @porsche
Estimated Earnings
Revenue estimates based on follower count and engagement
Brand partnerships drive the primary revenue stream for this account. A single sponsored post carries an estimated value between $166.2K and $398.9K based on the follower count. This high rank places the profile in a premium tier where top placement commands a premium price from advertisers. However, the 0.28% engagement rate falls well below the 0.93% median. This disparity suggests that while the reach is broad, the active interaction per post is lower than average for this size of account. The high quoted band reflects the large scale of the audience rather than high and frequent engagement. These are modelled estimates from public metrics, not disclosed earnings.
Sponsorship Value (Est. Per Post)
Based on 33.2M followers (Mega)
$166,201 – $398,882
Industry rate for mega Instagram creators
Key Insights & Takeaways
Key Takeaways
Strengths
- + Verified account with 33.2M followers
- + Active cadence of about 13.9 posts a week
- + Above the 10K threshold where sponsorship deals become viable
Opportunities
- ~ 0.28% engagement rate trails the 0.93% median, the clearest area to improve
- ~ Only 8.3% of recent posts clear 2x the account average, a low hit-rate
Summary
This analysis of @porsche reveals a mega Instagram presence with 33,240,188 followers. The account demonstrates an engagement rate of 0.28%, averaging 94.1K likes per post across 12 analyzed posts. The account holds verified status.
Want Instagram Analytics for Your Research?
Search profiles, discover hashtags, and explore Instagram data for analysis.
Start SearchingFrequently Asked Questions About @porsche
How many followers does @porsche have on Instagram?
@porsche has 33,240,188 followers on Instagram, placing them in the mega creator tier.
What is @porsche's Instagram engagement rate?
@porsche has an engagement rate of 0.28% based on 12 recent posts, averaging 94.1K likes per post.
How much does @porsche earn on Instagram?
Based on industry benchmarks, @porsche's estimated sponsorship value is $166,201 - $398,882 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.
How many posts has @porsche published on Instagram?
@porsche has published 4,789 posts on Instagram.
What is @porsche's most-liked recent post?
Of the 12 recent posts analyzed, the top post received 394,112 likes and 534 comments.
How often does @porsche post on Instagram?
@porsche posts approximately 13.9 times per week, with an average gap of 13.2 hours between posts. Peak posting days are Sunday, Monday, Wednesday.
How does @porsche compare to other Instagram creators?
@porsche sits in the Mega creator tier alongside accounts like @mosalah, @akshaykumar, @tomholland2013.
Is @porsche verified on Instagram?
Yes, @porsche is a verified Instagram account.
About This Analysis: This analysis is based on a snapshot of @porsche's Instagram profile and 12 recent posts.
Data collected and analyzed by IGDataHub | Analysis date: Jun 19, 2026