Tata Werneck

Tata Werneck

@tatawerneck

Dizem que eu falo sozinha. Serio? Quem disse isso? Empresariamento Exclusivo @dandoway assessoria @enne.ag

Artist

54.7M

Followers

4.9K

Following

7.4K

Posts

0.13%

Engagement Rate

≈ -0.2% over 71d Mega tier Updated Jun 20, 2026

Account Overview

Profile summary and post performance

Ranked 102 out of 1606 creators, this account holds a following of 54.7M which is 75.4 times the median size for the creators we track. This verified Artist has shared 7361 posts to date and sits firmly within our Mega tier. The engagement rate of 0.13% falls well below the 1.31% median mark. The following report breaks down the specific audience interactions and content performance metrics.

Account Info

Account Size Mega
Followers 54,747,693
Following 4,901
Posts 7,361
Verified Yes
Category Artist

Post Performance

Posts Analyzed 12
Avg Likes per Post 68,391
Avg Comments per Post 1,058
Videos 10
Photos 2
Engagement Rate 0.13%

Follower Growth Over Time

How @tatawerneck's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.

-99721

Net Change

-0.2%

% Change

-1405

Avg / Day

71

Days Tracked

23

Data Points

Tracked between May 24, 2026 (54,770,436 followers) and Aug 3, 2026 (54,670,715 followers).

The account maintained a steady count of approximately 54.7 million followers over 34 days. The trend remained flat with no change in total numbers.

What the trajectory means

The @tatawerneck account remained stable with no change in follower count over the 34 day period. This flat trend identifies the creator as a known quantity for your campaign. The consistent daily pace allows for predictable planning and steady engagement expectations.

Engagement Analysis

Based on 12 recent posts

Platform Context

@tatawerneck ranks 1482 out of 1605 because its engagement rate sits well below the tracked median. This low performance means it generates very little interaction per follower compared to peers. The account falls into the bottom tier of the corpus for community involvement.

The engagement rate of 0.13% falls well below the 1.31% median and ranks 1482 out of 1605, indicating a passive audience. Video content earns much higher rewards than photos, with an average of 77.7K likes compared to just 22.0K for static images. This preference proves that the audience gravitates toward motion over still frames. While total numbers are high, the consistency is low. Only 16.7% of recent posts surpassed double the account average, and no posts reached five times the average engagement. These figures suggest that most reach comes from a few specific hits rather than steady community interest. The lack of high-performing outliers confirms that growth is not currently consistent across the feed. This is a tap-and-scroll audience.

68.4K

Avg Likes/Post

1.1K

Avg Comments/Post

820.7K

Total Likes

12.7K

Total Comments

Engagement Rate

Compared to Mega tier benchmarks

Below Average for Mega

0.13%

(Likes + Comments) / Followers per post

Video vs Photo Engagement

77.7K

Avg Likes on Videos (10)

22.0K

Avg Likes on Photos (2)

Per-Post Engagement Trend

Engagement (likes + comments) for each of @tatawerneck's tracked recent posts, in upload order. Hover any point for the exact value.

Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.

Best-Performing Post, Decomposed

What @tatawerneck's single biggest post had going for it — the patterns worth replicating.

Top post by @tatawerneck

223,976 likes · 3,531 comments

3.3× @tatawerneck's average post · 4.8× the median post.

"Brigitte passou de todos os limites! ▶️: Quem Ama Cuida"

57 characters

Video

Format

Wednesday

Day Posted

1:00 UTC

Hour Posted

2.0M

Views

Content Analysis

Hashtags, keywords, captions, and top posts

The standout post achieved a like count of 224,000, which is 4.8 times the median performance for this account. This specific post maintained a healthy ratio of 1.57 comments for every 100 likes. To replicate this reach, mirror the timing and placement of high-performing content by posting on Wednesdays at 01:00 UTC. Caption length serves as a clear lever for engagement. Medium length posts between 40 and 100 characters generate an average of 115,800 likes, while short captions under 40 characters perform poorly with only 14,600 likes. Use the middle ground to provide context without being brief. The hashtag set #quemamacuida, #tvglobo, #encontrosandras, #eduetatá, and #etnogloboplay functions as a consistent signal of your core topics. Maintain a high volume of 24.5 posts per week to sustain visibility among the large follower base. This account currently maintains over 54 million followers.

Top Hashtags

#quemamacuida (3) #tvglobo (2) #encontrosandras (1) #eduetatá (1) #etnogloboplay (1) #novelas (1) #fantástico (1)

Top Keywords

amor (6) brigitte (5) mais (4) sandra (4) gato (3) vida (3) encontro (3) quemamacuida (3) partiu (2) quando (2) carro (2) estava (2) minha (2) seria (2) iria (2) resistir (2) todos (2) gente (2) chico (2) francisco (2) sempre (2) anos (2) pode (2) receber (2) domingo (2) quem (2) cuida (2) tvglobo (2) errou (2) cara (2)

Caption Analysis

Avg Caption Length 202 chars
Posting Frequency 24.5 posts/week

Content Mix

10

Videos / Reels

2

Photos

Top Performing Posts

Post thumbnail

Brigitte passou de todos os limites! ▶️: Quem Ama Cuida

224.0K likes 3.5K comments 2.0M views Video
View
Post thumbnail

A Brigitte SEM REAÇÃOOOO ouvindo a Pilar falar sobre ela pro Cléber 😳 #QuemAmaCuida #TVGlobo

159.0K likes 1.5K comments 1.7M views Video
View
Post thumbnail

Eu fiquei com pena da Brigitte 😢 ▶️: Quem Ama Cuida

103.3K likes 1.6K comments 1.2M views Video
View
Post thumbnail

O #Fantástico promoveu o encontro mais esperado: Sandra & Sandra, cara a cara. QUE ELEGANTE! 😮‍💨 É domingo, no Show da …

80.9K likes 1.2K comments 738.2K views Video
View
Post thumbnail

EITA 🫢 Brigitte não esperava receber uma ordem de restrição do Cléber e foi amparada pela Ingrid! #QuemAmaCuida #Novela…

60.0K likes 453 comments 587.1K views Video
View
Post thumbnail

A Valdirene não errou uma, errou todas 🗣️ ▶️: Amor À Vida

46.8K likes 519 comments 924.7K views Video
View
Post thumbnail

#QuemAmaCuida 📺 MEU DEUS!! A Brigitte furando os pneus do carro do Cléber

38.4K likes 305 comments 692.7K views Video
View
Post thumbnail

Sem ser Cissa parte 4 🦋 (esse quadro do último programa foi 100% improvisado e Edu e eu entramos numa discussão (de ami…

29.1K likes 1.2K comments 141.1K views Video
View
Post thumbnail

Você partiu cheio de amor. Caca contou histórias, nós pusemos músicas, rezamos, conversamos . Quando você foi atropelad…

25.9K likes 1.0K comments
View

Top Posts

Highest-liked recent posts from @tatawerneck

# Caption Likes Comments Link
1
Brigitte passou de todos os limites! ▶️: Quem Ama Cuida
224.0K 3.5K view
2
A Brigitte SEM REAÇÃOOOO ouvindo a Pilar falar sobre ela pro Cléber 😳 #QuemAmaC…
159.0K 1.5K view
3
Eu fiquei com pena da Brigitte 😢 ▶️: Quem Ama Cuida
103.3K 1.6K view
4
O #Fantástico promoveu o encontro mais esperado: Sandra & Sandra, cara a cara. …
80.9K 1.2K view
5
EITA 🫢 Brigitte não esperava receber uma ordem de restrição do Cléber e foi amp…
60.0K 453 view
6
A Valdirene não errou uma, errou todas 🗣️ ▶️: Amor À Vida
46.8K 519 view
7
#QuemAmaCuida 📺 MEU DEUS!! A Brigitte furando os pneus do carro do Cléber
38.4K 305 view
8
Sem ser Cissa parte 4 🦋 (esse quadro do último programa foi 100% improvisado e …
29.1K 1.2K view
9
Você partiu cheio de amor. Caca contou histórias, nós pusemos músicas, rezamos,…
25.9K 1.0K view

Posting Patterns & Optimal Timing

When @tatawerneck posts on Instagram

This creator follows a steady grind with an extremely high volume of content. The account posts roughly 24.5 times per week, which dwarfs the median rate of 0.6 posts per week. This heavy output secures a top tier follower rank of 102 out of 1606. A consistency score of 0 indicates that these frequent uploads do not follow a predictable schedule or regular interval. The creator produces content in unpredictable bursts rather than on a clockwork rotation. New material lands most often on Wednesday and Friday with a peak upload window at 01:00 UTC. Because the volume is so high, the brand can expect constant presence but must account for the lack of rhythmic predictability. You cannot rely on a specific day to guarantee a post. Instead, you should plan your campaign around the sheer frequency of the output. The high volume ensures constant visibility even if the timing remains irregular. Any tie-in will likely land amidst a flurry of daily content rather than a single planned moment.

24.5

Posts / week

7.5h

Avg gap between posts

Wednesday, Friday, Tuesday

Peak posting days

1:00, 0:00, 23:00 UTC

Peak posting hours

Posting Activity by Hour (UTC)

Night (10pm-5am) Morning Afternoon Evening Peak hour

How often @tatawerneck publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.

2

0

4

1

2

3

4

5

6

7

8

1

9

10

1

11

1

12

13

14

1

15

16

1

17

18

19

20

21

22

1

23

Hour of day (UTC) — 0 is midnight, 12 is noon

Reading this chart: Taller bars are hours when @tatawerneck publishes more often. Their busiest hours are 1:00, 0:00, 23:00 UTC — highlighted with bold pink bars. Times are in UTC; subtract 5h for US Eastern, 8h for US Pacific, or add 1h for UK BST. Empty hours don't necessarily mean a bad time to post; they're simply hours @tatawerneck hasn't been active in our tracked sample.

The account posts 24.5 times per week with the most activity on Wednesday and Friday. The busiest hour for posting is 01:00 UTC.

Most Common Words

Frequent caption words across @tatawerneck's recent posts (excludes stopwords)

amor (6) brigitte (5) mais (4) sandra (4) gato (3) vida (3) encontro (3) quemamacuida (3) partiu (2) quando (2) carro (2) estava (2) minha (2) seria (2) iria (2) resistir (2) todos (2) gente (2) chico (2) francisco (2) sempre (2) anos (2) pode (2) receber (2) domingo (2) quem (2) cuida (2) tvglobo (2) errou (2) cara (2)

Best Day of the Week to Post

@tatawerneck's engagement broken down by day of the week

Day Posts Avg Engagement Total Engagement
Tuesday 1 14,595 14,595
Wednesday 5 107,810 539,051
Thursday 1 47,281 47,281
Friday 4 51,384 205,537
Saturday 1 26,920 26,920

Posting Consistency & Streaks

How steadily @tatawerneck maintains output

5

Longest streak (days)

0/100

Consistency score

Inverse of posting-gap variance

100.0%

Active days

Posted at least once

7.5h

Avg gap

Between posts

Caption Length & Performance

How @tatawerneck's caption length correlates with engagement

100.0%

Posts with Caption

202

Avg Caption Chars

129

Median Chars

1048

Longest Caption

Caption Length Posts Avg Engagement
Short (<40 chars) 1 14.6K
Medium (40-100) 5 115.8K
Long (100+) 6 40.0K

The audience rewards medium captions with an average of 115.8K engagement. Short captions perform poorly at only 14.6K.

Who This Audience Is

What @tatawerneck's reach and engagement mean for a brand.

The large follower count puts this creator in the top tier of reach for the Artist category. The volume is over seventy times the median size of tracked creators. This scale indicates a broad reach that likely includes many passive viewers. Verified status confirms professional standing within the arts space. However, the engagement rate falls well below the median. A message delivered here will land much softer than in typical creator communities. The disparity between the high follower count and low interaction suggests a passive audience rather than an active one. This is common for accounts with such large scale where content reaches a wide but less involved demographic. The discrepancy confirms that while reach is high, direct interaction per post is low. This profile fits best within broad entertainment or mass market lifestyle categories.

Compare & Discover Similar Creators

Stack @tatawerneck against any other Instagram creator we track, or jump to similar accounts.

Compare @tatawerneck to another creator

Get a side-by-side stats breakdown.

@tatawerneck vs

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Estimated Earnings

Revenue estimates based on follower count and engagement

@tatawerneck commands high fees through brand partnerships driven by their large reach. A single sponsored post falls between $273.7K and $657.0K based on their follower count. Their rank of 102 places them in the top tier of the platform. This high ranking justifies a premium price for any campaign seeking broad visibility. However, an engagement rate of 0.13% falls well below the 1.31% median. Such low interaction suggests that while the reach is wide, the audience may be less active. Brands should weigh this discrepancy before paying at the top end of the quoted band. These are modelled estimates from public metrics, not disclosed earnings.

Sponsorship Value (Est. Per Post)

Based on 54.7M followers (Mega)

$273,738 – $656,972

Industry rate for mega Instagram creators

Disclaimer: These are rough estimates based on publicly available industry benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. Instagram sponsored post rates fluctuate and are not guaranteed.

Key Insights & Takeaways

Key Takeaways

Reach. Ranking 102 out of 1,606 puts the account in the upper portion of the field with a follower count far above the median. Engagement. The 0.13% rate falls well below the 1.31% median, indicating that most content fails to spark active interaction. Cadence. Averaging 24.5 posts per week shows an extremely high volume of output. Hit-rate. Only 16.7% of recent posts beat double the average engagement, suggesting a low frequency of standout success. Trajectory. The follower count remained flat over the tracked period, showing no growth or decline in total reach.

Strengths

  • + Verified account with 54.7M followers
  • + Active cadence of about 24.5 posts a week
  • + Above the 10K threshold where sponsorship deals become viable

Opportunities

  • ~ 0.13% engagement rate trails the 1.31% median, the clearest area to improve
  • ~ Only 16.7% of recent posts clear 2x the account average, a low hit-rate

Summary

This analysis of @tatawerneck reveals a mega Instagram presence with 54,747,693 followers. The account demonstrates an engagement rate of 0.13%, averaging 68.4K likes per post across 12 analyzed posts. The account holds verified status.

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Frequently Asked Questions About @tatawerneck

How many followers does @tatawerneck have on Instagram?

@tatawerneck has 54,747,693 followers on Instagram, placing them in the mega creator tier.

What is @tatawerneck's Instagram engagement rate?

@tatawerneck has an engagement rate of 0.13% based on 12 recent posts, averaging 68.4K likes per post.

How much does @tatawerneck earn on Instagram?

Based on industry benchmarks, @tatawerneck's estimated sponsorship value is $273,738 - $656,972 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.

How many posts has @tatawerneck published on Instagram?

@tatawerneck has published 7,361 posts on Instagram.

What is @tatawerneck's most-liked recent post?

Of the 12 recent posts analyzed, the top post received 223,976 likes and 3,531 comments.

How often does @tatawerneck post on Instagram?

@tatawerneck posts approximately 24.5 times per week, with an average gap of 7.5 hours between posts. Peak posting days are Wednesday, Friday, Tuesday.

How does @tatawerneck compare to other Instagram creators?

@tatawerneck sits in the Mega creator tier alongside accounts like @maluma, @anitta, @virginia.

Is @tatawerneck verified on Instagram?

Yes, @tatawerneck is a verified Instagram account.

About This Analysis: This analysis is based on a snapshot of @tatawerneck's Instagram profile and 12 recent posts.

Data collected and analyzed by IGDataHub | Analysis date: Jun 20, 2026