12.4K
Followers
2.8K
Following
471
Posts
5.81%
Engagement Rate
Account Overview
Profile summary and post performance
This account ranks 1562 out of 1606 tracked creators and holds a follower count that is smaller than the typical creator we track. Mads Kolding operates an unverified profile with no set category and a history of 471 total posts. The content reflects a micro tier profile with specific interests in wine and badminton. This account achieves an engagement rate of 5.81 percent which easily clears the 1.27 percent median. The following report explores the detailed interaction patterns and audience behavior data.
Account Info
| Account Size | Micro |
| Followers | 12,358 |
| Following | 2,787 |
| Posts | 471 |
| Verified | No |
| Business Account | Yes |
Post Performance
| Posts Analyzed | 12 |
| Avg Likes per Post | 690 |
| Avg Comments per Post | 28 |
| Videos | 1 |
| Photos | 11 |
| Engagement Rate | 5.81% |
Follower Growth Over Time
How @m_kolding's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.
-65
Net Change
-0.5%
% Change
-1
Avg / Day
71
Days Tracked
16
Data Points
Tracked between May 6, 2026 (12,400 followers) and Jul 17, 2026 (12,335 followers).
The account held its follower count at 12.4K over 51 days. The trend stayed flat with a change of only -0.3%.
What the trajectory means
The account maintained a flat follower count of 12.4K over the 51 day period. This stability identifies @m_kolding as a known quantity rather than an emerging or declining profile. The steady pace allows for stable planning without the volatility of rapid growth or loss.
Engagement Analysis
Based on 12 recent posts
Platform Context
The account ranks 210 out of 1541 for engagement rate because its 5.81% performance sits well above the 1.27% median. This high percentage indicates a very strong connection with the audience relative to typical accounts. Such performance means the creator achieves more interaction per follower than the average peer.
The engagement rate of 5.81% beats the 1.27% median and ranks 210 out of 1541. This audience interacts with content much more than usual. While likes serve as passive approval, the consistent volume of comments indicates a level of active participation beyond simple scrolling. The data shows that photos and videos perform almost identically in terms of raw engagement. Video content earned 704 likes while photo posts averaged 688 likes. This suggests the audience values the aesthetic quality of still images as much as motion. Reach reliability remains low based on hit rates. Only 8.3% of recent posts reached double the account average and only 8.3% achieved five times the typical engagement. These figures suggest that while the core base is loyal, content rarely breaks out to a broader circle beyond the existing followers. This is an active audience.
690
Avg Likes/Post
28
Avg Comments/Post
8.3K
Total Likes
338
Total Comments
Engagement Rate
Compared to Micro tier benchmarks
5.81%
(Likes + Comments) / Followers per post
Video vs Photo Engagement
704
Avg Likes on Videos (1)
688
Avg Likes on Photos (11)
Per-Post Engagement Trend
Engagement (likes + comments) for each of @m_kolding's tracked recent posts, in upload order. Hover any point for the exact value.
Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.
Best-Performing Post, Decomposed
What @m_kolding's single biggest post had going for it — the patterns worth replicating.
5,901 likes · 249 comments
8.6× @m_kolding's average post · 38.0× the median post.
"So this is it!! I have decided to call it quits after a long time thinking back and forth, this is the right decision for me and my family. Of course it’s not easy saying goodbye to a sport / life that has given me so many crazy experiences throughout the years, being a young b"
769 characters
Photo
Format
Thursday
Day Posted
15:00 UTC
Hour Posted
Content Analysis
Hashtags, keywords, captions, and top posts
The standout post reached 5.9K likes and outperformed the median engagement by a factor of 38. This high like-to-comment ratio suggests that large reach on specific posts drives passive interaction from a wide audience. Lengthy captions over 100 characters drive much higher engagement than short snippets under 40 characters. You should write long form copy to build deeper connections with your followers. The community responds well to detailed storytelling rather than brief updates. Use the recurring hashtags like #thomascup and #denmark to signal specific topics to the algorithm. These tags anchor your content in a niche that resonates with your core audience. While average engagement is modest for an account of this size, consistent performance suggests a loyal base. Focus on long-form writing to maintain steady interaction. This account has 12.4K followers.
Top Hashtags
Top Keywords
Caption Analysis
| Avg Caption Length | 226 chars |
| Posting Frequency | 0.0 posts/week |
Content Mix
1
Videos / Reels
11
Photos
Top Performing Posts
So this is it!! I have decided to call it quits after a long time thinking back and forth, this is the right decision f…
Kære Vinelskere! 🍇 Det er med stor glæde at vi kan byde jer allesammen velkommen til Volant Vin her på Instagram! Nav…
Stadig verdens vildeste og dejligste Vilma, nu 6 år og med fuld fart på i alle livets aspekter ❤️❤️ 🇩🇰🎂Tak for dig🥹
Endnu en tur rundt om solen blev afsluttet i dag 🇩🇰❤️ Og hvilket år det har været, vi er flyttet ud af storbyen og er …
Top Posts
Highest-liked recent posts from @m_kolding
| # | Caption | Likes | Comments | Link |
|---|---|---|---|---|
| 1 |
So this is it!! I have decided to call it quits after a long time thinking back…
|
5.9K | 249 | view |
| 2 |
We made history🇩🇰🏆 #thomascup#winner#history#neverforget#denmark
|
704 | 28 | view |
| 3 |
Kære Vinelskere! 🍇
Det er med stor glæde at vi kan byde jer allesammen velkomm…
|
424 | 40 | view |
| 4 |
Stadig verdens vildeste og dejligste Vilma, nu 6 år og med fuld fart på i alle …
|
192 | 2 | view |
| 5 |
🥶 n o v e m b e r 🥶
|
162 | 0 | view |
| 6 |
Endnu en tur rundt om solen blev afsluttet i dag 🇩🇰❤️
Og hvilket år det har væ…
|
156 | 9 | view |
| 7 |
Skøn september☀️🍂
|
147 | 2 | view |
| 8 |
Lidt af det hele☀️❤️
|
145 | 0 | view |
| 9 |
Tuscany ‘23 📸 🇮🇹
|
133 | 2 | view |
Posting Patterns & Optimal Timing
When @m_kolding posts on Instagram
The creator follows an erratic cadence. This profile ranks near the bottom of the peer group for frequency compared to the median. The consistency score is zero because the gaps between posts are unpredictable and lack a rhythmic pattern. Content appears sporadically rather than on a reliable schedule. Fresh content lands most often on Sunday and Friday. The busiest hour for new uploads occurs at 10:00 UTC. Marketers should not expect a steady stream of assets to plan long term campaigns. Because the posting rhythm is unreliable, you must time your tie in around specific windows rather than expecting a constant presence. A campaign based on this account requires a reactive approach since content drops are irregular. You cannot rely on a clockwork schedule to keep your brand visible daily. Plan for occasional bursts of activity instead of a steady grind.
—
Posts / week
7340.5h
Avg gap between posts
Sunday, Friday, Thursday
Peak posting days
10:00, 20:00, 15:00 UTC
Peak posting hours
Posting Activity by Hour (UTC)
How often @m_kolding publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.
0
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
Hour of day (UTC) — 0 is midnight, 12 is noon
The account posts most often on Sunday and Friday. The peak activity occurs at 10:00 UTC.
Most Common Words
Frequent caption words across @m_kolding's recent posts (excludes stopwords)
Best Day of the Week to Post
@m_kolding's engagement broken down by day of the week
| Day | Posts | Avg Engagement | Total Engagement |
|---|---|---|---|
| Monday | 1 | 464 | 464 |
| Tuesday | 1 | 77 | 77 |
| Thursday | 2 | 3,127 | 6,254 |
| Friday | 3 | 159 | 477 |
| Saturday | 2 | 164 | 327 |
| Sunday | 3 | 339 | 1,016 |
Posting Consistency & Streaks
How steadily @m_kolding maintains output
1
Longest streak (days)
0/100
Consistency score
Inverse of posting-gap variance
0.4%
Active days
Posted at least once
7340.5h
Avg gap
Between posts
Caption Length & Performance
How @m_kolding's caption length correlates with engagement
100.0%
Posts with Caption
226
Avg Caption Chars
32
Median Chars
1261
Longest Caption
| Caption Length | Posts | Avg Engagement |
|---|---|---|
| Short (<40 chars) | 7 | 130 |
| Medium (40-100) | 1 | 732 |
| Long (100+) | 4 | 1.7K |
Long captions of over 100 characters perform the best with an average of 1.7K. Short captions under 40 characters receive the lowest engagement at only 130.
Who This Audience Is
What @m_kolding's reach and engagement mean for a brand.
The follower count sits well below the median for tracked creators and indicates an audience that has not reached broadcast scale. Because the account lacks a verified status or a defined category, the specific demographic profile remains undefined by platform metadata. Engagement rates are high relative to the typical creator average. This discrepancy suggests that while the total reach is small, the content resonates with those who do see it. The interaction rate is nearly five times higher than the benchmark. This indicates a message will land much harder among this group than on a standard account of similar size. High engagement at low scale often points to a niche circle where content is more concentrated. The profile fits few brand categories due to the lack of verified niche data.
Compare & Discover Similar Creators
Stack @m_kolding against any other Instagram creator we track, or jump to similar accounts.
Compare @m_kolding to another creator
Get a side-by-side stats breakdown.
Creators in the same tier as @m_kolding
Estimated Earnings
Revenue estimates based on follower count and engagement
The primary revenue stream for @m_kolding is sponsored posts, which carry a suggested range of $123 to $247 based on current follower volume. Because this account ranks near the bottom of the platform at 1562 out of 1606, the quoted band represents a ceiling rather than a standard rate. Brands can treat these figures as an upper limit for negotiations to secure a value buy. The engagement rate of 5.81% far exceeds the 1.27% median, justifying a premium over other accounts in this tier. This high interaction level suggests that the reach is highly effective and worth the investment despite the lower follower count. These are modelled estimates from public metrics, not disclosed earnings.
Sponsorship Value (Est. Per Post)
Based on 12.4K followers (Micro)
$124 – $247
Industry rate for micro Instagram creators
Key Insights & Takeaways
Key Takeaways
Strengths
- + 5.81% engagement rate beats the 1.27% tracked median
- + Above the 10K threshold where sponsorship deals become viable
Opportunities
- ~ Only 8.3% of recent posts clear 2x the account average, a low hit-rate
Summary
This analysis of @m_kolding reveals a micro Instagram presence with 12,358 followers. The account demonstrates an engagement rate of 5.81%, averaging 690 likes per post across 12 analyzed posts.
Want Instagram Analytics for Your Research?
Search profiles, discover hashtags, and explore Instagram data for analysis.
Start SearchingFrequently Asked Questions About @m_kolding
How many followers does @m_kolding have on Instagram?
@m_kolding has 12,358 followers on Instagram, placing them in the micro creator tier.
What is @m_kolding's Instagram engagement rate?
@m_kolding has an engagement rate of 5.81% based on 12 recent posts, averaging 690 likes per post.
How much does @m_kolding earn on Instagram?
Based on industry benchmarks, @m_kolding's estimated sponsorship value is $124 - $247 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.
How many posts has @m_kolding published on Instagram?
@m_kolding has published 471 posts on Instagram.
What is @m_kolding's most-liked recent post?
Of the 12 recent posts analyzed, the top post received 5,901 likes and 249 comments.
How often does @m_kolding post on Instagram?
@m_kolding posts approximately 0.0 times per week, with an average gap of 7340.5 hours between posts. Peak posting days are Sunday, Friday, Thursday.
How does @m_kolding compare to other Instagram creators?
@m_kolding sits in the Micro creator tier alongside accounts like @thepageantbuzz, @b_woodruff24, @myoldmansaid.
About This Analysis: This analysis is based on a snapshot of @m_kolding's Instagram profile and 12 recent posts.
Data collected and analyzed by IGDataHub | Analysis date: May 25, 2026