dixie

dixie

@dixiedamelio

See Instagram photos and videos

DJ

18.9M

Followers

1.1K

Following

637

Posts

1.12%

Engagement Rate

↓ -0.9% over 72d Mega tier Updated Jun 19, 2026

Account Overview

Profile summary and post performance

This creator sits at rank 329 out of over 1600 tracked accounts. With 18.9 million followers, this profile holds a following that is 25.8 times larger than the median account we track. The verified status and DJ categorization combined with 637 total posts establish this as a mega tier presence. Engagement rates for this profile reach 1.12% which clears the 0.93% median benchmark. The rest of this report breaks down the specific audience interactions and content performance.

Account Info

Account Size Mega
Followers 18,861,980
Following 1,146
Posts 637
Verified Yes
Category DJ

Post Performance

Posts Analyzed 12
Avg Likes per Post 210,227
Avg Comments per Post 591
Videos 1
Photos 11
Engagement Rate 1.12%

Follower Growth Over Time

How @dixiedamelio's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.

-174711

Net Change

-0.9%

% Change

-2427

Avg / Day

72

Days Tracked

16

Data Points

Tracked between May 6, 2026 (19,000,000 followers) and Jul 17, 2026 (18,825,289 followers).

The account lost 138,000 followers over 51 days. The trend shows a decline of about 2,700 followers every day.

What the trajectory means

The account lost 138,000 followers over the tracked period. This downward trend represents a risk to time as the audience size is shrinking rather than expanding. The loss of roughly 2,700 followers per day provides a clear pace for any campaign planning.

Engagement Analysis

Based on 12 recent posts

Platform Context

@dixiedamelino ranks 356 out of 778 for engagement rate because her performance sits above the tracked median. This higher percentage means she generates more interaction per follower than many other creators in the corpus. Her content successfully captures a larger share of audience attention relative to the average.

The engagement rate of 1.12% beats the 0.93% median to rank 356 of 778. This performance indicates that followers interact with content more frequently than the average user. Photos garner much higher praise than videos, with a typical post earning 223.2K likes compared to only 67.0K for video content. While the volume of comments remains steady at 591 per post, the preference for still imagery is clear. Reliability of reach remains low because only 8.3% of posts doubled the average engagement and an identical 8.3% reached five times the average. These figures suggest that while high-performing content occasionally breaks through, most interactions remain consistent within a set baseline. This is a tap-and-scroll audience.

210.2K

Avg Likes/Post

591

Avg Comments/Post

2.5M

Total Likes

7.1K

Total Comments

Engagement Rate

Compared to Mega tier benchmarks

Average for Mega

1.12%

(Likes + Comments) / Followers per post

Video vs Photo Engagement

67.0K

Avg Likes on Videos (1)

223.2K

Avg Likes on Photos (11)

Per-Post Engagement Trend

Engagement (likes + comments) for each of @dixiedamelio's tracked recent posts, in upload order. Hover any point for the exact value.

Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.

Best-Performing Post, Decomposed

What @dixiedamelio's single biggest post had going for it — the patterns worth replicating.

Top post by @dixiedamelio

1,464,718 likes · 3,703 comments

7.0× @dixiedamelio's average post · 12.9× the median post.

"not much to say Interview: @wizkhalifa Photography: @damon_baker Fashion: @nicolaformichetti Hair: @patriciamoralesla (@thevisionariesagency) Makeup: @ozzysalvatierra (@@loweandcoworldwide) Text: @overlyopinionatedblackperson Special thanks to: @pppiccioli @yigit @blair_trader"

278 characters

Photo

Format

Tuesday

Day Posted

0:00 UTC

Hour Posted

Content Analysis

Hashtags, keywords, captions, and top posts

The standout post outperformed the median by a factor of 12.9 and maintained a high like to comment ratio. This specific post suggests that visual impact can drive large reach even when the text remains minimal. Long captions of over one hundred characters generate more than double the engagement of short posts under forty characters. This indicates that detailed copy builds stronger connections with the audience while brief snippets fail to spark interaction. The recurring hashtags signal a focus on high fashion and specific brand partnerships like Balenciaga and YSL. These tags act as consistent anchors for the content's aesthetic identity. While average engagement is very high, consistency in length and branding keeps the audience anchored. Dixie D'Amelio currently has 18.9 million followers.

Top Hashtags

#dazedfashiontv (1) #dazed (1) #balenciaga (1) #dixiedamelio (1) #ysl (1) #yvessaintlaurent (1) #saintlaurent (1) #dieselss25 (1) #caringforwomen (1)

Top Keywords

editor (7) photography (5) hair (5) amelio (4) debut (4) makeup (4) thanks (4) thank (4) music (3) executive (3) dixie (3) show (3) dixiedamelio (3) styling (3) thewallgroup (3) agency (3) interview (3) balenciaga (3) fashion (3) director (3) special (3) career (2) gala (2) film (2) creative (2) tyler (2) direction (2) lauren (2) group (2) virginie (2)

Caption Analysis

Avg Caption Length 281 chars
Posting Frequency 0.0 posts/week

Content Mix

1

Videos / Reels

11

Photos

Top Performing Posts

Post thumbnail

not much to say Interview: @wizkhalifa Photography: @damon_baker Fashion: @nicolaformichetti Hair: @patriciamoralesla …

1.5M likes 3.7K comments
View
Post thumbnail

thank you thank you thank you @interviewmag Editor-in-Chief, Mel Ottenberg, @melzy917 Editorial Director Richard Tur…

187.7K likes 470 comments
View
Post thumbnail

1/3 From V136 Summer 2022 Photography: @domenvandevelde Fashion Direction: @nicolaformichetti Styling: @joeythao Inter…

178.7K likes 201 comments
View
Post thumbnail

(No caption)

141.4K likes 563 comments
View
Post thumbnail

we are lucky to have each other…🤍

123.1K likes 223 comments
View
Post thumbnail

👽 @diesel #dieselss25

113.4K likes 287 comments
View
Post thumbnail

the best 🖤 Paris with @ysl #ysl #yvessaintlaurent #saintlaurent @anthonyvaccarello photos by: @guelsphotos

108.9K likes 264 comments
View
Post thumbnail

last night with @kering_official 🖤 it was an honor to attend the #caringforwomen dinner ++ thank u @balenciaga 🫶🏻

74.5K likes 223 comments
View
Post thumbnail

Full video…lol

67.0K likes 462 comments 1.2M views Video
View

Top Posts

Highest-liked recent posts from @dixiedamelio

# Caption Likes Comments Link
1
not much to say Interview: @wizkhalifa Photography: @damon_baker Fashion: @nic…
1.5M 3.7K view
2
thank you thank you thank you @interviewmag Editor-in-Chief, Mel Ottenberg, @m…
187.7K 470 view
3
1/3 From V136 Summer 2022 Photography: @domenvandevelde Fashion Direction: @ni…
178.7K 201 view
4
No caption
141.4K 563 view
5
we are lucky to have each other…🤍
123.1K 223 view
6
👽 @diesel #dieselss25
113.4K 287 view
7
the best 🖤 Paris with @ysl #ysl #yvessaintlaurent #saintlaurent @anthonyvacca…
108.9K 264 view
8
last night with @kering_official 🖤 it was an honor to attend the #caringforwome…
74.5K 223 view
9
Full video…lol
67.0K 462 view

Posting Patterns & Optimal Timing

When @dixiedamelio posts on Instagram

The account follows an erratic pace for a creator at its rank level. While the median creator posts once per week, @dixiedamelion's lack of consistent frequency makes it difficult to predict content drops. A consistency score of zero indicates no established rhythm and frequent gaps between uploads. This pattern suggests she prioritizes specific moments over a steady grind. Fresh content lands most often on Tuesday and Wednesday with a peak upload window at 16:00 UTC. Marketers should treat these windows as the primary opportunities for timing a tie-in. Because of the unpredictable cadence, a brand cannot rely on a standard calendar to align with her activity. You must monitor her account live or coordinate directly to ensure your campaign aligns with her sporadic posting spikes. The lack of a clockwork routine means manual tracking is necessary rather than automated planning.

Posts / week

4421.5h

Avg gap between posts

Tuesday, Wednesday, Sunday

Peak posting days

16:00, 20:00, 0:00 UTC

Peak posting hours

Posting Activity by Hour (UTC)

Night (10pm-5am) Morning Afternoon Evening Peak hour

How often @dixiedamelio publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.

1

0

1

1

2

3

4

5

6

7

8

9

10

11

1

12

1

13

1

14

15

3

16

17

18

19

2

20

1

21

22

1

23

Hour of day (UTC) — 0 is midnight, 12 is noon

Reading this chart: Taller bars are hours when @dixiedamelio publishes more often. Their busiest hours are 16:00, 20:00, 0:00 UTC — highlighted with bold pink bars. Times are in UTC; subtract 5h for US Eastern, 8h for US Pacific, or add 1h for UK BST. Empty hours don't necessarily mean a bad time to post; they're simply hours @dixiedamelio hasn't been active in our tracked sample.

The account posts most on Tuesday and Wednesday. The peak time for activity occurs at 16:00 UTC.

Most Common Words

Frequent caption words across @dixiedamelio's recent posts (excludes stopwords)

editor (7) photography (5) hair (5) amelio (4) debut (4) makeup (4) thanks (4) thank (4) music (3) executive (3) dixie (3) show (3) dixiedamelio (3) styling (3) thewallgroup (3) agency (3) interview (3) balenciaga (3) fashion (3) director (3) special (3) career (2) gala (2) film (2) creative (2) tyler (2) direction (2) lauren (2) group (2) virginie (2)

Best Day of the Week to Post

@dixiedamelio's engagement broken down by day of the week

Day Posts Avg Engagement Total Engagement
Monday 1 67,486 67,486
Tuesday 4 436,049 1,744,197
Wednesday 2 148,678 297,355
Thursday 1 123,321 123,321
Friday 1 4,461 4,461
Saturday 1 113,678 113,678
Sunday 2 89,662 179,323

Posting Consistency & Streaks

How steadily @dixiedamelio maintains output

1

Longest streak (days)

0/100

Consistency score

Inverse of posting-gap variance

0.6%

Active days

Posted at least once

4421.5h

Avg gap

Between posts

Caption Length & Performance

How @dixiedamelio's caption length correlates with engagement

91.7%

Posts with Caption

307

Avg Caption Chars

152

Median Chars

1270

Longest Caption

Caption Length Posts Avg Engagement
No caption 1 141.9K
Short (<40 chars) 3 101.5K
Long (100+) 8 260.4K

The audience rewards long captions of 100+ characters with 260.4K average engagement. Short captions under 40 characters perform worst at 101.5K average engagement.

Who This Audience Is

What @dixiedamelio's reach and engagement mean for a brand.

The audience size is exceptionally large compared to the typical creator tracked in our database. This scale puts the account well above the standard reach of most influencers. The verified status and music category classification indicate a broad reach within the entertainment and music sectors. Engagement rates are slightly higher than the median, which means brand messages land with more impact than they would on an average profile of this size. While the audience is large, the interaction rate remains modest relative to the total follower count. This suggests a passive consumption model where the content reaches many people but generates limited active participation per view. The scale makes this account suitable for broad awareness campaigns rather than niche community engagement. The data indicates this audience fits the music and entertainment category.

Compare & Discover Similar Creators

Stack @dixiedamelio against any other Instagram creator we track, or jump to similar accounts.

Compare @dixiedamelio to another creator

Get a side-by-side stats breakdown.

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Estimated Earnings

Revenue estimates based on follower count and engagement

@dixiedamelio commands high fees for sponsored posts ranging from $94.3K to $226.3K based on her 18.9M followers. Her ranking of 329 out of 1,606 puts her in a position where she can command a premium over the average creator. Because she sits well above the median, the quoted band serves as a baseline for negotiations rather than a ceiling. The engagement rate of 1.12% exceeds the 0.93% median and justifies the higher end of her pricing bracket. This active participation from her audience validates the reach she provides to brands. These are modelled estimates from public metrics, not disclosed earnings.

Sponsorship Value (Est. Per Post)

Based on 18.9M followers (Mega)

$94,310 – $226,344

Industry rate for mega Instagram creators

Disclaimer: These are rough estimates based on publicly available industry benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. Instagram sponsored post rates fluctuate and are not guaranteed.

Key Insights & Takeaways

Key Takeaways

Reach. The account holds a follower base over 25 times larger than the median, placing it in the top tier of the market. Engagement. A 1.12% rate outperforms the median, showing that the audience remains active despite the high follower count. Hit-rate. Only 8.3% of posts reach double the average engagement, suggesting a lack of frequent standout peaks. Trajectory. The account is in a downward trend with a slight decline in followers over the tracked period.

Strengths

  • + Verified account with 18.9M followers
  • + 1.12% engagement rate beats the 0.93% tracked median
  • + Above the 10K threshold where sponsorship deals become viable

Opportunities

  • ~ Only 8.3% of recent posts clear 2x the account average, a low hit-rate

Summary

This analysis of @dixiedamelio reveals a mega Instagram presence with 18,861,980 followers. The account demonstrates an engagement rate of 1.12%, averaging 210.2K likes per post across 12 analyzed posts. The account holds verified status.

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Frequently Asked Questions About @dixiedamelio

How many followers does @dixiedamelio have on Instagram?

@dixiedamelio has 18,861,980 followers on Instagram, placing them in the mega creator tier.

What is @dixiedamelio's Instagram engagement rate?

@dixiedamelio has an engagement rate of 1.12% based on 12 recent posts, averaging 210.2K likes per post.

How much does @dixiedamelio earn on Instagram?

Based on industry benchmarks, @dixiedamelio's estimated sponsorship value is $94,310 - $226,344 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.

How many posts has @dixiedamelio published on Instagram?

@dixiedamelio has published 637 posts on Instagram.

What is @dixiedamelio's most-liked recent post?

Of the 12 recent posts analyzed, the top post received 1,464,718 likes and 3,703 comments.

How often does @dixiedamelio post on Instagram?

@dixiedamelio posts approximately 0.0 times per week, with an average gap of 4421.5 hours between posts. Peak posting days are Tuesday, Wednesday, Sunday.

How does @dixiedamelio compare to other Instagram creators?

@dixiedamelio sits in the Mega creator tier alongside accounts like @kimberly.loaiza, @luansantana, @riaricis1795.

Is @dixiedamelio verified on Instagram?

Yes, @dixiedamelio is a verified Instagram account.

About This Analysis: This analysis is based on a snapshot of @dixiedamelio's Instagram profile and 12 recent posts.

Data collected and analyzed by IGDataHub | Analysis date: Jun 19, 2026