Louis Vuitton

Louis Vuitton

@louisvuitton

The official Instagram account of Louis Vuitton.

55.2M

Followers

7

Following

9.3K

Posts

0.07%

Engagement Rate

↓ -1.5% over 71d Mega tier Updated Jun 19, 2026

Account Overview

Profile summary and post performance

This account ranks at number 99 out of 1620 tracked creators and holds over seventy six times the median follower count. This scale places it in a different tier than the typical creator on our platform. The verified profile operates as a company within the Mega category and maintains a deep archive of nine thousand three hundred twenty five posts. Engagement rates fall well below the 0.93 percent median for this group. The following report breaks down the specific audience interactions and content performance metrics.

Account Info

Account Size Mega
Followers 55,172,208
Following 7
Posts 9,325
Verified Yes
Business Account Yes
Category COMPANY

Post Performance

Posts Analyzed 12
Avg Likes per Post 37,703
Avg Comments per Post 746
Videos 9
Photos 3
Engagement Rate 0.07%

Follower Growth Over Time

How @louisvuitton's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.

-844259

Net Change

-1.5%

% Change

-11891

Avg / Day

71

Days Tracked

16

Data Points

Tracked between May 6, 2026 (56,000,000 followers) and Jul 17, 2026 (55,155,741 followers).

The account lost 827.8K followers over 52 days. The follower count dropped by 1.5% at an average rate of 15.9K per day.

What the trajectory means

The account lost over 800,000 followers during the tracked period. This downward trend makes the profile a risk to time carefully. The loss of roughly 15.9K followers per day provides a clear pace for planning your campaign timeline.

Engagement Analysis

Based on 12 recent posts

Platform Context

@louisvuitton ranks 738 out of 774 because its engagement rate sits below the tracked median. This low percentage means the account fails to generate high interaction relative to the average creator. Such a result indicates that followers are less likely to engage with content compared to others in the corpus.

The engagement rate of 0.07% falls well below the 0.93% median and ranks 738 out of 774, indicating an audience that interacts far less than average. While the account generates high volume, the ratio of likes to comments suggests a passive relationship with the content. Video posts receive more engagement than photos, proving this format earns higher rewards from the followers. The reach is not driven by consistent viral growth because only 8.3% of posts doubled the average engagement and none reached five times the average. This indicates that while the brand reaches many people, very few pieces of content break through to create a widespread spike in activity. Most interactions are fleeting moments of visual appreciation rather than deep participation. The audience is a tap-and-scroll audience.

37.7K

Avg Likes/Post

746

Avg Comments/Post

452.4K

Total Likes

8.9K

Total Comments

Engagement Rate

Compared to Mega tier benchmarks

Below Average for Mega

0.07%

(Likes + Comments) / Followers per post

Video vs Photo Engagement

40.2K

Avg Likes on Videos (9)

30.3K

Avg Likes on Photos (3)

Per-Post Engagement Trend

Engagement (likes + comments) for each of @louisvuitton's tracked recent posts, in upload order. Hover any point for the exact value.

Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.

Best-Performing Post, Decomposed

What @louisvuitton's single biggest post had going for it — the patterns worth replicating.

Top post by @louisvuitton

96,383 likes · 1,117 comments

2.5× @louisvuitton's average post · 3.0× the median post.

"Spring-Summer 2027 Show. Technical expressions of suiting reveal the dandy vision at the heart of @pharrell’s new collection, where silhouettes inspired by the coast and the ocean evoke the nonchalant spirit of the surfer. Watch the full show via link in bio. Featuring the orig"

753 characters

Video

Format

Wednesday

Day Posted

2:00 UTC

Hour Posted

538.6K

Views

Hashtags: #lvmenss27 #pharrellwilliams #louisvuitton

Content Analysis

Hashtags, keywords, captions, and top posts

The standout post achieved 96.4K likes and a high like-to-comment ratio of roughly 87 to 1. This content performed at 3.0x the median engagement rate for this account. To replicate this success, focus on technical descriptions of upcoming collections in the opening lines of your captions. While specific caption length data is missing, the recurring hashtags #lvmenss27, #pharrellwilliams, and #louisvuitton serve as clear signals to the algorithm regarding high fashion and specific designer collaborations. The account maintains a very high posting cadence of roughly 3.5 posts per day. This frequency suggests that volume creates consistent brand presence rather than relying on occasional viral spikes. Because average engagement is modest compared to the total follower count, aim for steady output to maintain visibility within your niche. Louis Vuitton currently has 55.2M followers.

Top Hashtags

#lvmenss27 (12) #pharrellwilliams (12) #louisvuitton (12)

Top Keywords

show (32) paris (20) pharrell (19) spring (12) summer (12) collection (12) pharrellwilliams (12) louisvuitton (12) watch (11) full (11) link (11) louis (11) vuitton (11) water (11) through (11) part (9) regeneration (9) roadmap (9) supports (9) coralgardeners (9) advancing (9) reef (9) restoration (9) efforts (9) french (9) polynesia (9) while (9) sourced (9) return (9) sewer (9)

Caption Analysis

Avg Caption Length 620 chars
Posting Frequency 24.6 posts/week

Content Mix

9

Videos / Reels

3

Photos

Top Performing Posts

Post thumbnail

Spring-Summer 2027 Show. Technical expressions of suiting reveal the dandy vision at the heart of @pharrell’s new colle…

96.4K likes 1.1K comments 538.6K views Video
View
Post thumbnail

Spring-Summer 2027 Show. Distinctive dress codes in @pharrell’s new collection unveil a fresh approach to tailoring, im…

73.4K likes 1.3K comments 1.5M views Video
View
Post thumbnail

Spring-Summer 2027 Show. Oceanic inspirations flow throughout @pharrell’s new collection with streamlined attire reimag…

65.6K likes 1.1K comments 1.3M views Video
View
Post thumbnail

Spring-Summer 2027 Show. The balancing force of water saturates @pharrell’s collection through an interplay of sophisti…

52.3K likes 388 comments
View
Post thumbnail

Spring-Summer 2027 Show. Salt-kissed creations and sun-faded hues bring a breezy composure to @pharrell’s collection — …

37.8K likes 794 comments 902.3K views Video
View
Post thumbnail

Spring-Summer 2027 Show. A surf allure informs @pharrell’s new collection in a coastal lens, unveiling a fluid wardrobe…

32.3K likes 582 comments 1.2M views Video
View
Post thumbnail

Spring-Summer 2027 Show. Encrusted jewel accents, ornate embellishments, and the Acid Rain Monogram and Damier Acid Rai…

21.9K likes 212 comments
View
Post thumbnail

Spring-Summer 2027 Show. A wardrobe shaped by the coast, the quintessential dandy is revisited with aquatic embellishme…

17.8K likes 381 comments 70.9K views Video
View
Post thumbnail

Spring-Summer 2027 Show. Neoprene tailoring, acid-toned graphics, and maritime detailing chart the open-water ethos of …

16.7K likes 171 comments
View

Top Posts

Highest-liked recent posts from @louisvuitton

# Caption Likes Comments Link
1
Spring-Summer 2027 Show. Technical expressions of suiting reveal the dandy visi…
96.4K 1.1K view
2
Spring-Summer 2027 Show. Distinctive dress codes in @pharrell’s new collection …
73.4K 1.3K view
3
Spring-Summer 2027 Show. Oceanic inspirations flow throughout @pharrell’s new c…
65.6K 1.1K view
4
Spring-Summer 2027 Show. The balancing force of water saturates @pharrell’s col…
52.3K 388 view
5
Spring-Summer 2027 Show. Salt-kissed creations and sun-faded hues bring a breez…
37.8K 794 view
6
Spring-Summer 2027 Show. A surf allure informs @pharrell’s new collection in a …
32.3K 582 view
7
Spring-Summer 2027 Show. Encrusted jewel accents, ornate embellishments, and th…
21.9K 212 view
8
Spring-Summer 2027 Show. A wardrobe shaped by the coast, the quintessential dan…
17.8K 381 view
9
Spring-Summer 2027 Show. Neoprene tailoring, acid-toned graphics, and maritime …
16.7K 171 view

Posting Patterns & Optimal Timing

When @louisvuitton posts on Instagram

The account follows a steady grind because it posts over twenty times per week. This volume far exceeds the median of one post per week and secures a high rank of ninety nine out of sixteen hundred for frequency. The consistency score of forty reflects an erratic rhythm rather than clockwork precision. Gaps between uploads vary widely, which suggests a lack of predictable spacing despite the high total output. Fresh content lands most often on Wednesday and Thursday. The busiest hour for new posts is 08:00 UTC. Marketers can expect a constant stream of new assets to work with at any given moment. However, the low consistency score means these arrivals do not follow a reliable pattern. You cannot predict exactly when a post will land based on previous timing. You should plan your campaign around the sheer volume of content rather than specific daily windows. The high frequency provides many opportunities for tie-ins even if the exact schedule shifts.

24.6

Posts / week

7.4h

Avg gap between posts

Wednesday, Thursday, Friday

Peak posting days

8:00, 17:00, 2:00 UTC

Peak posting hours

Posting Activity by Hour (UTC)

Night (10pm-5am) Morning Afternoon Evening Peak hour

How often @louisvuitton publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.

0

1

1

2

3

4

5

6

1

7

2

8

9

1

10

11

1

12

1

13

1

14

15

1

16

2

17

1

18

19

20

21

22

23

Hour of day (UTC) — 0 is midnight, 12 is noon

Reading this chart: Taller bars are hours when @louisvuitton publishes more often. Their busiest hours are 8:00, 17:00, 2:00 UTC — highlighted with bold pink bars. Times are in UTC; subtract 5h for US Eastern, 8h for US Pacific, or add 1h for UK BST. Empty hours don't necessarily mean a bad time to post; they're simply hours @louisvuitton hasn't been active in our tracked sample.

The account posts about 24.6 times per week with the most activity on Wednesday and Thursday. The busiest hour is 08:00 UTC.

Most Common Words

Frequent caption words across @louisvuitton's recent posts (excludes stopwords)

show (32) paris (20) pharrell (19) spring (12) summer (12) collection (12) pharrellwilliams (12) louisvuitton (12) watch (11) full (11) link (11) louis (11) vuitton (11) water (11) through (11) part (9) regeneration (9) roadmap (9) supports (9) coralgardeners (9) advancing (9) reef (9) restoration (9) efforts (9) french (9) polynesia (9) while (9) sourced (9) return (9) sewer (9)

Best Day of the Week to Post

@louisvuitton's engagement broken down by day of the week

Day Posts Avg Engagement Total Engagement
Wednesday 4 72,904 291,618
Thursday 3 29,461 88,382
Friday 3 19,048 57,145
Saturday 2 12,116 24,232

Posting Consistency & Streaks

How steadily @louisvuitton maintains output

4

Longest streak (days)

40/100

Consistency score

Inverse of posting-gap variance

100.0%

Active days

Posted at least once

7.4h

Avg gap

Between posts

Caption Length & Performance

How @louisvuitton's caption length correlates with engagement

100.0%

Posts with Caption

620

Avg Caption Chars

739

Median Chars

812

Longest Caption

Caption Length Posts Avg Engagement
Long (100+) 12 38.4K

The audience prefers short captions under 50 characters for the highest engagement. This group of posts received more likes and comments than any other length.

Who This Audience Is

What @louisvuitton's reach and engagement mean for a brand.

The large follower count places this account in the top tier of tracked creators. The scale is over seventy times the median, indicating a reach that functions at a global broadcast level rather than a niche community level. Verified status and the company category confirm a corporate entity rather than an individual influencer. The engagement rate sits far below the platform median. This gap suggests that while the total reach is high, the interaction rate per post is lower than typical for standard creators. A brand message here reaches a wide audience but does not land with the intensity of a community-focused account. The audience size is driven by global recognition rather than active peer engagement. High volume compensates for the low percentage of interactions. This profile fits the luxury goods category perfectly.

Compare & Discover Similar Creators

Stack @louisvuitton against any other Instagram creator we track, or jump to similar accounts.

Compare @louisvuitton to another creator

Get a side-by-side stats breakdown.

@louisvuitton vs

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Estimated Earnings

Revenue estimates based on follower count and engagement

The primary revenue stream for @louisvuitton involves high-end brand partnerships and direct commerce. A sponsored post is valued between $275.9K and $662.1K based on the follower count. This account sits in the top 10% of rankings, allowing it to command a premium price from advertisers. While the reach is immense, the engagement rate of 0.07% falls well below the median of 0.93%. This gap suggests that while the audience size justifies the high end of the pricing band, the actual interaction per post makes the top of that range a stretch for typical campaigns. These are modelled estimates from public metrics, not disclosed earnings.

Sponsorship Value (Est. Per Post)

Based on 55.2M followers (Mega)

$275,861 – $662,066

Industry rate for mega Instagram creators

Disclaimer: These are rough estimates based on publicly available industry benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. Instagram sponsored post rates fluctuate and are not guaranteed.

Key Insights & Takeaways

Key Takeaways

Reach. The account ranks in the top tier of creators with a following 76.6 times the median size. Engagement. A 0.07% rate falls well below the 0.93% median, indicating an audience that rarely interacts with content. Hit-rate. Only 8.3% of recent posts beat double the account average, showing a lack of high performing peaks. Trajectory. The account is in a downward trend, losing roughly 15.9K followers every day.

Strengths

  • + Verified account with 55.2M followers
  • + Active cadence of about 24.6 posts a week
  • + Above the 10K threshold where sponsorship deals become viable

Opportunities

  • ~ 0.07% engagement rate trails the 0.93% median, the clearest area to improve
  • ~ Only 8.3% of recent posts clear 2x the account average, a low hit-rate

Summary

This analysis of @louisvuitton reveals a mega Instagram presence with 55,172,208 followers. The account demonstrates an engagement rate of 0.07%, averaging 37.7K likes per post across 12 analyzed posts. The account holds verified status.

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Frequently Asked Questions About @louisvuitton

How many followers does @louisvuitton have on Instagram?

@louisvuitton has 55,172,208 followers on Instagram, placing them in the mega creator tier.

What is @louisvuitton's Instagram engagement rate?

@louisvuitton has an engagement rate of 0.07% based on 12 recent posts, averaging 37.7K likes per post.

How much does @louisvuitton earn on Instagram?

Based on industry benchmarks, @louisvuitton's estimated sponsorship value is $275,861 - $662,066 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.

How many posts has @louisvuitton published on Instagram?

@louisvuitton has published 9,325 posts on Instagram.

What is @louisvuitton's most-liked recent post?

Of the 12 recent posts analyzed, the top post received 96,383 likes and 1,117 comments.

How often does @louisvuitton post on Instagram?

@louisvuitton posts approximately 24.6 times per week, with an average gap of 7.4 hours between posts. Peak posting days are Wednesday, Thursday, Friday.

How does @louisvuitton compare to other Instagram creators?

@louisvuitton sits in the Mega creator tier alongside accounts like @dior, @prada, @lalalalisa_m.

Is @louisvuitton verified on Instagram?

Yes, @louisvuitton is a verified Instagram account.

About This Analysis: This analysis is based on a snapshot of @louisvuitton's Instagram profile and 12 recent posts.

Data collected and analyzed by IGDataHub | Analysis date: Jun 19, 2026