Joe Wicks
Helping millions of people get fitter, healthier & happier ❤️ Home workouts, easy recipes & founder @bodycoachapp Fitness for everyone ☺️
4.7M
Followers
1.6K
Following
12.8K
Posts
0.15%
Engagement Rate
Account Overview
Profile summary and post performance
Joe Wicks (@thebodycoach) has 4,683,061 Instagram followers as of October 17, 2026 and 12,771 posts; the account is verified. Across the 12 recent posts we analysed for this report on June 19, 2026, a post got 6.8K likes and 289 comments on average (median 2.5K likes), an engagement rate of 0.15% of followers, an average its biggest posts pull up (the median post reached 0.06%). Over the 143 days we have tracked it, the account lost 23,625 followers (-0.5%).
Where these numbers come from: public Instagram profile data and @thebodycoach's recent posts, collected by IGDataHub. Follower history comes from our own repeated readings of the profile. How we calculate these numbers.
Account Info
| Account Size | Mega |
| Followers | 4,683,061 |
| Following | 1,567 |
| Posts | 12,771 |
| Verified | Yes |
| Business Account | Yes |
| Category | Public figure |
Post Performance
| Posts Analyzed | 12 |
| Avg Likes per Post | 6,766 |
| Avg Comments per Post | 289 |
| Videos | 12 |
| Photos & carousels | 0 |
| Engagement Rate | 0.15% |
Follower Growth Over Time
How @thebodycoach's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.
-23.6K
Net Change
-0.5%
% Change
-165
Avg / Day
143
Days Tracked
52
Data Points
Tracked between May 26, 2026 (4,706,686 followers) and Oct 17, 2026 (4,683,061 followers).
| Date | Followers | Change |
|---|---|---|
| 4,683,061 | -4,227 | |
| 4,687,288 | -12,000 | |
| 4,699,288 | -3,838 | |
| 4,703,126 | -3,560 | |
| 4,706,686 | first reading |
Engagement Analysis
Based on 12 recent posts
6.8K
Avg Likes/Post
289
Avg Comments/Post
81.2K
Total Likes
3.5K
Total Comments
Engagement Rate
Compared with the 877 Mega-tier reports with an engagement rate (median 0.94%, middle half 0.3% to 2.58%)
0.15%
(Likes + Comments) / Followers per post
An average its biggest posts pull up: the median post reached 0.06%.
Per-Post Engagement Trend
Engagement (likes + comments) for each of @thebodycoach's tracked recent posts, in upload order. Hover any point for the exact value.
Each data point is one post. The median post got 2,762 likes and comments; 3 of the 12 reached twice that (5,524 or more).
Best-Performing Post, Decomposed
What @thebodycoach's single biggest recent post had going for it, measured against the account's other posts.
46,222 likes · 2,092 comments
6.8× @thebodycoach's average post · 17.4× the median post.
"This is a really special moment for me ❤️ I’ve spent the past 8 years visiting schools, leading workouts for kids, and doing everything I can to get children moving and feeling good. From school tours to PE with Joe, I’ve seen how powerful a bit of movement can be - not just…"
1,304 characters
Video
Format
Tuesday
Day Posted
5:00 UTC
Hour Posted
85.3K
Views
Content Analysis
Hashtags, keywords, captions, and top posts
Hashtags in the analysed posts
Each one appears in a single post, so none stands out as a regular tag.
Top Keywords
Words used at least twice in the captions we analysed, with how often.
Caption Analysis
| Avg Caption Length | 380 chars |
| Posting Frequency | not shown |
Content Mix
12
Videos / Reels
0
Photos & carousels
Top Posts
Highest-liked recent posts from @thebodycoach
| # | Caption | Likes | Comments | Views | Link |
|---|---|---|---|---|---|
| 1 |
This is a really special moment for me ❤️
I’ve spent the past 8 years visitin…
|
46.2K | 2.1K | 85.3K | view |
| 2 |
This is what I love about @parkrunuk 💙 I always meet so many incredible and ins…
|
8.9K | 150 | 212.7K | view |
| 3 |
What do you think of Leni’s amazing 3 ingredient frozen mango yogurt? 😂😍
Do y…
|
8.5K | 232 | 248.7K | view |
| 4 |
My 10 year overnight success story 🙌
|
5.2K | 233 | 178.5K | view |
| 5 |
When I started my journey over 14 years ago as a personal trainer and running b…
|
3.7K | 155 | 128.0K | view |
| 6 |
Thank you to the 100s of you that helped me kick-off my parkrun tour in Manches…
|
2.5K | 418 | 86.9K | view |
| 7 |
I absolutely love @parkrunuk and I’m buzzing to kick-off my UK parkrun tour in …
|
2.5K | 84 | 162.8K | view |
| 8 |
5 reasons I love @juniorparkrunuk @parkrunuk ❤️ Today I visited a Junior Parkru…
|
1.3K | 39 | 36.8K | view |
| 9 |
5 steps to building lean muscle, burning body fat and improving your mental hea…
|
880 | 16 | 20.2K | view |
Posting Patterns & Optimal Timing
When @thebodycoach posts on Instagram
Saturday
Peak posting days
—
Peak posting hours
Posts per week, the average gap, active days and the consistency score are not shown for this account. The posts we analysed include pinned posts, which Instagram keeps at the top of a profile however old they are, so counting them stretches the date range and understates how often the account posts. Peak days and hours count the same posts.
Posting Activity by Hour (UTC)
How often @thebodycoach publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.
0
1
2
3
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5
6
7
8
9
10
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12
13
14
15
16
17
18
19
20
21
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23
Hour of day (UTC): 0 is midnight, 12 is noon
Engagement by Day of the Week
@thebodycoach's recent posts grouped by the day they went out. Most days here have one or two posts, so one strong post can set a day's average. Read it as a record of these posts, not as the best day to post.
| Day | Posts | Avg Engagement | Total Engagement |
|---|---|---|---|
| Monday | 1 | 896 | 896 |
| Tuesday | 1 | 48,314 | 48,314 |
| Wednesday | 2 | 4,526 | 9,053 |
| Thursday | 1 | 256 | 256 |
| Friday | 2 | 1,738 | 3,475 |
| Saturday | 4 | 5,329 | 21,315 |
| Sunday | 1 | 1,357 | 1,357 |
Caption Length & Performance
How @thebodycoach's caption length correlates with engagement
100.0%
Posts with Caption
380
Avg Caption Chars
201
Median Chars
1304
Longest Caption
| Caption Length | Posts | Avg Engagement |
|---|---|---|
| Short (<40 chars) | 1 | 5.4K |
| Medium (40-100) | 1 | 896 |
| Long (100+) | 10 | 7.8K |
Compare & Discover Similar Creators
Stack @thebodycoach against any other Instagram creator we track, or jump to similar accounts.
Compare @thebodycoach to another creator
Get a side-by-side stats breakdown.
Creators closest in size to @thebodycoach
Estimated Earnings
Revenue estimates based on follower count only
Sponsorship Value (Est. Per Post)
Based on 4.7M followers (Mega)
$23,415 to $56,197
Our per-follower range for accounts this size (see methodology)
Download @thebodycoach's data
Everything below is derived from this account, priced on the counts shown. Delivered as CSV by emailed link.
You only pay for rows we deliver. Counts are the maximum available today; if an export comes back smaller, the difference is refunded automatically. Counts as last collected 1 hour, 54 minutes ago.
Tracking
What we have recorded about @thebodycoach over time, and ongoing alerts.
Other reports
Not downloads of this account: they take their own inputs.
Download @thebodycoach's data
Followers, following and full post history as CSV, priced on the exact record counts above.
See export optionsFrequently Asked Questions About @thebodycoach
How many followers does @thebodycoach have on Instagram?
@thebodycoach has 4,683,061 followers on Instagram, placing them in the Mega-tier group (1M+ followers).
What is @thebodycoach's Instagram engagement rate?
@thebodycoach has an engagement rate of 0.15% based on 12 recent posts, averaging 6.8K likes per post. That average is pulled up by its biggest posts: the median post reached 0.06%.
How much does @thebodycoach earn on Instagram?
From follower count only, we estimate @thebodycoach's sponsorship value at $23,415 to $56,197 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.
How many posts has @thebodycoach published on Instagram?
@thebodycoach has published 12,771 posts on Instagram.
What is @thebodycoach's most-liked recent post?
Of the 12 recent posts analyzed, the top post received 46,222 likes and 2,092 comments.
How often does @thebodycoach post on Instagram?
We don't show a weekly rate for @thebodycoach: the posts we analysed include pinned posts, which Instagram keeps at the top of a profile however old they are, so a rate from them would understate how often the account posts. Peak posting days are Saturday.
How does @thebodycoach compare to other Instagram creators?
@thebodycoach sits in the Mega-tier group alongside accounts like @samheughan, @shoooj, @luzu.
Is @thebodycoach verified on Instagram?
Yes, @thebodycoach is a verified Instagram account.
About This Analysis: This analysis is based on a snapshot of @thebodycoach's Instagram profile and 12 recent posts.
Data collected and analyzed by IGDataHub | Follower count as of Oct 17, 2026 | Posts analysed Jun 19, 2026
Cite this page
IGDataHub (2026). @thebodycoach Instagram stats and analytics, follower count as of 17 October 2026, posts analysed 19 June 2026. https://igdatahub.com/blog/thebodycoach-instagram-profile-stats/