Ai Weiwei

This creator ranks 794 out of 1606 tracked accounts and holds a follower count that is 1.1 times the median. As a verified macro account with over 25,000 posts, this profile represents an established presence despite missing a specific category label. The engagement rate falls below the 0.93% median for creators in our network. The following analysis explores audience interaction patterns and content consistency across their extensive posting history.

The engagement rate of 0.29% falls well below the 0.93% median, ranking 589 out of 779 accounts. This indicates that the audience reacts much less than usual compared to the broader landscape. Video content earns a clear preference from followers with an average of 10.5K likes against only 1.4K for photos. This split confirms that motion content is the primary driver of interest. While the account reaches new people, the reliability of this growth is low because only 8.3% of posts doubled the average engagement. Not a single post reached five times the average. The lack of high-performing outliers suggests that while videos grab attention, they do not consistently spark deep interaction or sustained momentum. This behavior points to a tap-and-scroll audience.

The standout post performed at a multiplier of 7.9x over the median engagement for this account. This specific post achieved a healthy ratio of comments to likes, suggesting high community interaction on that topic. To replicate this success, prioritize long form captions exceeding 100 characters. These longer descriptions generate average likes in the 10.7K range while short captions under 40 characters perform poorly at only 759 likes. This data indicates that deep storytelling or detailed context drives much higher engagement than brief snippets. Use consistent hashtags to signal your core topics to the algorithm. Maintain a frequent posting cadence of approximately six times per week. While the average engagement is modest relative to the total follower count, high frequency builds steady presence. Ai Weiwei re-enacts his secret detention in Sewing a Button as part of an unflinching 24-hour live.

Top Keywords

The primary revenue stream for @aiww comes from sponsored posts, where the follower count supports a bracket of $6.2K to $11.6K per post. Positioned at rank 794, this account sits above the median and commands a premium over baseline rates. However, the 0.29% engagement rate falls well below the 0.93% median, suggesting that while reach is high, active interaction is lower than average. This discrepancy means the quoted band serves as a ceiling for negotiations rather than a guaranteed floor. Advertisers may find more value in negotiating toward the lower end of the estimate due to the modest engagement levels relative to the total audience size. These are modelled estimates from public metrics, not disclosed earnings.