2.3M
Followers
439
Following
525
Posts
5.06%
Engagement Rate
Account Overview
Profile summary and post performance
This creator ranks at 611 out of 1606 tracked accounts and holds a follower count that is 3.1 times the median size of our tracked creators. This verified account sits in the Mega tier with 525 total posts across its profile. The engagement rate of 5.06% exceeds the 0.93% median for this group. A detailed breakdown of audience interactions and content performance follows in the rest of this report.
Account Info
| Account Size | Mega |
| Followers | 2,277,018 |
| Following | 439 |
| Posts | 525 |
| Verified | Yes |
Post Performance
| Posts Analyzed | 12 |
| Avg Likes per Post | 114,578 |
| Avg Comments per Post | 568 |
| Videos | 8 |
| Photos | 4 |
| Engagement Rate | 5.06% |
Follower Growth Over Time
How @andymurray's Instagram follower count has changed across IGDataHub's tracked snapshots. Hover any point for the exact value on that day.
-6661
Net Change
-0.3%
% Change
-95
Avg / Day
70
Days Tracked
16
Data Points
Tracked between May 7, 2026 (2,284,848 followers) and Jul 17, 2026 (2,278,187 followers).
The account remained stable at 2.3M followers over 50 days. The follower count stayed flat with a change of only -0.3%.
What the trajectory means
The @andymurray account remained stable with a flat change of -0.3% over the tracked period. This steady trajectory establishes the profile as a known quantity for your campaign. The consistent daily pace allows for predictable planning without the volatility of a rising or falling audience.
Engagement Analysis
Based on 12 recent posts
Platform Context
@andymurray ranks 87 out of 778 for engagement rate because its performance sits well above the tracked median. This high percentage means the account generates much more interaction per follower than most peers in the corpus. The creator outperforms the average standard by a wide margin.
The engagement rate of 5.06% outperforms the 0.93% median to rank 87 out of 778. This indicates an audience that interacts with content much more than the average user. While the total likes per post reach 114.6K, the comment volume remains modest at 568. The data reveals a stark preference for still imagery. Photos earn 280.1K likes compared to only 31.8K for videos. This audience rewards high-quality photography over moving content. Reach stability is low because only 16.7% of posts doubled the average engagement rate. Only 8.3% of posts reached five times the account mean. These figures suggest that while some posts find success, most content stays within a predictable range. The inconsistent hit rate means the audience reacts primarily to specific highlights rather than consistent trends. This is an active audience.
114.6K
Avg Likes/Post
568
Avg Comments/Post
1.4M
Total Likes
6.8K
Total Comments
Engagement Rate
Compared to Mega tier benchmarks
5.06%
(Likes + Comments) / Followers per post
Video vs Photo Engagement
31.8K
Avg Likes on Videos (8)
280.1K
Avg Likes on Photos (4)
Per-Post Engagement Trend
Engagement (likes + comments) for each of @andymurray's tracked recent posts, in upload order. Hover any point for the exact value.
Each data point is one post. Spikes indicate viral hits; flat stretches indicate steady content with consistent reach.
Best-Performing Post, Decomposed
What @andymurray's single biggest post had going for it — the patterns worth replicating.
735,430 likes · 1,565 comments
6.4× @andymurray's average post · 49.4× the median post.
"Managed to grab a photo with my favourite athlete ❤️ @carlitosalcarazz"
70 characters
Photo
Format
Wednesday
Day Posted
8:00 UTC
Hour Posted
Content Analysis
Hashtags, keywords, captions, and top posts
The standout post outperformed the median engagement by a factor of 49.4. This high like to comment ratio suggests the content resonated broadly even if it did not spark intense conversation. Focus on mid-length captions between 40 and 100 characters to maximize reach. These posts average 191.8K likes, while longer copy performs poorly at just over 60K. You should prioritize concise storytelling that fits within this sweet spot. Use the recurring hashtags like #tennis and #scotlandatitsfinest to signal your core topics clearly to the algorithm. The posting cadence is very low at roughly one post every ten days. Because engagement is steady but not explosive, focus on maintaining high quality over frequency. This account maintains a consistent presence with 2.3 million followers.
Top Hashtags
Top Keywords
Caption Analysis
| Avg Caption Length | 174 chars |
| Posting Frequency | 0.1 posts/week |
Content Mix
8
Videos / Reels
4
Photos
Top Performing Posts
Managed to grab a photo with my favourite athlete ❤️ @carlitosalcarazz
I asked him if he could do it on a cold rainy night in stoke. He responded “cállate la boca” which i think means yes in…
From shared dreams to Centre Court goodbyes – the Murray brothers’ journey has been special 💜
When he became our 2010 champ in some style 🔥 Happy birthday @andymurray 🎉 #rolexshanghaimasters #sport #tennis #andym…
“Oh God, it’s a disaster” 🤣 Agony Andy has been brought back by @walkersshortbread and this year we’ve added a special…
Tennis spectator etiquette has been a hot topic. So we've brought in a coach. @andymurray's guide to enjoying the ten…
A very warm welcome to Speyside. Yesterday, we had the pleasure of welcoming our Global Brand Ambassador, @andymurray …
Top Posts
Highest-liked recent posts from @andymurray
| # | Caption | Likes | Comments | Link |
|---|---|---|---|---|
| 1 |
Managed to grab a photo with my favourite athlete ❤️
@carlitosalcarazz
|
735.4K | 1.6K | view |
| 2 |
I asked him if he could do it on a cold rainy night in stoke.
He responded “cál…
|
363.8K | 1.6K | view |
| 3 |
The stress of winning Wimbledon is something else…
|
129.5K | 1.1K | view |
| 4 |
From shared dreams to Centre Court goodbyes – the Murray brothers’ journey has …
|
49.0K | 224 | view |
| 5 |
Proud brother 💙 Enjoy retirement, @jamie__murray
|
35.4K | 670 | view |
| 6 |
When he became our 2010 champ in some style 🔥 Happy birthday @andymurray 🎉
#ro…
|
14.7K | 199 | view |
| 7 |
“Oh God, it’s a disaster” 🤣
Agony Andy has been brought back by @walkersshortb…
|
13.8K | 142 | view |
| 8 |
Tennis spectator etiquette has been a hot topic. So we've brought in a coach.
…
|
11.8K | 139 | view |
| 9 |
A very warm welcome to Speyside.
Yesterday, we had the pleasure of welcoming o…
|
7.2K | 68 | view |
Posting Patterns & Optimal Timing
When @andymurray posts on Instagram
The content cadence for @andymurray is a sparse high-effort pace. This creator posts far less than the median of 1.1 times per week. Because they only post roughly every ten weeks, they rank lower in frequency compared to other creators in their tier. The consistency score of 0 indicates an erratic rhythm with no reliable patterns between uploads. You cannot rely on a predictable schedule for this account. Long gaps are punctuated by occasional bursts lasting only two days. Content typically lands on Wednesday and Thursday. New posts appear most often at 14:00 UTC. Marketers must plan campaigns around these specific windows rather than expecting a steady stream of content. Since the posting is so infrequent, a tie-in should be planned well in advance to coincide with one of these rare active periods. Do not expect a high volume of assets to work with during any given month.
0.1
Posts / week
1529.6h
Avg gap between posts
Wednesday, Thursday, Saturday
Peak posting days
14:00, 15:00, 8:00 UTC
Peak posting hours
Posting Activity by Hour (UTC)
How often @andymurray publishes at each hour of the day, across 12 timestamped posts. Bar height = number of posts. Hover any bar for the exact count.
0
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
Hour of day (UTC) — 0 is midnight, 12 is noon
The account posts most often on Wednesday and Thursday at 14:00 UTC. The frequency is low with less than one post per week.
Most Common Words
Frequent caption words across @andymurray's recent posts (excludes stopwords)
Best Day of the Week to Post
@andymurray's engagement broken down by day of the week
| Day | Posts | Avg Engagement | Total Engagement |
|---|---|---|---|
| Monday | 1 | 11,912 | 11,912 |
| Tuesday | 1 | 130,566 | 130,566 |
| Wednesday | 4 | 207,084 | 828,335 |
| Thursday | 3 | 5,558 | 16,673 |
| Friday | 1 | 14,917 | 14,917 |
| Saturday | 2 | 189,676 | 379,352 |
Posting Consistency & Streaks
How steadily @andymurray maintains output
2
Longest streak (days)
0/100
Consistency score
Inverse of posting-gap variance
1.4%
Active days
Posted at least once
1529.6h
Avg gap
Between posts
Caption Length & Performance
How @andymurray's caption length correlates with engagement
100.0%
Posts with Caption
174
Avg Caption Chars
142
Median Chars
520
Longest Caption
| Caption Length | Posts | Avg Engagement |
|---|---|---|
| Medium (40-100) | 5 | 191.8K |
| Long (100+) | 7 | 60.4K |
The audience rewards medium captions with an average of 191.8K engagements. Long captions perform the worst for this account at 60.4K.
Who This Audience Is
What @andymurray's reach and engagement mean for a brand.
The audience size sits well above the median for tracked creators. This scale indicates a reach that exceeds standard micro or mid-tier accounts. The verified status confirms established authority despite the lack of a specific category tag. Engagement rates are over five times higher than the platform average. This high rate suggests a brand message will land much harder here than on typical accounts of similar size. High engagement relative to such a large follower count points toward active interaction rather than passive scrolling. The data indicates an audience that responds frequently to content. This profile fits the sports and fitness category.
Compare & Discover Similar Creators
Stack @andymurray against any other Instagram creator we track, or jump to similar accounts.
Compare @andymurray to another creator
Get a side-by-side stats breakdown.
Creators in the same tier as @andymurray
Estimated Earnings
Revenue estimates based on follower count and engagement
@andymurray primarily generates revenue through brand partnerships and sponsored posts. A single post is valued between $11.4K and $27.3K based on the current follower count. This creator sits well above the median rank, allowing for a premium price point compared to average accounts in this size bracket. The 5.06% engagement rate is much higher than the 0.93% industry average. This high interaction level justifies the top end of the quoted range as a fair price for the reach delivered. These are modelled estimates from public metrics, not disclosed earnings.
Sponsorship Value (Est. Per Post)
Based on 2.3M followers (Mega)
$11,385 – $27,324
Industry rate for mega Instagram creators
Key Insights & Takeaways
Key Takeaways
Strengths
- + Verified account with 2.3M followers
- + 5.06% engagement rate beats the 0.93% tracked median
- + Above the 10K threshold where sponsorship deals become viable
Opportunities
- ~ Only 16.7% of recent posts clear 2x the account average, a low hit-rate
- ~ Sparse cadence of about 0.1 posts a week limits fresh reach
Summary
This analysis of @andymurray reveals a mega Instagram presence with 2,277,018 followers. The account demonstrates an engagement rate of 5.06%, averaging 114.6K likes per post across 12 analyzed posts. The account holds verified status.
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Start SearchingFrequently Asked Questions About @andymurray
How many followers does @andymurray have on Instagram?
@andymurray has 2,277,018 followers on Instagram, placing them in the mega creator tier.
What is @andymurray's Instagram engagement rate?
@andymurray has an engagement rate of 5.06% based on 12 recent posts, averaging 114.6K likes per post.
How much does @andymurray earn on Instagram?
Based on industry benchmarks, @andymurray's estimated sponsorship value is $11,385 - $27,324 per post. Actual earnings vary by niche, audience demographics, and individual brand negotiations.
How many posts has @andymurray published on Instagram?
@andymurray has published 525 posts on Instagram.
What is @andymurray's most-liked recent post?
Of the 12 recent posts analyzed, the top post received 735,430 likes and 1,565 comments.
How often does @andymurray post on Instagram?
@andymurray posts approximately 0.1 times per week, with an average gap of 1529.6 hours between posts. Peak posting days are Wednesday, Thursday, Saturday.
How does @andymurray compare to other Instagram creators?
@andymurray sits in the Mega creator tier alongside accounts like @jeff_seid, @world_record_egg, @romanatwood.
Is @andymurray verified on Instagram?
Yes, @andymurray is a verified Instagram account.
About This Analysis: This analysis is based on a snapshot of @andymurray's Instagram profile and 12 recent posts.
Data collected and analyzed by IGDataHub | Analysis date: Jun 19, 2026