Chanon Santinatornkul
See Instagram photos and videos from Chanon Santinatornkul (@nonkul)
3.0M
Followers
998
Following
1.7K
Posts
2.46%
Engagement Rate
Account Overview
Profile summary and post performance
This creator ranks 585 out of 1,606 tracked accounts and holds a follower count over four times the median size. This scale places them well above the typical creator in our database. The verified account has posted 1657 times and is categorized as a Mega tier profile despite having no specific niche assigned. Their engagement rate of 2.46 percent comfortably exceeds the 0.93% median mark for accounts at this level. This high interaction rate suggests a loyal and active audience base. The following report breaks down the specific audience demographics and peak engagement windows to help you plan your campaign timing.
Account Info
| Account Size | Mega |
| Followers | 3,000,000 |
| Following | 998 |
| Posts | 1,657 |
| Verified | Yes |
Post Performance
| Posts Analyzed | 12 |
| Avg Likes per Post | 73,618 |
| Avg Comments per Post | 267 |
| Videos | 4 |
| Photos | 8 |
| Engagement Rate | 2.46% |
Engagement Analysis
Based on 12 recent posts
Platform Context
@nonkul ranks 208 out of 778 and sits well above the median engagement rate. This performance exceeds the average benchmark by more than double. Such a high percentage means each follower is much more likely to interact with the content compared to typical accounts in the corpus.
The engagement rate of 2.46% outperforms the median of 0.93%, placing this account in the top third of the peer group. This indicates that the audience interacts with content more than the average user. While likes provide a baseline of approval, the consistent volume of comments suggests an active interest in the posted material. Photo posts earn higher average likes than video content, showing that this specific audience rewards static imagery with more frequent interactions. However, the reach is remarkably stable and lacks volatility. No recent posts surpassed double or five times the account average, which indicates a very consistent but non-explosive growth pattern. The lack of high outliers suggests the content resonates reliably with a steady core group rather than triggering unpredictable spikes in discovery. This audience is an active one.
73.6K
Avg Likes/Post
267
Avg Comments/Post
883.4K
Total Likes
3.2K
Total Comments
Engagement Rate
Compared to Mega tier benchmarks
2.46%
(Likes + Comments) / Followers per post
Video vs Photo Engagement
62.1K
Avg Likes on Videos (4)
79.4K
Avg Likes on Photos (8)
Per-Post Engagement Trend
Engagement (likes + comments) for each of @nonkul's tracked recent posts, in upload order. Hover any point for the exact value.
Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.
Best-Performing Post, Decomposed
What @nonkul's single biggest post had going for it — the patterns worth replicating.
Content Analysis
Hashtags, keywords, captions, and top posts
The standout post reached over double the median engagement of this account. This content peaked at a 2.0x multiplier compared to typical posts while maintaining a high like-to-comment ratio. Short captions under forty characters drive the highest engagement averages and suggest that minimal text works best for this audience. Medium length captions perform poorly, indicating you should avoid long blocks of copy. The recurring hashtags signal specific core topics to the algorithm and followers. Posting about 1.5 times per week builds a steady presence without over-saturating the feed. This account maintains a high engagement floor with an average of 73.6K likes per post. This creator has 3 million followers.
Top Hashtags
Top Keywords
Caption Analysis
| Avg Caption Length | 134 chars |
| Posting Frequency | 1.5 posts/week |
Content Mix
4
Videos / Reels
8
Photos
Top Performing Posts
Happy Birthday to me. can't believe turning 30 now 🥲 เลขสามจนได้ 🥹 Photographer @pathomrong Assistant Photographer @bri…
หลอดมี ทำไมไม่ดูด! 😅 ว่าแต่เดี๋ยวนี้มันเริ่มน่ากลัวขึ้นทุกวัน 🙂↔️ Why not use the straw lol. (and so scary these days 🙂↔️)
ยำมะนาววโคตรจะแซ่บบบบบบบบ อร่อยโคตรรรรรรร ขอบคุณครับเชฟ @no_phuvanet ไปดูได้ในช่อง #เซียนหรั่ง เลยค้าบบบ 😋😋 Yum Manao sooooo…
เบื้องหลังทริป Xinjianggggg ที่ @looknumm ถูกขอแต่งงานมาแล้วนะคะ 💞 วันนี้เจอกัน 6 PM ที่ YouTube : PITCHA ได้เลยนะคะ ครบจบทุก EP…
Top Posts
Highest-liked recent posts from @nonkul
| # | Caption | Likes | Comments | Link |
|---|---|---|---|---|
| 1 |
1 year 🤍🙏🏻 @phekhae.s
|
145.6K | 250 | view |
| 2 |
Happy birthday to dad 🙆🏻♂️🎂
|
102.5K | 228 | view |
| 3 |
Happy Birthday to me.
can't believe turning 30 now 🥲
เลขสามจนได้ 🥹
Photographer…
|
98.2K | 806 | view |
| 4 |
หลอดมี ทำไมไม่ดูด! 😅 ว่าแต่เดี๋ยวนี้มันเริ่มน่ากลัวขึ้นทุกวัน 🙂↔️
Why not use the straw …
|
87.9K | 231 | view |
| 5 |
ยำมะนาววโคตรจะแซ่บบบบบบบบ อร่อยโคตรรรรรรร
ขอบคุณครับเชฟ @no_phuvanet
ไปดูได้ในช่อง …
|
83.4K | 141 | view |
| 6 |
น่ากัวกั่วกัว
|
71.8K | 495 | view |
| 7 |
🖤🩶🤍
|
60.0K | 112 | view |
| 8 |
Happy birthday to mom @phekhae.s 🤍🙏
|
54.3K | 138 | view |
| 9 |
เบื้องหลังทริป Xinjianggggg ที่ @looknumm ถูกขอแต่งงานมาแล้วนะคะ 💞 วันนี้เจอกัน 6 PM …
|
52.3K | 107 | view |
Posting Patterns & Optimal Timing
When @nonkul posts on Instagram
@nonkul maintains a steady grind with content landing roughly 1.5 times per week. This frequency sits above the median of 1.1 posts weekly and secures a top 40 percent ranking among peers. The consistency score of 18 indicates an erratic rhythm rather than a clockwork schedule. Gaps between posts vary wildly, which is evidenced by a short maximum streak of only one day. Content lands most frequently on Monday and Saturday. New material typically drops around 10:00 UTC. Marketers should note that the irregular gaps make it difficult to predict exactly when new content will appear. You cannot rely on a predictable weekly cycle for timing a tie-in. Instead, you must monitor the account actively to catch these sporadic updates as they happen. Because of the low consistency score, manual tracking is required rather than automated scheduling. This creator produces more volume than average but lacks a disciplined publishing routine.
1.5
Posts / week
119.7h
Avg gap between posts
Monday, Saturday, Tuesday
Peak posting days
10:00, 7:00, 15:00 UTC
Peak posting hours
Posting Activity by Hour (UTC)
How often @nonkul publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.
0
1
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3
4
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7
8
9
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12
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18
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Hour of day (UTC) — 0 is midnight, 12 is noon
The account posts on Mondays and Saturdays with a peak at 10:00 UTC. The posting frequency is 1.5 times per week.
Most Common Words
Frequent caption words across @nonkul's recent posts (excludes stopwords)
Best Day of the Week to Post
@nonkul's engagement broken down by day of the week
| Day | Posts | Avg Engagement | Total Engagement |
|---|---|---|---|
| Monday | 3 | 73,835 | 221,505 |
| Tuesday | 2 | 81,409 | 162,818 |
| Wednesday | 1 | 52,454 | 52,454 |
| Friday | 1 | 36,310 | 36,310 |
| Saturday | 3 | 71,105 | 213,314 |
| Sunday | 2 | 100,109 | 200,218 |
Posting Consistency & Streaks
How steadily @nonkul maintains output
1
Longest streak (days)
18/100
Consistency score
Inverse of posting-gap variance
18.2%
Active days
Posted at least once
119.7h
Avg gap
Between posts
Caption Length & Performance
How @nonkul's caption length correlates with engagement
100.0%
Posts with Caption
134
Avg Caption Chars
124
Median Chars
421
Longest Caption
| Caption Length | Posts | Avg Engagement |
|---|---|---|
| Short (<40 chars) | 5 | 87.1K |
| Medium (40-100) | 1 | 49.9K |
| Long (100+) | 6 | 66.9K |
The account performs best with short captions under 40 characters. These posts earned 87.1K engagement compared to 49.9K for medium lengths.
Who This Audience Is
What @nonkul's reach and engagement mean for a brand.
The follower count sits well above the typical creator average, placing this account in a high tier of reach relative to standard profiles. The verified status confirms a level of authority that suggests an established public persona despite the lack of a specific category tag. Engagement rates are more than double the median, which indicates that brand messages land with higher impact than they would on a standard account of this scale. This discrepancy between follower volume and interaction frequency means content resonates effectively with the existing base. The high engagement multiplier suggests that the audience is active enough to notice placements in a crowded feed. Because the reach is broad but the interaction is concentrated, the profile fits well within the entertainment and lifestyle category.
Compare & Discover Similar Creators
Stack @nonkul against any other Instagram creator we track, or jump to similar accounts.
Compare @nonkul to another creator
Get a side-by-side stats breakdown.
Creators in the same tier as @nonkul
Estimated Earnings
Revenue estimates based on follower count and engagement
The primary revenue stream for @nonkul is sponsored posts, which command a price band of $15,000 to $36,000 based on their 3.0M followers. Their rank puts them well above the median, meaning they command a premium over standard market rates for their reach. Because the engagement rate of 2.46% is more than double the 0.93% median, this price band represents a fair investment for the level of interaction received. High engagement validates the higher end of the estimate as a realistic target for brands seeking active audience participation. These are modelled estimates from public metrics, not disclosed earnings.
Sponsorship Value (Est. Per Post)
Based on 3.0M followers (Mega)
$15,000 – $36,000
Industry rate for mega Instagram creators
Key Insights & Takeaways
Key Takeaways
Strengths
- + Verified account with 3.0M followers
- + 2.46% engagement rate beats the 0.93% tracked median
- + Above the 10K threshold where sponsorship deals become viable
Opportunities
- ~ Sparse cadence of about 1.5 posts a week limits fresh reach
- ~ Low consistency score (18/100), posting rhythm is erratic
Summary
This analysis of @nonkul reveals a mega Instagram presence with 3,000,000 followers. The account demonstrates an engagement rate of 2.46%, averaging 73.6K likes per post across 12 analyzed posts. The account holds verified status.
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Start SearchingFrequently Asked Questions About @nonkul
How many followers does @nonkul have on Instagram?
@nonkul has 3,000,000 followers on Instagram, placing them in the mega creator tier.
What is @nonkul's Instagram engagement rate?
@nonkul has an engagement rate of 2.46% based on 12 recent posts, averaging 73.6K likes per post.
How much does @nonkul earn on Instagram?
Based on industry benchmarks, @nonkul's estimated sponsorship value is $15,000 - $36,000 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.
How many posts has @nonkul published on Instagram?
@nonkul has published 1,657 posts on Instagram.
What is @nonkul's most-liked recent post?
Of the 12 recent posts analyzed, the top post received 145,556 likes and 250 comments.
How often does @nonkul post on Instagram?
@nonkul posts approximately 1.5 times per week, with an average gap of 119.7 hours between posts. Peak posting days are Monday, Saturday, Tuesday.
How does @nonkul compare to other Instagram creators?
@nonkul sits in the Mega creator tier alongside accounts like @celebrities_iqmag, @rabeecakhan, @bayashi_tv.
Is @nonkul verified on Instagram?
Yes, @nonkul is a verified Instagram account.
About This Analysis: This analysis is based on a snapshot of @nonkul's Instagram profile and 12 recent posts.
Data collected and analyzed by IGDataHub | Analysis date: Jun 19, 2026