Zac Efron

Zac Efron

@zacefron

Business

57.9M

Followers

305

Following

722

Posts

0.42%

Engagement Rate

β‰ˆ -0.1% over 72d Mega tier Updated Jun 20, 2026

Account Overview

Profile summary and post performance

This creator ranks 91 out of 1606 tracked accounts and holds a follower count that is 79.8 times the median size of our typical creators. This verified Mega tier account has shared 722 posts across its profile without a specific category designation. The engagement rate of 0.42% falls below the 1.31% median for this group. The following report explores the specific audience interactions and content performance data.

Account Info

Account Size Mega
Followers 57,896,423
Following 305
Posts 722
Verified Yes
Business Account Yes

Post Performance

Posts Analyzed 12
Avg Likes per Post 241,525
Avg Comments per Post 3,078
Videos 8
Photos 4
Engagement Rate 0.42%

Follower Growth Over Time

How @zacefron's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.

-35923

Net Change

-0.1%

% Change

-499

Avg / Day

72

Days Tracked

22

Data Points

Tracked between May 24, 2026 (58,035,923 followers) and Aug 4, 2026 (58,000,000 followers).

The account stayed stable at roughly 58 million followers over 34 days. The count remained flat with only a 0.2% change.

What the trajectory means

The @zacefron account remained stable with a flat trajectory of -0.2% over the tracked period. This consistency identifies the profile as a known quantity rather than a rising or falling risk. The steady daily pace allows for predictable campaign planning without the volatility of rapid fluctuations.

Engagement Analysis

Based on 12 recent posts

Platform Context

@zacefron ranks 1231 out of 1605 accounts because its engagement rate sits below the tracked median. This performance indicates a lower level of interaction relative to the broader peer group. The account generates less engagement on a per-follower basis than the average creator in the corpus.

The engagement rate of 0.42% falls well below the 1.31% median and ranks 1231 of 1605. This indicates that the audience reacts much less than typical for this platform. Video content earns a clear preference from followers with 284.2K likes compared to only 156.1K likes for photos. This split proves the audience rewards motion over static imagery. While total like counts are high, the low comment count suggests a passive relationship with the content. Reliability of reach remains inconsistent because only 8.3% of posts beat the average by double and another 8.3% reached five times the norm. These figures mean that growth relies on rare hits rather than steady organic momentum. The audience is a tap-and-scroll audience.

241.5K

Avg Likes/Post

3.1K

Avg Comments/Post

2.9M

Total Likes

36.9K

Total Comments

Engagement Rate

Compared to Mega tier benchmarks

Below Average for Mega

0.42%

(Likes + Comments) / Followers per post

Video vs Photo Engagement

284.2K

Avg Likes on Videos (8)

156.1K

Avg Likes on Photos (4)

Per-Post Engagement Trend

Engagement (likes + comments) for each of @zacefron's tracked recent posts, in upload order. Hover any point for the exact value.

Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.

Best-Performing Post, Decomposed

What @zacefron's single biggest post had going for it — the patterns worth replicating.

Top post by @zacefron

1,206,018 likes · 18,422 comments

5.0Γ— @zacefron's average post Β· 6.3Γ— the median post.

"Sticks"

6 characters

Video

Format

Wednesday

Day Posted

1:00 UTC

Hour Posted

16.0M

Views

Content Analysis

Hashtags, keywords, captions, and top posts

The top post outperformed the median performance by a factor of 6.3. This specific content achieved a high engagement ratio with 18.4K comments for every 1.2M likes. To replicate this success, keep captions short and under 40 characters. Short copy drives much higher engagement than long captions which average only 90K likes. These brief snippets suggest the visuals carry the primary weight of the message. Use the recurring hashtags as specific topic signals to reach your target audience. The most relevant tags are #audacitywanted, #policelifestyle, #zacefronxpolice, #onlyinbattlefield, and #ss25. With an average posting cadence of 0.2 times per week, focus on high quality output over frequent updates. Because the account has a large following but modest engagement rates relative to its size, prioritize consistent aesthetic quality. This creator maintains 57.9 million followers.

Top Hashtags

#audacitywanted (7) #policelifestyle (6) #zacefronxpolice (2) #onlyinbattlefield (1) #ss25 (1) #policesunglasses (1)

Top Keywords

policelifestyle (7) audacitywanted (7) seeds (3) zacefronxpolice (2) made (2) about (2) time (2) ready (2) sugar (2) oatmeal (2) serving (2) wild (2) walmart (2) honored (1) make (1) shoot (1) thanks (1) police (1) something (1) special (1) hope (1) enjoy (1) season (1) shades (1) discover (1) collection (1) showtime (1) october (1) battlefield (1) onlyinbattlefield (1)

Caption Analysis

Avg Caption Length 121 chars
Posting Frequency 0.2 posts/week

Content Mix

8

Videos / Reels

4

Photos

Top Performing Posts

Post thumbnail

Sticks

1.2M likes 18.4K comments 16.0M views Video
View
Post thumbnail

Fun shoot. Thanks Police! #PoliceLifestyle #AudacityWanted #ZacEfronxPolice

283.5K likes 2.0K comments
View
Post thumbnail

Get ready, things are heating up. @policelifestyle #AudacityWanted

247.4K likes 2.2K comments 3.7M views Video
View
Post thumbnail

😎 #PoliceLifestyle #AudacityWanted #SS25 #PoliceSunglasses

240.4K likes 3.1K comments 2.1M views Video
View
Post thumbnail

About that time of year. Ready for adventure… and pancakes

202.7K likes 2.0K comments 1.3M views Video
View
Post thumbnail

πŸ“Έ ❀️ ⁣ ⁣ #PoliceLifestyle #AudacityWanted

193.2K likes 1.7K comments
View
Post thumbnail

We made something special. Hope you’ll enjoy. #PoliceLifestyle#AudacityWanted #ZacEfronxPolice

137.0K likes 2.1K comments 1.4M views Video
View
Post thumbnail

New season, new shades.⁣ ⁣ Discover the new collection.⁣ #PoliceLifestyle #AudacityWanted

113.7K likes 1.9K comments
View
Post thumbnail

It’s Showtime. See you on October 10th @battlefield #OnlyInBattlefield @jimmybutler @morganwallen @theufcbaddy 🀝

105.5K likes 1.0K comments 1.3M views Video
View

Top Posts

Highest-liked recent posts from @zacefron

# Caption Likes Comments Link
1
Sticks
1.2M 18.4K view
2
Fun shoot. Thanks Police! #PoliceLifestyle #AudacityWanted #ZacEfronxPolice
283.5K 2.0K view
3
Get ready, things are heating up. @policelifestyle #AudacityWanted
247.4K 2.2K view
4
😎 #PoliceLifestyle #AudacityWanted #SS25 #PoliceSunglasses
240.4K 3.1K view
5
About that time of year. Ready for adventure… and pancakes
202.7K 2.0K view
6
πŸ“Έ ❀️ ⁣ ⁣ #PoliceLifestyle #AudacityWanted
193.2K 1.7K view
7
We made something special. Hope you’ll enjoy. #PoliceLifestyle#AudacityWanted #…
137.0K 2.1K view
8
New season, new shades.⁣ ⁣ Discover the new collection.⁣ #PoliceLifestyle #Aud…
113.7K 1.9K view
9
It’s Showtime. See you on October 10th @battlefield #OnlyInBattlefield @jimmy…
105.5K 1.0K view

Posting Patterns & Optimal Timing

When @zacefron posts on Instagram

The creator maintains a sparse high-effort pace. This cadence falls well below the median of 0.6 posts per week as @zacefron only contributes about 0.2 posts weekly. Despite this low frequency, the account ranks 91 out of 1606 based on follower count. The consistency score of 44 indicates an erratic rhythm with irregular gaps between uploads. Content rarely appears in a steady stream, and the one-day maximum streak confirms that new material is infrequent. New content typically lands on Tuesday and Wednesday. Most activity occurs around 17:00 UTC. Marketers should treat this account as a high-value but low-frequency partner. You cannot rely on daily engagement or frequent touchpoints for a campaign. A tie-in must be planned far in advance to align with the rare moments when new content actually lands. Because the posting schedule is unpredictable, you should not expect a constant presence in the feed. Strategic planning is necessary because there is no regular cadence to exploit for immediate turns.

0.2

Posts / week

1128.6h

Avg gap between posts

Wednesday, Tuesday, Friday

Peak posting days

17:00, 13:00, 15:00 UTC

Peak posting hours

Posting Activity by Hour (UTC)

Night (10pm-5am) Morning Afternoon Evening Peak hour

How often @zacefron publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.

0

1

1

2

3

4

5

6

7

8

9

1

10

11

12

2

13

14

2

15

1

16

3

17

18

19

1

20

21

22

1

23

Hour of day (UTC) — 0 is midnight, 12 is noon

Reading this chart: Taller bars are hours when @zacefron publishes more often. Their busiest hours are 17:00, 13:00, 15:00 UTC — highlighted with bold pink bars. Times are in UTC; subtract 5h for US Eastern, 8h for US Pacific, or add 1h for UK BST. Empty hours don't necessarily mean a bad time to post; they're simply hours @zacefron hasn't been active in our tracked sample.

The account posts most often on Tuesday and Wednesday at 17:00 UTC. The frequency of posts is low at 0.2 times per week.

Most Common Words

Frequent caption words across @zacefron's recent posts (excludes stopwords)

policelifestyle (7) audacitywanted (7) seeds (3) zacefronxpolice (2) made (2) about (2) time (2) ready (2) sugar (2) oatmeal (2) serving (2) wild (2) walmart (2) honored (1) make (1) shoot (1) thanks (1) police (1) something (1) special (1) hope (1) enjoy (1) season (1) shades (1) discover (1) collection (1) showtime (1) october (1) battlefield (1) onlyinbattlefield (1)

Best Day of the Week to Post

@zacefron's engagement broken down by day of the week

Day Posts Avg Engagement Total Engagement
Tuesday 4 171,342 685,366
Wednesday 5 377,046 1,885,228
Thursday 1 194,889 194,889
Friday 1 63,164 63,164
Sunday 1 106,587 106,587

Posting Consistency & Streaks

How steadily @zacefron maintains output

1

Longest streak (days)

44/100

Consistency score

Inverse of posting-gap variance

2.3%

Active days

Posted at least once

1128.6h

Avg gap

Between posts

Caption Length & Performance

How @zacefron's caption length correlates with engagement

100.0%

Posts with Caption

121

Avg Caption Chars

68

Median Chars

748

Longest Caption

Caption Length Posts Avg Engagement
Short (<40 chars) 1 1.2M
Medium (40-100) 9 170.1K
Long (100+) 2 90.0K

The account rewards short captions under 40 characters with 1.2M average engagement. These posts perform much better than long captions of over 100 characters which only get 90.0K.

Who This Audience Is

What @zacefron's reach and engagement mean for a brand.

The large scale of this following places it in the top tier of global reach. The follower count is nearly eighty times larger than the typical creator on the platform. This confirms a broad reach that operates at a broadcast level rather than a community niche. Verification status confirms established authority, though the lack of a specific category suggests a generalist celebrity profile. Engagement rates are notably lower than the median. A rate of less than one percent indicates that brand messages will land softer than they would with smaller, more specialized creators. The audience size is driven by name recognition rather than active community interaction. This scale favors high-level awareness campaigns over direct conversion tactics. The sheer volume of followers provides a wide net for visibility but does not guarantee high participation rates on specific posts. Because the engagement is below median despite the huge reach, the audience functions as a passive viewership. This profile fits broad consumer goods or mass market entertainment.

Compare & Discover Similar Creators

Stack @zacefron against any other Instagram creator we track, or jump to similar accounts.

Compare @zacefron to another creator

Get a side-by-side stats breakdown.

@zacefron vs

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Estimated Earnings

Revenue estimates based on follower count and engagement

@zacefron generates revenue primarily through brand sponsorships and long-form content placements. A single sponsored post carries an estimated value between $289.5K and $694.8K based on their follower count. Their high rank places them in a tier where they command a premium over the median creator. This status allows for higher pricing power despite lower audience interaction. The engagement rate of 0.42% falls below the 1.31% median, suggesting that while reach is large, the conversion frequency per follower is lower than average. This gap means the top end of the quoted band may be less attainable unless the content creates high specific intent. These are modelled estimates from public metrics, not disclosed earnings.

Sponsorship Value (Est. Per Post)

Based on 57.9M followers (Mega)

$289,482 – $694,757

Industry rate for mega Instagram creators

Disclaimer: These are rough estimates based on publicly available industry benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. Instagram sponsored post rates fluctuate and are not guaranteed.

Key Insights & Takeaways

Key Takeaways

Reach. Ranking in the top 6% of creators with a following over 79 times the median indicates a dominant market presence. Engagement. A 0.42% rate falls well below the 1.31% median, suggesting the content fails to spark high interaction from the large audience. Hit-rate. Only 8.3% of posts double the average engagement, showing a lack of frequent standout successes. Trajectory. The follower count remained flat over the last 34 days, indicating a stagnant growth phase.

Strengths

  • + Verified account with 57.9M followers
  • + Above the 10K threshold where sponsorship deals become viable

Opportunities

  • ~ 0.42% engagement rate trails the 1.31% median, the clearest area to improve
  • ~ Only 8.3% of recent posts clear 2x the account average, a low hit-rate
  • ~ Sparse cadence of about 0.2 posts a week limits fresh reach

Summary

This analysis of @zacefron reveals a mega Instagram presence with 57,896,423 followers. The account demonstrates an engagement rate of 0.42%, averaging 241.5K likes per post across 12 analyzed posts. The account holds verified status.

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Frequently Asked Questions About @zacefron

How many followers does @zacefron have on Instagram?

@zacefron has 57,896,423 followers on Instagram, placing them in the mega creator tier.

What is @zacefron's Instagram engagement rate?

@zacefron has an engagement rate of 0.42% based on 12 recent posts, averaging 241.5K likes per post.

How much does @zacefron earn on Instagram?

Based on industry benchmarks, @zacefron's estimated sponsorship value is $289,482 - $694,757 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.

How many posts has @zacefron published on Instagram?

@zacefron has published 722 posts on Instagram.

What is @zacefron's most-liked recent post?

Of the 12 recent posts analyzed, the top post received 1,206,018 likes and 18,422 comments.

How often does @zacefron post on Instagram?

@zacefron posts approximately 0.2 times per week, with an average gap of 1128.6 hours between posts. Peak posting days are Wednesday, Tuesday, Friday.

How does @zacefron compare to other Instagram creators?

@zacefron sits in the Mega creator tier alongside accounts like @lalalalisa_m, @nasa, @gal_gadot.

Is @zacefron verified on Instagram?

Yes, @zacefron is a verified Instagram account.

About This Analysis: This analysis is based on a snapshot of @zacefron's Instagram profile and 12 recent posts.

Data collected and analyzed by IGDataHub | Analysis date: Jun 20, 2026