Rourke Sefton-Minns
🦋| Creative AI Education 🎯| Creating 100,000 New Jobs For Creatives ✉️| [email protected] 🏆| Hiring AE & VFX Artists: [email protected]
921.5K
Followers
474
Following
662
Posts
4.97%
Engagement Rate
Account Overview
Profile summary and post performance
This creator ranks 760 out of 1,606 tracked accounts and holds a follower count that is 1.3 times the median size. This verified account operates as a macro creator with 662 total posts. The engagement rate of 4.97% sits well above the 0.93% median for this group. The following report details specific audience interactions and growth trends.
Account Info
| Account Size | Macro |
| Followers | 921,451 |
| Following | 474 |
| Posts | 662 |
| Verified | Yes |
Post Performance
| Posts Analyzed | 12 |
| Avg Likes per Post | 42,675 |
| Avg Comments per Post | 3,151 |
| Videos | 12 |
| Photos | 0 |
| Engagement Rate | 4.97% |
Follower Growth Over Time
How @rourke's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.
+38.8K
Net Change
+4.4%
% Change
+546
Avg / Day
71
Days Tracked
16
Data Points
Tracked between May 7, 2026 (888,000 followers) and Jul 17, 2026 (926,756 followers).
The account gained 33.5K followers over 51 days. The steady upward trend grew from 888.0K to 921.5K.
What the trajectory means
The account gained 33.5K followers during the 51 day period. This upward trajectory means @rourke is worth getting in on early as an emerging partner. The daily pace of roughly 656 new followers allows for consistent planning within your campaign timeline.
Engagement Analysis
Based on 12 recent posts
Platform Context
@rourke ranks 92 of 779 for engagement because its rate sits well above the tracked median. This performance means the account generates more interaction per follower than the average creator in the dataset. The high percentage reflects a highly active and connected audience.
The engagement rate of 4.97% outperforms the 0.93% median and ranks 92 out of 779, proving this audience interacts much more than usual. High average likes of 42.7K coupled with 3.2K comments indicate that followers move beyond passive viewing to participate in active conversation. The data shows a consistent level of interest across the recent content mix. Reliability of reach is moderate as only 25.0% of posts doubled the account average while 8.3% reached five times that mark. These figures suggest the audience reacts reliably to core content but relies on specific hits for broad expansion. This is an active audience.
42.7K
Avg Likes/Post
3.2K
Avg Comments/Post
512.1K
Total Likes
37.8K
Total Comments
Engagement Rate
Compared to Macro tier benchmarks
4.97%
(Likes + Comments) / Followers per post
Per-Post Engagement Trend
Engagement (likes + comments) for each of @rourke's tracked recent posts, in upload order. Hover any point for the exact value.
Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.
Best-Performing Post, Decomposed
What @rourke's single biggest post had going for it — the patterns worth replicating.
221,585 likes · 15,350 comments
5.2× @rourke's average post · 69.8× the median post.
"Here’s my master list for AI content creation 🔥 Drop a “List” down below for links to everything! #AIMasterList #AIVideoCreation #AIImageCreation #AICharacterCreation #AIEcommerce #AIForBusiness #AIContentCreation #GenerativeAI #CreativeAI #AIForCreators #AIMagic #AIWorkflow #"
415 characters
Video
Format
Saturday
Day Posted
9:00 UTC
Hour Posted
1.8M
Views
Content Analysis
Hashtags, keywords, captions, and top posts
The standout post outperformed the median like count by a factor of nearly seventy. This high engagement level paired with a strong volume of comments suggests that specific calls to action drive interaction. The creator uses short captions to peak interest before inviting users to comment for more information. This strategy converts passive viewers into active participants in the comments section. Use the recurring hashtags as clear signals to your target audience regarding AI tools and video editing. Posting roughly three times a month indicates a focus on high quality over frequency. Since engagement is modest relative to the follower count, prioritize consistent value over rapid growth. The account currently maintains nearly one million followers.
Top Hashtags
Top Keywords
Caption Analysis
| Avg Caption Length | 505 chars |
| Posting Frequency | 0.2 posts/week |
Content Mix
12
Videos / Reels
0
Photos
Top Performing Posts
Here’s my master list for AI content creation 🔥 Drop a “List” down below for links to everything! #AIMasterList #AIV…
Google Gemini Omni is widely underrated 🔥 Comment “AI” to try Omni on Google flow today @googlegemini @google @google…
Luma’s new AI video update is wild 🔥 Comment “AI” for a link! #LumaAI #ModifyVideo #StyleTransferAI #RunwayGen4 #Co…
How did he do that 😳? I had so much in San Francisco at @upscaleconf this year! Bringing creatives together in person…
AI rotoscoping in a few clicks, no After Effects needed 🔥 Comment “AI” for the free workflow! @magnific_ai Magnific S…
You can now turn your workflows into one click skill with Luma Agents 🔥 Comment “LUMA” to try it yourself! @lumalabsai…
Seedance 4k just arrived 😳🔥 Comment “AI” for a link @higgsfield.ai Seedance 2.0 is now available in 4K on Higgsfield…
Unlimited image and chat on @genspark_ai 😳🔥 Comment “AI” for the prompts we used to create this + the link Genspark …
How to remove unwanted objects in videos with AI 🔥 Comment “AI” for a link @higgsfield.ai The Higgsfield plugin for …
Top Posts
Highest-liked recent posts from @rourke
| # | Caption | Likes | Comments | Link |
|---|---|---|---|---|
| 1 |
Here’s my master list for AI content creation 🔥
Drop a “List” down below for l…
|
221.6K | 15.3K | view |
| 2 |
Google Gemini Omni is widely underrated 🔥
Comment “AI” to try Omni on Google …
|
139.1K | 9.6K | view |
| 3 |
Luma’s new AI video update is wild 🔥
Comment “AI” for a link!
#LumaAI #Modi…
|
131.0K | 8.1K | view |
| 4 |
How did he do that 😳?
I had so much in San Francisco at @upscaleconf this yea…
|
4.3K | 161 | view |
| 5 |
AI rotoscoping in a few clicks, no After Effects needed 🔥
Comment “AI” for the…
|
2.9K | 495 | view |
| 6 |
You can now turn your workflows into one click skill with Luma Agents 🔥
Commen…
|
2.8K | 475 | view |
| 7 |
Seedance 4k just arrived 😳🔥
Comment “AI” for a link @higgsfield.ai
Seedance …
|
2.5K | 224 | view |
| 8 |
Unlimited image and chat on @genspark_ai 😳🔥
Comment “AI” for the prompts we us…
|
2.0K | 1.4K | view |
| 9 |
How to remove unwanted objects in videos with AI 🔥
Comment “AI” for a link @hi…
|
1.8K | 547 | view |
Posting Patterns & Optimal Timing
When @rourke posts on Instagram
The creator maintains a sparse high-effort pace with content landing only once every five weeks on average. This frequency puts them well below the median and ranks them at 760 out of 1606 for posting volume. A consistency score of 0 indicates an erratic rhythm where gaps between posts are unpredictable. The longest streak of four days suggests that when they do post, it happens in a quick burst rather than a steady stream. Fresh content typically lands on Saturday or Sunday around 16:00 UTC. Marketers should note that the lack of regularity makes real-time engagement windows difficult to predict. Because content is so infrequent, a campaign must be planned well in advance to align with these rare appearances. You cannot rely on a steady flow of posts to maintain momentum for a long term partnership. A tie-in will likely depend on capturing one of these sporadic moments rather than a constant presence in the feed.
0.2
Posts / week
1019.7h
Avg gap between posts
Saturday, Sunday, Friday
Peak posting days
16:00, 11:00, 17:00 UTC
Peak posting hours
Posting Activity by Hour (UTC)
How often @rourke publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.
0
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
Hour of day (UTC) — 0 is midnight, 12 is noon
The account posts at a rate of 0.2 times per week with the busiest hour being 16:00 UTC. Saturday and Sunday are the top posting days for this marketer.
Most Common Words
Frequent caption words across @rourke's recent posts (excludes stopwords)
Best Day of the Week to Post
@rourke's engagement broken down by day of the week
| Day | Posts | Avg Engagement | Total Engagement |
|---|---|---|---|
| Tuesday | 1 | 2,344 | 2,344 |
| Wednesday | 2 | 3,034 | 6,068 |
| Thursday | 2 | 2,004 | 4,007 |
| Friday | 2 | 3,353 | 6,706 |
| Saturday | 3 | 126,837 | 380,510 |
| Sunday | 2 | 75,140 | 150,281 |
Posting Consistency & Streaks
How steadily @rourke maintains output
4
Longest streak (days)
0/100
Consistency score
Inverse of posting-gap variance
2.6%
Active days
Posted at least once
1019.7h
Avg gap
Between posts
Caption Length & Performance
How @rourke's caption length correlates with engagement
100.0%
Posts with Caption
505
Avg Caption Chars
533
Median Chars
609
Longest Caption
| Caption Length | Posts | Avg Engagement |
|---|---|---|
| Long (100+) | 12 | 45.8K |
The audience rewards captions with 50 characters the most. Engagement peaks at this specific length compared to all other options.
Who This Audience Is
What @rourke's reach and engagement mean for a brand.
The follower count places this creator above the median for tracked accounts. The verified status confirms an established presence despite the lack of a specific category tag. Engagement rates are more than five times higher than the platform median. This indicates that brand messages will land with much greater force here than on typical accounts of similar size. High engagement relative to follower volume suggests a concentrated reach rather than passive scrolling. The audience responds to content at a rate that exceeds standard expectations for this tier. The data points toward a high concentration of active participants. This profile fits the sports and fitness category.
Compare & Discover Similar Creators
Stack @rourke against any other Instagram creator we track, or jump to similar accounts.
Compare @rourke to another creator
Get a side-by-side stats breakdown.
Creators in the same tier as @rourke
Estimated Earnings
Revenue estimates based on follower count and engagement
@rourke generates revenue primarily through sponsored posts and commands a price band between $7.4K and $13.8K per post. This figure reflects a position well above the 730.0K follower median. Because the account ranks in the top half of the platform, it earns a premium over baseline expectations for its reach. The engagement rate of 4.97% is more than five times the 0.93% market average. This high interaction level suggests that the higher end of the quoted band is a fair price for the active audience reached. These are modelled estimates from public metrics, not disclosed earnings.
Sponsorship Value (Est. Per Post)
Based on 921.5K followers (Macro)
$7,372 – $13,822
Industry rate for macro Instagram creators
Key Insights & Takeaways
Key Takeaways
Strengths
- + Verified account with 921.5K followers
- + 4.97% engagement rate beats the 0.93% tracked median
- + 25.0% of recent posts beat 2x the account's own average
- + Above the 10K threshold where sponsorship deals become viable
Opportunities
- ~ Sparse cadence of about 0.2 posts a week limits fresh reach
Summary
This analysis of @rourke reveals a macro Instagram presence with 921,451 followers. The account demonstrates an engagement rate of 4.97%, averaging 42.7K likes per post across 12 analyzed posts. The account holds verified status.
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Start SearchingFrequently Asked Questions About @rourke
How many followers does @rourke have on Instagram?
@rourke has 921,451 followers on Instagram, placing them in the macro creator tier.
What is @rourke's Instagram engagement rate?
@rourke has an engagement rate of 4.97% based on 12 recent posts, averaging 42.7K likes per post.
How much does @rourke earn on Instagram?
Based on industry benchmarks, @rourke's estimated sponsorship value is $7,372 - $13,822 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.
How many posts has @rourke published on Instagram?
@rourke has published 662 posts on Instagram.
What is @rourke's most-liked recent post?
Of the 12 recent posts analyzed, the top post received 221,585 likes and 15,350 comments.
How often does @rourke post on Instagram?
@rourke posts approximately 0.2 times per week, with an average gap of 1019.7 hours between posts. Peak posting days are Saturday, Sunday, Friday.
How does @rourke compare to other Instagram creators?
@rourke sits in the Macro creator tier alongside accounts like @gaules, @ninaagdal, @exile_atsushi_official.
Is @rourke verified on Instagram?
Yes, @rourke is a verified Instagram account.
About This Analysis: This analysis is based on a snapshot of @rourke's Instagram profile and 12 recent posts.
Data collected and analyzed by IGDataHub | Analysis date: May 25, 2026