NASA's Kennedy Space Center
🚀 We are the world’s preeminent launch complex for government and commercial space access. Verification: nasa.gov/socialmedia
995.2K
Followers
72
Following
1.6K
Posts
1.08%
Engagement Rate
Account Overview
Profile summary and post performance
NASA's Kennedy Space Center (@nasakennedy) has 995,181 Instagram followers as of October 17, 2026 and 1,606 posts; the account is verified. Across the 12 recent posts we analysed for this report on May 26, 2026, a post got 10.5K likes and 56 comments on average (median 9.6K likes), an engagement rate of 1.08% of followers. Over the 119 days we have tracked it, the account gained 21,957 followers (+2.3%).
Where these numbers come from: public Instagram profile data and @nasakennedy's recent posts, collected by IGDataHub. Follower history comes from our own repeated readings of the profile. How we calculate these numbers.
Account Info
| Account Size | Macro |
| Followers | 995,181 |
| Following | 72 |
| Posts | 1,606 |
| Verified | Yes |
| Business Account | Yes |
Post Performance
| Posts Analyzed | 12 |
| Avg Likes per Post | 10,453 |
| Avg Comments per Post | 56 |
| Videos | 2 |
| Photos & carousels | 10 |
| Engagement Rate | 1.08% |
Follower Growth Over Time
How @nasakennedy's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.
+22.0K
Net Change
+2.3%
% Change
+185
Avg / Day
119
Days Tracked
51
Data Points
Tracked between Jun 19, 2026 (973,224 followers) and Oct 17, 2026 (995,181 followers).
| Date | Followers | Change |
|---|---|---|
| 995,181 | +4,350 | |
| 990,831 | +14,646 | |
| 976,185 | +2,096 | |
| 974,089 | +865 | |
| 973,224 | first reading |
Engagement Analysis
Based on 12 recent posts
10.5K
Avg Likes/Post
56
Avg Comments/Post
125.4K
Total Likes
668
Total Comments
Engagement Rate
Compared with the 596 Macro-tier reports with an engagement rate (median 1.36%, middle half 0.51% to 3.51%)
1.08%
(Likes + Comments) / Followers per post
Video vs Photo Engagement
6.1K
Avg Likes on Videos (2)
11.3K
Avg Likes on Photos & carousels (10)
Only 2 of the 12 posts we analysed are videos: too few to say which format does better.
Per-Post Engagement Trend
Engagement (likes + comments) for each of @nasakennedy's tracked recent posts, in upload order. Hover any point for the exact value.
Each data point is one post. The median post got 9,616 likes and comments; 2 of the 12 reached twice that (19,232 or more).
Best-Performing Post, Decomposed
What @nasakennedy's single biggest recent post had going for it, measured against the account's other posts.
20,684 likes · 89 comments
1.9× @nasakennedy's average post · 2.1× the median post.
"Nancy Grace Roman Space Telescope’s packing list: Telescope ✅ Jokes to tell @nasawebb ✅ Moon Joy ✅ Boarding pass…. ✅ Roman is getting ready to launch this summer from @NASAKennedy! You can now submit to have your name added to an memory card attached to a plaque on the…"
2,177 characters
Photo or carousel
Format
Friday
Day Posted
16:00 UTC
Hour Posted
Content Analysis
Hashtags, keywords, captions, and top posts
Top Keywords
Words used at least twice in the captions we analysed, with how often.
Caption Analysis
| Avg Caption Length | 876 chars |
| Posting Frequency | 2.2 posts/week |
Content Mix
2
Videos / Reels
10
Photos & carousels
Top Posts
Highest-liked recent posts from @nasakennedy
| # | Caption | Likes | Comments | Views | Link |
|---|---|---|---|---|---|
| 1 |
Nancy Grace Roman Space Telescope’s packing list:
Telescope ✅
Jokes to tell @na…
|
20.7K | 89 | — | view |
| 2 |
The @nasaartemis III Moon rocket is taking shape! 🚀
This week, Kennedy Space C…
|
19.3K | 90 | — | view |
| 3 |
Big week for Artemis III 🚀
Just a day before NASA introduced the Artemis III c…
|
14.4K | 50 | — | view |
| 4 |
Rehearsing now to prepare for the future. Teams at NASA Kennedy recently comple…
|
11.2K | 48 | — | view |
| 5 |
The ultimate sound check! 🔊
Engineers at Kennedy cranked up the volume on Orio…
|
10.9K | 81 | — | view |
| 6 |
Kennedy, your “Chariot” carrying NASA’s Nancy Grace Roman telescope awaits! The…
|
9.7K | 44 | 82.9K | view |
| 7 |
NASA's Exploration Ground Systems teams recently conducted the first cryogenic …
|
9.4K | 36 | — | view |
| 8 |
NASA’s SpaceX Crew13 astronauts – Jessica Watkins, Luke Delaney, and Joshua Kut…
|
8.6K | 58 | — | view |
| 9 |
Artemis III is coming together, piece by piece.
The second of four RS-25 rock…
|
7.9K | 46 | — | view |
Posting Patterns & Optimal Timing
When @nasakennedy posts on Instagram
2.2
Posts / week
3.5 days
Avg gap between posts
Thursday, Friday
Peak posting days
16:00, 17:00 UTC
Peak posting hours
Posting Activity by Hour (UTC)
How often @nasakennedy publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.
0
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
Hour of day (UTC): 0 is midnight, 12 is noon
Engagement by Day of the Week
@nasakennedy's recent posts grouped by the day they went out. Most days here have one or two posts, so one strong post can set a day's average. Read it as a record of these posts, not as the best day to post.
| Day | Posts | Avg Engagement | Total Engagement |
|---|---|---|---|
| Monday | 1 | 2,483 | 2,483 |
| Tuesday | 1 | 9,446 | 9,446 |
| Wednesday | 2 | 9,003 | 18,006 |
| Thursday | 4 | 12,238 | 48,951 |
| Friday | 3 | 12,478 | 37,434 |
| Sunday | 1 | 9,786 | 9,786 |
Posting Consistency & Streaks
How steadily @nasakennedy maintains output
3
Longest streak (days)
0/100
Consistency score: irregular gaps
100 = evenly spaced posts; 0 = the gaps vary as much as their average or more
31.4%
Active days
Posted at least once
3.5 days
Avg gap
Between posts
Caption Length & Performance
How @nasakennedy's caption length correlates with engagement
100.0%
Posts with Caption
876
Avg Caption Chars
772
Median Chars
2177
Longest Caption
| Caption Length | Posts | Avg Engagement |
|---|---|---|
| Long (100+) | 12 | 10.5K |
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Estimated Earnings
Revenue estimates based on follower count only
Sponsorship Value (Est. Per Post)
Based on 995.2K followers (Macro)
$7,961 to $14,928
Our per-follower range for accounts this size (see methodology)
Download @nasakennedy's data
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Tracking
What we have recorded about @nasakennedy over time, and ongoing alerts.
Other reports
Not downloads of this account: they take their own inputs.
Download @nasakennedy's data
Followers, following and full post history as CSV, priced on the exact record counts above.
See export optionsFrequently Asked Questions About @nasakennedy
How many followers does @nasakennedy have on Instagram?
@nasakennedy has 995,181 followers on Instagram, placing them in the Macro-tier group (100K to 1M followers).
What is @nasakennedy's Instagram engagement rate?
@nasakennedy has an engagement rate of 1.08% based on 12 recent posts, averaging 10.5K likes per post.
How much does @nasakennedy earn on Instagram?
From follower count only, we estimate @nasakennedy's sponsorship value at $7,961 to $14,928 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.
How many posts has @nasakennedy published on Instagram?
@nasakennedy has published 1,606 posts on Instagram.
What is @nasakennedy's most-liked recent post?
Of the 12 recent posts analyzed, the top post received 20,684 likes and 89 comments.
How often does @nasakennedy post on Instagram?
@nasakennedy posts approximately 2.2 times per week, with an average gap of 3.5 days between posts. Peak posting days are Thursday, Friday.
How does @nasakennedy compare to other Instagram creators?
@nasakennedy sits in the Macro-tier group alongside accounts like @ferk_q, @handlytech, @lander_cris.
Is @nasakennedy verified on Instagram?
Yes, @nasakennedy is a verified Instagram account.
About This Analysis: This analysis is based on a snapshot of @nasakennedy's Instagram profile and 12 recent posts.
Data collected and analyzed by IGDataHub | Follower count as of Oct 17, 2026 | Posts analysed May 26, 2026
Cite this page
IGDataHub (2026). @nasakennedy Instagram stats and analytics, follower count as of 17 October 2026, posts analysed 26 May 2026. https://igdatahub.com/blog/nasakennedy-instagram-profile-stats/