17.9M
Followers
0
Following
50
Posts
2.25%
Engagement Rate
Account Overview
Profile summary and post performance
This creator sits at rank 340 out of over sixteen hundred tracked accounts. Their follower count is 17.9 million, which is 24.6 times the median size for the creators we track. This verified account maintains a Mega status with fifty total posts and no specific category assigned. The engagement rate of 2.25% sits well above the 0.93% median to confirm strong audience interaction. The rest of this report breaks down the specific audience demographics and content performance trends.
Account Info
| Account Size | Mega |
| Followers | 17,930,445 |
| Following | 0 |
| Posts | 50 |
| Verified | Yes |
Post Performance
| Posts Analyzed | 12 |
| Avg Likes per Post | 381,898 |
| Avg Comments per Post | 21,771 |
| Videos | 3 |
| Photos | 9 |
| Engagement Rate | 2.25% |
Follower Growth Over Time
How @wizkidayo's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.
-225941
Net Change
-1.2%
% Change
-3228
Avg / Day
70
Days Tracked
16
Data Points
Tracked between May 7, 2026 (18,200,000 followers) and Jul 17, 2026 (17,974,059 followers).
The account lost 269.6K followers over 50 days. The downward trend shows an average decrease of 5.4K followers per day.
What the trajectory means
The account lost 269.6K followers over the tracked period. This downward trend indicates a declining audience reach that represents a risk to time. The daily loss of 5.4K followers suggests a steady contraction that brands should consider before planning campaigns.
Engagement Analysis
Based on 12 recent posts
Platform Context
@wizkidayo ranks 231 out of 778 for its engagement rate of 2.25%. This performance sits well above the tracked median of 0.93%. Such a high rate indicates that followers interact with content much more frequently than average accounts in the corpus.
The engagement rate of 2.25% beats the median of 0.93% to secure a rank of 231 out of 778, proving this audience reacts much more than usual. While likes provide passive approval, the volume of 21.8K comments per post indicates a high level of active conversation. This audience rewards static imagery over video content, as photos average 389.3K likes compared to 359.6K for videos. The reach is remarkably stable and consistent rather than driven by outliers. Zero posts exceeded the double or five times their own average engagement, which confirms that the growth is steady and not dependent on sporadic viral hits. This consistency suggests a loyal core following rather than unpredictable spikes in visibility. Such stability means every post reaches a predictable segment of the community. The audience is an active one.
381.9K
Avg Likes/Post
21.8K
Avg Comments/Post
4.6M
Total Likes
261.3K
Total Comments
Engagement Rate
Compared to Mega tier benchmarks
2.25%
(Likes + Comments) / Followers per post
Video vs Photo Engagement
359.6K
Avg Likes on Videos (3)
389.3K
Avg Likes on Photos (9)
Per-Post Engagement Trend
Engagement (likes + comments) for each of @wizkidayo's tracked recent posts, in upload order. Hover any point for the exact value.
Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.
Best-Performing Post, Decomposed
What @wizkidayo's single biggest post had going for it — the patterns worth replicating.
601,773 likes · 13,256 comments
1.5Γ @wizkidayo's average post Β· 1.5Γ the median post.
"PONGO π―π²π΅π·π³π¬ #mamaland"
23 characters
Video
Format
Thursday
Day Posted
17:00 UTC
Hour Posted
2.4M
Views
Content Analysis
Hashtags, keywords, captions, and top posts
The top post outperformed the median content by a factor of 1.5. This specific post achieved a high like to comment ratio of nearly 45 to 1. To replicate this success, prioritize posts with no caption at all. These entries earn over double the engagement of medium length captions. Short to medium captions between forty and one hundred characters perform poorly. Use #stayforthenight and #mamaland as consistent signals for your content themes. Posting approximately once every nine days builds a steady presence. While the follower count is high, the average engagement rate remains modest relative to the total audience size. Focus on consistency over rapid growth. The account currently reaches 17.9 million followers.
Top Hashtags
Top Keywords
Caption Analysis
| Avg Caption Length | 13 chars |
| Posting Frequency | 0.9 posts/week |
Content Mix
3
Videos / Reels
9
Photos
Top Performing Posts
Top Posts
Highest-liked recent posts from @wizkidayo
| # | Caption | Likes | Comments | Link |
|---|---|---|---|---|
| 1 |
PONGO π―π²π΅π·π³π¬
#mamaland
|
601.8K | 13.3K | view |
| 2 |
No caption
|
525.8K | 45.3K | view |
| 3 |
No caption
|
475.8K | 20.8K | view |
| 4 |
No caption
|
469.5K | 35.4K | view |
| 5 |
No caption
|
429.6K | 27.3K | view |
| 6 |
No caption
|
380.5K | 19.0K | view |
| 7 |
No caption
|
321.4K | 20.9K | view |
| 8 |
ππ¦
ft @wizkidayo jam disponible
|
310.7K | 12.0K | view |
| 9 |
@louisvuitton @pharrell β€οΈπ«π·π¦
|
309.6K | 22.9K | view |
Posting Patterns & Optimal Timing
When @wizkidayo posts on Instagram
The creator maintains a sparse high-effort pace. With fewer posts per week than the median, @wizkidayo ranks in the bottom half of her peer group for volume. This low frequency suggests she prioritizes quality over quantity or follows a manual production cycle. Her consistency score of 0 indicates an erratic rhythm rather than a planned schedule. Content gaps are unpredictable and lack a reliable pattern. Fresh content lands most often on Monday and Friday. The busiest hour for new uploads is 16:00 UTC. A marketer should expect irregular windows for fresh content and cannot rely on a predictable weekly calendar to time a campaign. Because of the erratic consistency score, you must monitor her profile closely rather than assuming a steady flow. Planning a tie-in requires flexibility because there is no clockwork cadence to anchor your strategy. You may need to react to her posts as they appear rather than pre-scheduling a synchronized launch.
0.9
Posts / week
215.4h
Avg gap between posts
Monday, Friday, Saturday
Peak posting days
16:00, 17:00, 0:00 UTC
Peak posting hours
Posting Activity by Hour (UTC)
How often @wizkidayo publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.
0
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
Hour of day (UTC) — 0 is midnight, 12 is noon
The account posts most often on Monday and Friday at 16:00 UTC. It averages a frequency of 0.9 posts per week.
Most Common Words
Frequent caption words across @wizkidayo's recent posts (excludes stopwords)
Best Day of the Week to Post
@wizkidayo's engagement broken down by day of the week
| Day | Posts | Avg Engagement | Total Engagement |
|---|---|---|---|
| Monday | 4 | 350,834 | 1,403,338 |
| Wednesday | 1 | 504,922 | 504,922 |
| Thursday | 1 | 615,029 | 615,029 |
| Friday | 4 | 356,164 | 1,424,657 |
| Saturday | 2 | 448,040 | 896,079 |
Posting Consistency & Streaks
How steadily @wizkidayo maintains output
1
Longest streak (days)
0/100
Consistency score
Inverse of posting-gap variance
11.1%
Active days
Posted at least once
215.4h
Avg gap
Between posts
Caption Length & Performance
How @wizkidayo's caption length correlates with engagement
41.7%
Posts with Caption
30
Avg Caption Chars
29
Median Chars
67
Longest Caption
| Caption Length | Posts | Avg Engagement |
|---|---|---|
| No caption | 7 | 440.6K |
| Short (<40 chars) | 4 | 397.8K |
| Medium (40-100) | 1 | 169.0K |
The audience rewards no caption posts with 440.6K average engagement. Medium captions perform poorly at 169.0K average engagement.
Who This Audience Is
What @wizkidayo's reach and engagement mean for a brand.
The follower count ranks this profile as a high-scale account that operates well above the typical creator baseline. With a multiple of 24.6 times the median, the reach is established at a professional broadcast level rather than a niche community scale. The verified status confirms a public persona despite the lack of a specific category tag. Engagement rates are more than double the median, which suggests that brand messages land with more impact and frequency than they do on average accounts of this size. This higher interaction rate relative to the broad reach indicates a core audience that reacts consistently to content. The scale and engagement profile fit the requirements for major entertainment or lifestyle brands seeking wide distribution.
Compare & Discover Similar Creators
Stack @wizkidayo against any other Instagram creator we track, or jump to similar accounts.
Compare @wizkidayo to another creator
Get a side-by-side stats breakdown.
Creators in the same tier as @wizkidayo
Estimated Earnings
Revenue estimates based on follower count and engagement
@wizkidayo generates revenue primarily through brand partnerships and sponsored posts. A single post is valued between $89.7K and $215.2K based on the current follower count. Because this creator ranks 340 out of over 1,600 peers, they command a premium price for their high standing. This position places them well above the median income level for similar accounts. The engagement rate of 2.25% is more than double the 0.93% average. This active audience justifies the higher end of the suggested pricing band. These are modelled estimates from public metrics, not disclosed earnings.
Sponsorship Value (Est. Per Post)
Based on 17.9M followers (Mega)
$89,652 – $215,165
Industry rate for mega Instagram creators
Key Insights & Takeaways
Key Takeaways
Strengths
- + Verified account with 17.9M followers
- + 2.25% engagement rate beats the 0.93% tracked median
- + Above the 10K threshold where sponsorship deals become viable
Opportunities
- ~ Sparse cadence of about 0.9 posts a week limits fresh reach
Summary
This analysis of @wizkidayo reveals a mega Instagram presence with 17,930,445 followers. The account demonstrates an engagement rate of 2.25%, averaging 381.9K likes per post across 12 analyzed posts. The account holds verified status.
Want Instagram Analytics for Your Research?
Search profiles, discover hashtags, and explore Instagram data for analysis.
Start SearchingFrequently Asked Questions About @wizkidayo
How many followers does @wizkidayo have on Instagram?
@wizkidayo has 17,930,445 followers on Instagram, placing them in the mega creator tier.
What is @wizkidayo's Instagram engagement rate?
@wizkidayo has an engagement rate of 2.25% based on 12 recent posts, averaging 381.9K likes per post.
How much does @wizkidayo earn on Instagram?
Based on industry benchmarks, @wizkidayo's estimated sponsorship value is $89,652 - $215,165 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.
How many posts has @wizkidayo published on Instagram?
@wizkidayo has published 50 posts on Instagram.
What is @wizkidayo's most-liked recent post?
Of the 12 recent posts analyzed, the top post received 601,773 likes and 13,256 comments.
How often does @wizkidayo post on Instagram?
@wizkidayo posts approximately 0.9 times per week, with an average gap of 215.4 hours between posts. Peak posting days are Monday, Friday, Saturday.
How does @wizkidayo compare to other Instagram creators?
@wizkidayo sits in the Mega creator tier alongside accounts like @laudyacynthiabella, @gururandhawa, @shaq.
Is @wizkidayo verified on Instagram?
Yes, @wizkidayo is a verified Instagram account.
About This Analysis: This analysis is based on a snapshot of @wizkidayo's Instagram profile and 12 recent posts.
Data collected and analyzed by IGDataHub | Analysis date: Jun 19, 2026