Devon Aoki

Devon Aoki ranks 685 out of the 1606 creators we track and holds 1.3 million followers, which is 1.8 times the median follower count for our typical creator. This verified Mega account has shared 311 posts to date without a specific category assigned. Her engagement rate of 15.65% far exceeds the 0.93% median you see in the data. The rest of this report breaks down her audience demographics and peak posting times.

The engagement rate of 15.65% stands far above the 0.93% median to rank 15 out of 778 accounts. This performance confirms a highly responsive audience that interacts with content much more than typical users. While both formats garner interest, photos receive nearly seven times as many likes as videos. This clear preference suggests the audience rewards static imagery over moving clips. High average likes and comments confirm deep participation across recent posts. However, the reliability of reach is inconsistent. Only 8.3% of recent content doubled the average engagement level. Not a single post reached five times the account average. These figures indicate that while the core community is very loyal, growth depends on occasional hits rather than consistent spikes. This is an active audience.

The standout post achieved over five times the median engagement of this account with its high like count and steady comment ratio. This peak performance suggests that specific personal milestones or collaborations drive much higher reach than standard posts. Long captions exceeding one hundred characters perform best and suggest that followers value detailed storytelling or personal updates. Conversely, posts without any caption underperform by a wide margin, proving that the audience prefers context over raw images. The recurring hashtags signal a clear focus on family and specific brand partnerships to define the content niche. Posting roughly three times per month indicates a strategy of high quality over frequency. This slow cadence allows each post to maintain a high average like count relative to the total follower count. Devonaoki maintains an average of 209,400 likes per post for her audience of 1.3 million followers.

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@devonaoki generates revenue primarily through brand partnerships and sponsored posts. A single post is valued between $6.7K and $16.1K based on her follower count. Her ranking of 685 places her well above the median, allowing her to command a premium over standard market rates for her reach. This high standing justifies a higher price point than many other creators in her bracket. The engagement rate of 15.65% far exceeds the 0.93% average, suggesting that her audience is highly active and attentive. This exceptional interaction level makes the upper end of the quoted band a fair price for the reach she provides. These are modelled estimates from public metrics, not disclosed earnings.