DR. Naomi Campbell

DR. Naomi Campbell

@naomi

Motherr of 2 ❤️❤️ DR . Naomi Campbell

Public figure Business http://youtube.com/naomi

15.2M

Followers

965

Following

18

Posts

0.48%

Engagement Rate

↓ -0.6% over 118d Mega-tier Followers as of Oct 15, 2026

Account Overview

Profile summary and post performance

DR. Naomi Campbell (@naomi) has 15,179,173 Instagram followers as of October 15, 2026 and 18 posts; the account is verified. Across the 12 recent posts we analysed for this report on June 19, 2026, a post got 72K likes and 1.9K comments on average (median 42.6K likes), an engagement rate of 0.48% of followers. Over the 118 days we have tracked it, the account lost 96,109 followers (-0.6%).

Where these numbers come from: public Instagram profile data and @naomi's recent posts, collected by IGDataHub. Follower history comes from our own repeated readings of the profile. How we calculate these numbers.

Account Info

Account Size Mega
Followers 15,179,173
Following 965
Posts 18
Verified Yes
Business Account Yes
Category Public figure

Post Performance

Posts Analyzed 12
Avg Likes per Post 71,980
Avg Comments per Post 1,861
Videos 4
Photos & carousels 8
Engagement Rate 0.48%

Follower Growth Over Time

How @naomi's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.

-96.1K

Net Change

-0.6%

% Change

-814

Avg / Day

118

Days Tracked

50

Data Points

Tracked between Jun 19, 2026 (15,275,282 followers) and Oct 15, 2026 (15,179,173 followers).

@naomi follower readings, newest first (the first reading, then the last reading of each month)
Date Followers Change
15,179,173 -16,257
15,195,430 -54,903
15,250,333 -15,493
15,265,826 -9,456
15,275,282 first reading

Engagement Analysis

Based on 12 recent posts

72.0K

Avg Likes/Post

1.9K

Avg Comments/Post

863.8K

Total Likes

22.3K

Total Comments

Engagement Rate

Compared with the 877 Mega-tier reports with an engagement rate (median 0.94%, middle half 0.3% to 2.58%)

Below the median

0.48%

(Likes + Comments) / Followers per post

Video vs Photo Engagement

73.9K

Avg Likes on Videos (4)

71.0K

Avg Likes on Photos & carousels (8)

Per-Post Engagement Trend

Engagement (likes + comments) for each of @naomi's tracked recent posts, in upload order. Hover any point for the exact value.

Each data point is one post. The median post got 44,184 likes and comments; 3 of the 12 reached twice that (88,368 or more).

Best-Performing Post, Decomposed

What @naomi's single biggest recent post had going for it, measured against the account's other posts.

275,080 likes · 5,545 comments

3.8× @naomi's average post · 6.3× the median post.

"@michaeljackson still ruling the world 🌍❤️🕊️"

44 characters

Video

Format

Saturday

Day Posted

13:00 UTC

Hour Posted

1.5M

Views

Content Analysis

Hashtags, keywords, captions, and top posts

Hashtags in the analysed posts

Each one appears in a single post, so none stands out as a regular tag.

#dedication (1) #determination (1) #drive (1) #3d (1) #culture (1) #sarahburton (1) #euphoria (1) #africa (1) #elleafrique (1) #elleafricasafaris (1) #voguejapanjourney (1)

Top Keywords

Words used at least twice in the captions we analysed, with how often.

world (5) thank (4) power (4) journey (3) special (3) exhibition (3) share (3) love (3) never (3) rest (3) arts (2) culture (2) everyone (2) fashion (2) naomi (2) hair (2) makeup (2) truly (2) grace (2) wisdom (2) continue (2) jackson (2) honour (2) africa (2)

Caption Analysis

Avg Caption Length 266 chars
Posting Frequency not shown

Content Mix

4

Videos / Reels

8

Photos & carousels

Top Posts

Highest-liked recent posts from @naomi

# Caption Likes Comments Views Link
1
@michaeljackson still ruling the world 🌍❤️🕊️
275.1K 5.5K 1.5M view
2
Honored and humbled to have received the appointment as Knight of the Order of …
175.4K 4.9K — view
3
The opening of my exhibition at the V&A is just around the corner and I’m count…
112.7K 2.8K — view
4
I'm HONOURED to be asked by the V&A to share my life in clothes with the world.…
83.3K 1.8K — view
5
@anothermagazine @jeffersonhack Photographer: @nick_knight Stylist: @elliegra…
70.7K 1.3K — view
6
Happy Birthday Cindy C. 🎉 @cindycrawford Wishing you tons of blessings on this …
58.0K 1.6K — view
7
Proud to be ambassador and grace the cover of the first issue of Elle Africa …
27.2K 1.6K — view
8
The Queen is here ❤️‍🔥 #Euphoria 📸 @carlhalal and @sharonlopez
20.6K 415 — view
9
Today, we lost a giant in the physical world but never in the spiritual. My dee…
20.1K 1.0K — view

Posting Patterns & Optimal Timing

When @naomi posts on Instagram

Thursday, Saturday

Peak posting days

20:00 UTC

Peak posting hours

Posts per week, the average gap, active days and the consistency score are not shown for this account. The posts we analysed include pinned posts, which Instagram keeps at the top of a profile however old they are, so counting them stretches the date range and understates how often the account posts. Peak days and hours count the same posts.

Posting Activity by Hour (UTC)

Night (10pm-5am) Morning Afternoon Evening Peak hour

How often @naomi publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.

0

1

2

3

1

4

5

6

7

8

9

10

1

11

12

2

13

1

14

15

16

1

17

1

18

19

3

20

21

1

22

1

23

Hour of day (UTC): 0 is midnight, 12 is noon

Reading this chart: Taller bars are hours when @naomi publishes more often. Their busiest hour is 20:00 UTC, highlighted with bold pink bars. Times are in UTC. US Eastern is 4 hours behind UTC in summer and 5 in winter, US Pacific 7 or 8 hours behind, and UK time is UTC in winter and 1 hour ahead in summer. These posts went out in 9 of the 24 hours; an empty hour only means none of them went out then.

Engagement by Day of the Week

@naomi's recent posts grouped by the day they went out. Most days here have one or two posts, so one strong post can set a day's average. Read it as a record of these posts, not as the best day to post.

Day Posts Avg Engagement Total Engagement
Monday 1 115,539 115,539
Tuesday 1 71,986 71,986
Wednesday 2 15,708 31,415
Thursday 3 32,267 96,800
Friday 1 180,305 180,305
Saturday 3 120,407 361,222
Sunday 1 28,819 28,819

Caption Length & Performance

How @naomi's caption length correlates with engagement

100.0%

Posts with Caption

266

Avg Caption Chars

280

Median Chars

693

Longest Caption

Caption Length Posts Avg Engagement
Medium (40-100) 3 102.7K
Long (100+) 9 64.2K

Compare & Discover Similar Creators

Stack @naomi against any other Instagram creator we track, or jump to similar accounts.

Compare @naomi to another creator

Get a side-by-side stats breakdown.

@naomi vs

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Chelsea Elizabeth Islan

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Estimated Earnings

Revenue estimates based on follower count only

Sponsorship Value (Est. Per Post)

Based on 15.2M followers (Mega)

$75,896 to $182,150

Our per-follower range for accounts this size (see methodology)

Disclaimer: These are rough estimates from follower count only. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. Instagram sponsored post rates fluctuate and are not guaranteed.

Download @naomi's data

Everything below is derived from this account, priced on the counts shown. Delivered as CSV by emailed link.

Every post & reel

18 posts & reels

$9.99

minimum

Caption, likes, comments, views, duration, mentions, co-authors and sponsored status for every post and reel.

See a sample
shortcodecaptionlikescomments
C8UccLisSelThe opening of my exhibition at the V&A is just …1129532783
CyBKIQkMs_iI'm HONOURED to be asked by the V&A to share my …832601749
DeSHfhiMWSUIt was such a pleasure speaking with you all at …

Real rows from this account. The file continues in the same shape.

Everyone who follows them

up to 50,000 followers of 15,179,173 total

$250.00

Handle, full name, ID, and verified/private flags for each follower.

See the columns
usernamefull_nameuser_idis_verifiedis_privateprofile_pic_url

These are the columns. We can't show live rows: Instagram serves no follower or following list to a logged-out client, so we hold none until you order.

Everyone they follow

up to 965 accounts

$9.99

minimum

Every account this one follows, same fields.

See the columns
usernamefull_nameuser_idis_verifiedis_privateprofile_pic_url

These are the columns. We can't show live rows: Instagram serves no follower or following list to a logged-out client, so we hold none until you order.

You only pay for rows we deliver. Counts are the maximum available today; if an export comes back smaller, the difference is refunded automatically. Counts as last collected 19 hours, 48 minutes ago.

Tracking

What we have recorded about @naomi over time, and ongoing alerts.

Follower count over time · 50 observations

Every observation we have recorded, with follower and post deltas between them: our own record, not a re-scrape.

See a sample
observed_atfollowersfollowers_deltaposts
2026-10-131518173918
2026-10-1415180163-1576
2026-10-1515179173-99018

Real rows from this account. The file continues in the same shape.

$9.99

Weekly change alerts · 30 days, ~4 digests

Baseline now, then a change digest by email every week for 30 days.

$14.99

Download @naomi's data

Followers, following and full post history as CSV, priced on the exact record counts above.

See export options

Frequently Asked Questions About @naomi

How many followers does @naomi have on Instagram?

@naomi has 15,179,173 followers on Instagram, placing them in the Mega-tier group (1M+ followers).

What is @naomi's Instagram engagement rate?

@naomi has an engagement rate of 0.48% based on 12 recent posts, averaging 72.0K likes per post.

How much does @naomi earn on Instagram?

From follower count only, we estimate @naomi's sponsorship value at $75,896 to $182,150 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.

How many posts has @naomi published on Instagram?

@naomi has published 18 posts on Instagram.

What is @naomi's most-liked recent post?

Of the 12 recent posts analyzed, the top post received 275,080 likes and 5,545 comments.

How often does @naomi post on Instagram?

We don't show a weekly rate for @naomi: the posts we analysed include pinned posts, which Instagram keeps at the top of a profile however old they are, so a rate from them would understate how often the account posts. Peak posting days are Thursday, Saturday.

How does @naomi compare to other Instagram creators?

@naomi sits in the Mega-tier group alongside accounts like @haifawehbe, @tommyhilfiger, @chelseaislan.

Is @naomi verified on Instagram?

Yes, @naomi is a verified Instagram account.

About This Analysis: This analysis is based on a snapshot of @naomi's Instagram profile and 12 recent posts.

Data collected and analyzed by IGDataHub | Follower count as of Oct 15, 2026 | Posts analysed Jun 19, 2026

Cite this page

IGDataHub (2026). @naomi Instagram stats and analytics, follower count as of 15 October 2026, posts analysed 19 June 2026. https://igdatahub.com/blog/naomi-instagram-profile-stats/

Method: how IGDataHub calculates these numbers.