KAYLA ITSINES
Owner of @sweat 🔥 Helping women get stronger worldwide 12M+ women transformed Wife 💍 & Mum to Arna & Jax 🥰
15.4M
Followers
844
Following
9.1K
Posts
0.08%
Engagement Rate
Account Overview
Profile summary and post performance
KAYLA ITSINES (@kayla_itsines) has 15,367,688 Instagram followers as of October 16, 2026 and 9,099 posts; the account is verified. Across the 12 recent posts we analysed for this report on June 19, 2026, a post got 12.6K likes and 296 comments on average (median 3.5K likes), an engagement rate of 0.08% of followers, an average its biggest posts pull up (the median post reached 0.02%). Over the 118 days we have tracked it, the account lost 22,145 followers (-0.1%).
Where these numbers come from: public Instagram profile data and @kayla_itsines's recent posts, collected by IGDataHub. Follower history comes from our own repeated readings of the profile. How we calculate these numbers.
Account Info
| Account Size | Mega |
| Followers | 15,367,688 |
| Following | 844 |
| Posts | 9,099 |
| Verified | Yes |
| Business Account | Yes |
Post Performance
| Posts Analyzed | 12 |
| Avg Likes per Post | 12,583 |
| Avg Comments per Post | 296 |
| Videos | 7 |
| Photos & carousels | 5 |
| Engagement Rate | 0.08% |
Follower Growth Over Time
How @kayla_itsines's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.
-22.1K
Net Change
-0.1%
% Change
-188
Avg / Day
118
Days Tracked
50
Data Points
Tracked between Jun 19, 2026 (15,389,833 followers) and Oct 16, 2026 (15,367,688 followers).
| Date | Followers | Change |
|---|---|---|
| 15,367,688 | -2,688 | |
| 15,370,376 | -14,599 | |
| 15,384,975 | -6,065 | |
| 15,391,040 | +1,207 | |
| 15,389,833 | first reading |
Engagement Analysis
Based on 12 recent posts
12.6K
Avg Likes/Post
296
Avg Comments/Post
151.0K
Total Likes
3.5K
Total Comments
Engagement Rate
Compared with the 877 Mega-tier reports with an engagement rate (median 0.94%, middle half 0.3% to 2.58%)
0.08%
(Likes + Comments) / Followers per post
An average its biggest posts pull up: the median post reached 0.02%.
Video vs Photo Engagement
11.9K
Avg Likes on Videos (7)
13.6K
Avg Likes on Photos & carousels (5)
Per-Post Engagement Trend
Engagement (likes + comments) for each of @kayla_itsines's tracked recent posts, in upload order. Hover any point for the exact value.
Each data point is one post. The median post got 3,544 likes and comments; 3 of the 12 reached twice that (7,088 or more).
Best-Performing Post, Decomposed
What @kayla_itsines's single biggest recent post had going for it, measured against the account's other posts.
65,166 likes · 1,796 comments
5.1× @kayla_itsines's average post · 18.8× the median post.
"I’m SO proud to announce that as of today I am the sole owner of @sweat I cannot believe I am saying this… it feels so surreal 😭 Sweat was created for women and it’s always been a goal of mine that one day I could say that Sweat is solely ran by a woman. And today… I can…"
599 characters
Video
Format
Thursday
Day Posted
19:00 UTC
Hour Posted
914.5K
Views
Content Analysis
Hashtags, keywords, captions, and top posts
Hashtags in the analysed posts
Each one appears in a single post, so none stands out as a regular tag.
Top Keywords
Words used at least twice in the captions we analysed, with how often.
Caption Analysis
| Avg Caption Length | 360 chars |
| Posting Frequency | not shown |
Content Mix
7
Videos / Reels
5
Photos & carousels
Top Posts
Highest-liked recent posts from @kayla_itsines
| # | Caption | Likes | Comments | Views | Link |
|---|---|---|---|---|---|
| 1 |
I’m SO proud to announce that as of today I am the sole owner of @sweat
I can…
|
65.2K | 1.8K | 914.5K | view |
| 2 |
Trying to summarise my entire journey in one post... 👆
Sometimes I think abou…
|
45.0K | 1.3K | — | view |
| 3 |
Deep core!
Save this for when you are on the go 🤍
Workout 👇
Glute Bridge Marc…
|
12.3K | 78 | — | view |
| 4 |
When I was younger people asked me who my idols were… they were my parents, my …
|
5.4K | 26 | 182.2K | view |
| 5 |
13 years of learning myself.
And these are the things that have stuck with me…
…
|
5.1K | 53 | — | view |
| 6 |
This workout!! 🥵
Did this one from my Body Burner 2.0 program, and let’s just s…
|
4.0K | 55 | 387.6K | view |
| 7 |
Life through my lens 🤍
|
3.0K | 53 | 145.3K | view |
| 8 |
Forbes x Meta
|
2.7K | 45 | — | view |
| 9 |
PT 1…. “Only 2 days a week to train”.... and all you have is a chair
I’ve got…
|
2.6K | 41 | — | view |
Posting Patterns & Optimal Timing
When @kayla_itsines posts on Instagram
Thursday, Friday
Peak posting days
8:00 UTC
Peak posting hours
Posts per week, the average gap, active days and the consistency score are not shown for this account. The posts we analysed include pinned posts, which Instagram keeps at the top of a profile however old they are, so counting them stretches the date range and understates how often the account posts. Peak days and hours count the same posts.
Posting Activity by Hour (UTC)
How often @kayla_itsines publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.
0
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
Hour of day (UTC): 0 is midnight, 12 is noon
Engagement by Day of the Week
@kayla_itsines's recent posts grouped by the day they went out. Most days here have one or two posts, so one strong post can set a day's average. Read it as a record of these posts, not as the best day to post.
| Day | Posts | Avg Engagement | Total Engagement |
|---|---|---|---|
| Monday | 1 | 3,033 | 3,033 |
| Tuesday | 2 | 24,247 | 48,494 |
| Wednesday | 2 | 4,623 | 9,246 |
| Thursday | 4 | 18,402 | 73,608 |
| Friday | 3 | 6,720 | 20,159 |
Caption Length & Performance
How @kayla_itsines's caption length correlates with engagement
100.0%
Posts with Caption
360
Avg Caption Chars
337
Median Chars
1108
Longest Caption
| Caption Length | Posts | Avg Engagement |
|---|---|---|
| Short (<40 chars) | 3 | 2.3K |
| Long (100+) | 9 | 16.4K |
Compare & Discover Similar Creators
Stack @kayla_itsines against any other Instagram creator we track, or jump to similar accounts.
Compare @kayla_itsines to another creator
Get a side-by-side stats breakdown.
Creators closest in size to @kayla_itsines
Estimated Earnings
Revenue estimates based on follower count only
Sponsorship Value (Est. Per Post)
Based on 15.4M followers (Mega)
$76,838 to $184,412
Our per-follower range for accounts this size (see methodology)
Download @kayla_itsines's data
Everything below is derived from this account, priced on the counts shown. Delivered as CSV by emailed link.
You only pay for rows we deliver. Counts are the maximum available today; if an export comes back smaller, the difference is refunded automatically. Counts as last collected 20 hours, 30 minutes ago.
Tracking
What we have recorded about @kayla_itsines over time, and ongoing alerts.
Other reports
Not downloads of this account: they take their own inputs.
Download @kayla_itsines's data
Followers, following and full post history as CSV, priced on the exact record counts above.
See export optionsFrequently Asked Questions About @kayla_itsines
How many followers does @kayla_itsines have on Instagram?
@kayla_itsines has 15,367,688 followers on Instagram, placing them in the Mega-tier group (1M+ followers).
What is @kayla_itsines's Instagram engagement rate?
@kayla_itsines has an engagement rate of 0.08% based on 12 recent posts, averaging 12.6K likes per post. That average is pulled up by its biggest posts: the median post reached 0.02%.
How much does @kayla_itsines earn on Instagram?
From follower count only, we estimate @kayla_itsines's sponsorship value at $76,838 to $184,412 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.
How many posts has @kayla_itsines published on Instagram?
@kayla_itsines has published 9,099 posts on Instagram.
What is @kayla_itsines's most-liked recent post?
Of the 12 recent posts analyzed, the top post received 65,166 likes and 1,796 comments.
How often does @kayla_itsines post on Instagram?
We don't show a weekly rate for @kayla_itsines: the posts we analysed include pinned posts, which Instagram keeps at the top of a profile however old they are, so a rate from them would understate how often the account posts. Peak posting days are Thursday, Friday.
How does @kayla_itsines compare to other Instagram creators?
@kayla_itsines sits in the Mega-tier group alongside accounts like @hyunah_aa, @nct127, @balqeesfathi.
Is @kayla_itsines verified on Instagram?
Yes, @kayla_itsines is a verified Instagram account.
About This Analysis: This analysis is based on a snapshot of @kayla_itsines's Instagram profile and 12 recent posts.
Data collected and analyzed by IGDataHub | Follower count as of Oct 16, 2026 | Posts analysed Jun 19, 2026
Cite this page
IGDataHub (2026). @kayla_itsines Instagram stats and analytics, follower count as of 16 October 2026, posts analysed 19 June 2026. https://igdatahub.com/blog/kayla_itsines-instagram-profile-stats/