Doutzen Kroes
I’m in this physical world but I’m non of it. I’m grateful to be part of this massive evolution of human consciousness ❤️
8.3M
Followers
754
Following
4.0K
Posts
0.56%
Engagement Rate
Account Overview
Profile summary and post performance
This account ranks at number 445 out of 1606 creators we track and holds a follower count that is 11.4 times larger than the median creator. As a verified Mega tier profile with 4,000 total posts, @doutzen maintains an established presence despite not having a set category. The engagement rate falls below the median for this group. The rest of this report breaks down the specific audience interactions and content performance data.
Account Info
| Account Size | Mega |
| Followers | 8,348,221 |
| Following | 754 |
| Posts | 4,000 |
| Verified | Yes |
Post Performance
| Posts Analyzed | 12 |
| Avg Likes per Post | 45,865 |
| Avg Comments per Post | 1,065 |
| Videos | 3 |
| Photos | 9 |
| Engagement Rate | 0.56% |
Engagement Analysis
Based on 12 recent posts
Platform Context
@doutzen ranks 484 out of 778 and sits below the median engagement rate. This lower performance means their interaction levels are weaker than those of most other creators in the corpus. Their specific rate falls well behind the average benchmark for the category.
The engagement rate of 0.56% falls below the 0.93% median and ranks 484 out of 778, proving this audience reacts less than usual. High like counts of 45.9K average across recent posts suggest passive appreciation rather than active participation. The ratio of 1.1K comments indicates a limited depth of conversation relative to the total reach. This audience rewards static imagery over motion, as photos earned 52.4K likes compared to 26.3K for videos. Growth is inconsistent and rarely spikes, with only 8.3% of posts reaching double the average engagement. No content achieved a fivefold increase in reach, suggesting a stable but stagnant following. The lack of explosive growth indicates that while the brand maintains high visibility, it fails to spark spontaneous movements or viral waves. This is a tap-and-scroll audience.
45.9K
Avg Likes/Post
1.1K
Avg Comments/Post
550.4K
Total Likes
12.8K
Total Comments
Engagement Rate
Compared to Mega tier benchmarks
0.56%
(Likes + Comments) / Followers per post
Video vs Photo Engagement
26.3K
Avg Likes on Videos (3)
52.4K
Avg Likes on Photos (9)
Per-Post Engagement Trend
Engagement (likes + comments) for each of @doutzen's tracked recent posts, in upload order. Hover any point for the exact value.
Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.
Best-Performing Post, Decomposed
What @doutzen's single biggest post had going for it — the patterns worth replicating.
Content Analysis
Hashtags, keywords, captions, and top posts
The standout post achieved over 109k likes and outperformed the median engagement by a factor of 2.1. This specific post maintained a healthy like to comment ratio of roughly 54 to 1. Short captions under 40 characters are your most effective tool for driving engagement. These brief entries average 55.9k likes while medium length captions perform poorly at 40.1k. You should prioritize brevity over detailed copy to maintain interest. Use the hashtags #wakeup and #askquestions to signal consistent themes to your audience. The current posting cadence is very low, averaging only 0.1 posts per week. Because engagement averages are modest relative to the follower count, focus on maintaining a steady presence rather than seeking rapid growth. This account currently reaches 8.3 million followers.
Top Hashtags
Top Keywords
Caption Analysis
| Avg Caption Length | 242 chars |
| Posting Frequency | 0.1 posts/week |
Content Mix
3
Videos / Reels
9
Photos
Top Performing Posts
I’m in this physical world but I’m non of it, yet I’m all of it! I’m here to remember who I am. My life becomes magic…
I have been quiet for a while, I have been trying to make sense of it all and I can’t! There are so many questions. And…
“To be free comes not from changing or fixing this world, but from seeing this world as it is and opening the heart in …
Talking about a bucket list experience, well this was it! Spending time in one of the most beautiful places on earth to…
Top Posts
Highest-liked recent posts from @doutzen
| # | Caption | Likes | Comments | Link |
|---|---|---|---|---|
| 1 |
❤️
|
109.1K | 2.0K | view |
| 2 |
❤️
|
60.7K | 284 | view |
| 3 |
I’m in this physical world but I’m non of it, yet I’m all of it! I’m here to re…
|
57.8K | 574 | view |
| 4 |
Dreaming with my eyes wide open 💫 @joalimaldives
|
54.4K | 20 | view |
| 5 |
I have been quiet for a while, I have been trying to make sense of it all and I…
|
52.8K | 9.1K | view |
| 6 |
Reminiscing about the holidays! Mykonos on film by @jeromeduran ❤️
|
52.6K | 289 | view |
| 7 |
“To be free comes not from changing or fixing this world, but from seeing this …
|
45.3K | 10 | view |
| 8 |
Talking about a bucket list experience, well this was it! Spending time in one …
|
36.7K | 23 | view |
| 9 |
🎥 @sunneryjames ❤️
|
29.1K | 248 | view |
Posting Patterns & Optimal Timing
When @doutzen posts on Instagram
@doutzen follows a sparse high-effort pace. Her posting frequency of 0.1 times per week falls well below the median of 1.1. This low volume places her at rank 445 out of 1606 based on frequency alone. A consistency score of 0 indicates an erratic rhythm rather than a predictable cycle. She often goes through long periods of silence followed by short bursts, with her longest streak lasting only three days. Fresh content lands most often on Wednesday and Thursday. The busiest upload window occurs at 16:00 UTC. Marketers should expect rare windows for engagement rather than constant availability. Because the posting cadence is so infrequent, a campaign cannot rely on daily visibility. You must plan your tie-in around her specific moments of activity. There is no reliable rhythm to forecast when she will next appear online. A partnership requires proactive planning because her content does not land at regular intervals.
0.1
Posts / week
2614.0h
Avg gap between posts
Wednesday, Thursday, Tuesday
Peak posting days
16:00, 15:00, 20:00 UTC
Peak posting hours
Posting Activity by Hour (UTC)
How often @doutzen publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.
0
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
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23
Hour of day (UTC) — 0 is midnight, 12 is noon
The account posts most often on Wednesday and Thursday at 16:00 UTC. The posting frequency is low at 0.1 times per week.
Most Common Words
Frequent caption words across @doutzen's recent posts (excludes stopwords)
Best Day of the Week to Post
@doutzen's engagement broken down by day of the week
| Day | Posts | Avg Engagement | Total Engagement |
|---|---|---|---|
| Monday | 1 | 13,066 | 13,066 |
| Tuesday | 2 | 59,664 | 119,328 |
| Wednesday | 4 | 59,773 | 239,092 |
| Thursday | 3 | 28,141 | 84,423 |
| Friday | 1 | 52,874 | 52,874 |
| Sunday | 1 | 54,383 | 54,383 |
Posting Consistency & Streaks
How steadily @doutzen maintains output
3
Longest streak (days)
0/100
Consistency score
Inverse of posting-gap variance
0.9%
Active days
Posted at least once
2614.0h
Avg gap
Between posts
Caption Length & Performance
How @doutzen's caption length correlates with engagement
100.0%
Posts with Caption
242
Avg Caption Chars
71
Median Chars
1518
Longest Caption
| Caption Length | Posts | Avg Engagement |
|---|---|---|
| Short (<40 chars) | 4 | 55.9K |
| Medium (40-100) | 3 | 40.1K |
| Long (100+) | 5 | 43.8K |
The audience rewards short captions with an average of 55.9K engagement. These posts perform better than medium lengths which only reach 40.1K.
Who This Audience Is
What @doutzen's reach and engagement mean for a brand.
The follower count sits well above the average for tracked creators, confirming reach that operates at scale despite the lack of a specific category tag. Verification confirms established status within the public sphere. While the total volume is high, the engagement rate falls below the median mark. This gap indicates that while the content reaches a broad audience, it does not generate a higher than average interaction frequency per view. The low engagement relative to the follower base suggests a passive viewing experience rather than an active dialogue. The sheer scale of the following provides reach, but the participation rate is muted compared to typical creators in this size bracket. This profile fits the luxury fashion and high-end beauty categories where visual prestige outweighs interactive community building.
Compare & Discover Similar Creators
Stack @doutzen against any other Instagram creator we track, or jump to similar accounts.
Compare @doutzen to another creator
Get a side-by-side stats breakdown.
Creators in the same tier as @doutzen
Estimated Earnings
Revenue estimates based on follower count and engagement
Sponsored posts for @doutzen are priced within a range of $41.7K to $100.2K based on her 8.3M followers. Her rank places her well above the median, meaning she commands a premium for high-level visibility. However, an engagement rate of 0.56% falls below the 0.93% median. This lower interaction level suggests the quoted band represents the maximum potential for reach rather than a guaranteed return on active participation. Brands should negotiate toward the lower end of the range to account for the gap between follower count and active engagement. These are modelled estimates from public metrics, not disclosed earnings.
Sponsorship Value (Est. Per Post)
Based on 8.3M followers (Mega)
$41,741 – $100,179
Industry rate for mega Instagram creators
Key Insights & Takeaways
Key Takeaways
Strengths
- + Verified account with 8.3M followers
- + Above the 10K threshold where sponsorship deals become viable
Opportunities
- ~ 0.56% engagement rate trails the 0.93% median, the clearest area to improve
- ~ Only 8.3% of recent posts clear 2x the account average, a low hit-rate
- ~ Sparse cadence of about 0.1 posts a week limits fresh reach
Summary
This analysis of @doutzen reveals a mega Instagram presence with 8,348,221 followers. The account demonstrates an engagement rate of 0.56%, averaging 45.9K likes per post across 12 analyzed posts. The account holds verified status.
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Start SearchingFrequently Asked Questions About @doutzen
How many followers does @doutzen have on Instagram?
@doutzen has 8,348,221 followers on Instagram, placing them in the mega creator tier.
What is @doutzen's Instagram engagement rate?
@doutzen has an engagement rate of 0.56% based on 12 recent posts, averaging 45.9K likes per post.
How much does @doutzen earn on Instagram?
Based on industry benchmarks, @doutzen's estimated sponsorship value is $41,741 - $100,179 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.
How many posts has @doutzen published on Instagram?
@doutzen has published 4,000 posts on Instagram.
What is @doutzen's most-liked recent post?
Of the 12 recent posts analyzed, the top post received 109,084 likes and 1,984 comments.
How often does @doutzen post on Instagram?
@doutzen posts approximately 0.1 times per week, with an average gap of 2614.0 hours between posts. Peak posting days are Wednesday, Thursday, Tuesday.
How does @doutzen compare to other Instagram creators?
@doutzen sits in the Mega creator tier alongside accounts like @ralphlauren, @auronplay, @fuckjerry.
Is @doutzen verified on Instagram?
Yes, @doutzen is a verified Instagram account.
About This Analysis: This analysis is based on a snapshot of @doutzen's Instagram profile and 12 recent posts.
Data collected and analyzed by IGDataHub | Analysis date: Jun 19, 2026