Michael Hafftka

Michael Hafftka

@hafftka

Artist 50 years documenting a mind Works in @metmuseum @themuseumofmodernart + more

22.7K

Followers

5.5K

Following

769

Posts

1.34%

Engagement Rate

↑ +3.9% over 71d Micro tier Updated May 25, 2026

Account Overview

Profile summary and post performance

This creator ranks 1,438 out of 1,606 tracked accounts and holds a follower count that is smaller than the typical creator we monitor. This unverified account has shared 769 posts and sits within the Micro tier without a set category. The engagement rate of 1.34% exceeds the median of 1.19%. The following report explores the specific content patterns and audience interactions driving these numbers.

Account Info

Account Size Micro
Followers 22,688
Following 5,488
Posts 769
Verified No

Post Performance

Posts Analyzed 12
Avg Likes per Post 268
Avg Comments per Post 36
Videos 3
Photos 9
Engagement Rate 1.34%

Follower Growth Over Time

How @hafftka's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.

+866

Net Change

+3.9%

% Change

+12

Avg / Day

71

Days Tracked

16

Data Points

Tracked between May 6, 2026 (22,100 followers) and Jul 16, 2026 (22,966 followers).

The account grew from 22.1K to 22.7K followers over 51 days. The steady trend resulted in a gain of 588 followers for the marketer.

What the trajectory means

@hafftka gained 588 followers over the tracked period, moving from 22.1K to 22.7K. This upward trend identifies the account as a rising profile worth getting in on early. The pace of 12 new followers per day provides a steady baseline for campaign planning.

Engagement Analysis

Based on 12 recent posts

Platform Context

@hafftka ranks 651 out of 1390 for engagement because its rate sits above the tracked median. This performance means the account generates more interaction per follower than many others in the corpus. The creator outperforms the average benchmark by a margin of 0.15 percent.

The engagement rate of 1.34% exceeds the median and places @hafftka in the top half of the competitive landscape. This indicates that followers interact more than the typical user on the platform. While likes provide a baseline of approval, the 36 comments per post show a community willing to engage in conversation. The audience rewards still photography over video content as photos earned 303 likes compared to 165 for videos. However, the reach is inconsistent and lacks high-frequency spikes. Only 8.3% of recent posts doubled the average engagement rate while zero posts reached five times the average. This suggests that most content reaches a steady core rather than achieving frequent breakout success. The audience is active.

268

Avg Likes/Post

36

Avg Comments/Post

3.2K

Total Likes

428

Total Comments

Engagement Rate

Compared to Micro tier benchmarks

Below Average for Micro

1.34%

(Likes + Comments) / Followers per post

Video vs Photo Engagement

165

Avg Likes on Videos (3)

303

Avg Likes on Photos (9)

Per-Post Engagement Trend

Engagement (likes + comments) for each of @hafftka's tracked recent posts, in upload order. Hover any point for the exact value.

Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.

Best-Performing Post, Decomposed

What @hafftka's single biggest post had going for it — the patterns worth replicating.

Top post by @hafftka

655 likes · 97 comments

2.5× @hafftka's average post · 2.4× the median post.

"Joy Ride 2025 64” X 54” acrylic on linen and the digital animation of it! “Joy Ride” explores the human capacity to create lightness in the face of overwhelming darkness. It speaks to those moments when we choose movement over paralysis, when we pedal forward not because the p"

945 characters

Photo

Format

Wednesday

Day Posted

22:00 UTC

Hour Posted

Content Analysis

Hashtags, keywords, captions, and top posts

The standout post achieved a 2.4x multiplier over the median engagement of this account. This specific piece earned 97 comments to its 655 likes. That ratio indicates high viewer interaction compared to standard posts. Use long captions exceeding 100 characters to drive higher engagement numbers. Medium length captions perform poorly and suggest that shorter copy does not build connection here. The hashtags #contemporaryart, #publicart, and #hafftka serve as the primary signals for the content niche. Posting frequency is low at 0.2 times per week. Because average engagement is modest, focus on steady output rather than rapid growth. This account currently has 22.7K followers.

Top Hashtags

#contemporaryart (1) #publicart (1) #hafftka (1)

Top Keywords

museum (16) covenant (9) abraham (9) painting (8) line (8) linen (7) made (7) because (7) through (6) about (6) between (6) pieces (6) model (6) hafftka (5) university (5) genesis (5) blood (5) something (4) together (4) darkness (4) even (4) promises (4) oath (4) center (3) pointless (3) gesture (3) world (3) held (3) each (3) passed (3)

Caption Analysis

Avg Caption Length 681 chars
Posting Frequency 0.2 posts/week

Content Mix

3

Videos / Reels

9

Photos

Top Performing Posts

Post thumbnail

Joy Ride 2025 64” X 54” acrylic on linen and the digital animation of it! “Joy Ride” explores the human capacity to …

655 likes 97 comments
View
Post thumbnail

Holding the Line 2016-2026 78” X 100” oil on linen He stands in the center of forces he cannot fully control. A white…

342 likes 44 comments
View
Post thumbnail

Self Portrait 2025 16” X 12” oil on linen

340 likes 51 comments
View
Post thumbnail

Some of Michael Hafftka’s works can be found in major public collections worldwide, including: 1. Museum of Modern Art…

297 likes 32 comments 1.9K views Video
View
Post thumbnail

Fly 1995 78” X 62” oil on linen This painting was on the cover of my Housatonic Museum @housatonicmuseumofart retrospec…

296 likes 33 comments
View
Post thumbnail

Ill-Matched Lovers 30 x 30 oil on linen My version of Quentin Matsys’ Ill-Matched Lovers, after months in the studio. …

289 likes 25 comments
View
Post thumbnail

Covenant Between the Pieces 1997 78” X 62” oil on canvas ABOUT COVENANT BETWEEN THE PIECES When God called Abraham o…

280 likes 30 comments
View
Post thumbnail

Held Together 2026 48” X 60” acrylic on linen I am also posting a digital animation I made of this work First they …

201 likes 52 comments
View
Post thumbnail

Family 1987 78” X 100” oil on linen Happy Mother’s Day!

174 likes 13 comments
View

Top Posts

Highest-liked recent posts from @hafftka

# Caption Likes Comments Link
1
Joy Ride 2025 64” X 54” acrylic on linen and the digital animation of it! “J…
655 97 view
2
Holding the Line 2016-2026 78” X 100” oil on linen He stands in the center of…
342 44 view
3
Self Portrait 2025 16” X 12” oil on linen
340 51 view
4
Some of Michael Hafftka’s works can be found in major public collections worldw…
297 32 view
5
Fly 1995 78” X 62” oil on linen This painting was on the cover of my Housatonic…
296 33 view
6
Ill-Matched Lovers 30 x 30 oil on linen My version of Quentin Matsys’ Ill-Matc…
289 25 view
7
Covenant Between the Pieces 1997 78” X 62” oil on canvas ABOUT COVENANT BETWE…
280 30 view
8
Held Together 2026 48” X 60” acrylic on linen I am also posting a digital ani…
201 52 view
9
Family 1987 78” X 100” oil on linen Happy Mother’s Day!
174 13 view

Posting Patterns & Optimal Timing

When @hafftka posts on Instagram

This creator follows a sparse high-effort pace. The frequency of 0.2 posts per week falls well below the median of 0.7 and places them in the bottom tier of follower rank. A consistency score of zero indicates an erratic posting rhythm with no predictable pattern or steady habit. New content appears rarely and unpredictably across a wide timeline. You can expect fresh uploads primarily on Sunday and Tuesday around 22:00 UTC. These windows mark when new material lands for your campaign planning. Because the output is so infrequent, you cannot rely on a regular cycle to align with their content flow. A marketer must plan far in advance of any specific tie-in. The lack of a steady cadence means spontaneous activations are risky. You should coordinate directly with the creator to pin down dates for specific posts. This account functions as a low-frequency destination rather than a high-volume engine. Your strategy should focus on the quality of these rare moments rather than volume.

0.2

Posts / week

1154.7h

Avg gap between posts

Sunday, Tuesday, Monday

Peak posting days

22:00, 2:00, 19:00 UTC

Peak posting hours

Posting Activity by Hour (UTC)

Night (10pm-5am) Morning Afternoon Evening Peak hour

How often @hafftka publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.

1

0

1

1

2

2

1

3

4

5

1

6

7

8

9

10

11

1

12

13

14

1

15

16

1

17

18

1

19

20

21

2

22

23

Hour of day (UTC) — 0 is midnight, 12 is noon

Reading this chart: Taller bars are hours when @hafftka publishes more often. Their busiest hours are 22:00, 2:00, 19:00 UTC — highlighted with bold pink bars. Times are in UTC; subtract 5h for US Eastern, 8h for US Pacific, or add 1h for UK BST. Empty hours don't necessarily mean a bad time to post; they're simply hours @hafftka hasn't been active in our tracked sample.

The account posts most often on Sunday and Tuesday at 22:00 UTC. The frequency is low with only 0.2 posts per week.

Most Common Words

Frequent caption words across @hafftka's recent posts (excludes stopwords)

museum (16) covenant (9) abraham (9) painting (8) line (8) linen (7) made (7) because (7) through (6) about (6) between (6) pieces (6) model (6) hafftka (5) university (5) genesis (5) blood (5) something (4) together (4) darkness (4) even (4) promises (4) oath (4) center (3) pointless (3) gesture (3) world (3) held (3) each (3) passed (3)

Best Day of the Week to Post

@hafftka's engagement broken down by day of the week

Day Posts Avg Engagement Total Engagement
Monday 2 159 318
Tuesday 3 276 828
Wednesday 1 752 752
Thursday 1 310 310
Friday 1 253 253
Saturday 1 93 93
Sunday 3 364 1,091

Posting Consistency & Streaks

How steadily @hafftka maintains output

1

Longest streak (days)

0/100

Consistency score

Inverse of posting-gap variance

2.3%

Active days

Posted at least once

1154.7h

Avg gap

Between posts

Caption Length & Performance

How @hafftka's caption length correlates with engagement

100.0%

Posts with Caption

681

Avg Caption Chars

581

Median Chars

1902

Longest Caption

Caption Length Posts Avg Engagement
Medium (40-100) 2 289
Long (100+) 10 307

The audience rewards long captions with an average of 307 engagements. These posts perform better than medium captions which only reach 289.

Who This Audience Is

What @hafftka's reach and engagement mean for a brand.

The follower count ranks in the bottom quartile of tracked creators because it is well under the typical median size. This indicates an audience that lacks broadcast scale or broad market reach. The account lacks a verified status and a defined category, which means the profile lacks a specific niche or recognized authority. Engagement rates sit slightly above the median. This suggests a brand message will land with more consistency than the average creator in this size bracket but does not indicate high intensity. While the engagement is stable, the lack of categorization makes targeting difficult for broad campaigns. The audience fits few brand categories due to the absence of clear content pillars or verified status.

Compare & Discover Similar Creators

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Compare @hafftka to another creator

Get a side-by-side stats breakdown.

@hafftka vs

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Estimated Earnings

Revenue estimates based on follower count and engagement

Sponsored posts represent the primary revenue stream for @hafftka based on her follower count. Her rank places her in the bottom half of the peer group, making her a value buy for brands seeking cost efficiency. The quoted range of $226 to $453 serves as a ceiling for negotiations rather than a fixed fee. Because her 1.34% engagement rate exceeds the median of 1.19%, the higher end of that bracket is justified by more active audience participation. These are modelled estimates from public metrics, not disclosed earnings.

Sponsorship Value (Est. Per Post)

Based on 22.7K followers (Micro)

$227 – $454

Industry rate for micro Instagram creators

Disclaimer: These are rough estimates based on publicly available industry benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. Instagram sponsored post rates fluctuate and are not guaranteed.

Key Insights & Takeaways

Key Takeaways

Reach. Ranking near the bottom of the field with a following far below median, the account has a limited reach. Engagement. A 1.34% rate sits slightly above the median, showing steady interest from the current audience. Hit-rate. Only 8.3% of posts beat double the average engagement, indicating few high performing outliers. Trajectory. The follower count increased by 2.7% over 51 days, confirming a positive growth trend.

Strengths

  • + 1.34% engagement rate beats the 1.19% tracked median
  • + Above the 10K threshold where sponsorship deals become viable

Opportunities

  • ~ Only 8.3% of recent posts clear 2x the account average, a low hit-rate
  • ~ Sparse cadence of about 0.2 posts a week limits fresh reach

Summary

This analysis of @hafftka reveals a micro Instagram presence with 22,688 followers. The account demonstrates an engagement rate of 1.34%, averaging 268 likes per post across 12 analyzed posts.

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Frequently Asked Questions About @hafftka

How many followers does @hafftka have on Instagram?

@hafftka has 22,688 followers on Instagram, placing them in the micro creator tier.

What is @hafftka's Instagram engagement rate?

@hafftka has an engagement rate of 1.34% based on 12 recent posts, averaging 268 likes per post.

How much does @hafftka earn on Instagram?

Based on industry benchmarks, @hafftka's estimated sponsorship value is $227 - $454 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.

How many posts has @hafftka published on Instagram?

@hafftka has published 769 posts on Instagram.

What is @hafftka's most-liked recent post?

Of the 12 recent posts analyzed, the top post received 655 likes and 97 comments.

How often does @hafftka post on Instagram?

@hafftka posts approximately 0.2 times per week, with an average gap of 1154.7 hours between posts. Peak posting days are Sunday, Tuesday, Monday.

How does @hafftka compare to other Instagram creators?

@hafftka sits in the Micro creator tier alongside accounts like @janareio, @davidfrancis19, @ivan_bukin_.

About This Analysis: This analysis is based on a snapshot of @hafftka's Instagram profile and 12 recent posts.

Data collected and analyzed by IGDataHub | Analysis date: May 25, 2026