Maisie Louise Collender Smith

Maisie Louise Collender Smith

@maisiesmithofficial

Playing pretend for a living 🫶 Currently ‘Marge’ in ‘The Talented Mr Ripley’ UK Tour 🎭 @maxgeorge ❤️

984.7K

Followers

450

Following

544

Posts

0.75%

Engagement Rate

↓ -1.0% over 97d Macro tier Updated Aug 26, 2026

Account Overview

Profile summary and post performance

This creator ranks 753 out of 1675 tracked accounts and holds a follower count that is 1.6 times the median size for our tracked creators. As a verified actor with over five hundred posts, the account sits firmly within the macro category. The engagement rate falls below the median mark of 1.35 percent. The following report explores specific audience demographics and content performance trends to help guide your strategy.

Account Info

Account Size Macro
Followers 984,691
Following 450
Posts 544
Verified Yes
Category Actor

Post Performance

Posts Analyzed 12
Avg Likes per Post 7,299
Avg Comments per Post 38
Videos 0
Photos 12
Engagement Rate 0.75%

Follower Growth Over Time

How @maisiesmithofficial's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.

-9672

Net Change

-1.0%

% Change

-100

Avg / Day

97

Days Tracked

38

Data Points

Tracked between May 24, 2026 (994,000 followers) and Aug 29, 2026 (984,328 followers).

The account lost 9.3K followers over 93 days. The trend shows a steady decrease of about 100 followers per day.

What the trajectory means

@maisiesmithofficial lost 9.3K followers over the tracked period. This downward trend makes the account a risk to time carefully. The steady decline of roughly 100 followers per day allows for precise planning around its current reach.

Engagement Analysis

Based on 12 recent posts

Platform Context

@maisiesmithofficial ranks 1080 out of 1675 because its engagement rate sits below the tracked median. This performance indicates a lower level of interaction relative to other creators in the corpus. The disparity means each follower is less likely to engage with content compared to average peers.

The engagement rate of 0.75% falls below the 1.35% median and ranks 1080 out of 1675 accounts. This indicates that the audience reacts less than usual to the content provided. While the account maintains a steady base of 7.3K likes, the low comment volume suggests followers prefer passive consumption over conversation. The lack of interaction at the comment level limits the depth of community building. Reliability metrics show that only 8.3% of recent posts reached double the average engagement rate. Not a single post achieved five times the account average. This data points toward a highly consistent but stagnant reach rather than explosive growth from specific hits. The audience is a tap-and-scroll audience.

7.3K

Avg Likes/Post

38

Avg Comments/Post

87.6K

Total Likes

453

Total Comments

Engagement Rate

Compared to Macro tier benchmarks

Below Average for Macro

0.75%

(Likes + Comments) / Followers per post

Per-Post Engagement Trend

Engagement (likes + comments) for each of @maisiesmithofficial's tracked recent posts, in upload order. Hover any point for the exact value.

Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.

Best-Performing Post, Decomposed

What @maisiesmithofficial's single biggest post had going for it — the patterns worth replicating.

Top post by @maisiesmithofficial

24,377 likes · 98 comments

3.3× @maisiesmithofficial's average post · 4.7× the median post.

"I got my girls 🌞"

16 characters

Photo

Format

Friday

Day Posted

16:00 UTC

Hour Posted

Content Analysis

Hashtags, keywords, captions, and top posts

The standout post achieved a multiplier of 4.7x over the median engagement for this account. It maintained a high like to comment ratio to suggest that while it reached a broad audience, it did not spark a large conversation in the comments section. Short captions under 40 characters are your best tool for engagement as they average nearly 10K likes. Long captions exceeding 100 characters perform poorly and should be avoided if you want to maximize reach. Use the hashtag #mrripleyonstage to signal your specific content topic to the algorithm. You should aim for a low posting cadence of about 0.2 posts per week to maintain consistency with this profile. This account maintains steady engagement despite a lower frequency of uploads. @maisiesmithofficial has 984.7K followers.

Top Hashtags

#mrripleyonstage (1)

Top Keywords

ripley (3) ripleyonstage (2) here (2) dress (2) come (2) nights (2) brilliant (2) every (2) lucky (1) leather (1) jacket (1) shows (1) today (1) celebrate (1) pics (1) taken (1) many (1) moons (1) thrilled (1) stepping (1) audrey (1) heels (1) litshopuk (1) hopemilltheatre (1) manchester (1) doing (1) alongside (1) outrageously (1) talented (1) cast (1)

Caption Analysis

Avg Caption Length 89 chars
Posting Frequency 0.2 posts/week

Content Mix

0

Videos / Reels

12

Photos

Top Performing Posts

Post thumbnail

I got my girls 🌞

24.4K likes 98 comments
View
Post thumbnail

2 more nights of playing dress up 👗

13.1K likes 56 comments
View
Post thumbnail

Such a wonderful afternoon celebrating TV & Radio at the @tricawardsuk 🩵 *DISCLAIMER the award I’m ‘holding’ on the 6th…

11.9K likes 53 comments
View
Post thumbnail

So last night was pretty FR!CKING wild. 10/10 would defo recommend 🤝

11.1K likes 39 comments
View
Post thumbnail

3 brilliant weeks with this brilliant bunch creating something very special. Tomorrow it begins… @ripleyonstage 🎭

6.2K likes 21 comments
View
Post thumbnail

My lucky leather jacket 🖤

5.2K likes 32 comments
View
Post thumbnail

Our UK run has come to an end. Grateful for every show & every crowd 🫶 Next stop Rotterdam! 🇳🇱 @twotw_official Photo…

4.3K likes 27 comments
View
Post thumbnail

Couple nights in the city

3.4K likes 20 comments
View
Post thumbnail

Thrilled to say that I’ll be stepping into Audrey’s heels in @litshopuk at the @hopemilltheatre Manchester. AND I get …

3.2K likes 43 comments
View

Top Posts

Highest-liked recent posts from @maisiesmithofficial

# Caption Likes Comments Link
1
I got my girls 🌞
24.4K 98 view
2
2 more nights of playing dress up 👗
13.1K 56 view
3
Such a wonderful afternoon celebrating TV & Radio at the @tricawardsuk 🩵 *DISCL…
11.9K 53 view
4
So last night was pretty FR!CKING wild. 10/10 would defo recommend 🤝
11.1K 39 view
5
3 brilliant weeks with this brilliant bunch creating something very special. T…
6.2K 21 view
6
My lucky leather jacket 🖤
5.2K 32 view
7
Our UK run has come to an end. Grateful for every show & every crowd 🫶 Next st…
4.3K 27 view
8
Couple nights in the city
3.4K 20 view
9
Thrilled to say that I’ll be stepping into Audrey’s heels in @litshopuk at the …
3.2K 43 view

Posting Patterns & Optimal Timing

When @maisiesmithofficial posts on Instagram

The creator follows a sparse high-effort pace. Her output of 0.2 posts per week falls well below the median of 0.6. This low frequency places her at rank 753 out of 1675 based on posting volume alone. A consistency score of 6 out of 100 indicates a highly erratic rhythm. The longest streak of only two days suggests content drops are rare and unpredictable rather than scheduled. New content lands most often on Monday and Wednesday. The busiest hour for new uploads is 18:00 UTC. Marketers should avoid planning time-sensitive campaigns around this account. Because the posting schedule is so irregular, you cannot rely on a predictable window for your brand to appear alongside fresh content. You must coordinate with her team directly to secure specific placement dates.

0.2

Posts / week

808.9h

Avg gap between posts

Wednesday, Monday, Friday

Peak posting days

18:00, 17:00, 14:00 UTC

Peak posting hours

Posting Activity by Hour (UTC)

Night (10pm-5am) Morning Afternoon Evening Peak hour

How often @maisiesmithofficial publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.

0

1

2

3

4

5

6

7

8

9

10

11

1

12

1

13

1

14

15

1

16

3

17

3

18

1

19

1

20

21

22

23

Hour of day (UTC) — 0 is midnight, 12 is noon

Reading this chart: Taller bars are hours when @maisiesmithofficial publishes more often. Their busiest hours are 18:00, 17:00, 14:00 UTC — highlighted with bold pink bars. Times are in UTC; subtract 5h for US Eastern, 8h for US Pacific, or add 1h for UK BST. Empty hours don't necessarily mean a bad time to post; they're simply hours @maisiesmithofficial hasn't been active in our tracked sample.

The account posts most on Wednesday and Monday at 18:00 UTC. The frequency of posting is low at 0.2 times per week.

Most Common Words

Frequent caption words across @maisiesmithofficial's recent posts (excludes stopwords)

ripley (3) ripleyonstage (2) here (2) dress (2) come (2) nights (2) brilliant (2) every (2) lucky (1) leather (1) jacket (1) shows (1) today (1) celebrate (1) pics (1) taken (1) many (1) moons (1) thrilled (1) stepping (1) audrey (1) heels (1) litshopuk (1) hopemilltheatre (1) manchester (1) doing (1) alongside (1) outrageously (1) talented (1) cast (1)

Best Day of the Week to Post

@maisiesmithofficial's engagement broken down by day of the week

Day Posts Avg Engagement Total Engagement
Monday 3 9,859 29,578
Tuesday 1 4,298 4,298
Wednesday 5 4,668 23,340
Friday 3 10,274 30,821

Posting Consistency & Streaks

How steadily @maisiesmithofficial maintains output

2

Longest streak (days)

6/100

Consistency score

Inverse of posting-gap variance

3.2%

Active days

Posted at least once

808.9h

Avg gap

Between posts

Caption Length & Performance

How @maisiesmithofficial's caption length correlates with engagement

100.0%

Posts with Caption

89

Avg Caption Chars

85

Median Chars

209

Longest Caption

Caption Length Posts Avg Engagement
Short (<40 chars) 5 9.9K
Medium (40-100) 2 5.9K
Long (100+) 5 5.4K

Short captions perform the best for this account with 9.9K average engagement. Long captions performed the worst at 5.4K.

Who This Audience Is

What @maisiesmithofficial's reach and engagement mean for a brand.

The follower count places this creator above the median for tracked accounts, indicating reach beyond typical micro-influencer levels. The verified status and actor category confirm a professional public profile rather than a niche hobbyist. While the total reach is substantial, the engagement rate falls below the platform average. This suggests that while the audience size is large, the interaction frequency is lower than what is typical for creators of this scale. A brand message will likely reach many eyes but may not generate high levels of active participation or immediate click-throughs compared to smaller accounts with higher resonance. The gap between follower volume and engagement points toward a passive viewership model common in entertainment sectors. This audience fits the film and television category.

Compare & Discover Similar Creators

Stack @maisiesmithofficial against any other Instagram creator we track, or jump to similar accounts.

Compare @maisiesmithofficial to another creator

Get a side-by-side stats breakdown.

@maisiesmithofficial vs

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Estimated Earnings

Revenue estimates based on follower count and engagement

The primary revenue stream for @maisiesmithofficial comes from sponsored posts, where her reach suggests a market value between $7.9K and $14.8K per post. Her rank of 753 puts her above the median follower count but below the top tier of influencers. This positioning means she does not command a premium for her status, yet she remains a reliable option for brand awareness. The engagement rate of 0.75% falls below the 1.35% median, which suggests the audience is less active than average. Because of this lower interaction frequency, the higher end of the quoted band may be difficult to justify. Brands should treat the $14.8K figure as a ceiling rather than a target price for these specific metrics. These are modelled estimates from public metrics, not disclosed earnings.

Sponsorship Value (Est. Per Post)

Based on 984.7K followers (Macro)

$7,878 – $14,770

Industry rate for macro Instagram creators

Disclaimer: These are rough estimates based on publicly available industry benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. Instagram sponsored post rates fluctuate and are not guaranteed.

Key Insights & Takeaways

Key Takeaways

Reach. A following 1.6 times the median places the account in the top half of the field. Engagement. The 0.75% rate falls below the 1.35% median, indicating a weak connection with the current audience. Hit-rate. Less than one in ten posts beat double the average engagement, showing a lack of consistent high performers. Trajectory. A decline of 9.3K followers over 93 days shows a downward trend for the account.

Strengths

  • + Verified account with 984.7K followers
  • + Above the 10K threshold where sponsorship deals become viable

Opportunities

  • ~ 0.75% engagement rate trails the 1.35% median, the clearest area to improve
  • ~ Only 8.3% of recent posts clear 2x the account average, a low hit-rate
  • ~ Sparse cadence of about 0.2 posts a week limits fresh reach
  • ~ Low consistency score (6/100), posting rhythm is erratic

Summary

This analysis of @maisiesmithofficial reveals a macro Instagram presence with 984,691 followers. The account demonstrates an engagement rate of 0.75%, averaging 7.3K likes per post across 12 analyzed posts. The account holds verified status.

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Frequently Asked Questions About @maisiesmithofficial

How many followers does @maisiesmithofficial have on Instagram?

@maisiesmithofficial has 984,691 followers on Instagram, placing them in the macro creator tier.

What is @maisiesmithofficial's Instagram engagement rate?

@maisiesmithofficial has an engagement rate of 0.75% based on 12 recent posts, averaging 7.3K likes per post.

How much does @maisiesmithofficial earn on Instagram?

Based on industry benchmarks, @maisiesmithofficial's estimated sponsorship value is $7,878 - $14,770 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.

How many posts has @maisiesmithofficial published on Instagram?

@maisiesmithofficial has published 544 posts on Instagram.

What is @maisiesmithofficial's most-liked recent post?

Of the 12 recent posts analyzed, the top post received 24,377 likes and 98 comments.

How often does @maisiesmithofficial post on Instagram?

@maisiesmithofficial posts approximately 0.2 times per week, with an average gap of 808.9 hours between posts. Peak posting days are Wednesday, Monday, Friday.

How does @maisiesmithofficial compare to other Instagram creators?

@maisiesmithofficial sits in the Macro creator tier alongside accounts like @iko.uwais, @chiling.lin, @jigyasa_07.

Is @maisiesmithofficial verified on Instagram?

Yes, @maisiesmithofficial is a verified Instagram account.

About This Analysis: This analysis is based on a snapshot of @maisiesmithofficial's Instagram profile and 12 recent posts.

Data collected and analyzed by IGDataHub | Analysis date: Aug 26, 2026