Toke Makinwa
BG4L 🌎 Media - Radio.TV. Youtube. Actor. Influencer. Entrepreneur - @tokemakinwaluxury @tokemakinwabeauty Bookings - [email protected]
5.4M
Followers
741
Following
1.7K
Posts
0.64%
Engagement Rate
Account Overview
Profile summary and post performance
This account ranks 509 out of 1606 tracked creators and holds a following that is 7.4 times the median size. Toke Makinwa is a verified public figure who has shared 1,724 posts to date. Her status as a mega creator reflects her established presence in the media and entertainment space. The engagement rate falls below the 0.93% median for accounts of this scale. The following report breaks down audience interaction patterns and content performance metrics.
Account Info
| Account Size | Mega |
| Followers | 5,424,519 |
| Following | 741 |
| Posts | 1,724 |
| Verified | Yes |
| Category | Public figure |
Post Performance
| Posts Analyzed | 12 |
| Avg Likes per Post | 34,246 |
| Avg Comments per Post | 303 |
| Videos | 5 |
| Photos | 7 |
| Engagement Rate | 0.64% |
Engagement Analysis
Based on 12 recent posts
Platform Context
@tokemakinwa ranks 462 out of 778 for engagement because its rate sits below the tracked median. This performance indicates that the account generates fewer interactions per follower than the average creator in the corpus. The gap between its rate and the median highlights a lower level of audience involvement relative to the broader benchmark.
The engagement rate of 0.64% falls below the 0.93% median and ranks 462 out of 778, meaning this audience reacts less than typical for this size of account. While the average of 34.2K likes shows steady volume, the low comment count of 303 suggests a passive relationship with the content. This audience rewards photos more than video, as images averaged 36.5K likes compared to 31.1K for video clips. The reach is not driven by consistent spikes because only 16.7% of posts doubled the average engagement and none reached five times the average. These figures indicate a stable but stagnant reach rather than explosive growth from viral hits. This is a tap-and-scroll audience.
34.2K
Avg Likes/Post
303
Avg Comments/Post
411.0K
Total Likes
3.6K
Total Comments
Engagement Rate
Compared to Mega tier benchmarks
0.64%
(Likes + Comments) / Followers per post
Video vs Photo Engagement
31.1K
Avg Likes on Videos (5)
36.5K
Avg Likes on Photos (7)
Per-Post Engagement Trend
Engagement (likes + comments) for each of @tokemakinwa's tracked recent posts, in upload order. Hover any point for the exact value.
Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.
Best-Performing Post, Decomposed
What @tokemakinwa's single biggest post had going for it — the patterns worth replicating.
128,206 likes · 546 comments
3.7× @tokemakinwa's average post · 7.3× the median post.
"I promise to show you the world kiddo 💕💕💕 Matching DNA, matching vibes 🫶 @abirydland"
84 characters
Photo
Format
Saturday
Day Posted
18:00 UTC
Hour Posted
Content Analysis
Hashtags, keywords, captions, and top posts
The top post outperforms the median engagement by a factor of 7.3. This specific content achieved a high comment-to-like ratio compared to typical posts on this feed. Focus on producing content that mirrors the style of the Saturday evening peak for maximum reach. Medium length captions between 40 and 100 characters drive the highest engagement at 128.8K likes. Short captions under 40 characters perform poorly and yield only 13.3K likes, suggesting that a brief descriptive hook is necessary to keep the audience engaged. Use #bn20creatorhouse and #bellanaija as consistent signals for your niche content. The posting cadence sits at about 3.4 times per week. This account maintains a steady presence with over 5 million followers.
Top Hashtags
Top Keywords
Caption Analysis
| Avg Caption Length | 139 chars |
| Posting Frequency | 3.4 posts/week |
Content Mix
5
Videos / Reels
7
Photos
Top Performing Posts
I promise to show you the world kiddo 💕💕💕 Matching DNA, matching vibes 🫶 @abirydland
It was a Baptism of fire and Shege pro max 😂😂😂😂😂😂 Use this one hold body, I am coming back with a full story time.
I wasn’t ready for when she started loving me back. All of the feels in the world. My baby gives me hugs now, She look…
TM Money 💰 Fabric - @bbgboutique Gele - @taiwos_touch Make up - @wunmique 📸 - @lyons_studio_ Designer - @fiolakemi.…
Category is African Baddie 🔥🫶🏼✊🏽 Fit - @kaicollective Purse - limited edition @tokemakinwaluxury Pretty Face from my …
Butter 🧈 😍😍😍😍😍 Out to celebrate Love and family Fabric - @bbgboutique Gele - @taiwos_touch Aso ebi made by @fiolakem…
Reporting live from the Almafi Coast 🇮🇹 but If you see me in Lagos, pls mind your business and look away thanks 🙄.
Top Posts
Highest-liked recent posts from @tokemakinwa
| # | Caption | Likes | Comments | Link |
|---|---|---|---|---|
| 1 |
I promise to show you the world kiddo 💕💕💕
Matching DNA, matching vibes 🫶
@abiry…
|
128.2K | 546 | view |
| 2 |
It was a Baptism of fire and Shege pro max 😂😂😂😂😂😂
Use this one hold body, I am …
|
118.4K | 1.4K | view |
| 3 |
I wasn’t ready for when she started loving me back.
All of the feels in the wor…
|
45.9K | 342 | view |
| 4 |
Dump on May…..
Soft 😍😍😍😍
Roll on June
|
33.1K | 167 | view |
| 5 |
TM Money 💰
Fabric - @bbgboutique
Gele - @taiwos_touch
Make up - @wunmique
📸…
|
24.4K | 291 | view |
| 6 |
Category is African Baddie 🔥🫶🏼✊🏽
Fit - @kaicollective
Purse - limited edition …
|
17.4K | 176 | view |
| 7 |
Butter 🧈 😍😍😍😍😍
Out to celebrate Love and family
Fabric - @bbgboutique
Gele - …
|
13.8K | 183 | view |
| 8 |
Reporting live from the Almafi Coast 🇮🇹 but If you see me in Lagos, pls mind y…
|
10.1K | 113 | view |
| 9 |
Happy New Month everyone 🥲🙏❤️
|
6.9K | 186 | view |
Posting Patterns & Optimal Timing
When @tokemakinwa posts on Instagram
The creator maintains a steady grind with three posts every week. This volume sits well above the median of one post per week and places them in the top half of the follower rank. Despite the high volume, the consistency score is very low at 9 out of 100. This indicates an erratic rhythm where content drops in clusters followed by long periods of silence. The three day streak confirms this pattern of bursts rather than a steady calendar. Fresh content lands most often on Monday and Wednesday. The busiest hour for new uploads is 18:00 UTC. Marketers should expect irregular availability of new assets due to the low consistency score. Planning a campaign requires flexibility because posts do not follow a predictable daily schedule. You can rely on high volume but cannot count on specific days for guaranteed activity. Focus your outreach around the identified upload windows to catch fresh content.
3.4
Posts / week
54.4h
Avg gap between posts
Monday, Wednesday, Thursday
Peak posting days
18:00, 16:00, 11:00 UTC
Peak posting hours
Posting Activity by Hour (UTC)
How often @tokemakinwa publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.
0
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
Hour of day (UTC) — 0 is midnight, 12 is noon
The account posts about 3.4 times per week with the best engagement on Monday and Wednesday. The busiest hour for these posts is 18:00 UTC.
Most Common Words
Frequent caption words across @tokemakinwa's recent posts (excludes stopwords)
Best Day of the Week to Post
@tokemakinwa's engagement broken down by day of the week
| Day | Posts | Avg Engagement | Total Engagement |
|---|---|---|---|
| Monday | 3 | 28,882 | 86,647 |
| Tuesday | 1 | 290 | 290 |
| Wednesday | 2 | 62,987 | 125,974 |
| Thursday | 2 | 21,113 | 42,226 |
| Friday | 2 | 10,261 | 20,522 |
| Saturday | 1 | 128,752 | 128,752 |
| Sunday | 1 | 10,185 | 10,185 |
Posting Consistency & Streaks
How steadily @tokemakinwa maintains output
3
Longest streak (days)
9/100
Consistency score
Inverse of posting-gap variance
44.1%
Active days
Posted at least once
54.4h
Avg gap
Between posts
Caption Length & Performance
How @tokemakinwa's caption length correlates with engagement
100.0%
Posts with Caption
139
Avg Caption Chars
115
Median Chars
537
Longest Caption
| Caption Length | Posts | Avg Engagement |
|---|---|---|
| Short (<40 chars) | 4 | 13.3K |
| Medium (40-100) | 1 | 128.8K |
| Long (100+) | 7 | 33.2K |
The audience rewards medium captions with an average of 128.8K engagement. Short captions perform the worst at 13.3K.
Who This Audience Is
What @tokemakinwa's reach and engagement mean for a brand.
The audience size is well above the typical creator average, positioning this account as a high reach platform. The verified status and public figure classification indicate a broad reach rather than a niche community. Engagement rates fall below the median for this category. This discrepancy suggests that while the follower count is large, the brand message lands softer than it would on smaller, more specialized accounts. The scale of the following base provides volume but lacks the concentrated interaction typical of micro-influencers. This profile fits best within the celebrity or entertainment category where reach is the primary metric.
Compare & Discover Similar Creators
Stack @tokemakinwa against any other Instagram creator we track, or jump to similar accounts.
Compare @tokemakinwa to another creator
Get a side-by-side stats breakdown.
Creators in the same tier as @tokemakinwa
Estimated Earnings
Revenue estimates based on follower count and engagement
@tokemakinwa generates primary revenue through brand partnerships and sponsored posts. A single post is valued between $27.1K and $65.1K based on their follower count. This creator ranks well above the median, meaning they command a premium price for their reach. However, the engagement rate of 0.64% falls below the 0.93% industry average. This lower interaction level suggests that the top end of the quoted range is less likely to be achieved unless content goes viral. Brands may find more value in negotiating toward the lower half of the band due to the modest participation rates. These are modelled estimates from public metrics, not disclosed earnings.
Sponsorship Value (Est. Per Post)
Based on 5.4M followers (Mega)
$27,123 – $65,094
Industry rate for mega Instagram creators
Key Insights & Takeaways
Key Takeaways
Strengths
- + Verified account with 5.4M followers
- + Active cadence of about 3.4 posts a week
- + Above the 10K threshold where sponsorship deals become viable
Opportunities
- ~ 0.64% engagement rate trails the 0.93% median, the clearest area to improve
- ~ Only 16.7% of recent posts clear 2x the account average, a low hit-rate
- ~ Low consistency score (9/100), posting rhythm is erratic
Summary
This analysis of @tokemakinwa reveals a mega Instagram presence with 5,424,519 followers. The account demonstrates an engagement rate of 0.64%, averaging 34.2K likes per post across 12 analyzed posts. The account holds verified status.
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Start SearchingFrequently Asked Questions About @tokemakinwa
How many followers does @tokemakinwa have on Instagram?
@tokemakinwa has 5,424,519 followers on Instagram, placing them in the mega creator tier.
What is @tokemakinwa's Instagram engagement rate?
@tokemakinwa has an engagement rate of 0.64% based on 12 recent posts, averaging 34.2K likes per post.
How much does @tokemakinwa earn on Instagram?
Based on industry benchmarks, @tokemakinwa's estimated sponsorship value is $27,123 - $65,094 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.
How many posts has @tokemakinwa published on Instagram?
@tokemakinwa has published 1,724 posts on Instagram.
What is @tokemakinwa's most-liked recent post?
Of the 12 recent posts analyzed, the top post received 128,206 likes and 546 comments.
How often does @tokemakinwa post on Instagram?
@tokemakinwa posts approximately 3.4 times per week, with an average gap of 54.4 hours between posts. Peak posting days are Monday, Wednesday, Thursday.
How does @tokemakinwa compare to other Instagram creators?
@tokemakinwa sits in the Mega creator tier alongside accounts like @melo, @officialrezapahlavi, @jiffpom.
Is @tokemakinwa verified on Instagram?
Yes, @tokemakinwa is a verified Instagram account.
About This Analysis: This analysis is based on a snapshot of @tokemakinwa's Instagram profile and 12 recent posts.
Data collected and analyzed by IGDataHub | Analysis date: Jun 19, 2026