Chas | Plants and Pets 🪴🐾

Chas | Plants and Pets 🪴🐾

@dear.fig

🐢9 pets 1 slightly unhinged human 🪴Pets are the new kids, plants are the new pets 📩[email protected] ⬇️Shop my pet favorites!

1.3M

Followers

298

Following

580

Posts

13.31%

Engagement Rate

↑ +11.5% over 71d Mega tier Updated Jun 19, 2026

Account Overview

Profile summary and post performance

This creator ranks 688 out of 1606 tracked accounts and holds a follower count that is 1.8 times the median size of our network. The account is verified and has shared 580 posts to date. This high volume of content establishes it as a Mega tier presence despite not having a specific category assigned. The engagement rate of 13.31% far exceeds the median rate of 0.93%. The following report breaks down the specific audience interactions and growth patterns found in these figures.

Account Info

Account Size Mega
Followers 1,332,448
Following 298
Posts 580
Verified Yes

Post Performance

Posts Analyzed 12
Avg Likes per Post 176,127
Avg Comments per Post 1,226
Videos 12
Photos 0
Engagement Rate 13.31%

Follower Growth Over Time

How @dear.fig's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.

+138.2K

Net Change

+11.5%

% Change

+1.9K

Avg / Day

71

Days Tracked

16

Data Points

Tracked between May 6, 2026 (1,200,000 followers) and Jul 17, 2026 (1,338,158 followers).

The account grew from 1.2M to 1.3M followers over 51 days. The gain of 132.4K followers represents an 11.0% increase.

What the trajectory means

@dear.fig gained 132.4K followers over the tracked period, moving from 1.2M to 1.3M. This upward trend identifies the account as a rising profile worth getting in on early. The pace of 2.6K new followers per day provides a consistent metric for planning campaign timelines.

Engagement Analysis

Based on 12 recent posts

Platform Context

@dear.fig ranks 21 out of 778 for engagement rate because its 13.31% rate sits well above the tracked median of 0.93%. This high performance means the account generates far more interaction per follower than most other creators in the corpus. The disparity highlights a level of audience connection that exceeds standard benchmarks by over ten times.

The engagement rate of 13.31% towers over the 0.93% median to secure a rank of 21 out of 778. This data confirms an audience that reacts far more than usual. While likes provide a high volume of passive approval, the consistent flow of 1.2K comments proves deep interest and active conversation. The content commands attention rather than just passing through the feed. Reach stability is moderate based on the viral hit rate. Only 16.7% of posts doubled the average engagement while 8.3% reached five times the typical reach. This suggests that while the core base is highly loyal, explosive growth depends on specific high performing hits. The high ratio of likes to comments indicates a broad appeal with pockets of intense interaction. This is an active audience.

176.1K

Avg Likes/Post

1.2K

Avg Comments/Post

2.1M

Total Likes

14.7K

Total Comments

Engagement Rate

Compared to Mega tier benchmarks

Excellent for Mega

13.31%

(Likes + Comments) / Followers per post

Per-Post Engagement Trend

Engagement (likes + comments) for each of @dear.fig's tracked recent posts, in upload order. Hover any point for the exact value.

Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.

Best-Performing Post, Decomposed

What @dear.fig's single biggest post had going for it — the patterns worth replicating.

Top post by @dear.fig

1,153,250 likes · 6,193 comments

6.5× @dear.fig's average post · 47.1× the median post.

"the end is worth watching 🥹 #exoticpets #turtles #tortoise #reptilemom #peaceful #simpleliving #morningroutine #morningroutines #petlovers"

140 characters

Video

Format

Friday

Day Posted

15:00 UTC

Hour Posted

2.1M

Views

Hashtags: #exoticpets #turtles #tortoise #reptilemom #peaceful #simpleliving #morningroutine #morningroutines #petlovers

Content Analysis

Hashtags, keywords, captions, and top posts

The standout post achieved a large reach of 1.2M likes and 6.2K comments. This specific piece outperformed the median like count by a factor of 47.1. The high like to comment ratio on this peak post suggests its content resonated broadly even if it did not spark deep conversation. To replicate this success, focus on long-form captions exceeding 100 characters. These longer descriptions earn an average of 192.5K likes while medium length captions under 100 characters perform poorly at only 10.9K likes. This gap shows that detailed copy is a primary driver for engagement on this page. Use the recurring hashtags #exoticpets, #tortoise, #reptilemom, #morningroutine, and #tortoises to signal your niche clearly to the algorithm. Since the account posts only 0.1 times per week, prioritize quality over frequency. You should aim for high production value that justifies such a sparse posting schedule. The creator maintains a large following of 1.3M people.

Top Hashtags

#exoticpets (3) #tortoise (3) #reptilemom (3) #morningroutine (2) #tortoises (2) #petcare (2) #petparents (2) #turtles (1) #peaceful (1) #simpleliving (1) #morningroutines (1) #petlovers (1) #reptile (1) #reptilesofinstagram (1) #reptiles (1) #lizard (1) #lizardsofinstagram (1) #exoticpet (1) #pets (1) #tortoisesofinstagram (1)

Top Keywords

tortoise (5) tortoises (5) pets (5) should (4) exoticpets (3) reptilemom (3) link (3) these (3) humans (3) sushi (3) morningroutine (2) piece (2) cats (2) such (2) need (2) house (2) amount (2) petcare (2) other (2) turboclean (2) years (2) getting (2) thanks (2) petparents (2) gender (2) until (2) know (2) worth (1) watching (1) turtles (1)

Caption Analysis

Avg Caption Length 292 chars
Posting Frequency 0.1 posts/week

Content Mix

12

Videos / Reels

0

Photos

Top Performing Posts

Post thumbnail

the end is worth watching 🥹 #exoticpets #turtles #tortoise #reptilemom #peaceful #simpleliving #morningroutine #morni…

1.2M likes 6.2K comments 2.1M views Video
View
Post thumbnail

We took every piece of feedback you guys shared and made thoughtful updates so your cats get an even smoother, safer, m…

608.5K likes 3.5K comments 7.8M views Video
View
Post thumbnail

thanks for spending your morning with us 🥹🤍 #petcare #morningroutine #peacefulmorning #reptilemom #tortoise

204.1K likes 1.4K comments 959.0K views Video
View
Post thumbnail

If you answered no to any of these question then you should NOT get a tortoise. 🚫🐢 Tortoises are such a huge commitme…

35.5K likes 848 comments 288.4K views Video
View
Post thumbnail

Gender reveal party for Fig 💙🩷🎉 Until tortoises are around 3-5yrs old it’s impossible to confirm their gender. We had …

27.5K likes 786 comments 114.5K views Video
View
Post thumbnail

This one should hopefully last a few years at least 😅😂 he’s getting so big!!! #reptilelover #petmom #petloversofinsta…

24.2K likes 447 comments 142.6K views Video
View
Post thumbnail

It’s kinda like how a lot of humans prefer animals over other humans. Fig prefers humans, cats, and dogs over other tor…

17.7K likes 372 comments 88.7K views Video
View
Post thumbnail

Cat safe sushi recipe ⬇️ • sushi rice • organic unflavored seaweed paper • low sodium imitation crab • cooked carrot…

16.6K likes 394 comments 137.4K views Video
View
Post thumbnail

and the years just keep getting better 🥹❤️‍🔥 . #husbandandwife #petparents #happilyeverafter

10.6K likes 289 comments 123.0K views Video
View

Top Posts

Highest-liked recent posts from @dear.fig

# Caption Likes Comments Link
1
the end is worth watching 🥹 #exoticpets #turtles #tortoise #reptilemom #peace…
1.2M 6.2K view
2
We took every piece of feedback you guys shared and made thoughtful updates so …
608.5K 3.5K view
3
thanks for spending your morning with us 🥹🤍 #petcare #morningroutine #peacefu…
204.1K 1.4K view
4
If you answered no to any of these question then you should NOT get a tortoise.…
35.5K 848 view
5
Gender reveal party for Fig 💙🩷🎉 Until tortoises are around 3-5yrs old it’s imp…
27.5K 786 view
6
This one should hopefully last a few years at least 😅😂 he’s getting so big!!! …
24.2K 447 view
7
It’s kinda like how a lot of humans prefer animals over other humans. Fig prefe…
17.7K 372 view
8
Cat safe sushi recipe ⬇️ • sushi rice • organic unflavored seaweed paper • l…
16.6K 394 view
9
and the years just keep getting better 🥹❤️‍🔥 . #husbandandwife #petparents #…
10.6K 289 view

Posting Patterns & Optimal Timing

When @dear.fig posts on Instagram

The account maintains a sparse high-effort pace. With only 0.1 posts per week, the creator falls well below the median frequency of 1.1. This low output ranks them 688 out of 1606 among their peers. A consistency score of zero indicates an erratic rhythm with no predictable pattern. The gaps between uploads are irregular and unpredictable. Content lands mostly on Wednesday and Friday. Fresh posts typically appear at 15:00 UTC. Because the posting cadence is so infrequent, a marketer cannot rely on a steady stream of content to maintain brand presence. You should treat every new post as a rare event rather than part of a routine cycle. Planning a campaign requires patience since you cannot count on regular updates. Coordinate your tie-ins around these specific windows when the creator chooses to go live. The lack of a reliable schedule means real-time engagement across multiple days is unlikely. You must time your marketing efforts precisely for the moments they do choose to post.

0.1

Posts / week

2293.0h

Avg gap between posts

Friday, Wednesday, Monday

Peak posting days

15:00, 16:00, 14:00 UTC

Peak posting hours

Posting Activity by Hour (UTC)

Night (10pm-5am) Morning Afternoon Evening Peak hour

How often @dear.fig publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.

0

1

2

3

4

5

6

7

8

9

10

11

12

13

1

14

10

15

1

16

17

18

19

20

21

22

23

Hour of day (UTC) — 0 is midnight, 12 is noon

Reading this chart: Taller bars are hours when @dear.fig publishes more often. Their busiest hours are 15:00, 16:00, 14:00 UTC — highlighted with bold pink bars. Times are in UTC; subtract 5h for US Eastern, 8h for US Pacific, or add 1h for UK BST. Empty hours don't necessarily mean a bad time to post; they're simply hours @dear.fig hasn't been active in our tracked sample.

The account posts most often on Wednesday and Friday at 15:00 UTC. The frequency is low as it posts only 0.1 times per week.

Most Common Words

Frequent caption words across @dear.fig's recent posts (excludes stopwords)

tortoise (5) tortoises (5) pets (5) should (4) exoticpets (3) reptilemom (3) link (3) these (3) humans (3) sushi (3) morningroutine (2) piece (2) cats (2) such (2) need (2) house (2) amount (2) petcare (2) other (2) turboclean (2) years (2) getting (2) thanks (2) petparents (2) gender (2) until (2) know (2) worth (1) watching (1) turtles (1)

Best Day of the Week to Post

@dear.fig's engagement broken down by day of the week

Day Posts Avg Engagement Total Engagement
Monday 3 72,221 216,662
Wednesday 4 167,444 669,778
Thursday 1 36,337 36,337
Friday 4 301,364 1,205,457

Posting Consistency & Streaks

How steadily @dear.fig maintains output

1

Longest streak (days)

0/100

Consistency score

Inverse of posting-gap variance

1.1%

Active days

Posted at least once

2293.0h

Avg gap

Between posts

Caption Length & Performance

How @dear.fig's caption length correlates with engagement

100.0%

Posts with Caption

292

Avg Caption Chars

273

Median Chars

1016

Longest Caption

Caption Length Posts Avg Engagement
Medium (40-100) 1 10.9K
Long (100+) 11 192.5K

The audience rewards long captions with 192.5K average engagement. Medium captions perform the worst at 10.9K average engagement.

Who This Audience Is

What @dear.fig's reach and engagement mean for a brand.

The follower count sits well above the median for tracked creators at nearly double the typical scale. This suggests a broad reach that operates beyond niche circles. The verified status confirms established authority despite the lack of a specific category tag. Engagement rates are exceptionally high compared to the 0.93% median, meaning brand messages land with much more force than average. High engagement relative to size indicates that the content resonates effectively with the large follower base. This audience is active enough to move the needle on conversion metrics rather than just providing passive impressions. The profile fits well within the home and garden category.

Compare & Discover Similar Creators

Stack @dear.fig against any other Instagram creator we track, or jump to similar accounts.

Compare @dear.fig to another creator

Get a side-by-side stats breakdown.

@dear.fig vs

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Estimated Earnings

Revenue estimates based on follower count and engagement

The primary revenue stream for @dear.fig is sponsored content, where their follower count supports a projected post value between $6.7K and $16.0K. Their ranking places them above the median, meaning they command a premium over standard market rates. This premium is justified by an engagement rate of 13.31% which far exceeds the 0.93% average. High interaction levels suggest that the top end of the quoted range is a fair price for the reach provided. These are modelled estimates from public metrics, not disclosed earnings.

Sponsorship Value (Est. Per Post)

Based on 1.3M followers (Mega)

$6,662 – $15,989

Industry rate for mega Instagram creators

Disclaimer: These are rough estimates based on publicly available industry benchmarks. Actual earnings vary by niche, audience demographics, brand deals, and individual negotiation. Instagram sponsored post rates fluctuate and are not guaranteed.

Key Insights & Takeaways

Key Takeaways

Reach. Sits in the middle of the field with a following 1.8 times the median size. Engagement. A 13.31% rate is far above the 0.93% median, showing very high audience interaction. Hit-rate. Only 16.7% of posts beat double the average engagement, suggesting content performance is mostly consistent rather than volatile. Trajectory. The account gained 11.0% of its following in the last period to reach a steady upward trend.

Strengths

  • + Verified account with 1.3M followers
  • + 13.31% engagement rate beats the 0.93% tracked median
  • + Above the 10K threshold where sponsorship deals become viable

Opportunities

  • ~ Only 16.7% of recent posts clear 2x the account average, a low hit-rate
  • ~ Sparse cadence of about 0.1 posts a week limits fresh reach

Summary

This analysis of @dear.fig reveals a mega Instagram presence with 1,332,448 followers. The account demonstrates an engagement rate of 13.31%, averaging 176.1K likes per post across 12 analyzed posts. The account holds verified status.

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Frequently Asked Questions About @dear.fig

How many followers does @dear.fig have on Instagram?

@dear.fig has 1,332,448 followers on Instagram, placing them in the mega creator tier.

What is @dear.fig's Instagram engagement rate?

@dear.fig has an engagement rate of 13.31% based on 12 recent posts, averaging 176.1K likes per post.

How much does @dear.fig earn on Instagram?

Based on industry benchmarks, @dear.fig's estimated sponsorship value is $6,662 - $15,989 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.

How many posts has @dear.fig published on Instagram?

@dear.fig has published 580 posts on Instagram.

What is @dear.fig's most-liked recent post?

Of the 12 recent posts analyzed, the top post received 1,153,250 likes and 6,193 comments.

How often does @dear.fig post on Instagram?

@dear.fig posts approximately 0.1 times per week, with an average gap of 2293.0 hours between posts. Peak posting days are Friday, Wednesday, Monday.

How does @dear.fig compare to other Instagram creators?

@dear.fig sits in the Mega creator tier alongside accounts like @alexia_clark, @chatgptricks, @yifei_cc.

Is @dear.fig verified on Instagram?

Yes, @dear.fig is a verified Instagram account.

About This Analysis: This analysis is based on a snapshot of @dear.fig's Instagram profile and 12 recent posts.

Data collected and analyzed by IGDataHub | Analysis date: Jun 19, 2026